What Push Technologies does

Push Technologies, operating commercially as Push Operations, is a Canadian-headquartered SaaS company founded in 2012 that delivers a vertically-specialized workforce management platform for the restaurant and hospitality industry. The cloud-based platform is structured around nine integrated modules — Payroll, Hiring & Onboarding, Scheduling, Time Tracking with facial recognition and photo capture, HR Compliance, BI Insights, Reporting & Insights, Retirement & Benefits, and Push AI — that operate a-la-carte or as a bundled suite. The technology stack includes auto-generated scheduling with custom rules, real-time labor-versus-sales analytics fed by POS integrations, document expiration tracking, and an NLP-based AI support assistant (Astra). Native integrations with Restaurant365, Maitre'D, EightSix Network, Deliverect, and Incentivio embed Push within the broader restaurant technology stack.

The company sells through a sales-led motion with prominent 'Book a Demo' calls-to-action, an inside sales team reachable via a 1-800 number, enterprise field sales evidenced by named logos such as Starbucks, Wendy's, Subway, Five Guys, Boston Pizza, A&W, Earls, The Keg, Popeyes, Church's Texas Chicken, and Cactus Club Cafe, and a formalized partner/reseller program. Pricing is not publicly disclosed and is negotiated via Sales Orders, with annual billing as the default cadence and add-ons such as ACA compliance and retirement/benefits available for U.S. clients. Customer outcomes cited include 12 hours per week saved per Crumbl franchisee, 576 hours per year saved per Freshii franchisee, 6,000+ hours per year saved across 13 Booster Juice locations, and payroll processing times under one to ten minutes.

The company operates from Vancouver, Canada (headquarters, 744 W Hastings St #300) with a regional office in Los Angeles (11854 W Olympic Blvd) for North American operations. Disclosed external funding is limited to a $400,000 seed round from Right Side Capital Management in October 2014; no parent company, institutional investors, or subsequent funding rounds are referenced in source materials. The company employs 101–250 people and has accumulated multiple Capterra awards between 2024 and 2025 spanning ROI, customer love, momentum, and mid-market/regional leadership categories.

Name

Push Technologies

Legal name

Push Technologies

Website

https://pushoperations.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Push Technologies (Push Operations) is a Vancouver-based vertical SaaS company that provides payroll, scheduling, time tracking, and HR compliance software purpose-built for the restaurant industry, serving thousands of North American operators from independents to chains like Starbucks, Wendy's, and Subway.

Ownership category

akta.pro rank

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: Annual and monthly subscription fees for access to the workforce management platform. Features are offered a-la-carte allowing customers to purchase modules individually (payroll, scheduling, time tracking, HR compliance, etc.) with pricing based on sales order.
2. Payroll Processing Services: Tax filing, new hire reporting, direct deposit, and payroll stub generation services with EFT-based funding. NSF fees and setup fees apply per terms.
3. ACA Compliance Solution: Affordable Care Act compliance add-on service for US clients (Forms 1094-C and 1095-C preparation and electronic filing), requires Better or Best plan subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels14 records

Core offering

Push Technologies sells Push Operations, a cloud-based, mobile-first workforce management SaaS platform purpose-built for the restaurant and hospitality industry. The platform bundles modules for payroll processing, hiring and onboarding, scheduling, time tracking (with facial recognition), HR compliance, BI insights, reporting, retirement and benefits, and Push AI-powered intelligence. Customers purchase modules a-la-carte or as integrated packages via annual subscription, with payroll tax filing, EFT funding, and ACA compliance services offered as recurring add-ons.

Product overview

Push Operations is an all-in-one workforce management platform for the restaurant and hospitality industry. The platform operates as a unified system with multiple integrated modules: Payroll (automated payroll processing in under 10 minutes), Hiring & Onboarding (candidate management and digital onboarding), Scheduling (auto-generated schedules with custom rules), Time Tracking (with facial recognition to prevent buddy punching), HR Compliance (document tracking and compliance tools), BI Insights (real-time dashboards and alerts), Reporting & Insights (customized KPI alerts for labor and sales metrics), Retirement & Benefits (hospitality-specific retirement plans), and Push AI (AI-powered workforce intelligence). All modules are available a-la-carte and can be tailored to business needs, though they work better together as an integrated platform.

Differentiator

Problem solved

Functional benefit

Brands

• Push AI: AI-powered intelligence feature within the Push Operations platform for enhanced workforce insights.
• BI Insights

Products and services

• Payroll Fast, compliant, automated payroll processing module that lets restaurant operators run payroll in under 10 minutes with one-click processing, automatic hourly pay, holiday pay, and tax calculations. Includes payroll tax filing, EFT-based direct deposit, new hire reporting, and payroll stub generation, with NSF fees and setup fees per terms.
• Hiring & Onboarding Hiring and onboarding module that simplifies hiring and streamlines employee onboarding with a candidate dashboard featuring match scores, status tracking, and source attribution to help restaurant operators manage high-volume hourly hiring.
• Scheduling Scheduling module that auto-generates schedules in seconds with custom rules for easy planning, plus shift swap, shift release, and time-off request management from a single view. Built for restaurant shift-based hourly workforces.
• Time Tracking Time tracking module that provides accurate, seamless employee time tracking on mobile and tablet devices, with facial recognition and photo capture to prevent buddy punching, and sends labor tracking data directly to payroll.
• HR Compliance HR compliance module that helps restaurant operators stay compliant with stress-free tools, including tracking of document expirations such as employee licenses and work permits.
• BI Insights Business intelligence module offering real-time dashboards and alerts to drive better workforce and operational decisions for restaurant operators, presented on the website as a "NEW" capability.
• Reporting & Insights Reporting and insights module that delivers data-driven operational insights through customizable dashboards, metrics, and KPI alerts triggered when labor, sales, or other thresholds are exceeded.
• Retirement & Benefits Retirement and benefits module offering flexible retirement plans crafted specifically for the hospitality industry, enabling restaurant operators to administer employee benefits within the same Push Operations platform.
• Push AI (Push Intelligence) Push AI module that applies AI-powered insights to enable smarter decision-making across payroll, scheduling, and HR operations, with automation and natural-language capabilities supporting workforce intelligence for restaurant operators.
• ACA Compliance Solution US-only add-on service for Affordable Care Act compliance that prepares and electronically files Forms 1094-C and 1095-C, with custom measurement period calculations; available to Push Operations customers on the Better or Best subscription plan.

Quantifiable outcome

• 12 hours/week time savings per Crumbl franchisee
• +5 more outcomes

Named customers20 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core.

• Restaurant365coreTechnology or IntegrationTechnology integration partner providing restaurant management and accounting software integration with Push Operations workforce management platform for unified restaurant operations.
• Maitre'DcoreTechnology or IntegrationPOS (Point of Sale) integration partner enabling data sync between Maitre'D POS systems and Push Operations workforce management.
• EightSix NetworkcoreTechnology or IntegrationTechnology partner providing scheduling and workforce management integrations with Push Operations for enhanced restaurant operations.
• DeliverectcoreTechnology or IntegrationThird-party delivery platform integration partner connecting delivery orders with labor scheduling and payroll data in Push Operations.
• IncentiviocoreTechnology or IntegrationRestaurant marketing and loyalty platform integration partner enabling Push Operations customers to connect marketing data with workforce analytics.
• The Push Partner ProgramcoreChannel Partner/ Reseller/ DistributorChannel partner program inviting technology integrators, service providers, and consultants to join as official Push partners to refer or resell Push Operations to their restaurant client base.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• 7shifts: Saskatoon-based employee scheduling and workforce management platform purpose-built for restaurants, with team management, tip management, and payroll features. Direct overlap with Push on restaurant WFM and Canadian origin.
• Harri: Talent management and workforce platform purpose-built for hospitality and restaurant brands, including hiring, scheduling, payroll, and learning. Targets the same multi-unit restaurant franchise segment.
• Deputy: Shift scheduling, time tracking, and workforce management used heavily in hospitality and restaurants. Push and Deputy overlap on scheduling, shift swaps, and payroll integration features for hourly restaurant workforces.
• Homebase: Free and freemium employee scheduling, time clock, and team communication app popular with small and mid-market restaurants. Push's sales-led motion differentiates, but Homebase is the leading PLG entrant in the same category.
• When I Work: Employee scheduling and time tracking platform with strong penetration among shift-based businesses including restaurants. Competes with Push on SMB scheduling, time tracking, and shift-swapping functionality.

Broad incumbents

• Toast: Public restaurant operating system spanning POS, payroll/team management, online ordering, and fintech. Push competes most directly with Toast's payroll and team management modules, but Toast's broader platform and POS-anchored distribution make it the largest incumbent threat.
• Restaurant365: Cloud-based accounting, inventory, and operations platform for restaurants, integrated with POS systems. While primarily an ERP, R365 competes for the same franchise operator's software budget and is also a Push integration partner, illustrating the overlap.
• Fourth (HotSchedules): Hospitality workforce management suite covering scheduling, forecasting, HR, and payroll for restaurants and hotels. Offers overlapping functionality and serves large enterprise hospitality operators globally.
• Crunchtime: Restaurant operations platform covering inventory, food cost, labor, and scheduling for full-service and QSR chains. Competes with Push on labor scheduling and analytics for enterprise restaurant operators.
• Gusto: Cloud payroll, HR, benefits, and time tracking platform used by small and mid-sized businesses including restaurants. While not restaurant-specific, Gusto competes at the SMB end of Push's market with strong brand and capital.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/pushoperations
• YouTubeyoutube.com/@pushoperations
• Facebookfacebook.com/pushoperations
• LinkedInlinkedin.com/company/push-operations
• Instagraminstagram.com/pushoperations/?hl=en
• TikToktiktok.com/@pushoperations

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Push Technologies