Clockify
Clockify, operated by CAKE.com Inc., is a cloud-based time tracking platform serving freelancers, agencies, developers, and enterprises via a freemium model with subscription tiers and 100+ integrations. The product spans timers, timesheets, scheduling, GPS, invoicing, and reporting across web, desktop, mobile, and browser extensions.
- Company typePrivate
- Founded2017
- HeadquartersPalo Alto, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Clockify does
Clockify is a cloud-based time tracking and workforce management platform operated by CAKE.com Inc., serving freelancers, agencies, developers, consultants, startups, construction firms, and enterprise customers. The platform enables work-hour capture through timers, manual timesheets, kiosks, calendar sync, GPS location tracking for field workers, and an Auto Tracker that logs apps and websites used. Core modules cover scheduling, shift planning, time off, expense tracking, invoice generation from billable hours, customizable rates, project budgeting, and reporting, with approval workflows supporting compliance. Distribution spans web, iOS, Android, Windows, Mac, Linux, Chrome, Firefox, and Edge, backed by 100+ integrations (Jira, GitHub, Salesforce, QuickBooks, Asana, Make, etc.) and a public API.
The business is built on a freemium model: an unlimited-user free tier functions as the customer acquisition channel, with paid conversion into Basic, Standard, Pro, and Enterprise subscription tiers. Pro emphasizes profit/productivity features while Enterprise layers SOC 2 Type II, ISO 27001, GDPR, SSO, and audit logs with quote-based multi-year contracts. Distribution is product-led and self-serve for SMBs, complemented by an enterprise sales motion with phone support and demo requests. The company reports 7M+ users, 4.8/5 average rating across 9,000+ Capterra reviews, 95% customer satisfaction across 18,000+ ratings, 99.99% uptime, and under-one-hour email response.
Clockify is the flagship product of the CAKE.com productivity suite alongside Plaky (project management) and Pumble (team communication). The company acquired TimeCamp in June 2023 to consolidate the time tracking category and is privately held with no disclosed VC funding, suggesting self-funded or bootstrapped operations. It is led by founder Nenad Milanovic and operates from Palo Alto with global reach across the US, UK, India, Germany, France, Brazil, and Spain with localized content in multiple languages.
Clockify firmographics
Firmographics- Name
- Clockify
- Legal name
- CAKE.com Inc.
- Website
- https://clockify.me
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Clockify, operated by CAKE.com Inc., is a cloud-based time tracking platform serving freelancers, agencies, developers, and enterprises via a freemium model with subscription tiers and 100+ integrations. The product spans timers, timesheets, scheduling, GPS, invoicing, and reporting across web, desktop, mobile, and browser extensions.
- Ownership category
- akta.pro rank
Clockify industry classification
Industry- Product category
- Time Tracking Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Time & Attendance Administration (Timekeeping, Scheduling, Leave Tracking) (BPAAAHAC)
- akta.pro secondary industries
- Payroll, Time & Attendance (BPACAPAB), Time, Attendance & Scheduling Administration (BPACAIAE)
Keywords
Where Clockify is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Clockify business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Plans: Clockify generates revenue through tiered subscription plans (Free, Basic, Standard, Pro, Enterprise) with increasing features and capabilities at each level. The free tier provides unlimited users with basic time tracking, serving as a customer acquisition channel. Paid tiers unlock advanced features like advanced reports, project budgeting, time off management, and enterprise security features.
- Freemium Model: The free plan with unlimited users serves as both customer acquisition and competitive differentiator, enabling wide adoption and word-of-mouth growth while converting power users and teams to paid plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | FREE - Time Tracking for unlimited users with core features |
| Subscription | Monthly | Basic Plan - Entry-level paid tier for small teams |
| Subscription | Monthly | Standard Plan - Mid-tier with expanded capabilities |
| Subscription | Monthly | Pro Plan - Profit & Productivity focused features |
| Subscription | Multi-year contract | Enterprise Plan - Security & Privacy for large organizations |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels10 records
Clockify product offering
Product offeringCore offering
Clockify is a cloud-based time tracking and timesheet application that enables teams and individuals to record work hours across projects via timers, manual timesheets, kiosk clock-in, auto-tracker, and GPS-based field tracking. It bundles attendance, scheduling, project budgeting, expense, and invoicing workflows, and is offered with a free tier supporting unlimited users alongside paid Basic, Standard, Pro, and Enterprise subscription plans. The platform is operated by CAKE.com Inc. and is accessible across web, desktop (Windows/Mac/Linux), mobile (iOS/Android), and browser extensions (Chrome/Firefox/Edge).
Product overview
Clockify is a time tracking software platform developed by CAKE.com Inc., offering a comprehensive suite of tools for timekeeping, project management, and workforce management. The core Clockify product enables teams to track work hours using timers, timesheets, or kiosk mode, with features spanning reporting, invoicing, scheduling, and attendance tracking. The platform operates across multiple delivery channels including web applications, desktop apps (Windows, Mac, Linux), mobile apps (iOS, Android), and browser extensions (Chrome, Firefox, Edge). Clockify is complemented within the CAKE.com suite by Plaky (project management) and Pumble (team communication), forming an integrated productivity software ecosystem. The product is offered with a free tier supporting unlimited users, alongside Pro and Enterprise paid plans.
Differentiator
Problem solved
Functional benefit
Products and services
- Clockify Time Tracking Software Cloud-based time tracking and timesheet application for teams and individuals, offering timers, manual timesheets, kiosk clock-in, auto-tracker, GPS field tracking, scheduling, time off, approval, expense, invoicing, and reporting features across web, desktop, mobile, and browser extension platforms. Offered with a free unlimited-user tier and Basic, Standard, Pro, and Enterprise paid plans.
- TimeCamp Time tracking software acquired by Clockify in June 2023 and operated as a wholly owned subsidiary brand under CAKE.com Inc., focused on time tracking for teams.
Quantifiable outcome
- Timesheet padding costs businesses approximately 7% of annual payroll per U.S. Department of Labor data
- +1 more outcomes
Companies that use Clockify
Customer profileNamed customers12 records
Segments9 records
Ideal customer profiles3 records
Clockify technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration31 records
Feature14 records
Clockify partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and flagship.
- TimeCampcoreClockify acquired TimeCamp in June 2023 to consolidate its market position in the time tracking software industry. This acquisition represents Clockify's strategy to expand its market share and feature capabilities through consolidation of competing products.
- CAKE.comflagshipClockify is a product of CAKE.com Inc., a productivity software suite company. CAKE.com also operates Plaky (project management) and Pumble (team communication), with Clockify being the flagship time tracking product. Clockify is powered by the CAKE.com platform and infrastructure.
- JiracoreClockify offers native integration with Jira for time tracking within Jira issues and projects
- AsanacoreClockify integrates with Asana for time tracking alongside project management workflows
- TrellocoreClockify integrates with Trello for time tracking within Trello boards and cards
- GitHubcoreClockify offers GitHub integration for development-focused time tracking
- GitLabcoreClockify integrates with GitLab for DevOps time tracking
- Azure DevOpscoreClockify integrates with Azure DevOps for enterprise development time tracking
- QuickBookscoreClockify integrates with QuickBooks for seamless accounting and invoicing workflows
- Google CalendarcoreClockify integrates with Google Calendar for calendar-based time tracking
- SalesforcecoreClockify integrates with Salesforce for CRM-connected time tracking
- HubSpotcoreClockify integrates with HubSpot for marketing and sales workflow time tracking
- ZendeskcoreClockify integrates with Zendesk for customer support time tracking
- NotioncoreClockify integrates with Notion for documentation-connected time tracking
- PlakycoreClockify integrates with Plaky (sibling product under CAKE.com) for combined project management and time tracking
- Monday.comcoreClockify integrates with Monday.com for project management time tracking
- ClickUpcoreClockify integrates with ClickUp for project and task time tracking
- BasecampcoreClockify integrates with Basecamp for project management time tracking
- Make (Integromat)coreClockify integrates with Make (formerly Integromat) for workflow automation
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Clockify competitors and assessment
Company assessmentDirect peers
- ClickTime: ClickTime is a time tracking and timesheet platform serving professional services and nonprofit organizations, with comparable budgeting, reporting, and approval workflows targeting similar mid-market and enterprise customers.
- Deputy: Deputy provides workforce management including time clock, scheduling, timesheets, and attendance—overlapping significantly with Clockify's Scheduling, Time Off, and Kiosk features, particularly for shift-based and hourly workforces.
- Harvest: Harvest is a competing time tracking and invoicing application targeting freelancers, agencies, and small teams. It overlaps directly with Clockify's core use cases (billable hours, invoicing, project tracking) and is named in Clockify's comparison content.
- Hubstaff: Hubstaff offers time tracking with employee productivity monitoring, GPS tracking, and project management—directly mirroring Clockify's Auto Tracker, Location, and Projects features. Both target distributed and field-based teams.
- Connecteam: Connecteam offers time tracking, scheduling, and attendance for deskless and frontline workers, directly competing with Clockify's Kiosk, GPS, and Scheduling features in the same SMB and mid-market segments.
- Toggl Track: Toggl Track is the most direct head-to-head competitor in the standalone time tracking space. Clockify specifically markets against Toggl's per-user pricing with its unlimited-user free tier, and offers a Toggl importer to migrate customers away.
Broad incumbents
- Rippling: Rippling bundles time tracking with payroll, HR, IT, and finance in a unified platform. It represents the consolidation threat to standalone time trackers like Clockify, particularly as buyers prefer fewer vendors.
- BambooHR: BambooHR is a broader HCM suite that includes time tracking and PTO management among its HR features. It competes with Clockify primarily in the SMB segment where buyers prefer an integrated HRIS over standalone tools.
Emerging players
- TimeCamp: TimeCamp is a direct time tracking competitor that Clockify acquired in June 2023 and is now operating as a wholly-owned subsidiary with its own brand retained, making it both a sibling product and a benchmark for the time tracking category.
Others
- RescueTime: RescueTime provides automatic time and productivity tracking across apps and websites—adjacent to Clockify's Auto Tracker feature. While not a direct enterprise competitor, it represents a comparable productivity-monitoring approach for individual users and teams.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Clockify social profiles
Digital presenceClockify compliance and trust
Trust signalCompliance3 records
Clockify financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clockify leadership team
Management profileNumber of profiles
Profiles1 record
Clockify subsidiaries and ownership
Company hierarchySubsidiaries1 record
Clockify funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clockify M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clockify
What does Clockify do?
Clockify is a cloud-based time tracking and timesheet application that enables teams and individuals to record work hours across projects via timers, manual timesheets, kiosk clock-in, auto-tracker, and GPS-based field tracking. It bundles attendance, scheduling, project budgeting, expense, and invoicing workflows, and is offered with a free tier supporting unlimited users alongside paid Basic, Standard, Pro, and Enterprise subscription plans. The platform is operated by CAKE.com Inc. and is accessible across web, desktop (Windows/Mac/Linux), mobile (iOS/Android), and browser extensions (Chrome/Firefox/Edge).
Is Clockify a public or private company?
Clockify is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Clockify founded?
Clockify was founded in 2017. It employs 251 to 500 people.
Where is Clockify based?
Clockify is headquartered in Palo Alto, United States, in the North America region.
How does Clockify make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are freemium Model.
Who are Clockify's main competitors?
Direct peers on record are ClickTime, Deputy, Harvest, Hubstaff, Connecteam and Toggl Track. Broad incumbents are Rippling and BambooHR. TimeCamp is listed as an emerging player. RescueTime is listed as an others.
Does Clockify have an API?
Yes. Clockify offers a public API for developers to build integrations and automate workflows. The API enables programmatic access to time tracking data, user management, project management, and reporting features. Documentation is available at docs.clockify.me. Developer documentation is at docs.clockify.me.
What industry is Clockify in?
Clockify's product category is Time Tracking Software. Its primary akta.pro industry code is BPAAAHAC, Time & Attendance Administration (Timekeeping, Scheduling, Leave Tracking), with a secondary code of BPACAPAB, Payroll, Time & Attendance. Its NAICS code is 518 and its SIC code is 7370.