Packet Fusion

What Packet Fusion does

Packet Fusion is a US-based IT advisory firm and value-added reseller founded in 2001 and headquartered in Pleasanton, California. The company functions as a vendor-agnostic technology advisor, evaluating, implementing, and optimizing unified communications as a service (UCaaS), contact center as a service (CCaaS), cybersecurity, network infrastructure (SD-WAN/SASE), and cloud solutions for mid-market and enterprise customers. Its core technology approach relies on a broad portfolio of top-tier vendor partnerships rather than proprietary platforms — including Zoom (Platinum Partner), RingCentral (Diamond Partner), Mitel, Genesys, Five9, NICE, Vonage, Dialpad, and 8x8 — with the firm filling service gaps through its own CloudConnect professional services offering, a four-step Evaluation-Implementation-Optimization-Transformation methodology, and a dedicated Client Success Team that runs quarterly business reviews and roadmaps post-implementation.

The business model blends professional services (advisory engagements, technology assessments, implementation projects) with subscription and reseller revenue (recurring commissions on Zoom, RingCentral, and Mitel deployments) and managed services contracts (24/7/365 support, monitoring, maintenance). Target verticals include State, Local & Education (SLED), healthcare, financial services, hospitality, and broader enterprise and SMB, accessed through direct field sales in California and Texas, channel co-selling with vendor partners, and government procurement vehicles (CMAS, OMNIA, NASPO). The firm has completed 1,000+ client transformations, evaluated 5,000+ solutions, and supports 500+ Mitel/ShoreTel clients, and is recognized as Mitel/ShoreTel Partner of the Year five times in eight years. Leadership is founder-led under CEO Matt Pingatore with no disclosed outside equity ownership, and the company has pursued selective inorganic expansion (acquisition of Advanced Call Processing in 2017) alongside organic build-out of AI/automation capabilities and an IT Advisory Practice launched in December 2023.

Name

Packet Fusion

Legal name

Packet Fusion, Inc.

Website

https://packetfusion.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Packet Fusion is a Pleasanton, California-based IT advisory firm that evaluates, implements, and optimizes UCaaS, CCaaS, cybersecurity, and cloud solutions for mid-market and enterprise customers as a top-tier partner of Zoom, RingCentral, and Mitel.

Ownership category

akta.pro rank

Product category

IT Advisory & Managed Services

NAICS

Telecommunications Resellers (517121), Wired Telecommunications Carriers (517111)

SIC

Services-Telephone Interconnect Systems (7385), Telephone Communications (No Radiotelephone) (4813), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Multi-Site Enterprise Connectivity Bundles (Hybrid WAN/MPLS+Internet) (HDAIAFAL)

akta.pro secondary industry

Business/Enterprise Fixed Connectivity Providers (SME/Enterprise Broadband) (HDAIABAI)

Keywords

• IT advisory services
• Unified communications
• Contact center solutions
• Cloud migration services
• Technology expense management

Headquarters

HQ city

Pleasanton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. IT Advisory and Consulting Services: Packet Fusion charges clients based on project results. Their advisory practice provides strategic guidance for evaluating, sourcing, and managing IT solutions. Revenue comes from consulting engagements, technology assessments, vendor evaluations, and ongoing advisory relationships.
2. Technology Implementation and Deployment: Revenue from implementing UCaaS, CCaaS, cybersecurity, SD-WAN, and other technology solutions. Includes project management, deployment services, configuration, and integration work tied to vendor platform implementations (Zoom, RingCentral, Mitel, etc.).
3. Managed Services and Support: Ongoing support contracts including 24/7/365 technical assistance, monitoring, maintenance, and optimization services. Includes Mitel/ShoreTel support and CloudPro deployment services.
4. Vendor Reseller Revenue: Revenue from reseller arrangements with technology vendors including Zoom, RingCentral, Mitel, Genesys, and others. Partner program tiers (Platinum, Diamond) indicate volume-based reseller status with associated margins.
5. Technology Expense Management: Services focused on controlling spend and maximizing ROI, turning CapEx into OpEx and managing technology budgets for clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Packet Fusion is a vendor-agnostic IT advisory firm that helps mid-market and enterprise organizations evaluate, source, implement, and optimize cloud communications, contact center, cybersecurity, networking, and managed-service technologies. It operates as a top-tier value-added reseller for Zoom (Platinum) and RingCentral (Diamond), while delivering its own CloudConnect professional services and a dedicated Client Success Team for ongoing optimization.

Product overview

Packet Fusion is an IT advisory firm that functions as a technology advisor and managed service provider, not a traditional software product vendor. The company offers a portfolio of advisory services organized around evaluating, implementing, and managing technology solutions. Core offerings include IT Advising (strategic technology consultation), CloudConnect (proprietary professional deployment services), and UCaaS/CCaaS Solutions (vendor-agnostic unified communications and contact center advisory). The company operates as a value-added reseller and Platinum partner for Zoom and Diamond partner for RingCentral, providing migration, implementation, and ongoing optimization services. Additional services span cybersecurity assessment, technology expense management, SD-WAN/SASE, managed services, and emerging AI/automation capabilities. The Client Success Team provides ongoing support post-implementation including quarterly business reviews and technology roadmaps.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 40% cost savings for Archbishop Riordan High School after migrating to Zoom Phone
• +3 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core, strategic and minor.

• ZoomcoreChannel Partner/ Reseller/ DistributorZoom Platinum Partner—the highest tier in Zoom's partner program. Packet Fusion has led hundreds of Zoom projects including their own Teams-to-Zoom migration. They offer Zoom Phone, Zoom Contact Center, and serve as exclusive government reseller for Zoom solutions.
• RingCentralcoreChannel Partner/ Reseller/ DistributorRingCentral Diamond Partner—one of the top partners in North America. Packet Fusion helps businesses design, implement, and support RingCentral deployments. The partnership includes RingCentral MVP, RingCX contact center, and migration from legacy Mitel environments.
• MitelcoreChannel Partner/ Reseller/ DistributorPacket Fusion is a Mitel support partner and certified provider of ShoreTel/Mitel solutions. They have supported Mitel clients for decades and won Mitel/ShoreTel Partner of the Year five times out of eight years. Supports over 500 Mitel/ShoreTel clients.
• RingCentral (Healthcare)coreImplementation/ SI/ Consulting PartnerRingCentral selected as the cloud communications platform for healthcare deployments. Packet Fusion provides network readiness, CloudPro deployment, and implementation support for RingCentral in healthcare environments.
• GenesysstrategicTechnology or IntegrationGenesys Cloud CX integration partner. Packet Fusion recommends Genesys for contact center solutions and provides implementation support. Also supports organizations transitioning from Genesys PureConnect end-of-life.
• NICEstrategicTechnology or IntegrationNICE inContact partner. Packet Fusion hosts joint Lunch & Learn sessions on AI in contact centers and recommends NICE solutions for advanced contact center capabilities.
• Five9strategicTechnology or IntegrationFive9 partner providing contact center as a service solutions. Packet Fusion evaluates and recommends Five9 based on customer requirements.
• VonagestrategicTechnology or IntegrationVonage partner offering unified communications solutions. Packet Fusion includes Vonage in vendor evaluation and selection process.
• DialpadstrategicTechnology or IntegrationDialpad partner providing AI-powered communications platform. Listed among Packet Fusion's vendor certifications.
• InteliSysminorChannel Partner/ Reseller/ DistributorChannel partner relationship for technology distribution and enablement services.
• eSentirestrategicImplementation/ SI/ Consulting PartnerManaged security services partnership delivering cybersecurity solutions to public sector clients. eSentire provides the technology platform while Packet Fusion delivers value-added implementation and advisory services.
• ThrivestrategicImplementation/ SI/ Consulting PartnerManaged services and cybersecurity partnership. Thrive provides next-generation managed services including public/private/hybrid cloud management, cybersecurity, networking, and disaster recovery. Packet Fusion serves as the trusted advisor and implementation partner.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bridgepointe Technologies: IT advisory firm that helps mid-market and enterprise clients evaluate, implement, and manage UCaaS, CCaaS, SD-WAN, and cloud solutions. Operates the same vendor-agnostic consultative model as Packet Fusion with master agent and direct carrier relationships.
• Telarus: Master agent and technology services distributor that supports UCaaS, CCaaS, and SD-WAN advisors across North America. Closely comparable to Packet Fusion's channel partner and advisor business model.
• Avant Communications: IT advisor and master agent focused on UCaaS, CCaaS, SD-WAN/SASE, and cloud for mid-market and enterprise, with channel partner status across major vendors. Mirrors Packet Fusion's consultative, vendor-agnostic positioning.
• Sandler Partners: Master agent network distributing UCaaS, CCaaS, and SD-WAN solutions through agents and sub-agents across the US. Comparable in channel-driven, advisory-led delivery model with overlapping vendor partners.
• ConvergeOne: Unified communications and contact center systems integrator that designs, implements, and manages enterprise UCaaS/CCaaS environments. Competes directly with Packet Fusion for enterprise transformation deals.
• Carousel Industries: Solutions integrator specializing in UCaaS, CCaaS, collaboration, networking, and cybersecurity for mid-market and enterprise. Direct competitor in advisory-led communications transformation work.
• Jenne Inc: Value-added distributor of UCaaS, CCaaS, networking, and cloud solutions to VARs and integrators, with deep vendor partner relationships. Comparable distribution/advisory ecosystem role.
• Optanix: Unified communications and contact center managed services provider offering UCaaS/CCaaS implementation and 24/7 support for enterprise. Direct overlap with Packet Fusion's managed service and UCaaS migration offerings.

Broad incumbents

• CDW Corporation: Large US IT solutions reseller that resells UCaaS, CCaaS, networking, security, and cloud across enterprise and mid-market. Competes with Packet Fusion broadly on communications and cloud advisory but operates at significantly larger scale and a broader portfolio.
• SHI International: Large IT solutions and services provider delivering UCaaS, CCaaS, cloud, and security across enterprise and public sector. Overlaps with Packet Fusion in UCaaS advisory and public-sector procurement-driven sales.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/PacketFusion
• YouTubeyoutube.com/user/packetfusion
• Facebookfacebook.com/packetfusion
• LinkedInlinkedin.com/company/120331

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Packet Fusion