What Virtue Creative does

Virtue Creative is a privately held digital marketing agency headquartered in Maple Grove, Minnesota, incorporated as Virtue Group Inc. The company is operated by founders Joseph Virtue (Digital Marketing Strategist) and Ann Virtue (Social Media Manager) and serves local service businesses across Minnesota with an integrated suite of four core services: Webflow-based Website Development, SEO and Answer Engine Optimization (AEO), Social Media Management, and AI and Automation.

The agency's technology stack is built on Webflow as the primary website development platform, integrated with Google (analytics, Map Pack, ads), SEMrush (keyword and content tooling), Loom (audit video delivery), LastPass (credential sharing), and AWS (data hosting via Webflow). Delivered features include AI chat, 24/7 AI Voice, SMS and email follow-up automation, CRM workflows, and two advisory offerings — a Company AI Automation Audit and a Personal AI Audit. Sites are being transitioned to WCAG 2.1 Level AA accessibility standards.

The business model combines one-time project-based website builds with recurring SEO/AEO, social media management, and AI/automation retainers. Publicly disclosed pricing tiers range from $3,500-$7,500 (SMB) up to $25,000+ (enterprise-level project budgets), plus a freemium Digital Snapshot Review delivered as a Loom video within 3-5 business days that functions as the primary demand-capture mechanism. Customer acquisition is direct, consultative, and relationship-based, with no channel partner or reseller model. The company does not disclose revenue, funding, or headcount and operates with a stated 1-10 employee footprint focused exclusively on the Minnesota market.

Name

Virtue Creative

Legal name

Virtue Group Inc

Website

https://virtuecreative.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Virtue Creative is a Minnesota-based digital marketing agency, operated by founders Joseph and Ann Virtue, that delivers Webflow website development, SEO and AEO, social media management, and AI automation services to local service businesses generating $3,500-$25,000+ per project engagement.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Digital marketing services
• Web design development
• Search engine optimization
• Social media management
• AI automation services

Headquarters

HQ city

Maple Grove

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Website Development Services: Custom website design and development services using Webflow, including responsive, accessible, SSL-certified sites with content management systems. One-time project-based engagements with potential for ongoing maintenance contracts.
2. SEO & AEO Services: On-page SEO, keyword management, content creation, Google Map Pack management, review follow-up, and ad spend management. Ongoing retainer or project-based engagements.
3. Social Media Management: Content strategy, creation, repurposing, community management, and ad management for social platforms. Recurring service engagements.
4. AI & Automation Services: Implementation of AI chat, AI voice, SMS/email follow-up, CRM workflows, and automation audits. Project-based implementation with potential ongoing optimization.
5. Optimization & Ongoing Support: Post-launch support, small fixes, training, and maintenance services for ongoing clients seeking growth improvement.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Virtue Creative is a digital marketing agency that provides an integrated suite of services for local service businesses, including Webflow-based website development, SEO and answer engine optimization, social media management, and AI-driven lead capture and automation. Each engagement begins with a free Digital Snapshot Review that audits a client's online presence and delivers a personalized Loom video with prioritized recommendations before any paid commitment.

Product overview

Virtue Creative is a digital marketing agency offering an integrated suite of services for local service businesses. Their core offering comprises four interconnected services: Website Development (high-converting sites built on Webflow with CMS and analytics), SEO & AEO (local search optimization and answer engine optimization), Social Management (content strategy, creation, and ad management across major social platforms), and AI & Automation (AI chat, 24/7 AI Voice, SMS/email follow-up, and CRM workflows). All projects begin with a complimentary Digital Snapshot Review that analyzes the client's current digital presence to identify growth barriers and priorities.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Development Custom website design and development service that builds high-converting, responsive, accessible, SSL-certified sites on Webflow with CMS, analytics, and optional ongoing maintenance. Targeted at local service businesses that need websites engineered to convert visitors into booked jobs.
• SEO and AEO Search engine optimization and answer engine optimization service covering on-page SEO, keyword management, content creation, LLM-based AEO, Google Map Pack management, review follow-up, and ad spend management. Designed to help local service businesses rank ahead of competitors in local search and AI-powered answer results.
• Social Management Social media management service providing content strategy, content creation, long-to-short and short-to-long content repurposing, community management, and ad management across Facebook, Instagram, LinkedIn, X, Pinterest, and YouTube. Aimed at local service businesses that want consistent social visibility without constant manual effort.
• AI and Automation AI-driven lead capture and automation service including AI chat, 24/7 AI Voice agent, SMS and email follow-up, CRM workflow automation, Company AI Automation Audit, and Personal AI Audit. Built to ensure local service businesses never miss inbound leads.
• Digital Snapshot Review Free diagnostic service that reviews a prospect's website, visibility, and conversion basics to identify growth barriers and prioritize actions. Delivered as a personalized Loom video within 3-5 business days with no payment, contract, or obligation required.

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability5 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• WebflowcoreTechnology or IntegrationPrimary website development platform used for building client websites. Webflow CMS powers the company's website builds, providing responsive, accessible, SSL-certified sites with content management capabilities. Data from form submissions is stored on Webflow's secure AWS servers.
• GooglecoreTechnology or IntegrationGoogle services are utilized for analytics (GA4), SEO optimization including Google Map Pack management, and ad spend management for clients. The company implements Google tracking and visibility optimization as part of their SEO/AEO services.
• SEMrushsupportingTechnology or IntegrationSEO tools platform utilized for keyword management, content creation optimization, and competitive analysis as part of the company's SEO and AEO service offerings.
• LastPass VaultsupportingTechnology or IntegrationPassword management and secure sharing platform used for client access during deeper Digital Snapshot Reviews and ongoing project collaboration, enabling secure credential sharing without exposing sensitive information.
• LoomcoreTechnology or IntegrationVideo messaging platform used to deliver Digital Snapshot Reviews to clients. The company creates personalized Loom videos explaining lead generation opportunities and recommendations, which prospects receive as the primary deliverable from the free snapshot process.
• AWS (Amazon Web Services)supportingTechnology or IntegrationCloud infrastructure used by Webflow for secure data storage. Form submission data from client websites is processed and stored on Webflow's AWS servers.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Webflow: Website development platform on which Virtue Creative builds client sites and which it lists as a core strategic partner. Webflow itself offers professional services and a certified partner network that competes with agencies like Virtue Creative for high-converting site work.
• Power Digital Marketing: Larger full-service digital marketing agency spanning SEO, paid media, content, and analytics for mid-market and enterprise clients. Comparable service breadth but serves as a broader incumbent versus Virtue Creative's SMB focus.

Regional players

• Coalmarch Productions: Mid-Atlantic digital marketing and web design agency focused on home service businesses. Comparable target vertical (local service businesses) but operates in a different geography than Virtue Creative's Minnesota focus.

Direct peers

• SmartSites: Digital marketing agency specializing in website design/development, SEO, PPC, and social media for SMBs. Direct competitor in the same service categories and customer profile, though operating at a larger national scale.
• Lyfe Marketing: Digital marketing agency focused on social media management, SEO, web design, and PPC for SMBs. Direct peer given overlapping social-first service emphasis and SMB target customer base.
• WebiMax: Digital marketing agency offering SEO, web design, social media, and reputation management to SMBs. Direct competitor with similar integrated offering and SMB customer orientation.
• Disruptive Advertising: Digital marketing agency offering SEO, paid media, web design, and lifecycle marketing with strong emphasis on ROI tracking. Comparable to Virtue Creative in integrated service model and consultative sales approach.
• Big Leap: Full-service digital marketing agency offering SEO, web design, social media, and content marketing to SMB and mid-market clients. Closely comparable to Virtue Creative in service mix and target customer profile, though it operates nationally rather than locally.
• KlientBoost: Digital marketing agency specializing in paid media, conversion optimization, and landing page design. Comparable in performance-driven approach to lead generation, though more concentrated on paid acquisition than Virtue Creative.
• Thrive Internet Marketing Agency: Full-service digital marketing agency providing web design, SEO, social media, and reputation management with a strong SMB focus. Highly comparable to Virtue Creative in service breadth, recurring revenue orientation, and target segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/thevirtueteam
• YouTubeyoutube.com/channel/UC_pdouABC1VGz76detgPRVA
• Facebookfacebook.com/thevirtueteam
• LinkedInlinkedin.com/company/virtuecreatives
• Instagraminstagram.com/thevirtueteam

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virtue Creative