MagneticOne
MagneticOne is a privately held technology holding company that operates six B2B software brands spanning productivity, e-commerce integration, and municipal sectors, serving customers worldwide from engineering bases in Ukraine and a U.S. HQ in Austin, Texas.
- Company typePrivate
- Founded2001
- HeadquartersTernopil, Ukraine
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What MagneticOne does
MagneticOne is a privately held technology holding company founded in 2001 in Ternopil, Ukraine, that operates a portfolio of six software brands. Its portfolio spans two sectors: productivity and municipal. Productivity-branded assets include Yaware (employee time tracking and productivity monitoring), MagneticOne Mobile (mobile software solutions), and MagneticOne MT (technology services). E-commerce-oriented assets include API2Cart (a unified integration layer that connects e-commerce platforms with third-party software) and Shopping Cart Migration (data-migration tooling for e-commerce stores). SystemOne addresses system integration services, and the company has expanded into the municipal sector as a separate vertical focus. The group maintains engineering in Ukraine and a U.S. headquarters in Austin, Texas, indicating a transatlantic operating footprint.
The business model is B2B software delivered primarily through subscription and recurring-revenue contracts. Pricing is quote-based rather than self-serve, suggesting sales-assisted SMB and mid-market customer acquisition. The group is founder-controlled and private, with no disclosed external venture funding; senior leadership includes a Chairman, a Vice Chairman, a co-founder, and a Commercial Director. Revenue, ARR, customer count, and retention metrics are not publicly disclosed, and the company is described only as serving customers worldwide. No AI/ML capabilities, patents, awards, or partnership agreements are described in the available material.
MagneticOne firmographics
Firmographics- Name
- MagneticOne
- Legal name
- MagneticOne
- Website
- http://www.magneticone.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MagneticOne is a privately held technology holding company that operates six B2B software brands spanning productivity, e-commerce integration, and municipal sectors, serving customers worldwide from engineering bases in Ukraine and a U.S. HQ in Austin, Texas.
- Ownership category
- akta.pro rank
Where MagneticOne is headquartered
LocationHeadquarters
- HQ city
- Ternopil
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
MagneticOne business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Technology Products and Brands: MagneticOne Group creates and manages multiple technology brands and products across productivity and municipal sectors, generating revenue through software product offerings.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
MagneticOne product offering
Product offeringCore offering
MagneticOne is a software holding company that develops and manages a portfolio of B2B software brands. Its products span employee time tracking and productivity monitoring (Yaware), e-commerce data migration between shopping carts (Shopping Cart Migration), a unified API for e-commerce platforms (API2Cart), mobile application development (MagneticOne Mobile), and broader technology services and system integration (MagneticOne MT, SystemOne).
Product overview
MagneticOne Group is a technology holding company that operates a portfolio of distinct SaaS brands focused on productivity and municipal solutions. The company structure consists of a parent group (MagneticOne Group) that has created and manages multiple independent brands: Yaware (time tracking/productivity monitoring), MagneticOne Mobile (mobile solutions), MagneticOne MT (technology services), Shopping Cart Migration (e-commerce data migration), API2Cart (e-commerce API integration platform), and SystemOne (system integration services). These brands operate across two primary sectors: PRODUCTIVITY and MUNICIPAL, unified under the mission of 'Creating Digital Future'. The portfolio is characterized by B2B software products targeting businesses, developers, and municipal organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Yaware Time tracking and employee productivity monitoring software that records time, attendance, and activity levels of employees on company devices, sold as a SaaS subscription to businesses seeking workforce visibility.
- API2Cart Unified API platform that allows software providers and developers to connect and integrate with multiple e-commerce shopping carts through a single interface, eliminating the need for custom integrations per platform.
- Shopping Cart Migration Automated data migration service and tool that transfers products, customers, orders, and other store data between e-commerce shopping cart platforms for merchants switching or consolidating platforms.
- MagneticOne Mobile Custom mobile application development service delivering iOS and Android apps for businesses and entrepreneurs seeking outsourced mobile engineering capacity.
- MagneticOne MT Technology services offering providing IT consulting, managed technology services, or specialized technology support for business customers.
- SystemOne System integration services that connect disparate business software systems and IT environments for enterprise and mid-market customers.
Companies that use MagneticOne
Customer profileSegments2 records
Ideal customer profiles3 records
MagneticOne technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MagneticOne partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
MagneticOne competitors and assessment
Company assessmentDirect peers
- Clockify: Clockify (by COING) is a free/paid time tracker that competes directly with Yaware, especially with SMB and freelancer segments that value generous free tiers and broad project management integrations.
- Cart2Cart: Cart2Cart is the most direct competitor to MagneticOne's Shopping Cart Migration service, offering automated data migration between the same set of e-commerce platforms (Shopify, Magento, WooCommerce, etc.). It targets identical merchants and agencies.
- Toggl Track: Toggl Track is a leading time-tracking SaaS used by SMBs and agencies, directly comparable to Yaware in target customer and core functionality. Both compete on simplicity, integrations, and team productivity reporting.
- Time Doctor: Time Doctor competes with Yaware in employee monitoring and productivity analytics, targeting the same B2B remote-workforce buyer with workforce analytics and distraction management.
- Hubstaff: Hubstaff is a direct competitor to MagneticOne's Yaware time-tracking and productivity monitoring brand, offering employee time tracking, productivity insights, and workforce management for distributed teams.
- LitExtension: LitExtension provides shopping cart and database migration tools comparable to MagneticOne's Shopping Cart Migration brand. They compete head-to-head on automated migration between major e-commerce platforms.
Broad incumbents
- Zapier: Zapier is a broad incumbent in workflow automation and unified-API connectivity, comparable in concept to API2Cart's role as connective tissue between e-commerce platforms and third-party apps.
- Atlassian (Jira/Tempo): Atlassian's Jira and Tempo products include time tracking and productivity workflows that overlap with Yaware's enterprise productivity positioning, making it a broad incumbent in the same category.
- Shopify: Shopify is the dominant e-commerce platform that MagneticOne's cart-migration and API2Cart brands depend on and integrate with; it represents both an ecosystem partner and an indirect competitor via its own merchant tooling.
Regional players
- Volusion: Volusion is an e-commerce platform that depends on migration tools and APIs in the same ecosystem where Shopping Cart Migration and API2Cart operate, making it a relevant regional/platform peer for transaction context.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
MagneticOne social profiles
Digital presenceMagneticOne financial estimates
Financial estimateRevenue estimate
Valuation estimate
MagneticOne leadership team
Management profileNumber of profiles
Profiles4 records
MagneticOne subsidiaries and ownership
Company hierarchySubsidiaries6 records
MagneticOne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MagneticOne M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MagneticOne
What does MagneticOne do?
MagneticOne is a software holding company that develops and manages a portfolio of B2B software brands. Its products span employee time tracking and productivity monitoring (Yaware), e-commerce data migration between shopping carts (Shopping Cart Migration), a unified API for e-commerce platforms (API2Cart), mobile application development (MagneticOne Mobile), and broader technology services and system integration (MagneticOne MT, SystemOne).
Is MagneticOne a public or private company?
MagneticOne is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MagneticOne founded?
MagneticOne was founded in 2001. It employs 11 to 50 people.
Where is MagneticOne based?
MagneticOne is headquartered in Ternopil, Ukraine, in the Europe region.
How does MagneticOne make money?
One revenue line is on record: technology Products and Brands.
Who are MagneticOne's main competitors?
Direct peers on record are Clockify, Cart2Cart, Toggl Track, Time Doctor, Hubstaff and LitExtension. Broad incumbents are Zapier, Atlassian (Jira/Tempo) and Shopify. Volusion is listed as a regional player.
Does MagneticOne have an API?
No public API is recorded for MagneticOne.