What Nordic Market Data AB does

Nordic Market Data AB is a privately held Swedish company headquartered in Märsta, Stockholm County, operating the largestcompanies.se platform — a Nordic business intelligence database covering approximately 500,000 companies across Sweden, Norway, Denmark, and Finland. The dataset includes addresses, market information, financial statement data (sourced in part via a partnership with Creditsafe), approximately 725,000 named decision-makers, and roughly 300,000 quality-assured email addresses, refreshed on a daily cadence. The platform offers proprietary industry-specific rankings at the national, Nordic, and Swedish county level across revenue, headcount, and profitability metrics. The company is privately held under the legal name Nordic Market Data AB and operates under the consumer brand Largestcompanies, with CMPartner AB holding copyright to the underlying material.

The core product is the Access / Access Plus subscription, which provides searchable access to the 500,000-company dataset with advanced filtering by geography, industry code, and financial metrics, export to Excel, CRM enrichment via integrations with Salesforce (through ACTLY), SuperOffice, and EGBS, and a 24-hour freemium trial. Access Plus is priced at 9,900 SEK/year for the first year and bundles export functionality, My Pages file management, and a Company Basket feature for managing customer lists. Pricing and self-serve mechanics indicate a long-tail SMB and individual buyer base rather than enterprise procurement, with only 5 employees supporting the operation.

Monetization is diversified across four streams: recurring Access Plus subscriptions, display banner advertising on the homepage reaching 100,000 unique visitors per month, keyword advertising guaranteeing top-5 search placement, and Company Presentation (Basic and Plus) advertising products offering prioritized placement and logo visibility to a stated audience of 130,000 monthly marketing managers, CFOs, CEOs, sales managers, purchasers, and market analysts. Distribution combines self-serve online subscription ordering, SEO-driven top-list traffic, direct sales for enterprise Access Plus accounts, and partner channels including Salesforce/ACTLY, SuperOffice, Creditsafe, MyNewsdesk, Eniro, Monster, INKÖP 24, Utbildning.se, EGBS, and AMESTO.

Name

Nordic Market Data AB

Legal name

Nordic Market Data AB

Website

https://largestcompanies.se

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Nordic Market Data AB operates the Largestcompanies.se platform, a subscription business intelligence database covering approximately 500,000 Nordic companies, 725,000 named decision-makers, and 300,000 verified email addresses for SMB sales, marketing, and analyst buyers across Sweden, Norway, Denmark, and Finland.

Ownership category

akta.pro rank

Product category

Business Intelligence and Market Data

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Web Search Portals, Libraries, Archives, and Other Information Services (519)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)

akta.pro secondary industry

Business Intelligence, Reporting & Data Platforms (THALACAL)

Keywords

• Nordic business intelligence
• Company financial data
• Decision-maker contacts
• B2B sales prospecting
• Market research database

Headquarters

HQ city

Märsta

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Access Plus Subscription: Annual subscription providing access to detailed company and financial statement information from 500,000 Nordic companies. Includes export functionality, company basket features, and the ability to analyze industries or competitors.
2. Company Presentations: Premium advertising placements (Basic, Plus tiers) that provide prioritized placement in search results, company logos, and press release publishing capabilities
3. Keyword Advertising: Cost-effective advertising where companies can bid on keywords and guarantee top-5 placement in search results
4. Display Advertising: Banner advertising on the platform targeting sales/marketing managers, CEOs, and analysts, with reach of 100,000 unique visitors per month

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Nordic Market Data AB operates the largestcompanies.se subscription platform that provides sales, marketing, and analyst users with searchable company and financial data on approximately 500,000 Nordic companies, plus 725,000 named decision-makers and 300,000 quality-verified email addresses. Customers access the data via the Access / Access Plus subscription (with export, My Pages, and Company Basket features), while the company also sells Company Presentation advertising, display advertising, and keyword advertising products to Nordic businesses seeking visibility to the platform's audience.

Product overview

Nordic Market Data AB operates Largestcompanies.se, a Nordic business database covering approximately 500,000 companies in Sweden, Norway, Denmark, and Finland. The core product is Access, a subscription-based service providing detailed company information, financial data, decision-maker contacts, and industry rankings. Access Plus adds export functionality for custom database extracts. The company also offers advertising products including Company Presentations (Basic and Plus tiers with priority placement and logos), Display Advertising on the homepage with various banner formats, and Keyword Advertising guaranteeing top search placement. The platform is updated daily and includes approximately 725,000 named decision-makers and 300,000 quality-verified email addresses.

Differentiator

Problem solved

Functional benefit

Brands

• Access: A subscription service providing detailed company and financial information from 500,000 Nordic companies, with export functionality for sales, marketing, and analysis purposes.
• Access Plus

Products and services

• Access (Subscription) Subscription-based service providing detailed company and financial information from 500,000 Nordic companies. Includes advanced search, filtering, industry analysis, competitor analysis, and access to approximately 725,000 named decision-makers and 300,000 verified email addresses. Designed for sales professionals, marketing managers, analysts, and CRM users seeking Nordic B2B intelligence.
• Company Presentation Basic (Företagspresentation Bas) Advertising product offering higher priority placement in search results on largestcompanies.se, including links to the company website, company logo in the presentation, and search pathways through company name, organization number, industry code, business description, financial metrics, and industry terms. Targeted at Nordic businesses seeking visibility to the platform's audience.
• Company Presentation Plus (Företagspresentation Plus) Premium advertising tier on largestcompanies.se providing highest priority placement in search results, company logo in search results, logo on top lists, plus all Basic features. Targets an audience of 130,000 marketing managers, CFOs, CEOs, sales managers, purchasers, and market analysts.
• Display Advertising Banner advertising on the largestcompanies.se homepage reaching 100,000 unique visitors monthly. Available in formats including Leaderboard (980x120), Billboard (160x400), Mini Billboard (160x200), Button (160x100), and Hit List Banner (550x80). Can target specific industries or Nordic countries.
• Keyword Advertising (Sökordsannonsering) Keyword-based advertising ensuring top-5 placement in largestcompanies.se search results. Includes company logo, company name, and link to the company website, targeting visitors actively searching for specific keywords.

Quantifiable outcome

• Daily database updates ensure data currency
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• ACTLYcoreTechnology or IntegrationACTLY provides integrated module for Salesforce.com giving access to high-quality business data for all Nordic companies and their decision-makers.
• AMESTOminorOthersProvides translations, software, accounting assistance, and payroll services.
• CreditsafecoreTechnology or IntegrationCreditsafe Sweden is part of the privately owned Creditsafe Group delivering credit and business information worldwide. Source for financial statement data.
• EnirominorGTM or Marketing PartnerLocal search engine providing a smart shortcut to what users need nearby or where they are going.
• INKÖP 24minorGTM or Marketing PartnerFully digital media channel for purchasers and logistics managers in the private sector.
• MonsterminorGTM or Marketing PartnerLeading online recruitment player in Sweden, Europe and globally.
• MyNewsdeskcoreTechnology or IntegrationDigital PR pioneer offering companies a modern digital PR service to interact with key influencers. Allows publishing press releases via company presentations.
• SuperOfficecoreTechnology or IntegrationOne of Europe's leading CRM solution providers for B2B markets. Award-winning software supports increased productivity in sales, marketing, and customer service.
• Utbildning.seminorGTM or Marketing PartnerSweden's largest search service for skills development with approximately 8,000 courses from around 300 different providers.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Hitta.se: Major Swedish people and business search directory. Overlaps with Nordic Market Data in providing company and decision-maker lookups within Sweden, and competes for similar advertising and lead-generation budgets.
• Eniro: Nordic local search and directory platform that overlaps with Nordic Market Data in displaying company information and serving advertising demand. While broader in scope, it competes for the same Nordic business audience and digital advertising spend.

Broad incumbents

• ZoomInfo: Large global B2B contact and company intelligence platform with a much broader geographic footprint. While Nordic coverage is thinner, it competes for the same sales and marketing use cases served by Nordic Market Data's Access subscription.
• Salesforce (Data Cloud / Sales Cloud): Salesforce is a core platform partner (via ACTLY) but also a broad incumbent in CRM and data enrichment. Its expanding native data capabilities could reduce reliance on third-party Nordic data providers over time.
• Dun & Bradstreet: Global leader in business data and analytics, including Nordic coverage via the Bisnode acquisition. It is the broad incumbent against which Nordic Market Data competes in the enterprise segment, though its global scale dilutes Nordic-specific depth.

Direct peers

• Proff.se: Proff.se is a leading Nordic business intelligence platform providing company financials, key personnel data, and industry rankings. It is one of the closest direct competitors in the Swedish/Nordic B2B data market.
• Creditsafe: Global credit and business information provider with strong Nordic presence. It is both a data partner (financial statement source) and a direct competitor in providing company and decision-maker data to Nordic B2B customers.
• Bisnode (now Dun & Bradstreet): Bisnode was the leading Nordic business information and credit data provider before being acquired by Dun & Bradstreet. It offers the most direct overlap with Nordic Market Data's company database, financial data, and decision-maker contact offerings across the same Nordic geography.
• UC (Upplysningscentralen): UC is a major Swedish/Nordic provider of business and credit information, including company financials, decision-maker data, and market intelligence subscriptions. It competes directly with Nordic Market Data in the same customer segments and geography.
• Allabolag: Swedish business information portal offering company search, financial data, and contact information for Nordic companies. Directly comparable in product offering and target user base to largestcompanies.se.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nordic-marked-data-ab

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nordic Market Data AB