meetmagic.org
meetmagic operates a curated two-sided B2B networking platform that connects 3,500+ vetted senior executives with paying enterprise technology vendors through 45-minute discovery meetings, with $300 donated to charity per meeting; vendors pay $1,099–$5,495 monthly on 12-month commitments while executives join free.
- Company typePrivate
- Founded2020
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What meetmagic.org does
meetmagic is a privately held Australian SaaS company (meetmagic pty ltd, headquartered in Sydney with a Dubai entity) that operates a curated two-sided B2B networking platform connecting 3,500+ vetted senior executives — predominantly CIOs, CISOs, CTOs, and CEOs across banking, financial services, logistics, and government — with paying enterprise technology vendors through 45-minute, pitch-free discovery meetings. Each confirmed meeting triggers a $300 charitable donation to a charity of the executive's choice, with cumulative donations of approximately US$1.4M routed through partners including Starlight Children's Foundation, Cure Kids, and Club Rainbow.
The platform's underlying technology combines a meeting-matching and curation engine with calendar integration, a pipeline analytics dashboard for vendors, and a white-glove concierge service that handles executive identification, outreach, and scheduling. It also offers ancillary properties including the CARL (Commercial AI Risk Lens) calculator and "The Trust Gap" event series focused on AI adoption. Payment processing runs on Stripe, and tracking relies on Google Analytics and Google AdWords Remarketing.
The business model is dual-sided. Executives join for free, while technology vendors pay subscription fees on a credit-based system priced at $1,099 per credit, with three publicly disclosed monthly tiers (Start at one meeting, Grow at three, Enterprise at five), all requiring a 12-month commitment and a pay-per-acceptance guarantee. An optional $5,000/month concierge add-on is available. go-to-market combines community-led referral recruitment (capped at fewer than 20 new members per month), enterprise field sales for vendor accounts, and thought-leadership events anchored by Chief Evangelist Rory Sutherland (Vice Chairman, Ogilvy UK).
meetmagic.org firmographics
Firmographics- Name
- meetmagic.org
- Legal name
- meetmagic pty ltd
- Website
- https://meetmagic.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- meetmagic operates a curated two-sided B2B networking platform that connects 3,500+ vetted senior executives with paying enterprise technology vendors through 45-minute discovery meetings, with $300 donated to charity per meeting; vendors pay $1,099–$5,495 monthly on 12-month commitments while executives join free.
- Ownership category
- akta.pro rank
meetmagic.org industry classification
Industry- Product category
- Executive Networking Platform
- NAICS
- Convention and Trade Show Organizers (56192)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB)
- akta.pro secondary industry
- Executive Summits & Invitation-Only Forums (MPAGAGAK)
Keywords
Where meetmagic.org is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
meetmagic.org business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Credits (Decision Makers): Decision makers receive free membership with free meetings; the revenue comes from technology partners who pay for access to executive meetings via credit-based system.
- Technology Partner Credits: Technology partners purchase monthly credits at $1,099 per credit. Plans range from 1 to 5 guaranteed executive meetings per month. Each credit is consumed only when an executive confirms a meeting (pay-per-acceptance guarantee). Credits do not roll over between months.
- Concierge Services: Optional concierge service at additional $5,000 per month for registered users requiring assistance beyond standard support, billed separately from service charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level plan for founders and lean teams |
| Subscription | Monthly | Most Popular - For established teams |
| Subscription | Monthly | Enterprise - For revenue teams |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
meetmagic.org product offering
Product offeringCore offering
meetmagic operates a curated B2B networking platform that matches vetted senior executives (C-suite, VP, CIO, CISO, CTO level) with technology vendors through 45-minute pitch-free discovery meetings. Decision-makers participate free and each completed meeting triggers a US$300 donation to a charity of their choice; technology vendors purchase monthly credits (US$1,099/credit) for guaranteed executive access under 12-month commitments. A dedicated concierge team handles targeting, outreach, and scheduling for technology partners.
Product overview
meetmagic is a peer-to-peer B2B networking platform connecting 3,500+ senior executives with vetted technology partners through curated 45-minute discovery meetings. The platform operates a dual-sided model: Decision-makers join free and receive $300 charitable donations per meeting, while technology partners subscribe to paid tiers (Start at $1,099/month for 1 meeting, Grow at $3,297/month for 3 meetings, Enterprise at $5,495/month for 5 meetings). All technology partner plans include white-glove concierge service and access to the Members Portal. The platform also hosts The Trust Gap event series addressing AI adoption challenges, and offers the CARL risk assessment tool.
Differentiator
Problem solved
Functional benefit
Products and services
- meetmagic Platform Invitation-only SaaS platform that curates 45-minute discovery meetings between vetted senior executives (C-suite, VP, CIO, CISO, CTO) and technology vendors; every completed meeting generates a US$300 donation to the executive's chosen charity. Decision-makers join free; technology vendors subscribe via paid credit plans.
- White-Glove Concierge Service Paid add-on service in which a dedicated meetmagic concierge team identifies target executives, sends meeting requests, manages scheduling, and delivers confirmed meetings directly to the technology partner's calendar; billed at an additional US$5,000 per month on top of subscription credits.
- CARL (Commercial AI Risk Lens) Standalone risk-assessment tool that helps leaders pressure-test the commercial risk behind AI adoption before trust becomes an implementation problem, addressing behavioural bottlenecks such as speed traps, permission problems, and the silence tax.
Quantifiable outcome
- 60-70% message-to-meeting conversion rate (30x industry average)
- +5 more outcomes
Companies that use meetmagic.org
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
meetmagic.org technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
meetmagic.org partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Macquarie Cloud ServicescoreTechnology partner using meetmagic for executive access. Testimonials highlight unprecedented ROI and strategic value. Karl Napper (Business Development) and Nigel Bouch (Senior Marketing Manager) provided endorsements.
- CoupacoreEnterprise technology partner. Jessica Reefman (Field Marketing Manager, APAC) provided testimonial highlighting 1-1 connections with previously unreachable executives and meaningful cause alignment.
- CongacoreTechnology partner. Kylie Solum (Regional Marketing Manager - APAC) provided testimonial praising professionalism and immediate responses, calling it 'the best at what they do'.
- OktacoreEnterprise technology partner. Emmanouil Spanos (Regional Vice President, Strategic & Enterprise) highlighted boost to sales, pipeline, and industry insights.
- AlteryxcoreEnterprise analytics partner. Effendy Ibrahim (Vice President APJ Marketing) endorsed meetmagic as 'an authentic way to build relationships with senior leaders'.
- NetskopecoreCloud security partner. Tony Burnside (VP Asia Pac) highlighted remarkable experience and alignment with sales ethos.
- DevRevcoreEnterprise technology partner. Richard Marr (Head of ANZ) praised the initiative for enabling senior enterprise leader relationships while supporting Starlight Foundation.
- Starlight Children's FoundationcorePrimary charity beneficiary. Receives $300 donation per meeting from technology partners. Featured prominently in member success stories with executives raising $2,400 to $21,700 each.
- Cure KidscoreCharity beneficiary focused on children's health. Executives from Kiwibank, TSB New Zealand, SkyCity raised funds ranging from $4,200 to $8,400.
- Raphael Rowe FoundationminorCharity partner mentioned in member impact stories alongside Starlight and Cure Kids.
- Gotcha4Life FoundationminorMental health charity partner mentioned in member impact story from Russell Morris (CIO at APA Group).
- Club RainbowminorCharity partner supporting chronically ill children in Singapore, mentioned in Supriya Rao Patwardhan's impact story.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
meetmagic.org competitors and assessment
Company assessmentEmerging players
- Apollo.io: Apollo.io provides sales intelligence, contact data, and engagement tooling for B2B sales teams. Competes for the same technology-partner budget with a data-driven, self-serve alternative to meetmagic's concierge matchmaking model.
- Chili Piper: Chili Piper provides meeting routing, scheduling, and inbound calendar automation for sales teams. Overlaps with meetmagic's meeting-facilitation value prop for the technology-partner side, though focused on self-serve rather than concierge.
- Intro: Intro is an AI-powered meeting preparation and networking platform that connects professionals through curated introductions. Comparable to meetmagic's curated matching and meeting facilitation concept, but with a broader, less executive-exclusive positioning.
Broad incumbents
- Salesloft: Salesloft is a sales engagement platform competing with Outreach for enterprise sales-team budgets. Relevant as an alternative channel through which meetmagic's technology partners could pursue executive access, and as a comparator on enterprise sales tooling stack.
- YPO (Young Presidents' Organization): YPO is a global membership organization for senior executives offering peer learning, forums, and networking. Comparable as a curated executive peer network, though non-commercial and not a two-sided marketplace with technology vendors.
- Outreach: Outreach is a leading sales engagement platform used by enterprise sales teams to manage sequences, pipeline, and meeting booking. Competes for the same technology-partner buyer budget that meetmagic targets, but at a much larger scale and with a horizontal tool rather than curated matchmaking.
Direct peers
- Pavilion: Pavilion operates an exclusive membership community for sales, marketing, and revenue leaders with gated access and peer-to-peer programming. Most directly comparable to meetmagic in combining an invite-only executive network with commercial vendor monetization.
Regional players
- Chief: Chief is a private membership network for senior women executives offering peer groups, mentorship, and events. Comparable curated executive network model with controlled membership growth, though focused on a specific demographic rather than two-sided vendor matchmaking.
Others
- Catchafire: Catchafire connects professionals with nonprofits through skills-based volunteering opportunities. Comparable to meetmagic's charity-per-meeting social impact model, though focused on pro bono volunteering rather than B2B matchmaking.
- Reachdesk: Reachdesk provides direct mail and gifting automation for B2B sales and marketing teams to engage executive prospects. Adjacent as an alternative engagement mechanism that technology partners could use in place of meetmagic's meeting-based access.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
meetmagic.org social profiles
Digital presencemeetmagic.org financial estimates
Financial estimateRevenue estimate
Valuation estimate
meetmagic.org leadership team
Management profileNumber of profiles
Profiles3 records
meetmagic.org funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
meetmagic.org M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about meetmagic.org
What does meetmagic.org do?
meetmagic operates a curated B2B networking platform that matches vetted senior executives (C-suite, VP, CIO, CISO, CTO level) with technology vendors through 45-minute pitch-free discovery meetings. Decision-makers participate free and each completed meeting triggers a US$300 donation to a charity of their choice; technology vendors purchase monthly credits (US$1,099/credit) for guaranteed executive access under 12-month commitments. A dedicated concierge team handles targeting, outreach, and scheduling for technology partners.
Is meetmagic.org a public or private company?
meetmagic.org is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was meetmagic.org founded?
meetmagic.org was founded in 2020. It employs 11 to 50 people.
Where is meetmagic.org based?
meetmagic.org is headquartered in Sydney, Australia, in the Oceania region.
How does meetmagic.org make money?
Three revenue lines are on record. Membership Credits (Decision Makers) is the primary driver. The others are technology Partner Credits and concierge Services.
Who are meetmagic.org's main competitors?
Emerging players on record are Apollo.io, Chili Piper and Intro. Broad incumbents are Salesloft, YPO (Young Presidents' Organization) and Outreach. Pavilion is listed as a direct peer. Chief is listed as a regional player. Others are Catchafire and Reachdesk.
Does meetmagic.org have an API?
No public API is recorded for meetmagic.org.
What industry is meetmagic.org in?
meetmagic.org's product category is Executive Networking Platform. Its primary akta.pro industry code is THACAFAB, Meeting & Event Program Technology (Registration, Apps, Badging), with a secondary code of MPAGAGAK, Executive Summits & Invitation-Only Forums. Its NAICS code is 56192 and its SIC code is 7372.