Favro
Favro is a Swedish collaborative planning SaaS for game studios, tech/SaaS companies, and enterprises, built on a multi-board card architecture that enables cross-team coordination, with deep integrations to Jira, Slack, and GitHub.
- Company typePrivate
- Founded2016
- HeadquartersUppsala, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Favro does
Favro is a Swedish collaborative planning platform founded in 2016 and headquartered in Uppsala. The platform is built around four core primitives — cards, boards, collections, and relations — and is differentiated by an architecture that allows a single card to live on multiple boards simultaneously, enabling cross-team and cross-discipline coordination without data duplication. It targets game studios, tech/SaaS companies, and enterprises undergoing agile transformation, with particular depth in live-service game production workflows (LiveOps, capacity planning, art pipelines, portfolio management). The product spans team & planning boards, sheets/databases, roadmaps & scheduling, docs & wiki, automations, and deep two-way integrations with Jira, Slack, GitHub, GitLab, Google Workspace, and Microsoft tools.
The business operates as a cloud SaaS with a hybrid go-to-market: a self-serve product-led growth motion anchored by a 14-day free trial combined with enterprise field sales for larger deployments. Pricing is quote-based and not publicly disclosed, consistent with a tiered subscription model sized to team seats and feature access. Favro claims 1,500+ customers, including Unity, Disney, Electronic Arts, SAP, Supercell, Resolution Games, Telenor, and Tobii, with a notable footprint in the Nordic and global game development ecosystem. The company holds ISO/IEC 27001 and ISO/IEC 27701 certifications and offers EU data residency, which supports GDPR-aligned enterprise sales in Europe.
Favro's commercial footprint is backed by a founder-led management team (CEO Patric Palm, CMO Jarūnė Preikšaitė) with deep games-industry roots dating to the 1990s. Revenue is not publicly disclosed. Capital raised includes a $4.3M round in December 2021 led by Practica Capital with Creandum, Inbox Capital, and Scale Capital, and a smaller €300K seed extension in May 2022 from Capitialia and Practica Capital. The company operates with 11–50 employees and is not publicly listed.
Favro firmographics
Firmographics- Name
- Favro
- Legal name
- Favro
- Website
- https://favro.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Favro is a Swedish collaborative planning SaaS for game studios, tech/SaaS companies, and enterprises, built on a multi-board card architecture that enables cross-team coordination, with deep integrations to Jira, Slack, and GitHub.
- Ownership category
- akta.pro rank
Favro industry classification
Industry- Product category
- Collaborative Planning and Project Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Robotic Process Automation (RPA) Platforms (HDAEAHAB)
Keywords
Where Favro is headquartered
LocationHeadquarters
- HQ city
- Uppsala
- HQ country
- Sweden
- HQ region
- Europe
Markets served
Favro business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription SaaS: Favro operates as a cloud-based SaaS platform with subscription-based pricing. Users can try the platform free for 14 days before committing to a paid subscription. The revenue model follows standard SaaS patterns with recurring subscription fees, likely tiered by team size or feature access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | 14-day free trial with full feature access |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Favro product offering
Product offeringCore offering
Favro is a cloud-based collaborative planning SaaS platform that enables leaders and teams to create, iterate, and automate workflows, roadmaps, and dashboards without code or IT support. It is built on four primitives — cards, boards, collections, and relations — and uniquely allows the same card to live on multiple boards simultaneously, enabling true cross-team collaboration for game studios, tech/SaaS companies, and enterprises. The platform combines project management, roadmapping, sheets, docs, automations, and OKR tracking in a single workspace, with specialized workflows for game development (LiveOps, capacity planning, art pipelines) and SaaS (product development, program management).
Product overview
Favro is a collaborative planning platform built on four core building blocks (cards, boards, collections, and relations) designed for tech companies, game studios, and enterprise organizations. The platform provides Team & Planning Boards, Sheets & Databases, Roadmaps & Scheduling, and Docs & Wiki as its core product modules. It replaces multiple standalone tools including Trello, Asana, Wrike, Jira Software, Monday, Sheets, Excel, Aha!, Roadmunk, Jira Align, Confluence, Docs, and Word. Favro offers specialized workflow solutions for games (LiveOps, capacity planning, art pipelines) and SaaS (product development, OKRs), complemented by solution templates (Kanban, Scrumban, CRM, Product Operating Model) and integrations with Jira, Slack, GitHub, GitLab, and other tools. Educational resources include the Learn from Leaders podcast and Favro Academy with how-to classes, articles, video tutorials, and training.
Differentiator
Problem solved
Functional benefit
Products and services
- Favro Collaborative Planning Platform Core SaaS platform that enables leaders and teams to create and iterate planning, workflows, automations, and dashboards without code or IT support. Built on four primitives — cards, boards, collections, and relations — and serves game studios, tech/SaaS companies, and enterprises with cross-team collaboration.
- Solution Templates Ready-made workflow templates including Kanban, Scrumban, Roadmaps, CRM, Product Operating Model, and industry-specific workflows for games (LiveOps, capacity planning, art pipelines) and SaaS (product development, OKRs, program management). Lets teams deploy pre-configured planning structures on top of the core platform.
- 2-Way Jira Sync Native two-way synchronization between Favro cards and Jira issues, allowing teams using Jira to track progress in Favro while statuses remain mirrored. Teams can update statuses in either tool and see changes reflected in both.
- Control Charts for Project Estimation Visualization widget that shows workflow progression and time taken by each card through stages, displaying rolling averages and standard deviation to help teams derive empirical completion estimates and identify bottlenecks.
- Capacity Planning Boards Boards with configurable column limits per person, discipline, or team that automatically compare assigned work scope to capacity limits and surface visual indicators when teams are over-allocated. Supports real-time capacity and utilization tracking.
- Workflow for Games Specialized vertical offering for game studios covering Feature development and LiveOps synchronization, Real-time capacity planning, Platform portfolio management, Publishing portfolio management, Complex art pipelines, and Art pipelines with externals.
- Workflow for SaaS Specialized vertical offering for SaaS companies covering Product Development, OKR tracking, Working with externals, and Program management.
- OKR Support Objectives and Key Results framework support within studio dashboard collections, allowing goal setting and progress tracking that drives content prioritization and game development decisions.
Quantifiable outcome
- Phoenix Labs connects ongoing development with 25M+ players through public community roadmap
- +2 more outcomes
Companies that use Favro
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles3 records
Favro technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature10 records
Favro partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and secondary.
- Jira (Atlassian)coreDeep two-way sync integration allowing Jira issues and Favro cards to synchronize. Teams can update statuses in either platform and see changes reflected in both. Supports team member mapping and status roll-ups.
- SlackcoreDeep Slack integration for posting updates from Favro directly to chosen Slack channels, keeping teams informed of card movements and status changes.
- GitHubcoreSource control integration allowing commits and pull requests to be attached to cards, with automatic card movement when code is merged. Also syncs GitHub issues and pull requests for direct management within Favro.
- GitLabcoreSource control integration similar to GitHub, attaching commits and merge requests to cards with automatic movement when code is merged.
- Google WorkspacecoreFull support for Google SSO, Google Drive file attachments directly to cards, and Google Calendar synchronization for assigned cards.
- MicrosoftcoreSupport for Microsoft OneDrive file attachments, Microsoft Outlook Calendar sync, and Microsoft Okta for secure SAML authentication.
- ZapiercoreIntegration via Zapier allowing Favro to connect to thousands of other tools through Zapier's automation platform, extending connectivity beyond native integrations.
- MirosecondaryTwo-way integration with Miro enabling sync of cards, text shapes, and sticky notes straight to Favro for teams using visual collaboration tools.
- UnitosecondaryDeep, two-way sync of Favro cards with tasks in other top work management tools, enabling cross-platform workflow coordination.
- OneLoginsecondarySCIM provisioning support for enterprise identity management and automated user provisioning/deprovisioning.
- OktasecondarySAML 2.0 integration support for enterprise SSO and identity management via Okta.
Scale indicators4 records
Favro competitors and assessment
Company assessmentDirect peers
- Asana: Asana is a publicly listed work management platform offering tasks, projects, portfolios, and goals. It directly competes with Favro in cross-team planning for tech and SaaS buyers and is explicitly listed by Favro as a replacement target.
- Monday.com: Monday.com is a publicly listed work operating system with customizable boards, automations, and portfolio views. Favro cites Monday as a direct replacement in the sheets/databases category and competes for similar mid-market and enterprise planning buyers.
- ClickUp: ClickUp is a unified productivity platform combining tasks, docs, whiteboards, and goals. It overlaps with Favro's planning, docs, and roadmap modules and competes for the same horizontal project management budget.
- Trello: Trello, owned by Atlassian, is a card-and-board based collaboration tool. Favro explicitly positions against Trello in team planning, with multi-board cards serving as a structural upgrade for cross-team workflows.
- Atlassian Jira Align: Jira Align is Atlassian's enterprise agile portfolio management solution for scaling SAFe and connecting strategy to execution. Favro cites Jira Align as a replacement target for roadmaps and portfolio dashboards targeting enterprise agile teams.
- Wrike: Wrike, owned by Citrix, is a collaborative work management platform with project, resource, and portfolio planning capabilities. Favro names Wrike as a direct replacement, competing for marketing and operations planning use cases.
- Aha!: Aha! is a product management suite covering roadmaps, strategy, and ideas. Favro explicitly positions against Aha! for product roadmapping and competes for the same product management buyer in tech and SaaS.
Emerging players
- Productboard: Productboard is a product management platform focused on prioritization, roadmaps, and customer feedback. It overlaps with Favro's roadmap and product operating model templates for SaaS product teams.
- Height: Height is an autonomous project management tool with AI-driven task updates. It targets small-to-mid tech teams that may overlap with Favro's bottom-of-funnel self-serve signups.
- Linear: Linear is an issue tracking and project planning tool favored by software development teams. It competes with Favro's Jira sync workflow for engineering-led planning and roadmap visibility.
Market position
Strengths4 records
Weaknesses4 records
Key risks6 records
Key highlights7 records
Customer concentration
Favro social profiles
Digital presenceFavro compliance and trust
Trust signalCompliance2 records
Favro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Favro leadership team
Management profileNumber of profiles
Profiles4 records
Favro funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Favro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Favro
What does Favro do?
Favro is a cloud-based collaborative planning SaaS platform that enables leaders and teams to create, iterate, and automate workflows, roadmaps, and dashboards without code or IT support. It is built on four primitives — cards, boards, collections, and relations — and uniquely allows the same card to live on multiple boards simultaneously, enabling true cross-team collaboration for game studios, tech/SaaS companies, and enterprises. The platform combines project management, roadmapping, sheets, docs, automations, and OKR tracking in a single workspace, with specialized workflows for game development (LiveOps, capacity planning, art pipelines) and SaaS (product development, program management).
Is Favro a public or private company?
Favro is a private company. It is classified as venture growth investor backed and is currently operating.
When was Favro founded?
Favro was founded in 2016. It employs 11 to 50 people.
Where is Favro based?
Favro is headquartered in Uppsala, Sweden, in the Europe region.
How does Favro make money?
One revenue line is on record: subscription SaaS.
Who are Favro's main competitors?
Direct peers on record are Asana, Monday.com, ClickUp, Trello, Atlassian Jira Align, Wrike and Aha!. Emerging players are Productboard, Height and Linear.
Does Favro have an API?
Yes. Favro offers API and webhooks for building custom integrations. The platform supports outgoing webhooks that allow users to build their own integrations based on events in Favro. Extensive API support is available for connecting and automating workflows. Developer documentation is at www.favro.com/developer.
What industry is Favro in?
Favro's product category is Collaborative Planning and Project Management Software. Its primary akta.pro industry code is HDAEAHAB, Robotic Process Automation (RPA) Platforms. Its NAICS code is 513210 and its SIC code is 7372.