What NEXGREEN LLC does

NEXGREEN LLC operates a regional residential lawn care, pest control, and tree & shrub care service business under the legal entity Fairway Lawns, LLC, a brand within Fairway Corp's network of 35+ outdoor-services brands spanning 15 U.S. states. The company delivers a 6-step lawn care program built on slow-release fertilizers and organic-based weed prevention using bio-nutrient treatments registered with the Department of Agriculture and aligned with EPA/state-required product standards, positioning on child-, pet-, and environmentally safer applications at parity pricing versus traditional services. Service delivery is performed by trained field technicians dispatched to customer properties across six branches in Ohio (Columbus, Groveport, Westerville) and Michigan (Rochester Hills, Sterling Heights, Waterford), with no requirement for the homeowner to be present.

The product surface spans core lawn care, aeration and overseeding, tree & shrub care, weed control (including a fall weed shield), grub control, perimeter pest control, mosquito spraying, flea & tick control, and supplementary soil/fungus treatments. A tiered loyalty program branded GreenPerks (Bronze/Silver/Gold/Platinum) offers 5-25% discounts on bundled services, with Platinum tier adding soil testing, irrigation inspections, priority service, and end-of-year cash credits; a Refer-a-Friend program pays $50 to both referrer and referee. Marketing is direct-to-consumer, driven by SEO blog content, email, SMS, paid search-adjacent call-response offers (free first application, $10 off quote), and referral mechanics; pricing is custom-quoted per property with no long-term contracts and cancel-anytime terms.

Commercially, NexGreen runs a recurring service subscription model on a long tail of individual residential households (1,925+ verified reviews at 4.9/5; 1,000+ 5-star Google reviews for GreenPerks), with no enterprise or large commercial anchors identified. The company holds no disclosed funding rounds, operates with 11-50 employees per the firmographic record, and does not publicly report revenue; strategic governance and shared back-office infrastructure flow from Fairway Corp, while brand-level operating leadership is field-based (Branch and Area Managers with multi-state pesticide applicator licensing).

Name

NEXGREEN LLC

Legal name

Fairway Lawns, LLC

Website

https://nexgreen.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

NEXGREEN LLC is a regional residential lawn care, pest control, and tree & shrub service operator in Ohio and Michigan, delivering a bio-nutrient-based 6-step program through six branches under Fairway Corp. It serves individual homeowners via recurring subscription service, custom-quoted pricing, and a GreenPerks loyalty program.

Ownership category

akta.pro rank

Product category

Residential Lawn Care and Pest Control Services

NAICS

Landscaping Services (561730), Exterminating and Pest Control Services (561710)

SIC

Agricultural Services (700)

akta.pro primary industry

Pest & Disease Control (Grubs/Insects/Fungus) (HSAIAGAE)

akta.pro secondary industries

Eco-Friendly/Organic Outdoor Pest Control (Botanical, Beneficials, IPM) (HSAIANAJ), Organic/Green General Pest Control Treatments (HSAMAAAJ)

Keywords

• Lawn care services
• Pest control services
• Tree and shrub care
• Weed control treatment
• Residential lawn maintenance

Headquarters

HQ city

COLUMBUS, Ohio

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Recurring Lawn Care Service Programs: Ongoing lawn care service delivered through seasonal applications throughout the year, with customers enrolling in annual programs. Services include multiple treatments targeting weeds, soil health improvement, and sustained lawn growth. The program operates on a recurring basis with no long-term contracts required, allowing customers to cancel at any time.
2. Bundled Service Programs (GreenPerks): Discounted bundled services through the GreenPerks loyalty program, offering 5-25% savings on bundled lawn care, pest control, and tree/shrub services. Encourages customer retention and increased service adoption through tiered discounts.
3. Individual Service Add-ons: Additional services such as soil conditioning, lawn fungus control, preventive grub control, and other à la carte offerings beyond the core lawn care program.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

NEXGREEN LLC delivers residential lawn care and pest control services to homeowners in Ohio and Michigan through a 6-step seasonal lawn care program built on bio-nutrient treatments and organic-based weed prevention. The portfolio includes fertilization, weed control, aeration and overseeding, tree and shrub care, grub control, perimeter pest control, mosquito spraying, and flea and tick control, delivered by local field technicians at customer properties.

Product overview

NEXGREEN LLC offers a unified lawn care and pest control service portfolio built around bio-nutrient treatments and eco-friendly solutions. The core offering consists of a 6-step lawn care program (Lawn Care Services) complemented by specialized services including Aeration and Overseeding, Tree & Shrub Care, Weed Control, Fall Weed Shield, Grub Control, and Additional Services. Pest control offerings include Perimeter Pest Control, Mosquito Spraying, and Flea and Tick Control. The company operates a tiered loyalty program (Green Perks) with Bronze, Silver, Gold, and Platinum tiers offering 5-25% discounts on bundled services. All services are delivered by local teams registered with the Department of Agriculture across six locations in Ohio (Columbus, Groveport, Westerville) and Michigan (Rochester Hills, Sterling Heights, Waterford).

Differentiator

Problem solved

Functional benefit

Brands

• GreenPerks: A bundled services loyalty program offering discounts ranging from 5% to 25% on lawn care services, with tiered packages (Bronze, Silver, Gold, Platinum) and exclusive rewards.

Products and services

• Lawn Care Services Core lawn care program featuring a 6-step plan with slow-release, nutrient-rich fertilizers and organic-based weed prevention, designed to develop thick, healthy, weed-free lawns for residential homeowners.
• Aeration and Overseeding Services Lawn repair service that relieves soil compaction through aeration and introduces fresh grass varieties via overseeding to restore damaged lawns and prepare them for winter.
• Tree & Shrub Care Program Professional tree and shrub care designed to nourish and protect landscape plants, keeping them healthy and beautiful year-round for residential homeowners.
• Weed Control Services Comprehensive weed management service using bio-nutrient treatments and organic-based weed prevention to keep residential lawns thick, healthy, and weed-free.
• Fall Weed Shield Seasonal fall weed control service ensuring lawns stay lush and weed-free during cooler months and are prepared for the spring growing season.
• Grub Control Preventive pest control service targeting grubs that can destroy residential lawns by feeding on grass roots beneath the surface.
• Additional Services (Soil Conditioning, Lawn Fungus Control) Supplementary lawn care services including soil conditioning, lawn fungus control, and other à la carte offerings beyond the core lawn care program.
• Perimeter Pest Control Exterior pest management service targeting spiders, earwigs, chiggers, silverfish, and centipedes through perimeter application around the home for residential customers.
• Mosquito Spraying Service Mosquito control service providing affordable, quality pest control to make residential yards safer for families and pets by targeting active mosquito populations.
• Flea and Tick Control Pest control service targeting fleas and ticks that can infest homes and cause discomfort to residential pets and family members.
• GreenPerks Loyalty Program (Bronze / Silver / Gold / Platinum tiers) Tiered loyalty program bundling lawn care, pest control, and tree/shrub services at 5–25% discounts (Bronze 5–10%, Silver 15%, Gold 20%, Platinum 25%), with exclusive perks such as priority service, soil testing, irrigation inspections, and end-of-year cash credits at higher tiers.

Quantifiable outcome

• 4.9/5 star rating based on 1,925+ customer reviews
• +2 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

36 partnerships are on record, tiered minor and core.

• Agàpē Lawn CareminorOthersPart of the Fairway Corp network of lawn care brands. NexGreen operates within this corporate family structure.
• Andy's Irrigation & DrainageminorOthersPart of the Fairway Corp network serving Florida, Oklahoma, South Carolina, and Texas. NexGreen operates within this corporate family structure.
• Arbor Bay Tree ServicesminorOthersPart of the Fairway Corp network serving Florida. NexGreen operates within this corporate family structure.
• The Bug DoctorminorOthersPart of the Fairway Corp network serving Alabama. NexGreen operates within this corporate family structure.
• DeSoto TurfminorOthersPart of the Fairway Corp network serving Mississippi. NexGreen operates within this corporate family structure.
• Dr. Jack'sminorOthersPart of the Fairway Corp network providing lawn care and pest control services. NexGreen operates within this corporate family structure.
• Earth's BestminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Eastern ExterminatingminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Fairway CorporationcoreOthersParent company of NexGreen and 34+ other lawn care brands. Fairway Corp owns and operates the NexGreen brand, providing corporate infrastructure and brand governance.
• Fairway LawnsminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Farrow Pest ServicesminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Fitzgerald Lawn CareminorOthersPart of the Fairway Corp network serving Wisconsin and Minnesota. NexGreen operates within this corporate family structure.
• Green QueenminorOthersPart of the Fairway Corp network serving Georgia, North Carolina, South Carolina, and Tennessee. NexGreen operates within this corporate family structure.
• Greenway IrrigationminorOthersPart of the Fairway Corp network providing irrigation and landscaping services. NexGreen operates within this corporate family structure.
• GroGreenminorOthersPart of the Fairway Corp network serving Texas. NexGreen operates within this corporate family structure.
• Island EnvironmentalminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Kapp's LawnminorOthersPart of the Fairway Corp network serving Indiana, Missouri, Ohio, Pennsylvania. NexGreen operates within this corporate family structure.
• The Lawn RangerminorOthersPart of the Fairway Corp network serving Tennessee. NexGreen operates within this corporate family structure.
• Leapfrog LandcareminorOthersPart of the Fairway Corp network providing lawn care, landscaping, pest control, and tree/shrub care. NexGreen operates within this corporate family structure.
• Luv A LawnminorOthersPart of the Fairway Corp network providing lawn care, pest control, and irrigation services. NexGreen operates within this corporate family structure.
• Mencer's Tree ServiceminorOthersPart of the Fairway Corp network providing tree care services. NexGreen operates within this corporate family structure.
• On The Green Inc.minorOthersPart of the Fairway Corp network serving Maryland. NexGreen operates within this corporate family structure.
• Plant Health Care SystemsminorOthersPart of the Fairway Corp network providing lawn care, pest control, and tree/shrub care. NexGreen operates within this corporate family structure.
• Plant It EarthminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Pure Green LLCminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• RainscapesminorOthersPart of the Fairway Corp network providing lawn care, irrigation, and drainage services. NexGreen operates within this corporate family structure.
• Real Green ServicesminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Real Turf SolutionsminorOthersPart of the Fairway Corp network providing lawn care, pest control, irrigation, and drainage services. NexGreen operates within this corporate family structure.
• Scientific Plant ServiceminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Simply Green Lawn CareminorOthersPart of the Fairway Corp network serving Georgia. NexGreen operates within this corporate family structure.
• Southern Care Lawn & PestminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• The Spider GuyminorOthersPart of the Fairway Corp network serving Michigan. Provides spider control services; referenced as Spider Control Services in Michigan on NexGreen's site.
• TDI (TDIGreenServices)minorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Turf WizardsminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.
• Weed SolutionsminorOthersPart of the Fairway Corp network providing lawn care, tree & shrub, and pest control services. NexGreen operates within this corporate family structure.
• Your Green TeamminorOthersPart of the Fairway Corp network. NexGreen operates within this corporate family structure.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• TruGreen: Largest U.S. residential and commercial lawn care company offering fertilization, weed control, and pest services. Directly comparable to NexGreen in service mix and target customer, but operates at significantly greater national scale.
• NaturaLawn of America: National franchise specializing in organic-based and environmentally responsible lawn care. Closely comparable eco-friendly positioning and bio-nutrient approach that NexGreen markets as a differentiator.
• Bartlett Tree Experts: National tree care company that has expanded into integrated lawn and plant health care services. Comparable to NexGreen's tree/shrub care and broader plant-health offerings for residential customers.
• Weed Man: Franchised lawn care provider specializing in fertilization and weed control programs with a recurring-service model. Directly comparable subscription-style approach and residential homeowner focus to NexGreen.
• Fairway Lawns: Sibling brand under the same Fairway Corp parent as NexGreen, offering residential lawn care and pest control. Directly comparable in service model, parent company infrastructure, and customer base.
• Green Lawn Fertilizing: Residential lawn fertilization, weed control, and pest management company operating in the Midwest and Eastern U.S. Comparable in service portfolio and recurring-treatment model to NexGreen.
• Ryan Lawn & Tree: Midwest-based lawn care, tree service, and pest control provider serving residential customers across several states. Closely comparable service mix and Midwest geographic footprint to NexGreen.
• Spring-Green Lawn Care: Multi-service lawn and tree care franchise with recurring fertilization, weed control, and pest programs for residential customers. Highly comparable service mix, recurring revenue model, and Midwest presence to NexGreen.
• SavATree: Multi-service provider combining lawn care, tree/shrub care, and pest control for residential properties. Directly comparable in service breadth — lawn care plus tree and shrub programs — and target customer.
• Lawn Doctor: National lawn care franchise providing fertilization, weed control, and pest management to residential customers. Directly comparable service portfolio and customer base; competes in many of the same Midwest metros as NexGreen.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nexgreen-llc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEXGREEN LLC