Livespins

What Livespins does

Livespins is a B2B live streaming casino game provider that pioneered the "Bet Behind Streamer" format in iGaming, allowing online casino players to wager alongside live streamers in real time within an operator's existing casino lobby. Founded in 2021 and headquartered in Malta with operations support, the company's core product is an API-integrated streaming platform that combines slot gameplay broadcasts with social chat, reactions, leaderboards, must-drop jackpots ("Lightning Drops"), and tournaments. The platform supports more than 40 game studio integrations (Relax Gaming, Yggdrasil, NetEnt, Red Tiger, Big Time Gaming, Nolimit City, Thunderkick, Evoplay, Wazdan, and others) and is distributed to 150+ operator brands globally through aggregator and platform partners including Hub88, EveryMatrix, BetConstruct, Gamingtec, Slotegrator, Comtrade, GiG, and Vegangster.

Livespins monetizes through a multi-stream B2B revenue model: operators pay integration fees for access to the streaming product embedded in their casino lobbies, game studios pay to have titles featured by Livespins streamers under licensing arrangements, and the company runs a salaried streamer program supported by affiliate content feed subscriptions. Go-to-market is primarily enterprise field sales combined with channel partnerships and aggregator distribution, supplemented by iGaming industry events (ICE London, iGamingNext Valletta, EGR B2B Awards). Pricing is quote-based and not publicly disclosed.

In February 2024, Livespins was acquired by Evolution AB (through Evolution Malta Holding Limited) for EUR 5 million upfront cash plus a 2026 performance-based earn-out, continuing to operate as a brand within the Evolution Group alongside Evolution, NetEnt, Red Tiger, Ezugi, Big Time Gaming, Nolimit City, and DigiWheel. Following the acquisition, Livespins became available through Evolution's One Stop Shop platform in November 2024 and secured Malta Gaming Authority and Gibraltar gaming licenses in February 2025, expanding its addressable footprint in regulated European markets.

Name

Livespins

Legal name

Livespins Limited

Website

https://livespins.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Livespins is a Malta-based B2B live streaming casino game provider that pioneered the "Bet Behind Streamer" format, integrating real-time slot streaming and social betting into online casino operator lobbies via API for 150+ operator brands and 40+ game studios.

Ownership category

akta.pro rank

Product category

iGaming Live Streaming Platform

NAICS

Gambling Industries (7132), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Gaming-Focused Live Streaming Platforms (MPACACAB)

akta.pro secondary industries

Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK), iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

Keywords

• Live casino streaming
• Bet behind platform
• Casino content integration
• Live streaming software
• IGaming streaming platform

Headquarters

HQ city

Malta

HQ country

Portugal

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Operator Integration Fees: Livespins generates revenue by integrating its platform into casino operator lobbies. Operators pay for access to the streaming product that drives player engagement and acquisition. The platform sits within the casino lobby ensuring compliance with regulatory requirements.
2. Content Licensing to Studios: Game studios pay for the opportunity to have their titles featured by Livespins streamers, increasing exposure to new player audiences through the streaming format.
3. Streaming Services: Livespins employs streamers who broadcast gameplay to players, with the company monetizing through operator partnerships and content deals. Streamers receive competitive monthly salaries with performance bonuses.

Pricing tiers

Go-to-market motion3 records

Distribution channels10 records

Marketing channels6 records

Core offering

Livespins provides a B2B live-streaming platform for online casino operators that integrates into their lobbies via API, allowing players to bet behind professional streamers in real time and chat socially during gameplay. The platform also offers highlight-clip production, ambassador onboarding tools, and a video content feed for affiliates, sold to operators, game studios, and affiliates under enterprise contracts.

Product overview

Livespins is a B2B live streaming casino game provider that has created a new social entertainment category within online gambling. The company's core product is the Bet with Streamers platform, which allows players to bet behind their favorite streamers, influencers, or brand ambassadors during live casino streams. The platform integrates into casino operator lobbies via API, functioning like a game provider. Key features include synchronized betting where players' wins mirror the streamer's outcomes, real-time chat and reactions for social interaction, leaderboards, prize drops, and Lightning Drops/Races for gamification. The platform also offers a Video Content Feed for affiliates and an Operator Ambassador Program enabling brands to onboard their own streamers. Livespins was acquired by Evolution Gaming in February 2024 and now operates as part of the Evolution Group alongside Evolution, NetEnt, Red Tiger, Big Time Gaming, Nolimit City, and other brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Bet with Streamers Platform Flagship B2B live-streaming platform that integrates into online casino operator lobbies via API, allowing players to bet behind professional streamers, influencers, or brand ambassadors in real time. Each player chooses their own bet amount and number of spins, and if the streamer wins the betting players win together. Sold to online casino operators under enterprise contracts.
• Live Streaming Casino Games Live broadcast of online casino slot and casino gameplay by professional Livespins streamers, with players able to watch, interact via chat, and bet behind the action. Sold to casino operators as part of the B2B platform offering.
• Operator Ambassador Program B2B capability that allows casino operators to onboard and activate their own brand ambassadors, influencers, or streamers directly into the Livespins platform to drive player acquisition and engagement through a custom branded streaming experience.
• Video Content Feed for Affiliates B2B content feed providing iGaming affiliates with access to Livespins-produced live streams, highlight clips, and streamer bios for use in marketing assets, SEO content, and social media channels, without needing their own studio production.
• Streamer Recruitment Program Recruitment and employment program for content creators to join the Livespins streaming team, offering competitive pay, flexible work hours, and training resources, with positions in the Malta-based studio or remote. The staffed streamer team is the supply side that powers the Bet with Streamers product.

Quantifiable outcome

• EGR B2B Awards 2023 - Innovation in Slot Provision
• +1 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

30 partnerships are on record, tiered core, standard and major.

• ThunderkickcoreTechnology or Integration · 26 November 2024Thunderkick partnered with Livespins to bring blockbuster slot content to the streaming platform.
• VegangsterstandardChannel Partner/ Reseller/ Distributor · 17 September 2024Vegangster partnered with Livespins to offer the streaming platform to its operator partners.
• Bad Hombre GamingstandardChannel Partner/ Reseller/ Distributor · 9 July 2024Bad Hombre Gaming integrated Livespins into its crypto casino platform for operator partner access.
• BetConstructmajorChannel Partner/ Reseller/ Distributor · 21 May 2024BetConstruct partnered with Livespins to offer the streaming platform to its operator partners globally.
• Nolimit CitycoreTechnology or Integration · 29 April 2024Evolution-owned Nolimit City integrated blockbuster titles including Mental, Fire in the Hole, and Tombstone RIP into Livespins.
• Evolution GamingcoreStrategic or Co-development Partner · 6 February 2024Evolution acquired Livespins for EUR 5 million upfront with earn-out based on 2026 performance. Livespins continues as a brand within the Evolution Group alongside Evolution, NetEnt, Red Tiger, Ezugi, Big Time Gaming, Nolimit City and DigiWheel.
• 1X2 NetworkstandardTechnology or Integration · 5 December 20231X2 Network including 1X2gaming, Iron Dog Studio, Prospect Gaming and AD LUNAM studios integrated content.
• OnlyplaystandardTechnology or Integration · 1 November 2023Onlyplay integrated its fast-paced slots and casino games into Livespins platform.
• EvoplaystandardTechnology or Integration · 24 October 2023Evoplay integrated its innovative games into the Livespins platform for streamer use.
• GiG (Games and Gaming)majorChannel Partner/ Reseller/ Distributor · 17 October 2023Partnership with GiG to expand Livespins reach to operators using GiG's platform and content solutions.
• JellystandardTechnology or Integration · 3 October 2023Game developer Jelly partnered with Livespins to integrate its slots into the streaming platform.
• SlotegratorstandardChannel Partner/ Reseller/ Distributor · 12 September 2023Slotegrator distributes Livespins to its operator network working with over 100 game providers.
• GamingtecstandardChannel Partner/ Reseller/ Distributor · 5 September 2023Gamingtec added Livespins to its turnkey solutions for online casino and sportsbook operators.
• Golden RockstandardTechnology or Integration · 29 August 2023Golden Rock integrated its suite of games including Remember Remember and Big Bad Beasts into Livespins platform.
• Soft2BetmajorChannel Partner/ Reseller/ Distributor · 17 August 2023Soft2Bet integrated Livespins across its brands including YoYo Casino, Malina Casino, Betinia, and CampoBet.
• Caleta GamingstandardTechnology or Integration · 8 August 2023Brazilian studio Caleta Gaming integrated 115+ in-house titles to support Livespins' LatAm expansion with Portuguese-speaking streamers.
• SlotMatrix (EveryMatrix)standardTechnology or Integration · 1 August 2023SlotMatrix content aggregation division integrated titles including Aladdin's Rollover Respins and The Lioness featuring Amanda Nunes.
• 4ThePlayerstandardTechnology or Integration · 25 July 20234ThePlayer integrated its suite of slots including 5 Doggy Dollars, 9K Kong in Vegas, and 4 Secret Pyramids into Livespins streaming platform.
• Booming GamesstandardTechnology or Integration · 30 May 2023Booming Games integrated its slot portfolio including Cash Pig, Buffalo Hold and Win, and Mighty Gorilla into Livespins platform.
• REEVOstandardStrategic or Co-development Partner · 27 April 2023Two-way partnership where REEVO's slots are available on Livespins, and Livespins is distributed to REEVO-powered operators.
• WazdanstandardTechnology or Integration · 21 March 2023Wazdan integrated its slot portfolio including 9 Coins, Power of Sun, and Hot Slot 777 Rubies into Livespins.
• M88/Mansion GroupmajorChannel Partner/ Reseller/ Distributor · 31 January 2023M88 integrated Livespins and also took the Ambassador product to onboard its own brand ambassadors as streamers.
• Yolo GroupmajorChannel Partner/ Reseller/ Distributor · 17 January 2023Yolo Group launched Livespins across bitcasino.io, sportsbet.io, and livecasino.io brands.
• EveryMatrixcoreChannel Partner/ Reseller/ Distributor · 11 January 2023Major distribution partnership making Livespins available to operators powered by EveryMatrix's platform and content aggregation services.
• Hub88coreChannel Partner/ Reseller/ Distributor · 21 December 2022Hub88 provides Livespins access to 150+ operator brands worldwide through single API integration.
• Campeon GamingmajorChannel Partner/ Reseller/ Distributor · 16 November 2022Campeon Gaming integrated Livespins across its 30+ brands including Campeonbet, Svenbet, and Treasurespins.
• Turbo GamesstandardTechnology or Integration · 22 September 2022Turbo Games integrated crash games including Crash X, Dice Twice, and Mines into Livespins for arcade-style streaming content.
• Relax GamingcoreTechnology or Integration · 20 September 2022Livespins integrated Relax Gaming's entire suite of proprietary games plus 70+ studios from Silver Bullet aggregation platform for use by streamers in broadcasts.
• FUGASOstandardTechnology or Integration · 16 August 2022FUGASO integrated its slot titles including Sugar Drop, Magnify Man, and Diamond Blitz series into Livespins' game lobby for streamer use.
• NetGamingstandardTechnology or Integration · 11 August 2022NetGaming integrated its slot portfolio including 3 Wild Jokers, Dragon Fortress, and branded slots like MTV Pimp My Ride into the Livespins platform.

Scale indicators5 records

Recent moves8 records

Expansion highlights8 records

Broad incumbents

• Evolution Gaming: Parent company and the dominant live-dealer casino provider globally. Operates the full live-casino stack (roulette, blackjack, game shows) that Livespins integrates alongside, and shares the One Stop Shop distribution channel.
• Playtech Live: Long-established iGaming platform and live-casino provider with a broad portfolio. Competes for live-content share inside operator lobbies and offers a similar B2B2C streaming delivery model.

Direct peers

• Pragmatic Play Live: Major iGaming content provider with a live-casino vertical that also serves operators via aggregator channels. Overlaps with Livespins in the live-dealer/live-content space targeting the same operator customers.
• OnAir Entertainment: Premium live-casino studio provider offering live-dealer games to operators. Comparable in supplying live-streamed casino content to operator lobbies via single API integrations, though focused on table games rather than slot streaming.
• BetGames.TV: Live-dealer and live-game-show provider serving online casino and sportsbook operators globally. Competes for the same 'live content' real estate inside operator lobbies that Livespins targets.
• Stakelogic Live: Live-casino arm of Stakelogic producing streamed dealer content for online operators. Directly comparable live-streamed casino product distributed to the same operator customer base.

Emerging players

• Real Dealer Studios: Cinematic and live-studio casino content provider targeting online operators with streamed dealer experiences. Comparable in leveraging streaming technology to deliver novel casino formats, though at smaller scale.
• Stake (Easygo): Crypto-first operator that has built significant brand equity around casino streamers and community-driven play. Demonstrates the streamer-led casino demand Livespins targets, though primarily as an operator rather than a streaming technology provider.

Others

• Hub88 (iGaming aggregator): Aggregator platform distributing Livespins to 150+ operator brands. Acts as a distribution partner, not a competitor, but is critical to Livespins' reach and a comparable infrastructure-layer business in the iGaming stack.
• Relax Gaming: Content aggregator and slot studio whose content is integrated into Livespins and whose P2P platform also distributes Livespins. Comparable as a content/aggregation layer supplier to the same operator ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/WeAreLivespins
• YouTubeyoutube.com/@livespins
• Facebookfacebook.com/WeAreLivespins
• LinkedInlinkedin.com/company/wearelivespins
• Instagraminstagram.com/wearelivespins

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Livespins