What Meeple Mountain does

Meeple Mountain is a Nashville, Tennessee-based board game media company founded in 2015 by Andy Matthews. It operates a content publishing platform built on WordPress that delivers written and video board game reviews, editorials, top-six lists, interviews, crowdfunding roundups, wargaming and RPG coverage, humor features, and reference resources including a worldwide board game convention list, a board game cafe directory, and an annual gift guide. The platform reaches its audience through its website, an email newsletter, and active social media accounts on Facebook, Twitter, Instagram, YouTube, Mastodon, and BluSky. The company's stated primary revenue model is Amazon affiliate links embedded within its content, supplemented by periodic board game giveaways in partnership with publishers.

Beyond its digital media operations, Meeple Mountain organizes Nashville Tabletop Day, an annual regional board gaming event held at Trevecca Nazarene University near Downtown Nashville. The 2026 edition (the 9th annual) attracted a layered sponsor stack of major tabletop publishers including Asmodee, Ravensburger, Stonemaier Games, KOSMOS, Capstone Games, Devir, Japanime Games, Renegade Game Studios, Restoration Games, Trick or Treat Studios, Van Ryder Games, and Level99 Games. The company maintains a small core team of 1-10 employees supplemented by approximately 14 named regular contributors serving as reviewers, designers, and editors. Operationally, Meeple Mountain functions as a bootstrapped, founder-owned hobby media business without disclosed institutional investment, and it derives the majority of its monetization from commerce-referral affiliate economics rather than subscriptions or advertising.

Name

Meeple Mountain

Legal name

Meeple Mountain

Website

https://meeplemountain.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Meeple Mountain is a Nashville-based hobby media company founded in 2015 that publishes board game reviews, editorials, and reference resources through a WordPress site and social channels, monetizing primarily via Amazon affiliate links and an annual regional tabletop gaming event.

Ownership category

akta.pro rank

Product category

Board Game Media

NAICS

All Other Amusement and Recreation Industries (71399)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Board Game & Puzzle Specialty Retailers (CRALALAA)

Keywords

• Board game reviews
• Tabletop game media
• Board gaming events
• Tabletop community
• Board game journalism

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Amazon Affiliate Links: Meeple Mountain generates revenue through Amazon affiliate links. When readers click on these links and make purchases, Meeple Mountain receives financial compensation. The affiliate links are clearly indicated on the website.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Meeple Mountain is a board game media company that publishes comprehensive tabletop game reviews (written and video), articles, top-six lists, and editorial content covering board games, RPGs, and wargaming. The company also organizes the annual Nashville Tabletop Day event and produces reference resources such as convention lists, board game cafe directories, and gift guides. Revenue is generated primarily through Amazon affiliate links embedded in content, with the platform serving as a free content hub for the board gaming hobby community.

Product overview

Meeple Mountain is a board game media company operating a content platform that publishes reviews, articles, and resources for tabletop gamers. The portfolio consists of board game reviews (both written and video formats), editorial content including top lists and design articles, a crowdfunding campaign Roundup highlighting Kickstarter and Gamefound projects, periodic board game giveaways in partnership with publishers, the annual Nashville Tabletop Day event, and reference resources such as convention guides, cafe directories, and gift guides. The company also offers a newsletter subscription. All offerings are content/media services focused on the board gaming hobby rather than software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Board Game Reviews Comprehensive board game reviews in written and video formats covering games across various genres, player counts, and themes, intended for board game hobbyists researching purchases.
• Articles and Editorials Editorial columns including Top Six Lists, articles on board game topics, board game design insights, wargaming coverage, RPG content, and interviews with game designers, targeted at hobby readers.
• Crowdfunding Roundup Recurring coverage of tabletop gaming crowdfunding campaigns on Kickstarter and Gamefound, featuring active projects and highlights for board game backers and hobbyists.
• Nashville Tabletop Day Annual regional board gaming event held in Nashville, Tennessee, bringing together local and regional board gamers, with sponsorship from major publishers and ticketing through the Meeple Mountain website.
• Newsletter Email newsletter delivering board game news, reviews, and editorial updates from Meeple Mountain to subscribers, managed by Tom Franklin as Editor and Newsletter Manager.
• Board Game Gift Guide Annual curated gift guide featuring board game recommendations across occasions, budgets, and player experience levels, aimed at casual gamers and gift purchasers.
• Gaming Resources Directory Reference guides including a worldwide board game convention list (updated multiple times a month), a worldwide board game cafe directory, and a board game design service list, maintained for hobbyists and designers.
• Board Game Giveaways Periodic board game giveaway promotions run in partnership with publishers (such as Trick or Treat Studios), enabling readers to enter to win game prize packs as part of community engagement.

Quantifiable outcome

• Most complete list of board game conventions found online, updated multiple times a month
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Trevecca Nazarene UniversitycoreOthers · 25 April 2026Host sponsor for Nashville Tabletop Day 2026. The event will take place at Trevecca University near Downtown Nashville. Meeple Mountain partners with the university to provide the venue for this regional gaming event.
• Level99 GamesminorGTM or Marketing PartnerLanyard sponsor for Nashville Tabletop Day 2026. Supporting the regional board gaming community event through sponsorship.
• Van Ryder GamesminorGTM or Marketing PartnerT-Shirt sponsor for Nashville Tabletop Day 2026. Contributing merchandise sponsorship to the annual event.
• Capstone GamesminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026. One of multiple publisher sponsors supporting the regional event.
• Devir GamesminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026.
• KOSMOSminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026.
• Japanime GamesminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026.
• Renegade Game StudiosminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026.
• Restoration GamesminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026.
• Trick or Treat StudiosminorGTM or Marketing PartnerGold sponsor for Nashville Tabletop Day 2026. Also partnered with Meeple Mountain for board game giveaways.
• AsmodeeminorGTM or Marketing PartnerSilver sponsor for Nashville Tabletop Day 2026.
• RavensburgerminorGTM or Marketing PartnerSilver sponsor for Nashville Tabletop Day 2026.
• Stonemaier GamesminorGTM or Marketing PartnerBronze sponsor for Nashville Tabletop Day 2026.
• CATAN StudiominorGTM or Marketing PartnerBronze sponsor for Nashville Tabletop Day 2026.
• AmazoncoreGTM or Marketing PartnerAmazon affiliate partnership. Meeple Mountain uses Amazon affiliate links throughout its content. When readers click these links and make purchases, Meeple Mountain receives financial compensation. This is the primary revenue model for the company.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Others

• Stonemaier Games: Major board game publisher (Wingspan, Scythe). Comparable not as a competitor but as an ecosystem participant — a sponsor and content source that depends on review media like Meeple Mountain for customer acquisition.
• Asmodee: World's largest board game publisher (Catan, Ticket to Ride). Relevant as a sponsor of Nashville Tabletop Day and as a key supplier feeding Meeple Mountain's affiliate and editorial pipeline.
• Kickstarter: Crowdfunding platform that hosts most major board game launches. Meeple Mountain's Crowdfunding Roundup product makes Kickstarter a key ecosystem partner and indirect revenue driver via affiliate traffic.

Broad incumbents

• Polygon: Major gaming and entertainment media outlet that publishes board game reviews and tabletop coverage. Comparable as a digital publisher covering the board game category alongside broader entertainment content.
• BoardGameGeek: The largest board game community database and forum, with reviews, ratings, and a marketplace. Overlaps in audience and content (reviews, conventions) but operates at much greater scale across multiple product verticals.

Direct peers

• Watch It Played: Video-first board game how-to-play and review channel. Comparable as a content publisher monetizing hobbyist attention through video and publisher sponsorships.
• Shut Up & Sit Down: Acclaimed board game review site and YouTube channel producing long-form written and video reviews. Comparable as a content-led board game media outlet targeting hobbyist enthusiasts.
• The Dice Tower: The dominant board game review media platform, producing podcasts, video reviews, and a conventions directory. Highly comparable as a content-first board game media brand serving the same hobbyist audience with affiliate and sponsorship-driven revenue.
• The Opinionated Gamers: Long-running board game review and commentary blog. Comparable as a hobby-focused written review platform with multiple contributors.
• Punchboard: Board game media site publishing reviews, previews, and news. Comparable as a content-led hobby media outlet targeting dedicated board gamers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/meeplemountain
• YouTubeyoutube.com/c/meeplemountain
• Facebookfacebook.com/meeplemountain
• Instagraminstagram.com/meeplemountain
• LinkedInlinkedin.com/company/meeple-mountain

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meeple Mountain