DealerLogix
DealerLogix is a cloud-based, all-in-one fixed-operations SaaS platform that streamlines service-lane workflows — scheduling, digital inspections, repair orders, texting, mobile pay, and valet — for franchised automotive dealerships across the U.S. and Canada. It is a wholly-owned subsidiary of Vehlo and certified by thirteen-plus OEMs.
- Company typePrivate
- Founded2006
- HeadquartersLittleton, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DealerLogix does
DealerLogix is a cloud-based, all-in-one fixed-operations SaaS platform purpose-built for franchised automotive dealerships in the United States and Canada. The product unifies the service-lane workflow — appointment scheduling, digital multipoint inspections (MPI), repair-order write-ups, service valet (pickup/delivery), customer texting, mobile pay, and real-time reporting — into a single browser-accessible suite. The platform differentiates through patented technology (US Patents 8,907,816 and 10,586,292, plus pending applications), including the Pit Pass QR-code media capture mechanism, and through certified two-way integrations with the major dealer management systems (Reynolds & Reynolds, CDK, DealerTrack, Dealerbuilt, PBS) and thirteen-plus OEM scheduling and inspection ecosystems (Audi, BMW, GM, Ford, Kia, Lexus, Nissan, VW, Volvo, Infiniti, among others).
The business operates on a custom-priced enterprise SaaS subscription model with multi-year contracts, where pricing scales with the number of service advisors, DMS and OEM integration scope, and add-on modules (Payments, Valet, Texting, Hunter tire/alignment, OEM integration). Sales is conducted through direct enterprise field sales, OEM-certified partner referrals, and DMS reseller channels, with industry events like NADA Show serving as demand-generation. The company is a wholly-owned subsidiary of Vehlo, a strategic operating company that aggregates dealership software brands (Text2Drive, Rapid Recon, eAdvisor, Velocity Automotive, Total Customer Connect, Dealer Pay) under a unified Dealership Software Division; the broader Vehlo platform claims 30,000+ automotive businesses, $12B+ annual payments processed, and 60M+ repair orders.
DealerLogix's revenue is not publicly disclosed, and the company is privately held without external funding rounds reported. Named dealership customers include Corwin Toyota, Ken Ganley Kia, Walser Group, Southwest Kia of Mesquite, Barnes Crossing Group, Century 3 Kia, Zanchin Auto Group, Red Rock Tim Dahle, BMW of El Cajon, Audi New Orleans, and Audi of Lafayette — drawn across major franchise networks. Documented customer outcomes include 41% increase in additional service recommendation close rates, 61% increase in recommended service dollars with digital inspections, 15% improvement in CSI scores, and electronic approvals received 30 minutes sooner on average.
DealerLogix firmographics
Firmographics- Name
- DealerLogix
- Legal name
- Dealerlogix, LLC
- Website
- https://dealerlogix.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DealerLogix is a cloud-based, all-in-one fixed-operations SaaS platform that streamlines service-lane workflows — scheduling, digital inspections, repair orders, texting, mobile pay, and valet — for franchised automotive dealerships across the U.S. and Canada. It is a wholly-owned subsidiary of Vehlo and certified by thirteen-plus OEMs.
- Ownership category
- akta.pro rank
DealerLogix industry classification
Industry- Product category
- Automotive Dealership Fixed Operations Software
- NAICS
- Motor Vehicle and Parts Dealers (441)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Vendor & Contract Management (Software/Cloud) (BPAEAOAD)
Keywords
Where DealerLogix is headquartered
LocationHeadquarters
- HQ city
- Littleton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DealerLogix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Cloud-based software-as-a-service subscription model for fixed operations management. Pricing varies based on number of advisors, DMS integration needs, and OEM integration requirements. Offered as customizable packages designed to maximize ROI for dealerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom Enterprise Pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
DealerLogix product offering
Product offeringCore offering
DealerLogix provides a cloud-based, all-in-one fixed operations SaaS platform for franchised automotive dealerships, unifying the service lane workflow from appointment scheduling through payment. The platform combines digital multipoint inspections, repair order write-ups, customer texting, mobile payments, service valet (vehicle pickup/delivery), and real-time reporting, with two-way DMS integration and OEM-certified integrations to 13+ major automotive brands.
Product overview
DealerLogix is a cloud-based, all-in-one fixed operations software suite for automotive dealerships. The core Service Workflow Suite / Service Suite Pro platform unifies appointment scheduling, digital multipoint inspections (Digital MPI), RO Write-Ups, Service Valet (pickup/delivery), Texting (via Text2Drive), Mobile Pay, and Reporting Tools into a single accessible solution. DMS integrations include Reynolds & Reynolds, CDK, DealerTrack, Dealerbuilt, and PBS. The platform integrates with multiple OEM scheduling systems and AI scheduling tools. Certified partners include Text2Drive, Rapid Recon, eAdvisor, Velocity Automotive, Total Customer Connect, and Dealer Pay. DealerLogix is driven by parent company Vehlo, holding patents 8.907.816 and 10.586.292.
Differentiator
Problem solved
Functional benefit
Brands
- Service Valet: Integrated service valet feature enabling customers to schedule appointments with vehicle pickup and delivery options.
- Pit Pass
- Service Suite Pro
Products and services
- Service Suite Pro (Service Workflow Suite) Cloud-based, all-in-one fixed operations SaaS platform for franchised automotive dealerships that streamlines the service lane from appointment scheduling through checkout. Unifies digital multipoint inspections, repair order write-ups, customer texting, mobile payments, service valet, and real-time reporting, with two-way DMS integration and OEM-certified integrations to 13+ automotive brands.
- Service Valet Standalone vehicle pickup-and-delivery scheduling product enabling contactless service experiences for dealership customers. Integrates with DMS to assess staff availability, allowing customers to schedule appointments and arrange vehicle pickup/drop-off while reducing no-show rates.
Quantifiable outcome
- 41% increase in Additional Service Recommendation Close Rates with Digital Inspections
- +9 more outcomes
Companies that use DealerLogix
Customer profileNamed customers11 records
Segments1 record
Ideal customer profiles1 record
DealerLogix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability8 records
Feature8 records
DealerLogix partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core and minor.
- VolkswagencoreDealerlogix is a certified provider in Volkswagen's eConnect Program, enabling VW dealerships with online appointment scheduling, valet pickup and delivery, repair order write-ups, digital multipoint inspections with e-Approvals, texting, and mobile bill pay.
- General Motors (GM)coreParticipating vendor in GM's 3Synergy Service Lane Tool Program. All-in-one fixed ops platform providing customizable solutions to automate processes, improve customer satisfaction, and increase profits for GM dealers.
- Kia AmericacoreCertified Service Lane Technology (SLT) provider for Kia America. Provides online service scheduling, service valet, service lane check-in, eMPI with video and pictures, mobile payments, and bilateral DMS communications.
- Audi of AmericacoreVendor certification from Audi of America as preferred vendor for Audi dealerships nationwide. Passed rigorous multi-point inspection ensuring critical features for online appointment scheduling and technician video walk-around capabilities.
- LexuscoreCertified provider in Lexus Service Scheduler Program. Appointment Scheduler provides convenient, quick and easy service scheduling with online DIY scheduling, factory-recommended maintenance menus, and advanced routing algorithms.
- BMWcoreCertified OEM partner providing service lane software for BMW dealerships with fixed ops platform built to deliver precision and performance BMW drivers expect.
- InfiniticoreOEM partner supporting Infiniti service departments with all-in-one fixed ops platform engineered to match the innovation, performance, and luxury of the Infiniti brand.
- NissancoreOEM partner providing service lane software for Nissan dealerships built to reflect Nissan's spirit of innovation and reliability.
- VolvocoreOEM partner elevating Volvo service departments with all-in-one fixed ops platform designed to uphold Volvo's reputation for safety, innovation, and premium customer care.
- FordcorePreferred Partner in Ford Commitment Program providing Video Multi-Point Inspections. Enables dealerships to stay in contact with customers through video text messaging and cloud-based service lane solutions.
- ChevroletminorOEM partner brand listed on Dealerlogix website
- CadillacminorOEM partner brand listed on Dealerlogix website
- BuickminorOEM partner brand listed on Dealerlogix website
- GMCminorOEM partner brand listed on Dealerlogix website
- MINIminorOEM partner brand listed on Dealerlogix website
- CDK GlobalcoreCertified DMS integration partner enabling seamless data synchronization between Dealerlogix and CDK dealer management systems.
- Reynolds & ReynoldscoreCertified DMS integration partner providing certified interface for Reynolds & Reynolds dealer management systems.
- DealerTrackcoreCertified DMS integration partner for DealerTrack dealer management systems.
- DealerbuiltcoreCertified DMS integration partner with Dealerbuilt RO Creation feature available.
- PBScoreCertified DMS integration partner for PBS dealer management systems.
- Rapid ReconminorCertified partner for vehicle reconditioning tracking and tracing. Helps dealerships accelerate time to line and boost profits with better visibility across the reconditioning process.
- Text2DriveminorCertified partner providing mobile-first customer engagement text platform automated and customized for each dealership. Increases CSI scores and unlocks new revenue through customer engagement.
- eAdvisorminorCertified partner providing scan tool for enhanced check-in experience. Empowers advisors to deliver speed and service with insights for better customer service.
- Velocity AutomotiveminorCertified partner for vehicle data solutions including comprehensive window stickers, CRM integration, and marketing solutions.
- Total Customer ConnectminorCertified partner for automotive customer communication and software platform that boosts service traffic, loyalty, and revenue through automated personalized messages.
- Dealer PayminorCertified partner providing payments platform for automotive dealerships with automated reconciliation, compliant surcharging, and cash-discount tools.
- VehlocoreParent company and strategic partner. Vehlo is a leading provider of automotive software and financial solutions. Over 30,000 automotive businesses trust Vehlo to process $12B+ in annual payments while improving efficiency across more than 60 million repair orders.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
DealerLogix competitors and assessment
Company assessmentDirect peers
- Tekion: Cloud-native, all-in-one automotive retail platform serving franchised dealerships with CRM, DMS, service, and consumer-facing apps. Directly comparable to DealerLogix as a modern cloud alternative to legacy DMS stacks and as a competitor for service lane workflows within franchised dealer groups.
- MyKaarma: Service lane communication and payment platform that streamlines dealer-customer texting, approvals, and mobile payments. Closely comparable to DealerLogix's texting and mobile pay modules and competes for similar service department modernization budgets.
- Dealer-FX (Snap-on): Fixed operations software suite (now part of Snap-on) focused on service lane workflow, MPIs, and dealer-customer communication. Competes with DealerLogix for fixed operations modernization deals within franchised dealership groups.
- Xtime (Cox Automotive): Service scheduling and customer engagement platform owned by Cox Automotive, widely deployed across franchised dealerships. Competes head-to-head with DealerLogix in appointment scheduling, online booking, and service lane communication for the same OEM-certified dealer base.
Broad incumbents
- Cox Automotive: Portfolio company owning Dealertrack, Xtime, vAuto, Kelley Blue Book, Manheim, and others serving the automotive retail lifecycle. Competes with DealerLogix through Xtime (service scheduling) and Dealertrack (DMS), and influences the market through OEM and dealer group relationships.
- CDK Global: Largest provider of dealer management systems and integrated software to franchised automotive dealers. Has the customer relationship, data access, and product breadth to bundle competing service lane functionality, making it both a critical integration partner and a long-term competitive threat to DealerLogix.
- Reynolds & Reynolds: Major incumbent DMS provider with deep penetration in franchised dealerships. Comparable as the core system DealerLogix integrates with and as a potential competitor that could expand into native service lane, digital MPI, and mobile payment features.
- DealerSocket (Total Care Auto): Dealer CRM, marketing, and fixed operations platform (now part of Total Care Auto Powered by Driven Brands). Overlaps with DealerLogix in dealership customer engagement, communication, and fixed ops workflows across franchised dealer groups.
Regional players
- PBS Systems: DMS provider with strong penetration in Canadian franchised dealerships and growing US footprint. Comparable as both a DMS integration partner for DealerLogix and a regional competitor in the Canadian dealer market that DealerLogix also serves.
Emerging players
- AutoLoop: Marketing, communication, and equity-mining platform serving franchised dealerships. Comparable as an adjacent fixed ops and customer engagement vendor that competes for the same service lane workflow modernization budget.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
DealerLogix social profiles
Digital presenceDealerLogix compliance and trust
Trust signalCompliance1 record
DealerLogix financial estimates
Financial estimateRevenue estimate
Valuation estimate
DealerLogix leadership team
Management profileNumber of profiles
Profiles3 records
DealerLogix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DealerLogix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DealerLogix
What does DealerLogix do?
DealerLogix provides a cloud-based, all-in-one fixed operations SaaS platform for franchised automotive dealerships, unifying the service lane workflow from appointment scheduling through payment. The platform combines digital multipoint inspections, repair order write-ups, customer texting, mobile payments, service valet (vehicle pickup/delivery), and real-time reporting, with two-way DMS integration and OEM-certified integrations to 13+ major automotive brands.
Is DealerLogix a public or private company?
DealerLogix is a private company. It is classified as corporate owned and is currently operating.
When was DealerLogix founded?
DealerLogix was founded in 2006. It employs 11 to 50 people.
Where is DealerLogix based?
DealerLogix is headquartered in Littleton, United States, in the North America region.
How does DealerLogix make money?
One revenue line is on record: saaS Subscription.
Who are DealerLogix's main competitors?
Direct peers on record are Tekion, MyKaarma, Dealer-FX (Snap-on) and Xtime (Cox Automotive). Broad incumbents are Cox Automotive, CDK Global, Reynolds & Reynolds and DealerSocket (Total Care Auto). PBS Systems is listed as a regional player. AutoLoop is listed as an emerging player.
Does DealerLogix have an API?
No public API is recorded for DealerLogix.
What industry is DealerLogix in?
DealerLogix's product category is Automotive Dealership Fixed Operations Software. Its primary akta.pro industry code is BPAEAOAD, Vendor & Contract Management (Software/Cloud). Its NAICS code is 441 and its SIC code is 7500.