TIMIFY
TIMIFY is a Munich-based SaaS platform providing cloud-based appointment scheduling and resource management software to 45,000+ SMB and enterprise customers across 30+ countries, processing over 5.5 million monthly bookings.
- Company typePrivate
- Founded2012
- HeadquartersMunich, Germany
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What TIMIFY does
TIMIFY is a Munich-headquartered SaaS company (legally TerminApp GmbH) founded in 2012 by Andreas Knürr, Boyan Tanchev, and Hristo Hristakiev that provides cloud-based appointment scheduling and resource management software to more than 45,000 companies and 135,000 active users across 30+ countries. The platform delivers online booking, team calendar management, resource scheduling for staff/equipment/rooms, service configuration, customer management, and analytics through web, iOS/Android, and desktop applications built on AWS infrastructure with data centers in Frankfurt, São Paulo, and Singapore. The product is available in 12+ languages and is ISO/IEC 27001:2022 certified, GDPR compliant, and supports PCI DSS through trusted payment partners (Stripe, Chargebee, PayPal).
The company operates a tiered SaaS subscription model with monthly plans for SMBs and annual quote-based contracts for enterprises, supplemented by Professional Services for custom development and implementation, a marketplace of add-ons (TIMIFY Assistant, Branch Manager, Call Center, Developer Platform, Reserve with Google, Invoice App, Smart Serve), and a partner program combining an affiliate channel (30% recurring lifetime commission) with a reseller channel for agencies, freelancers, and SaaS businesses. Go-to-market is hybrid: product-led growth via free trial for SMBs alongside an enterprise sales motion featuring personalized demos, dedicated onboarding, and multi-branch deployments. Notable enterprise customers include DHL, UniCredit, Telefonica, Sonova Audiological Care, Fielmann, Hans Anders (Nexeye), VON POLL IMMOBILIEN, Intersport, Hotter, Saint Maclou, and Courts Office Ireland, with the company serving verticals spanning retail, finance, real estate, recruitment, public sector, education, beauty, medical, consultancy, sport/fitness, and optical retail. The most recent disclosed funding round was approximately $4.88M in April 2020, and the company has since funded ongoing product and geographic expansion from operating cash flow with no reported acquisition or exit activity.
TIMIFY firmographics
Firmographics- Name
- TIMIFY
- Legal name
- TerminApp GmbH
- Website
- https://timify.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TIMIFY is a Munich-based SaaS platform providing cloud-based appointment scheduling and resource management software to 45,000+ SMB and enterprise customers across 30+ countries, processing over 5.5 million monthly bookings.
- Ownership category
- akta.pro rank
TIMIFY industry classification
Industry- Product category
- Appointment Scheduling Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Appointment Scheduling & Reservation Management (HSACAIAG)
Keywords
Where TIMIFY is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
TIMIFY business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Software Licence Subscriptions: TIMIFY offers subscription-based SaaS licences for appointment scheduling and resource management. Clients subscribe on a monthly or annual basis with automatic renewal. Pricing is defined in individual Licence Subscription Agreements. Licence prices may be increased after 12 months with 3 months notice; customers may terminate with 6 weeks notice if increases exceed 5%.
- Professional Services: TIMIFY offers Professional Services including custom development, implementation, configuration, and parameterization of the Software. Delivered under a separate Professional Services Agreement with deliverables, acceptance testing, and client approval processes.
- Partner Subscriptions (Reseller/VAR): Partnering companies promote, sell, and distribute TIMIFY subscriptions through Partner Agreements. Partners set up SMB accounts and sell to enterprise clients, generating subscription revenue shared between TIMIFY and the partner.
- Marketplace Add-ons: TIMIFY operates a marketplace with additional apps and integrations including Smart Serve, TIMIFY Assistant, Invoice App, Google Calendar, and Office 365, which extend the core platform functionality.
- Affiliate Partner Commission: Affiliate partners earn a 30% recurring monthly commission on referred customer subscriptions for the lifetime of the customer. Managed through a third-party revenue delivery platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SMB Plan — for small and medium businesses |
| Subscription | Annual | Enterprise Plan — for large organisations with complex requirements |
| Subscription | Monthly | Add-ons (Branch Manager, Call Centre, Developer Platform) |
Go-to-market motion5 records
Distribution channels7 records
Marketing channels8 records
TIMIFY product offering
Product offeringCore offering
TIMIFY is a cloud-based SaaS appointment scheduling platform that enables businesses to manage online bookings, resources (staff, rooms, equipment), and team calendars across multiple locations and time zones. The core offering combines a customer-facing online booking system with back-office resource management, automated reminders, calendar synchronization, and analytics. Add-on modules (Branch Manager, Call Center, Developer Platform) and marketplace apps (TIMIFY Assistant, Reserve with Google, Invoice App, Smart Serve) extend the core platform.
Product overview
TIMIFY is a comprehensive appointment scheduling platform delivered as SaaS. The core TIMIFY platform provides online booking, calendar management, resource scheduling, service management, customer management, and analytics. Core features are organized around Online Calendar for team scheduling, Appointment Booking for customer-facing scheduling, Resource Management for staff/equipment/rooms, Service Management for customizing offerings, Customer Management for client data, Statistics for reporting, and Management Apps for mobile/desktop access. The product portfolio includes add-on modules (Branch Manager for multi-location management, Call Center for phone-based bookings, Developer Platform for custom integrations) and marketplace apps (TIMIFY Assistant for AI-powered automation, Reserve with Google for Google booking integration, Invoice App for billing, Smart Serve for surveys). TIMIFY serves industries including Retail, Finance, Real Estate, Recruitment, Education, Public Sector, Beauty, Medical, Consultancy, Sport & Fitness, and Optical retail.
Differentiator
Problem solved
Functional benefit
Brands
- TIMIFY Assistant: A virtual assistant feature that helps with appointment rescheduling, waitlist notifications, and automated follow-ups.
- Smart Serve
- Branch Manager
- Invoice App
Products and services
- TIMIFY Core Platform Cloud-based SaaS appointment scheduling software for businesses of all sizes, providing online booking, resource management, team scheduling, customer management, statistics, and management apps across multiple locations, teams, and time zones.
- Branch Manager
Quantifiable outcome
- +45% bookings — by implementing online appointment scheduling across website, social media, and other communication channels
- +3 more outcomes
Companies that use TIMIFY
Customer profileNamed customers14 records
Ideal customer profiles2 records
TIMIFY technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability1 record
Feature13 records
TIMIFY partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and flagship.
- Amazon Web Services (AWS)coreTIMIFY uses AWS as its primary cloud infrastructure provider. Data storage is available in Frankfurt (Germany), São Paulo (Brazil), and Singapore, all via AWS data centers with three availability zones each for high reliability.
- StripecoreStripe is used as a trusted payment processing partner for PCI DSS compliance, enabling secure payment collection for TIMIFY subscriptions and services.
- ChargebeecoreChargebee is used as a subscription billing and payment management platform supporting PCI DSS compliance for TIMIFY's recurring revenue operations.
- PayPalcorePayPal is used as a trusted payment processing partner for PCI DSS compliance, providing additional payment options for TIMIFY customers.
- Google (Reserve with Google)flagshipTIMIFY integrates with Google Search and Google Maps via Reserve with Google, allowing customers to discover and book appointments directly through Google's platform. Also integrates with Google Calendar for two-way calendar synchronisation.
- Microsoft (Office 365)coreTIMIFY integrates with Microsoft Office 365 calendar for synchronisation, enabling unified scheduling for enterprise customers using Microsoft ecosystem.
- ZoomcoreTIMIFY offers video call integration, enabling customers to conduct virtual consultations and appointments directly through the TIMIFY platform.
- HubSpotcoreTIMIFY integrates with HubSpot CRM, enabling appointment data to flow into customer relationship management workflows for sales and marketing teams.
Scale indicators14 records
Recent moves6 records
Expansion highlights7 records
TIMIFY competitors and assessment
Company assessmentDirect peers
- Doodle: Doodle (formerly Meekan) is a direct competitor focused on meeting scheduling and group bookings, with a strong European presence similar to TIMIFY. Targets the same enterprise use cases (booking pages, polling, calendar sync) but emphasizes group coordination as a differentiator.
- Square Appointments: Square Appointments bundles scheduling with Square's payment processing ecosystem, competing for TIMIFY's SMB and service-business customers. Free tier with integrated POS makes it a direct alternative for retail and salon verticals.
- vcita: vcita is a direct SMB competitor offering online scheduling combined with CRM, billing, and client management — an adjacent scope to TIMIFY's platform. Targets the same service-based SMB customers with similar all-in-one value proposition.
- Calendly: Calendly is the most well-known direct competitor in online appointment scheduling, serving SMBs and enterprises with similar calendar integration and booking workflows. Like TIMIFY, it offers self-serve signup and enterprise plans, but Calendly has significantly higher brand recognition in the US market and a much larger venture-backed scale.
- Acuity Scheduling: Acuity Scheduling (acquired by Squarespace) is a direct competitor offering online appointment scheduling with similar SMB focus, payment integrations, and customizable booking flows. It targets many of the same service-based verticals as TIMIFY (consultants, salons, fitness).
- SimplyBook.me: SimplyBook.me is a direct competitor offering customizable booking websites for service-based businesses across healthcare, beauty, fitness, and professional services — many of the same verticals as TIMIFY. Comparable feature set including custom intake forms, payment processing, and multi-location support.
- Setmore: Setmore provides online appointment scheduling software targeting small businesses and service providers with a freemium model similar to TIMIFY's SMB offering. It competes on calendar sync, online booking pages, and multi-staff scheduling.
- YouCanBookMe: YouCanBookMe offers online booking pages with calendar synchronization, targeting professionals and small businesses — directly overlapping with TIMIFY's SMB feature set. Comparable custom booking pages and integration capabilities.
Emerging players
- Booksy: Booksy is a vertical-specialist appointment scheduling platform focused on beauty, wellness, and barbershop verticals. Competes with TIMIFY's Beauty and Sport vertical solutions but is more specialized and aggressively expanding across geographies.
Broad incumbents
- Mindbody: Mindbody (owned by Vista Equity/Gympass) is a broader incumbent in fitness, wellness, and beauty scheduling with a much larger feature set (POS, marketing, payroll) than TIMIFY. Competes for the same Sport/Fitness/Beauty verticals but at a different scale and price point.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
TIMIFY social profiles
Digital presenceTIMIFY compliance and trust
Trust signalCompliance3 records
TIMIFY financial estimates
Financial estimateRevenue estimate
Valuation estimate
TIMIFY leadership team
Management profileNumber of profiles
Profiles8 records
TIMIFY funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TIMIFY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TIMIFY
What does TIMIFY do?
TIMIFY is a cloud-based SaaS appointment scheduling platform that enables businesses to manage online bookings, resources (staff, rooms, equipment), and team calendars across multiple locations and time zones. The core offering combines a customer-facing online booking system with back-office resource management, automated reminders, calendar synchronization, and analytics. Add-on modules (Branch Manager, Call Center, Developer Platform) and marketplace apps (TIMIFY Assistant, Reserve with Google, Invoice App, Smart Serve) extend the core platform.
Is TIMIFY a public or private company?
TIMIFY is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TIMIFY founded?
TIMIFY was founded in 2012. It employs 51 to 100 people.
Where is TIMIFY based?
TIMIFY is headquartered in Munich, Germany, in the Europe region.
How does TIMIFY make money?
Five revenue lines are on record. SaaS Software Licence Subscriptions are the primary driver. The others are professional Services, partner Subscriptions (Reseller/VAR), marketplace Add-ons and affiliate Partner Commission.
Who are TIMIFY's main competitors?
Direct peers on record are Doodle, Square Appointments, vcita, Calendly, Acuity Scheduling, SimplyBook.me, Setmore and YouCanBookMe. Booksy is listed as an emerging player. Mindbody is listed as a broad incumbent.
Does TIMIFY have an API?
Yes. TIMIFY offers a Developer Platform as an add-on feature. Partners can integrate the Software into their own product and service portfolio, and individual developments and adaptations can be made via TIMIFY's developer platform. Customizations IP (new intellectual property relating to customization of TIMIFY's backend and/or frontend) may be created. Professional Services include custom development work. The Partner Agreement allows for API-based integrations.
What industry is TIMIFY in?
TIMIFY's product category is Appointment Scheduling Software. Its primary akta.pro industry code is HSACAIAG, Appointment Scheduling & Reservation Management. Its NAICS code is 51821 and its SIC code is 7372.