Givecloud
Givecloud is a cloud-based SaaS fundraising platform serving 2,000+ nonprofit clients with donation forms, donor portals, and engagement tools. Headquartered in Ottawa, the company was acquired by SofterWare/DonorPerfect in January 2026 and now operates within a broader ecosystem serving 75,000 nonprofit professionals.
- Company typePrivate
- Founded2017
- HeadquartersOttawa, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Givecloud does
Givecloud is a cloud-based SaaS online fundraising platform built for nonprofit organizations, founded in 2017 and headquartered in Ottawa, Canada, with a remote-first workforce of approximately 50 employees. The platform serves 2,000+ nonprofit clients worldwide across verticals including faith-based organizations, animal welfare, food banks, arts and culture, healthcare, international development, and mission trips. Its core product, "Giving Experiences" (modern donation forms), is reported to achieve a 45% donor conversion rate versus a 12.8% industry average through features such as smart suggested amounts, social proof, dynamic personalization, and an AI-powered Smart Donor Covers Costs (DCC) feature that encourages donors to absorb processing fees.
The underlying technology is a cloud-native Single Page Application (SPA) with service-oriented architecture and distributed databases, achieving 99.99% monthly uptime, sub-250ms response times, and the ability to scale to 25 donations per second. The product surface extends beyond donation forms into a comprehensive fundraising suite including a Donor Portal, Gift Catalog, Sponsorships, Memberships, Peer-to-Peer Fundraising, Event Ticketing, Text-to-Give, Impact Giving Experiences, a built-in Website Builder, Virtual Point of Sale, and Email Automation. Distribution is hybrid: direct website sales with personalized demos for enterprise prospects, a self-serve WordPress plugin on WordPress.org, and channel partnerships with DonorPerfect, Salesforce, Stripe, PayPal, GoCardless, Blackbaud, and Zapier. The company is SOC 2 Type II and PCI-DSS compliant, and is a Certified B Corporation.
Givecloud operates on a subscription-based SaaS revenue model augmented by transaction/platform fees on processed donations and professional services revenue, with quote-based monthly pricing not publicly disclosed. The company was bootstrapped/independently funded prior to being acquired by SofterWare — the developer of DonorPerfect Fundraising Software — in January 2026 in a deal explicitly described as not funded by private equity. Following the acquisition, Givecloud operates as part of the DonorPerfect family, integrating its advanced donation form capabilities into a broader ecosystem serving over 75,000 nonprofit professionals who have collectively raised more than $100 billion. Founder Josh Bloomfield remains as CEO, and approximately 25 Givecloud staff were retained.
Givecloud firmographics
Firmographics- Name
- Givecloud
- Legal name
- GIVECLOUD INC
- Website
- https://givecloud.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Givecloud is a cloud-based SaaS fundraising platform serving 2,000+ nonprofit clients with donation forms, donor portals, and engagement tools. Headquartered in Ottawa, the company was acquired by SofterWare/DonorPerfect in January 2026 and now operates within a broader ecosystem serving 75,000 nonprofit professionals.
- Ownership category
- akta.pro rank
Givecloud industry classification
Industry- Product category
- Nonprofit Fundraising Software
- NAICS
- Grantmaking Foundations (813211), Grantmaking and Giving Services (8132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Payouts, Disbursements & Mass Payments Infrastructure (FSAGABAN)
- akta.pro secondary industry
- Federated Giving Organizations (e.g., United Way-type) (BPAGAKAG)
Keywords
Where Givecloud is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Givecloud business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: Monthly subscription pricing for nonprofit organizations of all sizes with flexible plans
- Transaction/Platform Fees: Platform fees on donations processed through the platform
- Professional Services: Implementation, training, and support services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible monthly pricing for nonprofits of all sizes |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Givecloud product offering
Product offeringCore offering
Givecloud is a cloud-based SaaS online fundraising platform that enables nonprofit organizations to accept donations, manage donors, and run fundraising campaigns through a unified suite of tools. Its centerpiece is "Giving Experiences" (modern donation forms) augmented by Donor Portal, Gift Catalog, Sponsorships, Memberships, Peer-to-Peer Fundraising, Event Ticketing, Text-to-Give, Email Automation, and a Virtual Point of Sale. The platform integrates natively with DonorPerfect and Salesforce CRMs, processes payments through Stripe, PayPal, Braintree, GoCardless and other gateways, and applies AI to optimize donor conversion and Donor Covers Costs.
Product overview
Givecloud is a comprehensive online fundraising platform serving over 2,000 nonprofits worldwide, acquired by SofterWare (DonorPerfect parent) in January 2026 and now operating as part of the DonorPerfect family. The platform offers a unified product portfolio centered on Giving Experiences (modern donation forms achieving 45% conversion versus 12.8% industry average), complemented by a suite of engagement modules including Donor Portal, Gift Catalog, Sponsorships, Memberships, Peer-to-Peer Fundraising, Event Ticketing, Text-to-Give, Impact Giving, Email Automation, Website Builder, and Virtual Point of Sale. The platform integrates natively with DonorPerfect (post-acquisition) and Salesforce for CRM connectivity, processes payments through Stripe, PayPal, Braintree, GoCardless, and other gateways, enables workflow automation via Zapier, and supports WordPress, Squarespace, Wix, and Joomla via plugins or embed codes. Key AI capability includes AI-powered Smart DCC enabling 2.2x more donor-covered fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Giving Experiences (Donation Forms) Modern donation forms ("Giving Experiences") that use smart suggested amounts, social proof, and modern payment options to convert one-time givers into long-term supporters; designed for nonprofits seeking higher online donation conversion rates.
- Donor Portal Self-service donor portal that lets supporters manage their giving, update payment methods, access tax receipts grouped by year, and view giving history without contacting nonprofit staff.
- Gift Catalog Turn-key shopping experience that lets supporters "shop to give" by funding specific gifts, designed for seasonal campaigns, symbolic giving, and dedicated donations, including Fair Market Value (FMV) support for tax receipts.
- Sponsorships Sponsorship module that lets supporters sponsor a child, family, animal, or project and stay engaged over time through meaningful updates and dedicated giving options, with optional tax receipting for sponsorship payments.
- Memberships Membership module that lets nonprofits sell memberships with perks, exclusive content, discounts, or special access, with automated renewals and reporting and individual-vs-organization tracking.
- Peer-to-Peer Fundraising Tools Peer-to-Peer fundraising module that mobilizes supporters to fundraise on behalf of the nonprofit through customizable peer-to-peer pages, expanding reach and acquiring new donors.
- Event Ticketing & Registration Event ticketing and registration module that lets nonprofits sell tickets, collect donations, and track attendance in a single branded experience, including event check-in export and mobile-optimized registration flows.
- Text-to-Give Mobile-friendly text-to-give module that lets donors contribute in seconds from anywhere via SMS.
- Impact Giving Experiences Impact-focused giving experiences that let donors choose the change they want to fund by highlighting specific, tangible needs through dedicated impact templates.
- Website Builder Built-in website builder that lets nonprofits create branded fundraising sites without relying on external web development resources.
- Virtual Point of Sale Point-of-sale system for in-person donations and merchandise sales, including tax-region configuration and improved user-field requirements.
- Email Automation Automated email notifications covering Recurring Donation Successful, Sponsorship Started/Ended/Anniversary/Birthday, and Membership Expired events, with offset timing relative to triggered dates.
- Donation Forms WP by Givecloud (WordPress Plugin) Official WordPress plugin that lets small nonprofits and ministries embed Givecloud Giving Experiences on their WordPress sites via Gutenberg blocks, Elementor shortcode blocks, or bridge code, enabling self-service donation-form installation.
Quantifiable outcome
- 45% donor conversion rate vs 12.8% industry average
- +6 more outcomes
Companies that use Givecloud
Customer profileNamed customers11 records
Segments8 records
Ideal customer profiles4 records
Givecloud technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability2 records
Feature8 records
Givecloud partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, secondary and minor.
- SofterWare / DonorPerfectcoreSofterWare, developer of DonorPerfect Fundraising Software, acquired Givecloud in January 2026. The acquisition integrates Givecloud's advanced donation form capabilities into the DonorPerfect system. Givecloud now operates as part of the DonorPerfect family under SofterWare's leadership, serving combined base of 75,000+ nonprofit professionals.
- SalesforcecoreNative integration with Salesforce CRM for seamless donor data synchronization and management
- StripecorePrimary payment processor for processing credit card donations and recurring payments
- PayPal / BraintreecorePayment processor for PayPal and credit card processing
- GoCardlesssecondaryPayment processor for direct debit and ACH payments
- ZapiersecondaryIntegration via Zapier allowing Givecloud to connect with 3,000+ apps and automate workflows with triggers for new supporter accounts, account updates, and contribution paid events
- Active CampaignsecondaryEmail marketing integration syncing supporter names and emails to Active Campaign for mass communication
- WordPresscoreOfficial Donation Forms WP by Givecloud plugin available on WordPress.org plugin repository, enabling easy embedding of Giving Experiences on WordPress sites
- BlackbaudsecondaryIntegration with Blackbaud Merchant Services and Blackbaud Raiser's Edge NXT
- SafeSavesecondaryPayment processor for direct debit services
- NMIsecondaryPayment gateway integration
- Vanco Payment SolutionssecondaryPayment processor integration for nonprofit-specific payment solutions
- PaysafesecondaryPayment processor integration
- Authorize.netsecondaryPayment gateway integration
- Great Place to WorkminorThird-party certification organization that certified Givecloud as a Best Workplace in Ontario and Canada
Scale indicators17 records
Recent moves5 records
Expansion highlights6 records
Givecloud competitors and assessment
Company assessmentOthers
- Stripe: Stripe is Givecloud's primary payment processor and a critical infrastructure dependency. While not a direct competitor, Stripe could expand into higher-level nonprofit fundraising tooling, and any change in Stripe's pricing or policies would directly affect Givecloud's economics.
Broad incumbents
- Bonterra: Bonterra (formerly Network for Good/EveryAction) is a broad nonprofit software suite spanning fundraising, CRM, marketing, and grants. It competes with Givecloud across multiple nonprofit segments and offers a wider portfolio of products.
- Salesforce.org Nonprofit Cloud: Salesforce's nonprofit offering (NPSP and Nonprofit Cloud) is a CRM-led fundraising platform widely used by larger nonprofits. Givecloud has a native Salesforce integration but also competes with it for donor management and fundraising workflows.
- Blackbaud: Blackbaud is the enterprise incumbent in nonprofit software, offering Raiser's Edge NXT, Luminate Online, and Merchant Services. Givecloud integrates with Blackbaud products but also competes with them on donation forms and online fundraising at the enterprise tier.
Direct peers
- DonorPerfect: DonorPerfect is a leading nonprofit fundraising and donor management software platform serving 75,000+ nonprofit professionals. Following SofterWare's acquisition of Givecloud, DonorPerfect is now a sister company within the same parent, with deep native integration between the two platforms.
- Bloomerang: Bloomerang is a donor management and fundraising CRM platform for small and mid-sized nonprofits. It overlaps with Givecloud on donor retention, recurring giving, and online donation tools, targeting a similar nonprofit buyer.
- Funraise: Funraise is a nonprofit fundraising platform offering donation forms, peer-to-peer, events, and CRM functionality. It directly competes with Givecloud in the mid-market nonprofit segment with a similarly donor-conversion-focused value proposition.
- Classy: Classy is a SaaS fundraising platform for nonprofits focused on online donation forms, peer-to-peer campaigns, and events. It competes head-to-head with Givecloud on conversion-optimized donation experiences and mid-to-enterprise nonprofit customers.
- Network for Good: Network for Good is a fundraising and donor management platform for small and mid-sized nonprofits, offering donation forms, CRM, and event tools. It competes with Givecloud in the SMB and mid-market nonprofit fundraising space.
Emerging players
- Keela: Keela is a Canadian nonprofit CRM and fundraising platform offering donation forms, email automation, and donor management. It is a regional/niche competitor that overlaps with Givecloud's core donation form and donor engagement capabilities, particularly in the Canadian market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Givecloud social profiles
Digital presenceGivecloud compliance and trust
Trust signalCompliance2 records
Givecloud financial estimates
Financial estimateRevenue estimate
Valuation estimate
Givecloud leadership team
Management profileNumber of profiles
Profiles1 record
Givecloud funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Givecloud M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Givecloud
What does Givecloud do?
Givecloud is a cloud-based SaaS online fundraising platform that enables nonprofit organizations to accept donations, manage donors, and run fundraising campaigns through a unified suite of tools. Its centerpiece is "Giving Experiences" (modern donation forms) augmented by Donor Portal, Gift Catalog, Sponsorships, Memberships, Peer-to-Peer Fundraising, Event Ticketing, Text-to-Give, Email Automation, and a Virtual Point of Sale. The platform integrates natively with DonorPerfect and Salesforce CRMs, processes payments through Stripe, PayPal, Braintree, GoCardless and other gateways, and applies AI to optimize donor conversion and Donor Covers Costs.
Is Givecloud a public or private company?
Givecloud is a private company. It is classified as corporate owned and is currently acquired.
When was Givecloud founded?
Givecloud was founded in 2017. It employs 11 to 50 people.
Where is Givecloud based?
Givecloud is headquartered in Ottawa, Canada, in the North America region.
How does Givecloud make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are transaction/Platform Fees and professional Services.
Who are Givecloud's main competitors?
Stripe is listed as an others. Broad incumbents are Bonterra, Salesforce.org Nonprofit Cloud and Blackbaud. Direct peers are DonorPerfect, Bloomerang, Funraise, Classy and Network for Good. Keela is listed as an emerging player.
Does Givecloud have an API?
Yes. Givecloud provides an API that allows developers to integrate Givecloud functionality with other applications. Users can generate an API key from their Givecloud Admin panel under My Profile. The API supports webhooks and triggers for Zapier integration. The API key should be kept confidential and stored on servers; it can be used to make any API call on behalf of the account. Documentation is available at developers.givecloud.com. The platform also supports custom webhooks for real-time data integration. Developer documentation is at developers.givecloud.com.
What industry is Givecloud in?
Givecloud's product category is Nonprofit Fundraising Software. Its primary akta.pro industry code is FSAGABAN, Payouts, Disbursements & Mass Payments Infrastructure, with a secondary code of BPAGAKAG, Federated Giving Organizations (e.g., United Way-type). Its NAICS code is 813211 and its SIC code is 7372.