Curai Health
Curai Health is a US-based, AI-powered virtual primary care clinic offering chat-based, 24/7 primary, urgent, chronic, and mental health care across all 50 states via web and mobile, serving individual patients, health plans, employers, and channel partners including Walmart, WorkWhile, and Rightway.
- Company typePrivate
- Founded2017
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Curai Health does
Curai Health is a US-based, AI-powered virtual primary care company founded in 2017 and headquartered in San Francisco (operates remote-first). The company delivers chat-based primary, urgent, chronic disease, mental health, weight management, and preventive care across all 50 US states, 24/7, via web and mobile apps. Its proprietary "Curai Health Assistant" conversational clinical AI integrates into every visit to gather history, draft SOAP notes, and suggest ICD-10/CPT codes, while a network of employed, multi-state-licensed clinicians delivers the actual clinical care under a human-in-the-loop model; the platform connects to national Health Information Exchanges (CommonWell, Carequality, ehealth Exchange) and Apple HealthKit for record continuity.
Curai operates three complementary go-to-market motions. Direct-to-consumer: a self-serve mobile app and web chat with a free trial and auto-renewing monthly subscription (cash pay or insurance, with insured billing to Medicare/Medicaid and commercial payors). Enterprise: B2B contracts with health plans and self-funded employers positioning Curai as an in-network primary care option that drives higher member engagement (8.8 sessions/month per active member). B2B2C channel: embedded distribution through marquee partners including Walmart's Better Care Services (one of five providers across ~4,600 pharmacies), WorkWhile (hourly workers), Rightway (care navigation/pharmacy benefits), Priority Health (Michigan uninsured), ALICORN (employer market), and Rula Health (behavioral health referrals). Revenue streams therefore span subscription, per-visit fees, insurance reimbursement, and managed-services contracts.
Curai Health firmographics
Firmographics- Name
- Curai Health
- Legal name
- Curai, Inc.
- Website
- https://curaihealth.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Curai Health is a US-based, AI-powered virtual primary care clinic offering chat-based, 24/7 primary, urgent, chronic, and mental health care across all 50 states via web and mobile, serving individual patients, health plans, employers, and channel partners including Walmart, WorkWhile, and Rightway.
- Ownership category
- akta.pro rank
Curai Health industry classification
Industry- Product category
- Virtual Primary Care
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- General Medical Virtual Primary Care (Payer-Branded) (HLALACAA)
- akta.pro secondary industries
- Primary Care & General Medicine Virtual Care (Employer-Sponsored) (HLALADAA), Primary Care & General Medicine Virtual Care (HLALAAAA)
Keywords
Where Curai Health is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Curai Health business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct-to-consumer monthly subscription: Recurring monthly subscription billed automatically (auto-renewal) to individual patients via credit card or ACH, with a free trial offer (one per household) and the ability to cancel at any time. Monthly membership refunds available within 30 days if no visit occurred during the billing period.
- Per-consultation fees and co-payments: Per-visit consultation fees charged to patients (or collected as co-payments from insured members), with fees that may increase at any time and that can be billed to ACH or credit card payment methods.
- Insurance billing and reimbursement: Billing and collection from health insurers, HMOs, Medicare, Medicaid, and other payors for covered care services delivered to insured members. Sales tax collected where legally required. Promotional free visits do not apply to Medicare/Medicaid patients.
- B2B contracts with health plans / payors: Enterprise contracts with health plans positioning Curai as an in-network primary care provider, generating per-member or capitated-style revenue tied to member engagement and utilization management.
- Employer-sponsored and partner-channel revenue: Revenue from employer benefits programs and channel partners (e.g., ALICORN for employer market, WorkWhile for hourly workers, Rightway for care navigation, Priority Health for Michigan uninsured, Walmart Better Care Services) where Curai powers virtual care delivered through the partner's relationship.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual monthly membership (small monthly fee) |
| Freemium | Monthly | Free trial |
| Other | Multi-year contract | Health plan / employer B2B contract |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels9 records
Curai Health product offering
Product offeringCore offering
Curai Health is an AI-powered virtual primary care clinic that delivers 24/7 chat-based care via web and mobile app across all 50 U.S. states. Its platform pairs a proprietary conversational clinical AI assistant with a nationwide network of full-time, board-certified clinicians to provide urgent care, chronic disease management, mental health, prescriptions, labs, and specialist referrals through live and asynchronous messaging. Care is offered direct-to-consumer via a monthly subscription (with insurance or cash-pay options) and through enterprise contracts with health plans, employers, and channel partners.
Product overview
Curai Health is a single unified AI-powered virtual primary care platform delivered through a web app and mobile app (with the Curai Health Assistant as the embedded AI module), offered through two go-to-market segments: a For Payors/Health Plans B2B offering that integrates the platform into health plan networks to drive member engagement and reduce higher-cost utilization, and a For Individuals/For Patients direct offering (with insurance or cash pay) available in all 50 states. The Curai Health Assistant AI module sits inside the platform and powers chat-based intake, history taking, note charting, visit summarization, and billing code suggestions, while licensed clinicians on the Curai Health care team deliver the actual clinical services across urgent care, chronic condition management, mental health, preventive care, prescriptions, and labs.
Differentiator
Problem solved
Functional benefit
Products and services
- Curai Health Platform
Quantifiable outcome
- Average of 8.8 sessions per active primary care member per month — substantially higher engagement than traditional primary care
- +3 more outcomes
Companies that use Curai Health
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
Curai Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature6 records
Curai Health partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship distribution partnership for hourly-worker segment, flagship mass-market distribution partnership, adjacent co-marketing partner in walmart better care services, tactical prescription-fulfillment partner inside walmart ecosystem, industry-development partnership in the chatbots-for-mental-health space, core mental-health referral integration, research partnership, core health plan partnership (michigan), flagship enterprise distribution partnership and core employer-market distribution partnership.
- WorkWhileflagship distribution partnership for hourly-worker segmentWorkWhile expanded its healthcare benefits to provide free 24/7 virtual healthcare access to 100% of its hourly worker community, powered by the Curai Health platform. The initiative eliminates traditional minimum-hour or tenure requirements that typically gate employer-sponsored health benefits for shift workers. Curai provides on-demand access to board-certified clinicians, mental health support, and chronic condition management.
- Walmart (Better Care Services)flagship mass-market distribution partnershipCurai Health is one of five third-party providers integrated into Walmart's Better Care Services digital health platform, offering virtual care, AI-supported coaching, and weight management/GLP-1 support accessible through Walmart's nearly 4,600 U.S. pharmacy locations. Also referenced in the original 2026-01 launch of Better Care Services covering telehealth urgent care and behavioral health.
- Aaptivadjacent co-marketing partner in walmart better care servicesAaptiv is one of the five third-party providers alongside Curai Health on Walmart's Better Care Services platform, offering services ranging from AI-supported coaching to registered dietitian nutrition therapy for weight management and GLP-1 support.
- Berry Streetadjacent co-marketing partner in walmart better care servicesBerry Street is one of the five third-party providers alongside Curai Health on Walmart's Better Care Services platform, providing nutrition and weight-management services.
- MyCare by Twin Healthadjacent co-marketing partner in walmart better care servicesMyCare by Twin Health is one of the five third-party providers alongside Curai Health on Walmart's Better Care Services platform, offering weight-management and virtual care services.
- Wheeladjacent co-marketing partner in walmart better care servicesWheel is one of the five third-party providers alongside Curai Health on Walmart's Better Care Services platform, offering virtual care and weight-management services.
- Eli Lilly (LilyDirect)tactical prescription-fulfillment partner inside walmart ecosystemWalmart's Better Care Services platform, which includes Curai Health, also partnered with Eli Lilly's LilyDirect for prescription services that can be fulfilled through Walmart pharmacies.
- PayrollPlans and Woebot Healthindustry-development partnership in the chatbots-for-mental-health spaceIndustry coverage of a partnership between PayrollPlans, Woebot Health, and Curai Health identified as a recent industry development in the chatbots for mental health and therapy market.
- Rula Healthcore mental-health referral integrationCurai Health partnered with Rula Health, a national behavioral healthcare provider group, to give Curai patients access to Rula's extensive network of licensed therapists and psychiatric providers for mental health care.
- UMass Chan Medical Schoolresearch partnershipCurai Health provided virtual care services to support UMass Chan Medical School's NIH-funded 'STOP COVID-19' study.
- Priority Healthcore health plan partnership (michigan)Priority Health and Curai Health continued their partnership to provide free virtual health visits to Michigan's uninsured population, extended into 2025 following a 2024 program that reached an estimated 400,000 uninsured Michiganders.
- Rightwayflagship enterprise distribution partnershipRightway, a care navigation and pharmacy benefits company, announced a strategic partnership with Curai Health, an AI-powered virtual clinic, to maximize member outcomes and reduce costs by embedding Curai into Rightway's member experience.
- ALICORNcore employer-market distribution partnershipALICORN Inc., a provider of health and productivity solutions to employers, announced a partnership with Curai Health to provide chat-first virtual care. Through the partnership, Curai empanels physicians to deliver longitudinal primary care to ALICORN's employer and business members.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Curai Health competitors and assessment
Company assessmentDirect peers
- 98point6: 98point6 is an AI-powered text-based virtual primary care clinic delivering chat-first care to patients via a mobile app. It shares Curai's core model of combining conversational AI with licensed clinicians to deliver scalable, lower-cost primary care — making it the closest direct peer.
- K Health: K Health is an AI-driven virtual primary care platform that uses AI to gather patient history and connect members with clinicians. It competes directly with Curai in AI-augmented chat-based primary care for both insured and cash-pay consumers.
- Babylon Health: Babylon Health built an AI-powered virtual primary care service combining an AI chatbot with human clinicians. While now restructured and primarily operating internationally, it pioneered the AI + clinician model that Curai operates and represents a direct category peer.
Broad incumbents
- Teladoc Health: Teladoc Health is the largest U.S. telehealth incumbent offering virtual primary care, mental health, and specialty care to health plans and employers. It is the dominant incumbent in the category Curai targets, and several Curai executives (Jennifer Close, Marc Adelson) came from Teladoc.
- Amwell: Amwell is a large telehealth platform serving health systems, health plans, and employers with virtual care across primary, urgent, and specialty care. It competes with Curai for health plan and employer B2B contracts as an established incumbent.
- Included Health: Included Health (formed via the Doctor On Demand and Grand Rounds merger) is a virtual primary care and care navigation platform serving employers and health plans. It directly competes with Curai for enterprise B2B contracts and is also a co-tenant on Walmart's Better Care Services platform.
- One Medical: One Medical (acquired by Amazon for ~$3.9B) is a membership-based primary care platform combining virtual and in-person care. As a flagship tech-enabled primary care brand now backed by Amazon's resources, it represents a scaled incumbent competing for the same AI-enhanced primary care market.
Emerging players
- Forward Health: Forward Health is a tech-enabled primary care provider combining in-person clinics with AI-powered health apps and wearable data. It overlaps with Curai in the AI-augmented primary care category but differs via brick-and-mortar delivery and a membership-based model.
- Wheel: Wheel is a virtual care platform that provides clinician network infrastructure and white-label telehealth services to enterprise buyers. It overlaps with Curai on the Walmart Better Care Services platform and competes for enterprise virtual care contracts with its clinician-as-a-service model.
- Hims & Hers Health: Hims & Hers operates a direct-to-consumer virtual care platform focused on GLP-1 weight management, mental health, dermatology, and primary care. It directly overlaps with Curai in cash-pay DTC virtual primary care and weight management/GLP-1 support, and is a competitor on Walmart's Better Care Services platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Curai Health social profiles
Digital presenceCurai Health compliance and trust
Trust signalCompliance2 records
Curai Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Curai Health leadership team
Management profileNumber of profiles
Profiles1 record
Curai Health subsidiaries and ownership
Company hierarchySubsidiaries3 records
Curai Health funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Curai Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Curai Health
What does Curai Health do?
Curai Health is an AI-powered virtual primary care clinic that delivers 24/7 chat-based care via web and mobile app across all 50 U.S. states. Its platform pairs a proprietary conversational clinical AI assistant with a nationwide network of full-time, board-certified clinicians to provide urgent care, chronic disease management, mental health, prescriptions, labs, and specialist referrals through live and asynchronous messaging. Care is offered direct-to-consumer via a monthly subscription (with insurance or cash-pay options) and through enterprise contracts with health plans, employers, and channel partners.
Is Curai Health a public or private company?
Curai Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Curai Health founded?
Curai Health was founded in 2017. It employs 51 to 100 people.
Where is Curai Health based?
Curai Health is headquartered in San Francisco, United States, in the North America region.
How does Curai Health make money?
Five revenue lines are on record. Direct-to-consumer monthly subscription is the primary driver. The others are per-consultation fees and co-payments, insurance billing and reimbursement, B2B contracts with health plans / payors and employer-sponsored and partner-channel revenue.
Who are Curai Health's main competitors?
Direct peers on record are 98point6, K Health and Babylon Health. Broad incumbents are Teladoc Health, Amwell, Included Health and One Medical. Emerging players are Forward Health, Wheel and Hims & Hers Health.
Does Curai Health have an API?
No public API is recorded for Curai Health.
What industry is Curai Health in?
Curai Health's product category is Virtual Primary Care. Its primary akta.pro industry code is HLALACAA, General Medical Virtual Primary Care (Payer-Branded), with a secondary code of HLALADAA, Primary Care & General Medicine Virtual Care (Employer-Sponsored). Its NAICS code is 621420 and its SIC code is 8000.