Name

Youly

Legal name

Youly Pty Ltd

Website

https://youly.com.au

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Women's Telehealth Services

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Contraception & Family Planning Telehealth (birth control, counseling, follow-up) (HLALAHAB)

akta.pro secondary industries

Sexual & Pelvic Health Telehealth (STI care, pelvic pain, endometriosis/PCOS support) (HLALAHAJ), Menopause & Midlife Women’s Health Telehealth (HRT management, symptom care) (HLALAHAI), Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)

Keywords

• Women's telehealth services
• Online prescriptions
• Reproductive health
• Weight loss program
• Skincare treatments

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Telehealth consultations: Fee-for-service consultations with Australian-based clinicians. Patients pay per consultation ranging from $24.95 to $49 depending on service type. No Medicare rebate available.
2. hubPass subscription: Monthly membership program at $45/month providing unlimited medical consultations, unlimited prescription renewals, free standard shipping, and low-cost medications. Includes VIP booking times.
3. Pharmacy product sales: Revenue from dispensing and delivering prescription medications and pharmacy products through partner pharmacies, including weight loss medications and meal replacement shakes
4. Prescription issuance fees: Administrative fees charged for issuing prescriptions following clinician consultations

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Youly is an online women's telehealth platform that connects Australian patients with Australian-based clinicians for consultations, prescriptions, and treatment plans across a range of women's health conditions. Patients complete online pre-screening questionnaires, book appointments, consult clinicians by phone, and receive prescribed medications via partner pharmacies with discreet home or workplace delivery. The service operates 7 days a week, 365 days a year, and includes a monthly hubPass subscription for unlimited consultations.

Product overview

Youly is a women's telehealth platform offering a portfolio of 19 distinct health services including general telehealth consultations, online prescriptions, medical certificates, and condition-specific treatments. The core offering spans women's health (contraception, UTI, thrush, menopause, vaginal ring), skincare (acne, eczema, psoriasis, rosacea), sexual health (cold sores, herpes), and everyday health (weight loss, smoking/vaping cessation, reflux, sleep). The hubPass subscription add-on provides unlimited consultations and free shipping. All services operate through the same platform: online questionnaire intake, telehealth consultation with Australian-based clinicians, and discreet home delivery of medications.

Differentiator

Problem solved

Functional benefit

Brands

• hubPass: A membership program offering unlimited telehealth consultations, prescription renewals, free standard shipping, and low-cost medications for $45/month.

Products and services

• General Telehealth Consultations Telehealth consultations allowing patients to speak with Australian-based clinicians about health needs including prescriptions, referrals, medical certificates, and common illnesses. Available 8am-8pm AEST, 7 days a week.
• Online Prescriptions Service enabling patients to request new prescriptions or renew existing ones through online clinician consultations. Priced at $35 per script request or renewal.
• Medical Certificates Online medical certificates for work or school issued following telehealth consultations with clinicians, covering up to 3 days. Flat fee of $24.95 per consultation.
• Contraception Telehealth consultations for contraceptive options including oral contraceptive pills, with guidance on menstrual health and reproductive care. $35 consultation fee.
• UTI Treatment Urinary tract infection treatment consultations with same-day delivery options for eligible patients. $49 per consultation.
• Thrush Treatment Thrush (vaginal candidiasis) treatment including antifungal pessaries, creams, and oral tablets with discreet delivery. No consultation fee charged.
• Menopause Treatment Telehealth consultations and treatment options for managing menopause symptoms and associated health concerns.
• Vaginal Ring (NuvaRing) Contraceptive vaginal ring prescriptions and repeat delivery management for eligible patients with prior prescriptions.
• Medical Weight Loss Program A clinician-guided medical weight loss program providing personalised treatment plans, meal replacement shakes, unlimited telehealth consultations, and temperature-controlled delivery for patients with BMI 27 and above. First month $239 (introductory, usually $338).
• Acne Treatment Dermatologist-designed, made-to-order acne treatment plans customised to individual skin goals. $35 consultation.
• Eczema Treatment Customised skincare treatments targeting dry, itchy, and bumpy skin caused by eczema.
• Psoriasis Treatment Skincare treatments designed to target redness and inflammation associated with psoriasis.
• Rosacea Treatment Skincare treatments targeting redness and inflammation associated with rosacea.
• Cold Sores Treatment Treatment for oral herpes (HSV-1) cold sores with antiviral medication options.
• Herpes (HSV-2) Treatment Genital herpes (HSV-2) medication management for patients previously diagnosed by an in-person doctor.
• Quit Smoking Treatment Smoking cessation support with personalised treatment options and scientifically proven medications. $35 per consultation.
• Quit Vaping Treatment Vaping cessation program with clinician guidance and tailored treatment options. $35 per consultation.
• Reflux Treatment Treatment options for reflux and heartburn symptoms managed through telehealth consultations.
• Sleep Treatment Sleep disorder consultations and medication options to help patients fall asleep and stay asleep. $49 per consultation.
• hubPass Membership Monthly membership at $45/month providing unlimited medical consultations, unlimited prescription renewals, free standard shipping, low-cost medications, and VIP booking times.

Quantifiable outcome

• 200,000+ Australians supported with telehealth services
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Aspley Day & Night PharmacycoreStrategic or Co-development PartnerApproved pharmacy partner (no. 32646F) that dispenses and delivers medications to Youly patients. Handles prescription fulfillment and temperature-controlled delivery services.
• Your Solutions Compounding PharmacycoreStrategic or Co-development PartnerCompounding pharmacy partner that provides customised medication preparations for Youly patients.
• EvermedcoreStrategic or Co-development PartnerHealthcare solutions partner involved in delivering innovative healthcare solutions through the Youly platform.
• Midnight HealthflagshipStrategic or Co-development PartnerParent company and founding entity of Youly. Midnight Health provides administrative and management support services to clinicians and operates the platform technology. Part of the Midnight Health family alongside Hub.health and Stagger brands.
• Honeysuckle HealthcoreStrategic or Co-development PartnerHoneysuckle Health Pty Ltd handles privacy, data governance, and compliance operations for Youly and other Midnight Health brands. Also provides ISO/IEC 27001-certified information security management.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Eucalyptus: Australian telehealth platform operating multiple direct-to-consumer brands across women's health (Kin Fertility, Normal), men's health (Pilot), and chronic conditions. Closest direct competitor to Youly with similar multi-brand, condition-specific telehealth model targeting Australian consumers.
• Hub.health: Sister brand under the same Midnight Health parent company as Youly. Operates a parallel telehealth platform with overlapping clinician network, shared platform technology, and complementary men's and everyday-health focus. Comparable due to shared infrastructure and adjacent positioning.
• Mosh: Australian direct-to-consumer telehealth platform focused on men's health conditions including hair loss, ED, and weight management. Comparable in DTC telehealth motion, prescription-based digital clinic model, and Australian market focus despite gender orientation.
• Updoc: Australian telehealth provider offering on-demand consultations, prescriptions, and medical certificates via phone and video. Competes directly with Youly's general telehealth and prescription-renewal services with similar out-of-pocket pricing.
• Kin Fertility: Australian women's reproductive health brand within the Eucalyptus group offering contraception, skin, and fertility care via telehealth and home delivery. Direct competitor to Youly's contraception and women's reproductive health services.
• InstantScripts: Australian online telehealth platform providing prescriptions, medical certificates, and doctor consultations. Comparable on general telehealth consultations, prescription renewals, and medical certificates at similar price points.

Broad incumbents

• Midnight Health: Parent operating company of Youly, hub.health, Stagger, and hubPass. The broader Midnight Health platform provides the shared technology, clinician network, and pharmacy infrastructure that Youly sits within. Comparable as the underlying healthcare platform.
• NIB Thrive: Australian private health insurer with integrated telehealth and chronic-condition management programs including weight management. Comparable as a scaled incumbent offering condition-specific digital health programs with pharmacy delivery.

Emerging players

• Maven Clinic: Global virtual clinic for women's and family health covering fertility, pregnancy, postpartum, and menopause. Comparable on women's-health-focused telehealth model with multi-vertical condition coverage, though primarily B2B and US-based.
• Tia: US women's healthcare provider combining virtual and in-person care across reproductive, primary, and mental health. Comparable on women's-health-specialized multi-vertical telehealth offering and integrated prescription delivery, though geographically distinct.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/youly.com.au
• Instagraminstagram.com/youly.com.au/?hl=en
• TikToktiktok.com/@youly.com.au?lang=en
• LinkedInlinkedin.com/company/youly

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Youly