Bluegrass Hemp Oil

What Bluegrass Hemp Oil does

Bluegrass Hemp Oil is a family-founded, Kentucky-based direct-to-consumer CBD brand established in 2014 by Kentucky Cannabis Company, founded by Bill Polyniak. The company produces a portfolio of full-spectrum hemp-derived CBD products built around its flagship Genesis Blend CBD Oil and including full-spectrum gummies, capsules, topicals, bundles, and the Unruffled pet-focused line (oils and bites for dogs and cats). Its underlying technology is full-spectrum hemp extraction from Kentucky-grown hemp with batch-specific third-party lab testing and publicly accessible Certificates of Analysis, positioning transparency and ingredient simplicity as the core product quality story. Distribution is omnichannel: nationwide DTC e-commerce shipping through bluegrasshempoil.com, augmented by two physical Kentucky storefronts at Lexington Green (190 Lexington Green Circle) and Midway (230 N. Gratz Street, inside the Kentucky Cannabis Company building). The company employs 1-10 people, is privately held and bootstrapped (no institutional funding rounds disclosed), and operates a Subscribe & Save monthly recurring-delivery program on select products alongside a loyalty/rewards program and a substantial content/education hub covering CBD basics, full-spectrum science, lab testing, and pet CBD. Customers are individual adult wellness users and pet owners seeking consistent, transparent full-spectrum CBD with clear serving information and traceable Kentucky-grown hemp origins.

Name

Bluegrass Hemp Oil

Legal name

Bluegrass Hemp Oil

Website

https://BluegrassHempOil.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Bluegrass Hemp Oil is a family-founded Kentucky CBD brand established in 2014 that sells full-spectrum hemp-derived CBD oils, gummies, capsules, topicals, and pet products directly to consumers online across the U.S. and through two Kentucky storefronts in Lexington and Midway.

Ownership category

akta.pro rank

Product category

Hemp CBD Products

NAICS

Medicinal and Botanical Manufacturing (325411)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

CBD/Hemp Wellness & Supplements Retail (CRANAHAC)

akta.pro secondary industries

CBD/Hemp Pet Products Retail (CRANAHAF), CBD/Hemp Topicals & Beauty Retail (CRANAHAB)

Keywords

• Full-spectrum CBD oils
• CBD gummies
• CBD capsules
• CBD topicals
• Pet CBD products

Headquarters

HQ city

Lexington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. E-commerce Product Sales: Direct-to-consumer online sales of full-spectrum CBD oils, gummies, capsules, topicals, and pet products through bluegrasshempoil.com. Products sold in multiple sizes with subscription (Subscribe & Save) options for repeat customers.
2. Retail Storefront Sales: In-person sales at two Kentucky storefronts (Lexington Green and Midway) with product education, format comparison, and local pickup options.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Bluegrass Hemp Oil manufactures and sells Kentucky-grown full-spectrum CBD products across multiple formats: CBD oils (led by the flagship Genesis Blend), gummies, capsules, topicals, and pet-focused products under the Unruffled line. Every product is batch-tested by third-party labs with Certificates of Analysis accessible to customers before purchase, and the company sells directly to consumers online and through two Kentucky storefronts in Lexington and Midway.

Product overview

Bluegrass Hemp Oil is a family-founded Kentucky CBD company offering a portfolio of full-spectrum hemp products across multiple formats. The core offering centers on the Genesis Blend CBD Oil flagship product, complemented by pet-focused Unruffled products, edible gummies, capsules, and topical formats. Additional offerings include CBD bundles for value-seeking customers and a Subscribe & Save program for automatic recurring delivery. The company differentiates through Kentucky-grown hemp sourcing, clear serving information, batch-specific third-party lab testing, and customer access to Certificates of Analysis before purchase. Products are available online and through two Kentucky storefront locations in Lexington and Midway.

Differentiator

Problem solved

Functional benefit

Brands

• Genesis Blend: Bluegrass Hemp Oil's original flagship full-spectrum CBD oil product.
• Unruffled

Products and services

• Genesis Blend CBD Oil Bluegrass Hemp Oil's flagship full-spectrum CBD oil, crafted with Kentucky-grown hemp extract, simple carrier oil, clear serving information, and access to batch-specific lab testing. Designed for adults seeking a consistent full-spectrum hemp routine with transparency and natural complexity.
• Unruffled CBD For Pets Pet-focused CBD product line including oils and bites made for dogs and cats, with clear serving information and simple label guidance for pet owners seeking full-spectrum hemp options.
• Full-Spectrum CBD Gummies Convenient edible-format full-spectrum CBD gummies for simple daily use with consistent serving clarity.
• CBD Capsules Pre-measured CBD capsules offering a simple serving format for customers who prefer capsule-based supplementation.
• CBD Topicals Skin-applied CBD formats including salves, balms, lotions, and rollers for targeted topical use.
• CBD Oil Bundles Pre-packaged bundle options for CBD oils, offering multiple products or larger quantities at reduced pricing for regular CBD users.
• Subscribe & Save Automatic delivery subscription program for regular CBD users, offering convenient recurring delivery with easy update or pause options on select oils and products.

Quantifiable outcome

• 1,000+ verified customer reviews with 4.8+ star reputation

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Kentucky Cannabis CompanycoreOthers · 1 January 2013Kentucky Cannabis Company is the parent/founder company of Bluegrass Hemp Oil. Founded by Bill Polyniak after his family began searching for more consistent hemp options for his son Colten. Bluegrass Hemp Oil was created by Kentucky Cannabis Company and is rooted in Kentucky's first legal hemp pilot era. The Midway store is located inside the Kentucky Cannabis Company building.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• cbdMD: Public CBD wellness company with a broad portfolio of oils, gummies, topicals, sleep/calm lines, and pet products — operates at significantly larger scale but overlaps meaningfully on product categories.
• PlusCBD Oil: Larger CBD supplement brand offering oils, gummies, capsules, and topicals with strong retail and DTC presence — comparable product categories with broader channel reach.
• Green Roads: Established CBD brand with pharmacist-formulated oils, gummies, capsules, topicals, and pet products distributed through DTC and retail — comparable product breadth with broader distribution footprint.

Direct peers

• CBDistillery: Large DTC CBD brand with full-spectrum oils, gummies, capsules, topicals, and pet products — direct head-to-head competitor with similar product breadth and transparency-focused positioning.
• Joy Organics: Family-founded CBD brand selling broad- and full-spectrum tinctures, gummies, topicals, and pet products with subscription DTC model — closely comparable on family-founding narrative, transparency, and recurring delivery.
• Medterra: CBD wellness brand offering isolates and broad-spectrum oils, gummies, capsules, topicals, and pet products with strong third-party lab testing — closely comparable product mix and transparency-led branding.
• Charlotte's Web: Largest US full-spectrum CBD wellness brand offering oils, gummies, capsules, and topicals with strong retail distribution — the most direct competitor to Bluegrass Hemp Oil's core product set and DTC-plus-retail model.
• Lazarus Naturals: Vertically integrated CBD brand selling full-spectrum tinctures, gummies, capsules, topicals, and pet products direct-to-consumer with strong value positioning — directly comparable product portfolio and DTC channel focus.

Emerging players

• Holistapet: Pet-focused CBD brand with oils, treats, and capsules for dogs and cats — directly comparable to Bluegrass Hemp Oil's Unruffled pet line on audience and product format.
• Cornbread Hemp: Kentucky-sourced full-spectrum CBD brand with strong regional roots and premium positioning — comparable to Bluegrass Hemp Oil's Kentucky heritage and full-spectrum-only product strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@bluegrasshempoil1227
• Facebookfacebook.com/KYBHO
• Instagraminstagram.com/bluegrasshempoil
• LinkedInlinkedin.com/company/bluegrass-hemp-oil

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluegrass Hemp Oil