DailyStory

What DailyStory does

DailyStory is a privately held marketing automation SaaS company headquartered in Dallas, Texas, founded in 2017 and operating as DailyStory, LLC. The company operates a single unified platform that combines email marketing, SMS marketing, app push notifications (iOS via APNs and Android via FCM), landing pages, web forms, popups, surveys, marketing automation, audience segmentation, behavioral tracking, URL shortening, QR codes, and loyalty/rewards — with the entire feature set included on every paid plan and pricing scaled solely by contact count (entry plans from $20/mo for small businesses; $100/mo for up to 5,000 contacts; custom pricing for enterprise).

The platform is built on an API-first architecture with a RESTful API, JavaScript SDK, and webhooks, and distinguishes itself via native integrations with Shopify, WooCommerce, Salesforce, Mindbody, Stripe, Canva, Square, and WordPress — plus 5,000+ apps through Zapier. The product differentiates technically through Magic Forms (AI-powered zero-code connection to existing website forms), a behavioral intelligence layer with identity resolution and UTM preservation, outcome-focused revenue attribution reporting, and dynamic QR codes with retargeting pixel firing. Regional data centers in the US, EU, and Australia support GDPR/CCPA/TCPA compliance.

DailyStory employs 1-10 people and serves a diversified base across franchises, gyms and fitness studios, retail and ecommerce, non-profits, digital agencies (via white-label), associations, and restricted industries such as CBD. Go-to-market spans product-led growth (14-day free trial, no credit card) for SMBs, direct sales for enterprise accounts with multi-location management, and channel partners including white-label agencies and franchises. The company is bootstrapped with no disclosed external funding, and founder Rob Howard leads as CEO.

Name

DailyStory

Legal name

DailyStory, LLC.

Website

https://dailystory.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

DailyStory is a bootstrapped, Dallas-based marketing automation SaaS that combines email, SMS, push, forms, automation, behavioral tracking, and loyalty into one unified platform, priced by contact count and serving SMBs across ecommerce, fitness, franchise, non-profit, and agency verticals.

Ownership category

akta.pro rank

Product category

Marketing Automation Software

NAICS

Marketing Consulting Services (541613), Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Automation & Lifecycle/Drip Campaign Management (MPAAAIAC)

akta.pro secondary industries

Marketing Technology, AdTech & MarTech Services (BPAFAAAN), Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA), Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)

Keywords

• Marketing automation software
• Email marketing platform
• SMS marketing tools
• Customer journey orchestration
• Multichannel marketing campaigns

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - Contact-Based Pricing: DailyStory charges a monthly subscription fee based on the number of active contacts in the account. Plans start at $100/month for up to 5,000 contacts with all features included. All paid plans include unlimited campaigns, automations, segments, and logins. SMS usage is billed separately per outbound message with inbound replies free.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

DailyStory provides a single, unified marketing automation platform that combines email marketing, SMS marketing, app push notifications, web forms, landing pages, popups, polls/surveys, automation workflows, audience segmentation, behavioral tracking, branded URL shortening, dynamic QR codes, and a points-based loyalty and rewards program. All features are included on every paid plan, priced monthly by active contact count, and the platform integrates natively with major ecommerce, CRM, CMS, payment, and fitness tools.

Product overview

DailyStory is a single unified marketing automation platform combining email, SMS, app push notifications, landing pages, web forms, popups, surveys, automation, segmentation, behavioral tracking, URL shortening, QR codes, and loyalty/rewards into one integrated product. All features are included on every paid plan at a single price point scaled by contact count ($100/mo for up to 5,000 contacts). The platform differentiates through native integrations with Shopify, WooCommerce, Salesforce, Mindbody, Stripe, and Canva; a developer-friendly REST API with JavaScript SDK; regional data residency (US, EU, Australia); and AI-assisted content generation for SMS and email copy. No feature tiers or add-ons exist — the entire feature set is accessible on all plans.

Differentiator

Problem solved

Functional benefit

Products and services

• DailyStory Marketing Automation Platform Unified SaaS marketing automation platform that combines email marketing, SMS marketing, app push notifications, web forms, landing pages, popups, polls/surveys, drag-and-drop automation workflows, audience segmentation, behavioral tracking, branded URL shortener, dynamic QR codes, and a points-based loyalty and rewards program. Includes a full REST API and JavaScript SDK, native integrations with Shopify, WooCommerce, Salesforce, Mindbody, Stripe, WordPress, Canva, Square, and Zapier (5,000+ apps), Magic Forms AI-powered form connector, ChatGPT-assisted copy generation, GDPR/CCPA compliance with EU data residency, and outcome-focused revenue attribution. Sold to businesses on a monthly subscription priced by active contact count.
• DailyStory White-Label Agency Program White-label resale program that lets digital marketing agencies offer DailyStory's marketing automation platform under their own agency brand, enabling agencies to deliver email, SMS, automation, segmentation, and reporting capabilities to their clients as a managed service.

Quantifiable outcome

• 23% average conversion rate from popup to paying customer
• +1 more outcomes

Segments9 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

AI capability4 records

Feature10 records

Partnerships

Ten partnerships are on record, tiered core.

• ShopifycoreTechnology or IntegrationNative integration with Shopify for ecommerce marketing automation including cart abandonment recovery, order shipping notifications, and purchase-triggered automations.
• WooCommercecoreTechnology or IntegrationNative integration with WooCommerce for self-hosted ecommerce platforms providing the same automation triggers as Shopify for order management and customer engagement.
• SalesforcecoreTechnology or IntegrationNative Salesforce integration for CRM data synchronization enabling marketing automation based on CRM lead status changes and customer data.
• MindbodycoreTechnology or IntegrationNative integration with Mindbody for fitness studio member management including membership events, class bookings, and member engagement automations.
• WordPresscoreTechnology or IntegrationNative WordPress plugin for one-click form embedding with shortcode support and seamless integration with WordPress sites.
• StripecoreTechnology or IntegrationNative Stripe integration for payment and revenue tracking enabling conversion attribution and purchase-triggered automations.
• CanvacoreTechnology or IntegrationCanva integration allowing users to access and sync their Canva designs directly inside DailyStory's email designer and MMS image creation.
• ZapiercoreTechnology or IntegrationZapier integration enabling connection to 5,000+ additional applications beyond DailyStory's native integrations for extended workflow automation.
• KonnektivecoreTechnology or IntegrationNative integration with Konnektive CRM platform for campaign sales and customer data management.
• SquarecoreTechnology or IntegrationIntegration with Square for point of sale systems enabling targeted customer campaigns for welcome messages, cart abandonment, and shipping notifications.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Brevo (Sendinblue): All-in-one email, SMS, automation, CRM and landing-page platform with EU data residency and multi-channel messaging — direct competitor on DailyStory's combined email/SMS/automation/value proposition, especially in EU.
• ActiveCampaign: SMB-oriented email marketing automation and CRM platform with drag-and-drop automations, behavioral segmentation, and integrations with Shopify and Salesforce — directly overlapping DailyStory's positioning on automation depth at accessible price points.
• GetResponse: Email marketing automation platform with landing pages, webinars, ecommerce tools and basic CRM — similar feature bundle to DailyStory targeting SMBs and mid-market.
• Customer.io: Behavioral email, push and SMS marketing automation platform built around event-based segmentation and developer-friendly APIs — directly comparable to DailyStory's behavioral intelligence layer and intent-driven automation positioning.
• Drip: Ecommerce-focused email/SMS automation platform with Shopify and WooCommerce workflows, behavioral segmentation and revenue tracking — closely comparable to DailyStory's ecommerce segment.
• Omnisend: Ecommerce email and SMS marketing automation tool with strong Shopify/WooCommerce integrations, popups, and pre-built automations — competes head-to-head with DailyStory for retail/ecommerce merchants.
• Klaviyo: Public ecommerce-focused email and SMS marketing automation platform with native Shopify, WooCommerce, and Stripe integrations and revenue attribution — the closest direct competitor to DailyStory in ecommerce-led SMB marketing automation.

Broad incumbents

• Mailchimp: Intuit-owned email and basic marketing automation suite with broad SMB reach, templates, and basic automations — incumbent that DailyStory explicitly compares against in its competitor pages.
• Constant Contact: Long-standing SMB email marketing and basic automation platform with strong presence among non-profits, franchises and small retailers — overlapping DailyStory's SMB and franchise/non-profit verticals.
• HubSpot Marketing Hub: Large full-stack CRM and marketing automation suite covering email, workflows, forms, landing pages and behavioral analytics — explicitly named as a competitor by DailyStory, with overlapping functionality aimed at higher-end of DailyStory's market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/dailystorydm

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DailyStory