What Boost Commerce does

Boost Commerce is a Shopify-native product discovery software vendor that provides AI-powered site search, faceted navigation filters, merchandising, personalization, product recommendations, and adjacent conversion tools (predictive bundles, pre-order, back-in-stock) to Shopify merchants. The product—marketed as Boost AI Search & Discovery—is delivered as a single integrated application installed from the Shopify App Store, and the company reports over 14,000 Shopify brands using it, spanning SMB stores through enterprise brands such as Guess, Lacoste, Givenchy, Crocs, Gap, Sony, Ford, Audi, BBC, and Tupperware. The stated segmentation is horizontal (any Shopify merchant seeking better product discovery), with sub-focuses on cross-border sellers and large-catalog merchants.

Technically, the platform is a cloud application running on AWS (US-WEST-2, multiple availability zones) that integrates through the Shopify Admin API and webhooks for real-time catalog, inventory, and order synchronization, with theme app extensions on the storefront. Its AI/ML surface includes semantic/intent-driven search with typo tolerance, a personalization engine drawing on clickstream and purchase data, an AI-plus-statistical recommendation engine, and AI-generated predictive bundles. The company holds SOC 2 Type II, SOC 1, GDPR, and CCPA compliance postures and exposes a developer API and documentation portal.

The business model is subscription SaaS with product-led growth: tiered plans starting at $29/month based on catalog size and feature tier (Standard and TURBO versions, with Essential/Professional AI add-ons), a 21-day free trial, usage-based overage fees, and no annual-contract requirement. Distribution runs primarily through the Shopify App Store (4.7/5, 1,900+ reviews) and direct website self-serve, supplemented by a 20% lifetime-recurring affiliate program via FirstPromoter. The company operates under parent AppHub, LLC (registered in Boston, governed by New York law) and shares the "Clearer" brand family and regional operating entities across North America, UK/EU, Pacific Basin, and Israel—the same corporate umbrella as REVIEWS.io, with which Boost has a native integration. It is fully remote with 100+ staff and discloses no external venture funding.

Name

Boost Commerce

Legal name

AppHub, LLC

Website

https://boostcommerce.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Boost Commerce provides a Shopify-native, AI-powered product discovery app—search, filters, merchandising, personalization, recommendations, and bundles—used by 14,000+ Shopify merchants ranging from SMBs to enterprise brands, sold via subscription starting at $29/month.

Ownership category

akta.pro rank

Product category

eCommerce Product Discovery Software

akta.pro primary industry

E-commerce & Retail Recommendation Engines (HDAAAGAA)

akta.pro secondary industry

E-commerce SEO (Category/Product SEO, Merchant Feeds) (BPAFAJAE)

Keywords

• Product discovery software
• AI-powered site search
• Shopify app platform
• Faceted product filtering
• ECommerce personalization

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Subscription Plans: Tiered subscription pricing based on number of products and feature tiers (Standard, TURBO versions with Essential/Professional add-ons for AI features). Fees due monthly in advance. No annual contracts mentioned, flexible plans available.
2. Usage-based Add-ons: Usage limits on supported stores, storage, and transactions. Additional fees for exceeding usage limits at then-current prices.
3. Affiliate Commission: Partners earn 20% lifetime recurring commission on referred customers through affiliate program. Paid quarterly via PayPal with $50 minimum threshold.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Boost Commerce builds Boost AI Search & Discovery, a Shopify-native AI-powered product discovery platform that delivers semantic site search, dynamic faceted filters, visual merchandising rules, personalized recommendations, predictive product bundles, pre-order, back-in-stock notifications, and analytics as a single integrated app for Shopify merchants. The platform is sold as a tiered monthly subscription starting at $29/month with no annual contract required, distributed primarily through the Shopify App Store. It serves over 14,000 Shopify brands worldwide and has generated more than $16 billion in sales for its customers.

Product overview

Boost Commerce offers Boost AI Search & Discovery, a unified all-in-one Shopify product discovery platform. The platform comprises multiple integrated modules: AI Search (semantic/predictive search with typo tolerance and personalization), Navigation Filters (dynamic faceted filtering by product attributes), Visual Merchandising (rule-based product ranking with A/B testing), Personalization (real-time behavioral adaptation), Product Recommendation (AI-powered cross-sell/up-sell widgets on all major storefront locations), Predictive Bundles (AI-generated product bundle suggestions), Pre-order (inventory pre-sale management), Back-in-stock (sold-out notification alerts), Insights & Analytics (search and filter attribution reporting), and Global Selling (Shopify Markets multi-currency/multi-language support). Add-on integrations include Klaviyo (email automation) and REVIEWS.io (review-driven discovery). The platform launched in 2017 as Product Filter & Search, rebranded in 2023 as Boost AI Search & Discovery, and is currently in its TURBO version.

Differentiator

Problem solved

Functional benefit

Products and services

• Boost AI Search & Discovery All-in-one AI-powered product discovery platform purpose-built for Shopify merchants that combines semantic site search, dynamic faceted filters, visual merchandising rules, personalized recommendations, predictive product bundles, pre-order, back-in-stock notifications, analytics, and global selling capabilities into one integrated Shopify-native app. Sold as tiered monthly subscriptions starting from $29/month, distributed primarily via the Shopify App Store.

Quantifiable outcome

• Over $16 billion in sales generated for 14,000+ brands
• +9 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability9 records

Feature8 records

Partnerships

Nine partnerships are on record, tiered core.

• ShopifycoreTechnology or IntegrationShopify is the core platform for Boost Commerce. Boost is a Shopify-native app built specifically for Shopify merchants, integrating seamlessly with Shopify's ecosystem including Shopify API, webhooks, Shopify Markets, and Shopify's app infrastructure.
• KlaviyocoreTechnology or IntegrationKlaviyo integration allows Boost to help improve email conversions by up to 20%. Supports back-in-stock notification sign-ups and automatic alerts about product availability for email marketing workflows.
• REVIEWS.iocoreTechnology or IntegrationIntegration with REVIEWS.io enables turning review data into smarter search, filters, and merchandising. Build shopper confidence by leveraging Boost x REVIEWS.io for enhanced product discovery.
• Shopify MarketscoreTechnology or IntegrationIntegration with Shopify Markets enables cross-border selling with multi-currency and multi-language support for global expansion.
• Amazon Web Services (AWS)coreTechnology or IntegrationBoost Commerce runs on AWS infrastructure (US-WEST-2 region) for cloud hosting, data sync, and API services. Experienced some operational issues in 2023-2024 that affected sync processes temporarily.
• Feedback Group, Inc.coreOthersNorth American operating entity for Boost Commerce / Clearer brand operations.
• Clearer.io UK Ltd. and Reviews.io 2020 GmbHcoreOthersUK and European Union operating entities for Boost Commerce / Clearer brand operations.
• Reviews Pty. Ltd. and Boost Solutions, LLCcoreOthersPacific Basin operating entities for Boost Commerce / Clearer brand operations.
• Conversion BearcoreOthersIsrael-based operating entity for Boost Commerce / Clearer brand operations.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Searchspring: Direct competitor in on-site search, filtering, and merchandising for Shopify and other eCommerce platforms. McPhails Furniture cited in source switched from Searchspring to Boost, evidencing head-to-head competition.
• Algolia: Enterprise-grade search-as-a-service with a strong Shopify presence through Algolia Search & Discovery. Indicates Boost runs an explicit comparison page against Algolia, signaling direct overlap in AI search capabilities.
• Klevu: AI-powered on-site search, merchandising, and product recommendations for eCommerce, including Shopify merchants. Operates in the same AI discovery niche with semantic search and personalization capabilities.
• Nosto: Personalization, product recommendations, and on-site merchandising platform serving Shopify and other eCommerce platforms. Comparable AI-driven discovery stack overlapping directly with Boost's recommendations and personalization modules.
• Rebuy: Shopify-focused AI product recommendations, smart search, and post-purchase upsell engine. Directly competes with Boost's recommendations, predictive bundles, and personalization modules in the Shopify ecosystem.
• Doofinder: AI site search and product discovery platform with a Shopify app offering. Comparable feature set including typo tolerance, filters, and recommendations; cited by Boost as a competitor.
• Searchanise: Shopify-native smart site search and product filter app, directly comparable to Boost's legacy 'Product Filter & Search' offering. Competes for the same long-tail of SMB Shopify merchants.
• Findify: AI-powered search, personalization, and recommendations for Shopify and other platforms. Overlaps with Boost's AI Search, Personalization, and Product Recommendation modules for SMB and mid-market merchants.

Broad incumbents

• Klaviyo: Dominant Shopify-native marketing automation platform with which Boost maintains a strategic Klaviyo integration. A potential consolidator in the Shopify app ecosystem and a broader incumbent whose CRM/data assets could be extended into discovery.
• Shopify (Shopify Search & Discovery): Shopify itself ships a native Search & Discovery app and could expand into AI search/discovery features. Represents both Boost's largest distribution channel and the single largest competitive threat given platform control.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BoostCommerce
• LinkedInlinkedin.com/company/boostcommerce
• Xx.com/_BoostCommerce_
• Facebookfacebook.com/boostcommerceofficial

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boost Commerce