MoreApp
- Company typePrivate
- Founded2013
- HeadquartersRotterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
MoreApp firmographics
Firmographics- Name
- MoreApp
- Legal name
- MoreApps BV
- Website
- https://moreapp.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
MoreApp industry classification
Industry- Product category
- Field Service Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK)
- akta.pro secondary industries
- eSignature, Forms & Digital Workflow Platforms (HDAEAHAJ), iPaaS & Workflow Automation (BPAMAOAB)
Keywords
Where MoreApp is headquartered
LocationHeadquarters
- HQ city
- Rotterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
MoreApp business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Plans: Monthly or annual subscription plans (Leaf, Branch, Tree, Forest) with unlimited users but tiered submission limits. Annual plans offer 1 month free. Plans include base submission quotas with overage charges.
- Usage Overage Fees: Per-submission overage fees beyond plan limits: €0.40 per extra submission for Leaf/Branch/Tree plans, €0.10 for Forest enterprise plan
- Professional Services: Custom consulting, tailored training, dedicated success teams, and API integration services starting from €1,999
- Add-ons: Optional add-ons including personalized branding (€4,950/year), Single Sign-On (€250/month), and additional multi-account bundles
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Leaf - For small teams looking to digitise their processes |
| Subscription | Annual | Branch - Connects field teams and systems |
| Subscription | Annual | Tree - Empowers collaboration across all departments |
| Subscription | Multi-year contract | Forest - Customised enterprise plan |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels9 records
MoreApp product offering
Product offeringCore offering
MoreApp provides a cloud-based Mobile Forms Automation SaaS platform that lets field-based businesses build digital forms with a no-code drag-and-drop builder, complete them on iOS/Android mobile apps with full offline capability, and auto-generate branded PDF, Word, or Excel reports. The platform also includes workflow automation, task management, and native and iPaaS integrations, sold via tiered subscriptions (Leaf, Branch, Tree, Forest) to Construction, Installation, Energy & Utilities, and Facility Services organizations.
Product overview
MoreApp is a unified digital forms and field work management platform comprising a web-based Platform for administration, a Mobile App (iOS/Android) for field workers, and the Form Builder as the core form creation engine. Reports generate instant documents from submissions, while Task Management enables workflow automation. The Platform connects these components with team/user management and native integrations. Pricing tiers (Leaf, Branch, Tree, Forest) progressively unlock features: Leaf provides core form building with unlimited forms and offline mode; Branch adds API, webhooks, and iPaaS integrations (Zapier, Make, Power Automate); Tree adds custom roles and advanced onboarding; Forest delivers enterprise customization with dedicated support. The Templates Library offers 100+ pre-built forms. Professional Services add-ons provide consulting and custom development.
Differentiator
Problem solved
Functional benefit
Products and services
- MoreApp Platform Web-based administrative platform that centralizes form management, user and team administration, role permissions, integrations, and submitted data for organizations using MoreApp.
- MoreApp Mobile App Native iOS and Android mobile application that allows field workers to receive assigned tasks and complete digital forms on smartphones and tablets, with full offline capability and automatic data synchronization when connectivity is restored.
- Form Builder No-code drag-and-drop form designer offering 35+ field types (barcode, signature, photo, GPS, QR code, conditional logic) that enables non-technical users to build digital forms, checklists, and inspections in minutes.
- Professional Services Custom consulting and tailored support services for complex deployments, including tailored training, dedicated success teams, API integrations, custom legal terms, and multi-currency payments, starting from €1,999.
Quantifiable outcome
- 20% time saved per report
- +3 more outcomes
Companies that use MoreApp
Customer profileNamed customers11 records
Segments7 records
Ideal customer profiles4 records
MoreApp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration31 records
Feature8 records
MoreApp partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- ZapiercoreIntegration partnership allowing MoreApp to connect with 5000+ apps without coding. Users can automate workflows between MoreApp and tools like Google Calendar, Gmail, Outlook, Asana, and more.
- Make (formerly Integromat)coreIntegration partnership for technical users to generate personalized workflows. Connect tools such as Power BI, BigQuery, Salesforce with a GDPR-compliant solution.
- Microsoft Power AutomatecoreIntegration partnership connecting MoreApp with Microsoft 365 applications including SharePoint, Outlook, Teams. Entire organization benefits without switching applications.
- Google SheetscoreNative integration to send form data directly to Google Spreadsheets for analysis and reporting.
- OneDrivecoreNative integration to send PDF reports directly to Microsoft OneDrive storage.
- Monday.comcoreNative integration to manage projects and tasks with real-time updates in monday.com dashboard. Automate key workflows for maximum productivity.
- MongoDBcoreNative integration (MongoDB Insert) to insert registration data directly into MongoDB database.
- Word/MicrosoftcoreNative integration to export data as personalized PDF or Word reports with custom formatting.
- Excel/MicrosoftcoreNative integration to export data to Excel files including images and subforms.
- Google Cloud PlatformcoreData processing infrastructure partner for hosting MoreApp services. Data stored in Eemshaven, Netherlands (GCP).
- Trees for AllminorEnvironmental partner receiving 1% of MoreApp revenue for tree planting projects. Contributes to reforestation projects.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
MoreApp competitors and assessment
Company assessmentDirect peers
- GoCanvas: GoCanvas provides mobile forms and field workflow apps for construction, field service, and inspection use cases — a head-to-head competitor for MoreApp's mobile-forms-for-field-workers positioning.
- SafetyCulture: SafetyCulture (iAuditor) is a mobile-first inspection and forms platform widely used in construction, facilities, and manufacturing — directly comparable to MoreApp's vertical focus on field forms and safety inspections.
- ProcessMaker: ProcessMaker provides low-code workflow and forms automation for business processes, overlapping MoreApp's workflow/task management capabilities across SMB and enterprise use cases.
- Typeform: Typeform is a form and survey builder focused on conversion-optimized data capture — comparable to MoreApp's no-code form builder and subscription-driven GTM.
- JotForm: JotForm is a drag-and-drop form builder with strong SMB and prosumer adoption and broad integration support, comparable to MoreApp's Form Builder and iPaaS-led integration story.
- Formstack: Formstack offers online forms, document generation, and workflow automation with a tiered SMB-to-enterprise product, overlapping MoreApp's digital forms, reports, and workflow functionality.
- TrueContext (formerly ProntoForms): TrueContext is a field data collection and workflow platform used by enterprises in utilities, energy, and construction — overlapping directly with MoreApp's customer segments and offline field-data use cases.
Broad incumbents
- Nintex: Nintex is an established workflow and forms automation vendor with broader process intelligence capabilities — a broader incumbent overlapping MoreApp's digital workflow platform.
- Microsoft Power Apps: Power Apps is Microsoft's low-code platform for forms and internal apps, deeply embedded in Microsoft 365 — a broad incumbent that competes with MoreApp especially where Microsoft ecosystems are already deployed.
Emerging players
- Smartsheet: Smartsheet is a work management and automation platform increasingly adding field-friendly forms and integrations — adjacent competitor to MoreApp's task/work-order management capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
MoreApp social profiles
Digital presenceMoreApp compliance and trust
Trust signalCompliance3 records
MoreApp financial estimates
Financial estimateRevenue estimate
Valuation estimate
MoreApp leadership team
Management profileNumber of profiles
Profiles3 records
MoreApp subsidiaries and ownership
Company hierarchySubsidiaries4 records
MoreApp funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MoreApp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MoreApp
What does MoreApp do?
MoreApp provides a cloud-based Mobile Forms Automation SaaS platform that lets field-based businesses build digital forms with a no-code drag-and-drop builder, complete them on iOS/Android mobile apps with full offline capability, and auto-generate branded PDF, Word, or Excel reports. The platform also includes workflow automation, task management, and native and iPaaS integrations, sold via tiered subscriptions (Leaf, Branch, Tree, Forest) to Construction, Installation, Energy & Utilities, and Facility Services organizations.
Is MoreApp a public or private company?
MoreApp is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MoreApp founded?
MoreApp was founded in 2013. It employs 11 to 50 people.
Where is MoreApp based?
MoreApp is headquartered in Rotterdam, Netherlands, in the Europe region.
How does MoreApp make money?
Four revenue lines are on record. Subscription Plans are the primary driver. The others are usage Overage Fees, professional Services and add-ons.
Who are MoreApp's main competitors?
Direct peers on record are GoCanvas, SafetyCulture, ProcessMaker, Typeform, JotForm, Formstack and TrueContext (formerly ProntoForms). Broad incumbents are Nintex and Microsoft Power Apps. Smartsheet is listed as an emerging player.
Does MoreApp have an API?
Yes. MoreApp provides a public API that allows developers to integrate the platform with CRM systems and other external applications. The API enables connecting MoreApp form data to external systems. The API documentation is available for developers, and the platform also supports Webhooks for sending real-time updates to other systems. Developer documentation is at docs.moreapp.com/docs/developer-docs/72b66de24898e-introduction.
What industry is MoreApp in?
MoreApp's product category is Field Service Management Software. Its primary akta.pro industry code is HDAEAKAK, Data App Builders (Forms, Portals & Internal Tools), with a secondary code of HDAEAHAJ, eSignature, Forms & Digital Workflow Platforms. Its NAICS code is 513210 and its SIC code is 7372.