Urbnlanes
- Company typePrivate
- Founded1994
- HeadquartersCairo, Egypt
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
Urbnlanes firmographics
Firmographics- Name
- Urbnlanes
- Legal name
- Urbnlanes Developments
- Website
- https://urbnlanes.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Urbnlanes industry classification
Industry- Product category
- Real Estate Development
- NAICS
- New Multifamily Housing Construction (except For-Sale Builders) (236116), Residential Building Construction (2361), Nonresidential Building Construction (2362)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)
Keywords
Where Urbnlanes is headquartered
LocationHeadquarters
- HQ city
- Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices2 records
Markets served
Urbnlanes business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations
Revenue model
- Real Estate Property Sales: Primary revenue from selling residential, commercial, and administrative properties across Egypt and Kuwait markets
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Urbnlanes product offering
Product offeringCore offering
Urbnlanes is a real estate development company that builds and sells residential, commercial, and administrative properties across Egypt (New Cairo, New Administrative Capital) and Kuwait. Its portfolio includes residential compounds, mixed-use developments, commercial towers, and large-scale city projects, developed through an integrated design-construction-management model using a distinctive build-before-sell strategy.
Product overview
Urbnlanes is a real estate development company operating under Emeel Abdalla Investments with projects across the Middle East. The company's portfolio comprises residential compounds (Yellow Residence, NOI with its Alvéo sub-brand), mixed-use developments (Yellow Lane with Life Lane medical hub, Midlane, Eastlane), commercial towers (Levels Business Tower), and large-scale city developments in Kuwait (East Subah Al-Ahmed City, Mutlaa City, West Abdullah Mubarak City). Hospitality offerings include Story Branded Residences and Crown Residence operated with Crowne Plaza IHG Hotels & Resorts. The company also maintains legacy projects in Kuwait including towers (Enjazat Tower), complexes, and educational facilities, collectively representing 100+ projects developed over 38+ years.
Differentiator
Problem solved
Functional benefit
Products and services
- Yellow Lane An integrated administrative and commercial development located in New Cairo featuring clinic buildings, medical hub facilities, retail areas, and lifestyle services. Designed as a living canvas combining beauty with purpose for businesses and lifestyle consumers.
- Yellow Residence A residential compound in New Cairo designed to provide residents with a life of bliss, featuring natural materials, open spaces, and amenities including Crown Residence serviced apartments operated by Crowne Plaza IHG Hotels & Resorts.
- Crown Residence Luxury serviced apartment experience within Yellow Residence compound, operated in collaboration with Crowne Plaza IHG Hotels & Resorts, offering premium amenities and direct access to world-class hotel services.
- Eastlane An administrative and commercial space in New Cairo's South 90th Street, featuring office units, retail spaces, restaurants, car showroom, banks, and luxury supermarket, with facility management by Jadar PFM.
- Levels Business Tower A 41-floor tower in the New Administrative Capital featuring Levels Mall (floors 1-3), Selene office spaces (floors 5-15), Sol administrative spaces (floors 16-25), and Arura sky lounge with hotel apartments (floors 26-36), overlooking the Green River.
- Midlane A development in New Cairo offering 20,000 SQM of retail, entertainment, and dining experiences, with 24,000 SQM of administrative spaces for offices, clinics, and business purposes, built on 15,000 SQM of land with 85,000 SQM total built-up area.
- NOI Egypt's first exotic community in Golden Square, Fifth Settlement, New Cairo, inspired by Voronoi pattern with nature-inspired design, featuring 46 acres of residential living blending contemporary design with timeless elegance.
- Alvéo A natural evolution of NOI, delivering a compact, connected apartment lifestyle without compromising quality or identity, inspired by Voronoi patterns found in nature.
- Story Branded Residences Branded residence concept developed in partnership with Story Hospitality (subsidiary of Abu Dhabi Capital Group), offering refined extended-stay living experiences within Urbnlanes projects including NOI Residence and Crown Residence.
- East Subah Al-Ahmed City A major integrated residential city development project in Kuwait with a project value of 68,473,860 KWD, started in 2021.
- Mutlaa City An integrated residential city development project in Kuwait with a project value of 37,960,000 KWD, completed over 206 working days.
- West Abdullah Mubarak City An integrated residential city development project in Kuwait with a project value of 37,990,000 KWD.
- Enjazat Tower A tower project with a building area of 128,000 m2 and project value of 36,000,000 USD located in Kuwait.
- Life Lane A medical hub within Yellow Lane featuring standalone clinic buildings meticulously finished to embody comfort and clinical excellence, designed for medical tenants and healthcare providers.
Quantifiable outcome
- Eastlane sold out completely within 4 hours of launch
- +2 more outcomes
Companies that use Urbnlanes
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Urbnlanes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Urbnlanes partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered flagship, core and supporting.
- Story Hospitality (Abu Dhabi Capital Group)flagshipStrategic partnership to expand extended-stay living in Egypt. Story Hospitality operates branded residences within Urbnlanes projects including NOI Residence and Crown Residence. The partnership aligns with Egypt's plan to double hotel capacity by 2028 and reach 30 million tourists by 2030.
- Crowne Plaza IHG Hotels & ResortscoreCrown Residence within Yellow Residence compound offers luxurious serviced apartment experience with hotel services. The partnership provides world-class hotel services including premium amenities, personalized service, and seamless integration with hotel operations.
- Jadar PFMcoreLifecycle property solutions and facility management company with roots in the United Kingdom dating back to 1994, now operating internationally including in Kuwait and Egypt. Focuses on transforming real estate into efficient, sustainable environments using advanced technology and smart systems.
- Etisalat (e&)coreCommunications partner for Levels Business Tower, providing telecommunications and connectivity services for the project.
- WSA DubaisupportingEngineering firm partnership providing design and technical consulting for Urbnlanes projects in Egypt.
- Tahseen ConsultingsupportingDesign consulting partnership for project architecture and urban planning.
- Raef Fahmy ConsultingsupportingArchitectural design services for Eastlane project by renowned Egyptian architect Raef Fahmi.
- Hany Saad Innovation OfficesupportingLandscape design partnership for NOI and Yellow projects.
- AllianzsupportingInsurance partner for project risk management and coverage.
- SavillssupportingInternational real estate consultancy providing advisory services.
- Enova by VeoliasupportingEnergy and technical services partner for integrated facility management solutions.
- RegussupportingWorkspace solutions provider for office tenants in commercial projects.
- ÖkoplansupportingMaster planning partner for NOI and Levels Business Tower projects, providing urban planning and architectural design services.
- Mohamed Hafez ConsultancysupportingArchitectural and engineering consulting for multiple Urbnlanes projects.
- LongeblacksupportingBusiness design firm specializing in creating first-class brands for Eastlane project commercial branding.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Urbnlanes competitors and assessment
Company assessmentRegional players
- Hassan Allam Properties: Egyptian developer and part of Hassan Allam Construction group, developing premium residential and mixed-use projects in Cairo and the North Coast. Comparable as a vertically integrated Egyptian developer combining construction heritage with branded residential offerings.
Direct peers
- Mountain View (DMG - Dar Al Ma'ali Group): Major Egyptian developer of residential compounds across New Cairo, the North Coast, and Ain Sokhna, targeting the same affluent buyer segment. Direct competitor for compound-style living and luxury positioning in Egypt.
- Amer Group: Egyptian real estate developer with projects including Upville and Azzurra, focused on residential and mixed-use communities in new Cairo-area locations. Competes directly for buyers in East Cairo and similar growth corridors.
- SODIC: Egyptian-listed developer of premium residential and mixed-use communities with a strong footprint in New Cairo (e.g., SODIC East, Villette, Caesar, The Estates). Competes head-to-head with Urbnlanes for high-net-worth buyers in the same Fifth Settlement and East Cairo geographies.
- Orascom Development Egypt: Operates integrated town and resort destinations including OWest in 6th of October and El Gouna on the Red Sea. Comparable as a developer of large-scale master-planned communities with mixed residential, hospitality, and commercial components.
- Tatweer Misr: Egyptian developer of large-scale mixed-use and residential projects including IL Monte Galala, Fouka Bay, and Bloomfields. Competes with Urbnlanes in the North Coast, Ain Sokhna, and Cairo new-city geographies for premium buyers.
- Palm Hills Developments: One of Egypt's largest listed real estate developers, focused on integrated residential compounds and mixed-use communities in New Cairo, 6th of October, and the North Coast. Direct competitor for Urbnlanes' residential compound and mixed-use projects in overlapping Cairo micro-markets.
- Madinet Nasr Housing & Development (MNHD): Long-standing Egyptian developer with major land bank in Nasr City and East Cairo (e.g., Sarai, Taj City). Comparable as a developer of large mixed-use masterplans and as a competitor in the East Cairo/New Administrative Capital submarket.
Broad incumbents
- Emaar Properties: UAE-headquartered global developer behind Downtown Dubai, Dubai Marina, and Egyptian projects. Comparable as a Gulf-rooted developer expanding into Egypt with luxury residential and mixed-use offerings, though at significantly larger scale and broader geographic scope.
- DAMAC Properties: UAE-listed luxury developer with branded-residence partnerships (e.g., Paramount, Trump, Versace) and a presence across the Middle East. Comparable for its luxury positioning and hotel-branded residence strategy that parallels Urbnlanes' Crowne Plaza and Story Hospitality plays.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Urbnlanes social profiles
Digital presenceUrbnlanes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Urbnlanes leadership team
Management profileNumber of profiles
Profiles6 records
Urbnlanes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Urbnlanes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Urbnlanes
What does Urbnlanes do?
Urbnlanes is a real estate development company that builds and sells residential, commercial, and administrative properties across Egypt (New Cairo, New Administrative Capital) and Kuwait. Its portfolio includes residential compounds, mixed-use developments, commercial towers, and large-scale city projects, developed through an integrated design-construction-management model using a distinctive build-before-sell strategy.
Is Urbnlanes a public or private company?
Urbnlanes is a private company. It is classified as family owned and is currently operating.
When was Urbnlanes founded?
Urbnlanes was founded in 1994. It employs 101 to 250 people.
Where is Urbnlanes based?
Urbnlanes is headquartered in Cairo, Egypt, in the Africa region.
How does Urbnlanes make money?
One revenue line is on record: real Estate Property Sales.
Who are Urbnlanes's main competitors?
Hassan Allam Properties is listed as a regional player. Direct peers are Mountain View (DMG - Dar Al Ma'ali Group), Amer Group, SODIC, Orascom Development Egypt, Tatweer Misr, Palm Hills Developments and Madinet Nasr Housing & Development (MNHD). Broad incumbents are Emaar Properties and DAMAC Properties.
Does Urbnlanes have an API?
No public API is recorded for Urbnlanes.
What industry is Urbnlanes in?
Urbnlanes's product category is Real Estate Development. Its primary akta.pro industry code is IMAFABAB, Multi-Family Residential Construction (Apartments, Condos, Townhomes). Its NAICS code is 236116 and its SIC code is 6552.