What Yomdel does

Yomdel Ltd is a UK-based B2B Conversation Management provider that supplies 24/7, fully managed live-chat services operated by trained human agents (rather than chatbots) to UK businesses. The company's core product is Yomdel Live Chat, a subscription service in which human operators nurture website visitors, qualify them through conversation, and deliver fully-formed leads to clients' sales teams or CRM systems within approximately 15 minutes. Supporting the core chat offering is a layered product surface: WhatsApp and Facebook Messenger integrations extend coverage to consumer messaging channels; Live Connect bridges high-intent chats to client sales teams via dedicated tracking phone numbers; Live Tracking integrates with Google Analytics to attribute chat outcomes to inbound acquisition channels; and a dedicated Reapit Foundations App delivers leads directly into the dominant UK estate-agency CRM at publicly disclosed pricing (£11 setup per lead destination, £44 monthly subscription).

The platform is architected around two proprietary assets: per-client customised Knowledge Banks that supply operator context for accurate responses, and a Client Dashboard providing real-time performance metrics, direct-to-chat link generation, QR code generation, and downloadable chat transcripts. Bespoke CRM integrations span nine named systems (Reapit, Salesforce, HubSpot, Pipedrive, ZOHO, AgentBox, Keap, WhatConverts, MoveMan). Complementary services include Mystery Shopping, Market Research, Customer Journey Mapping, and Live Email, broadening Yomdel's position from chat operator to broader customer-experience partner.

Yomdel operates on a recurring subscription GTM with predominantly direct, consultative enterprise sales targeting UK verticals — primarily Estate Agency, Removals, and Self-Storage, with secondary expansion into Insurance, Legal, Hospitality, Travel & Tourism, and Home Improvement. The company claims to serve over 2,500 UK businesses with reported customer-satisfaction scores above 95% and an aggregate 18:1 client ROI. Yomdel Ltd is a wholly owned subsidiary of BriefYourMarket Limited (operating under the nurtur.group umbrella), with operational headquarters at Brindley House, Little Eaton, Derby, and a registered office at 121 Park Lane, London. Leadership comprises founding partner and COO Tim Breden and Operations Director Simon Townsend. The company is ISO 27001-hosting compliant for data-centre infrastructure and is GDPR-compliant with a completed DPIA.

Name

Yomdel

Legal name

Yomdel Ltd

Website

https://yomdel.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Yomdel is a UK-based B2B Conversation Management provider delivering 24/7 managed live-chat services (operated by human agents, not chatbots) to over 2,500 UK businesses for lead generation and customer experience, with primary focus on the Estate Agency, Removals, and Self-Storage sectors.

Ownership category

akta.pro rank

Headquarters

HQ city

Billingshurst

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Managed Live Chat Subscription: Monthly subscription service for 24/7 fully managed live chat. The primary revenue driver, with pricing based on monthly subscription packages. WhatsApp integration is an additional subscription service for existing customers. Facebook Messenger is included in the monthly subscription.
2. Live Connect (Sales Integration): Additional subscription service for connecting live chat leads to sales teams via telephone. Billed in addition to existing live chat service costs with call costs reconciled monthly based on usage.
3. Reapit Foundations App Integration: Set-up fee per lead destination plus monthly subscription. Set-up is £11 per lead destination, fixed monthly subscription of £44, £7.50 per month for additional lead/branch destination, with 10% discount for Direct Debit payment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Yomdel provides 24/7 fully managed live chat services delivered by trained human operators, primarily for UK businesses in the property sector (estate agency, removals, self-storage). The platform nurtures website visitors, qualifies them through conversation, and delivers fully-formed leads with contact details to sales teams or CRM systems. The offering extends to include mystery shopping, market research, customer journey mapping, and multi-channel engagement (WhatsApp, Facebook Messenger, Live Email).

Product overview

Yomdel is a Conversation Management solutions provider offering a unified customer experience platform centered on 24/7 managed live chat services. The core product is Yomdel Live Chat, supported by integrated communication add-ons including Chat with Messenger (Facebook), Chat with WhatsApp, and Live Email. Sales conversion is enhanced through Live Connect (telephone integration) and CRM Integration modules (connecting to AgentBox, HubSpot, Keap, MoveMan, Pipedrive, Reapit, Salesforce, WhatConverts, and ZOHO). Analytics and optimization are enabled via Client Dashboard, QR Code Generator, Live Tracking (Google Analytics integration), and Reapit Foundations App. The platform also includes insight services (Mystery Shopping, Market Research, Customer Journey Mapping) to help businesses improve customer experience and measure performance.

Differentiator

Problem solved

Functional benefit

Products and services

• Yomdel Live Chat (24/7 Managed Live Chat) Fully managed 24/7 live chat service delivered by trained human operators that nurtures website visitors and converts them into qualified leads. Achieves customer satisfaction scores over 95% and delivers 8x return on investment for clients. Available to UK businesses primarily in the property sector.
• Chat with WhatsApp WhatsApp business integration enabling businesses to offer 24/7 customer contact via WhatsApp, with trained human operators managing inbound leads and ensuring immediate response. Available as an additional subscription for existing Live Chat customers.
• Chat with Messenger Facebook Messenger integration allowing customers to reach businesses on their preferred channel 24/7. Deployment achievable in 2-3 days with full integration with the Live Chat Dashboard. Included in the monthly Live Chat subscription.
• Live Connect (Sales Integration) Sales integration service that connects live chat visitors displaying strong buying signals directly to sales teams via telephone. Hot leads are patched through for immediate conversation, reportedly improving conversion rates by 67%. Billed in addition to existing live chat service costs.
• Mystery Shopping Mystery shopping service enabling businesses to benchmark their customer experience against competitors, identify areas for improvement, and motivate teams to higher standards of excellence. Used by clients like Andrews Property Group and Attic Self Storage.
• Market Research Market research services including Online User Experience surveys, Customer Satisfaction surveys, and Brand Profiling to provide insights for business improvement and customer experience optimization.
• Customer Journey Mapping Service to map and optimize customer journeys, helping businesses understand and improve the complete customer experience across all touchpoints.
• Live Email Email handling service complementing live chat for comprehensive digital conversation management across customer communication channels, managed by trained human operators.
• Reapit Foundations App Dedicated app for Reapit CRM users enabling direct automated real-time delivery of live chat leads into the Reapit CRM system. Set-up at £11 per lead destination and £44 monthly subscription, with 10% discount for Direct Debit payment.

Quantifiable outcome

• 95%+ customer satisfaction scores
• +8 more outcomes

Named customers16 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability1 record

Feature9 records

Partnerships

Nine partnerships are on record, tiered core, strategic and minor.

• ReapitcoreTechnology or IntegrationCRM integration partnership providing automated lead transfer from Yomdel Live Chat directly into Reapit CRM for estate agents. Available through the Reapit Foundations App Marketplace with set-up and subscription fees.
• HubSpotcoreTechnology or IntegrationCRM integration enabling automated lead capture from live chat into HubSpot CRM platform.
• SalesforcecoreTechnology or IntegrationCRM integration enabling automated lead capture from live chat into Salesforce CRM platform.
• Fountain PartnershipstrategicImplementation/ SI/ Consulting PartnerDigital agency partner that implemented Yomdel Live Tracking for clients like EweMove, achieving 620% increase in website conversion rates. Collaborates on digital strategy and website optimization.
• StarberrystrategicImplementation/ SI/ Consulting PartnerDigital agency partner that worked with Yomdel and Andrews Property Group to redesign and build new website with integrated live chat, as part of the Innovation Collaboration Group (ICG).
• ICG (Innovation Collaboration Group)strategicStrategic or Co-development PartnerCollaboration group including Starberry and Reapit, working together to deliver integrated digital solutions for property industry clients like Andrews Property Group.
• SSA (Self Storage Association)coreStrategic or Co-development PartnerYomdel is an approved supplier and member of the SSA, providing 24/7 Live Chat to multiple SSA member companies in the UK.
• Just a DropminorOthersCharitable partnership through Yomdel's 'Spend a Penny' campaign supporting Just a Drop in bringing safe water and sanitation to communities worldwide.
• Prospect Global Ltd (SoPro)minorGTM or Marketing PartnerDigital marketing service provider appointed by Yomdel to conduct marketing activity on their behalf, compliantly processing personal information. Registered with ICO.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• LiveChat: LiveChat (now part of TEXT) is one of the most established live chat software providers globally, offering chat, helpdesk, and chatbot products to SMB and mid-market customers. Directly comparable to Yomdel in core live chat functionality, though Yomdel differentiates via fully-managed human operators and UK property specialization.
• Tidio: Tidio offers live chat, chatbots (including Lyro AI), and helpdesk tools aimed primarily at SMB e-commerce and SaaS customers. Competes directly with Yomdel on chat-based lead capture and customer engagement, with a more productized/SMB tilt versus Yomdel's managed-service approach.
• Crisp: Crisp provides a multi-channel customer messaging platform (live chat, chatbot, email, Messenger) targeted at SMB and mid-market companies. Comparable to Yomdel in channel coverage and chat-led lead generation, though self-serve rather than fully managed.
• Olark: Olark is a long-standing live chat SaaS provider for SMBs, offering chat, chatbot automation, and CRM integrations. Direct product overlap with Yomdel's core live chat offering; Olark is software-only while Yomdel bundles human operators.
• Podium: Podium is a lead-conversation platform focused on local businesses including real estate, automotive, and home services, offering AI-driven chat, text, and review management. Closest vertical analogue to Yomdel (especially property and automotive) and a meaningful competitor for UK estate agency lead conversion budgets.
• Pure Chat: Pure Chat is a lightweight live chat SaaS for SMBs with visitor tracking, CRM integrations, and chatbot features. Competes in the same chat-for-lead-generation space as Yomdel, though with a self-serve, SMB-focused model versus Yomdel's managed service.
• Userlike: Userlike is a live chat and messaging platform with a strong European (German) footprint, offering live chat, chatbots, and WhatsApp/Messenger integrations. Comparable to Yomdel in multi-channel managed messaging and EU/UK enterprise target market.
• JivoChat: JivoChat provides live chat, callback, and messaging tools for sales and support teams, popular with SMBs across Europe and Latin America. Direct competitor to Yomdel in chat-based lead capture, though self-serve rather than managed service.

Broad incumbents

• Intercom: Intercom is a leading customer messaging platform combining live chat, AI agents (Fin), helpdesk, and product tours for SaaS and internet businesses. Overlaps with Yomdel on managed chat but operates as a broader incumbent with a much wider product portfolio and AI-led roadmap.
• Genesys: Genesys is a global contact-center and CX platform offering cloud contact center, omnichannel routing, and workforce engagement for enterprises. Adjacent to Yomdel's human-operated chat delivery model at the broader contact-center-as-a-service layer.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Yomdel
• Facebookfacebook.com/letsyomdel
• LinkedInlinkedin.com/company/2641658

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yomdel