TCIG
TCIG (The Cohen International Group) is a Bahrain-based, privately held firm founded in 1991 delivering end-to-end creative, marketing, technology, contact centre, and loyalty platform services to enterprise clients in airlines, retail, banking, and hospitality across the Middle East, UK, US, and India.
- Company typePrivate
- Founded1991
- HeadquartersManama, Bahrain
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What TCIG does
TCIG (The Cohen International Group) is a Bahrain-headquartered, privately held multi-service firm founded in 1991 that delivers end-to-end creative, marketing, design, and technology solutions to enterprise clients across the Middle East, UK, US, and India. The company operates through six core service lines — Tech Solutions, Marketing Communications, Business Consulting Strategy, Contact Centre Services, DevOps, and CloudOps — alongside a portfolio of branded sub-products including Travesys (a multilingual, multichannel PaaS for airline ancillary selling), Loyesys (a multilingual loyalty/rewards platform), TCIG AI Healthcare (AI-based diagnostics), Hydur (lifestyle/scenting products), Hydur Travel (IATA-accredited OTA), Fuldis (SMB fulfilment and logistics), Senscent (perfumes and cosmetics), and Number 10 Lounge (hospitality).
Underlying technology spans custom software development, cloud (AWS, Google Cloud, Azure), cybersecurity, software testing, DevOps pipelines using AWS CodePipeline, and mobile development with Flutter and React Native. The Travesys and Loyesys platforms are positioned as fully managed, multilingual, multichannel solutions with end-to-end fulfilment, and the contact centre supports eight languages (English, Arabic, French, Farsi, Afrikaans, Urdu, Hindi, Malayalam).
TCIG monetises through a mix of professional services (tech, marketing, consulting, DevOps), managed services (contact centre, CloudOps), subscription/recurring revenue (Travesys, Loyesys), product sales (Hydur, Fuldis), and transaction fees (Hydur Travel). Pricing is quote-based, with multi-year enterprise contracts; there are no publicly disclosed price tiers. Distribution is via direct enterprise field sales across six offices (Bahrain HQ, UAE, Saudi Arabia, India tech center, UK, US), supplemented by content marketing (blog, SEO, LinkedIn, Instagram), industry events such as Arabian Travel Market 2025, and a referral-driven partner ecosystem anchored by logos including Saudia Airlines, Majid Al Futtaim, VISA International, Standard Chartered, Bank Aljazira, Bank Albilad, and Emirates.
TCIG firmographics
Firmographics- Name
- TCIG
- Legal name
- TCIG
- Website
- https://tcig.co
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TCIG (The Cohen International Group) is a Bahrain-based, privately held firm founded in 1991 delivering end-to-end creative, marketing, technology, contact centre, and loyalty platform services to enterprise clients in airlines, retail, banking, and hospitality across the Middle East, UK, US, and India.
- Ownership category
- akta.pro rank
Where TCIG is headquartered
LocationHeadquarters
- HQ city
- Manama
- HQ country
- Bahrain
- HQ region
- Middle East
Offices6 records
Markets served
TCIG business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Tech Solutions: Custom software development, cloud solutions, cybersecurity, software testing, and tech consulting services provided to enterprise clients.
- Marketing Communications: Creative design services, branding, web design, multimedia production, and digital marketing services including SEO, content marketing, social media marketing, email campaigns, and PPC advertising.
- Business Consulting Strategy: Strategic consulting services including market analysis, strategic planning, and implementation support for business growth.
- Contact Centre Services: Call centre management including inbound, outbound, and multilingual support services (English, Arabic, French, Farsi, Afrikaans, Urdu, Hindi, and Malayalam).
- DevOps Services: DevOps implementation and management services leveraging AWS CodePipeline and other tools for CI/CD pipelines.
- CloudOps Services: Cloud migration and ongoing management services for AWS, Google Cloud, and Azure platforms.
- Platform Solutions (Travesys, Loyesys): Proprietary airline technology and loyalty platform solutions with fully managed fulfilment services.
- Product Sales (Hydur, Fuldis): Sale of lifestyle products including room sprays, diffusers, scenting oils (Hydur) and fulfilment/logistics services (Fuldis).
- Travel Agency Services: IATA-accredited travel agency services through Hydur Travel platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Custom Solutions |
Go-to-market motion2 records
Distribution channels9 records
Marketing channels7 records
TCIG product offering
Product offeringCore offering
TCIG is a Bahrain-headquartered multi-disciplinary services group that delivers technology solutions (custom software, mobile apps, DevOps and CloudOps), marketing communications (branding, design, digital marketing, event management), business consulting and strategy, and contact-centre operations to enterprise clients. The group also operates proprietary platforms - Travesys for travel e-commerce/booking, Loyesys for customer loyalty, and TCIG AI Healthcare for early-stage diagnostics - alongside consumer brands such as Hydur (premium room fragrances), Senscent, Hydur Travel, and the Number 10 Lounge hospitality concept.
Product overview
TCIG (The Cohen International Group) is a multi-faceted international organisation delivering comprehensive services to partners worldwide through a singular relationship model. The company operates a portfolio of both core service offerings and branded sub-products. Core services include Tech Solutions, Marketing Communications, Business Consulting Strategy, Contact Centre Services, DevOps Services, and CloudOps Services. TCIG's branded sub-products include Travesys (a multilingual airline ancillary selling PaaS), Loyesys (a multilingual loyalty and rewards platform), Hydur (a lifestyle brand with room sprays and diffusers), Hydur Travel (IATA-accredited online travel agency), TCIG AI Healthcare (AI-based diagnostics), Fuldis (fulfilment and logistics), Senscent (perfumes and cosmetics), and Number 10 Lounge (hospitality). The portfolio spans technology, marketing, travel, healthcare, logistics, and lifestyle sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Hydur: A Multi-faceted International Lifestyle Brand offering room sprays, scenting diffusers, and lifestyle products.
- Travesys
- Loyesys
- TCIG AI Healthcare
- Fuldis
- Senscent
- Number 10 Lounge
Products and services
- Tech Solutions End-to-end custom software development services covering web and mobile application development, custom software engineering, and DevOps/CloudOps implementation, delivered to enterprise clients across the GCC.
- Marketing Communications Full-service marketing offering covering branding, creative and graphic design, digital marketing, event management, and integrated marketing communications for enterprise clients in the GCC.
- Business Consulting & Strategy Management consulting and business strategy advisory service helping organisations with strategic planning, brand and business transformation, and operational improvement.
- Contact Centre Services Outsourced multilingual (Arabic/English) contact-centre operations supporting customer service, customer engagement and back-office support for enterprise clients.
- DevOps Services DevOps implementation and managed services using AWS CodePipeline-style automation to streamline code-to-production deployment, delivered as part of the Tech Solutions offering.
- CloudOps Services Cloud operations services covering AWS, Google Cloud Platform and Azure environments for enterprise clients, including migration, optimisation and ongoing management.
- Travesys Proprietary IATA-accredited travel booking platform operated by TCIG, providing B2C online booking and a B2B portal for travel agents with full end-to-end e-commerce and reservation capabilities.
- Loyesys Proprietary customer loyalty management platform for retail, mall and banking clients, featuring tier-based reward management, guest profiling and engagement campaign capabilities.
- Hydur Premium room fragrance / aroma brand offering sensorial scent experiences to consumers, including a Hydur Café concept; inspired by and dedicated to the CEO's mother.
- Hydur Travel Consumer-facing travel agency brand under TCIG offering travel services and experiential travel products to individual travellers.
- TCIG AI Healthcare AI-assisted diagnostic solution focused on early-stage detection of breast, ovarian, cervical and lung cancer in women, combined with mobile self-examination tools for home use.
- Fuldis Integrated accounting, POS, ERP, inventory, payroll and HR platform for small and medium businesses in automotive spare parts, fashion/retail and fashion design, offered in three pricing tiers (Fuldis Lite, Standard and Premium).
- Senscent Premium consumer fragrance product brand under the TCIG portfolio, positioned alongside Hydur in the group's consumer lifestyle offering.
- Number 10 Lounge Hospitality venue concept offering curated dining, shisha, refreshments and social experiences as a flagship consumer lifestyle offering within the TCIG group.
Quantifiable outcome
- IATA Approved Travel Agency certification achieved
- +1 more outcomes
Companies that use TCIG
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles3 records
TCIG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature8 records
TCIG partnerships and signals
Strategic signalPartnerships
53 partnerships are on record, tiered core, flagship and minor.
- Saudia AirlinescoreMajor airline partner for whom TCIG provides mobile app design, website design, and marketing campaign services including Go Click Campaign, Winter Holiday Campaign, Calling Campaign, and mobile application launch campaigns.
- VISA InternationalcoreGlobal payment technology partnership with VISA International for payment solutions and loyalty program strategies across the CEMEA region.
- Majid Al FuttaimflagshipComprehensive partnership including Integrated Marketing, Product Development, Digital Transformation and Customer Acquisition Strategies. Multiple campaign work including Voyager loyalty program, VOX Cinemas, Najm campaigns, Eid/Ramadan greetings.
- Standard Chartered BankcoreBanking partnership for financial services marketing and customer engagement strategies.
- Bank AljaziracoreBanking partner for loyalty program strategies. Loyesys (TCIG brand) operates Bank Aljazira's Ajwaa loyalty program.
- Bank AlbiladcoreBanking partner for B2B Loyalty Product Strategies.
- Banque MisrcoreBanking partnership for financial services marketing strategies.
- Destinations of the World (DOTW)coreTravel industry partnership for B2B Loyalty Product Strategies including Bravo Characters campaign.
- EmiratescoreMajor airline partnership for travel and hospitality marketing services.
- Emirates PalacecoreLuxury hospitality partnership for marketing and branding strategies.
- FlynascoreSaudi Arabian airline partnership for digital transformation and travel services.
- Shaheen AircoreAirline partnership for travel and marketing services.
- Fursan TravelscoreTravel agency partnership for Digital Transformation, Brand Development and Online Travel Agency Strategies.
- HalatripcoreOnline travel platform partnership for mobile app design and website design services.
- Al Hokair GroupcoreBrand Repositioning, Group Divisional Omni-Channel Marketing Centricity and Customer Acquisition Strategies including wall branding.
- Accor HotelscoreHotel partnership including Aloft Hotels, Novotel Hotel and Resorts for hospitality marketing services.
- Starwood Hotel and ResortscoreHospitality partnership including St. Regis, Westin, Sheraton, Pullman Hotel and Resorts, Le Meridien, Kempinski Hotel Mall of the Emirates, Hilton Garden Inn, LOEWS Hotels Resorts, Four Seasons, Angsana, Lux Resorts and Hotels.
- CarrefourcoreRetail partnership for omni-channel marketing strategies.
- VOX CinemascoreEntertainment partnership for VOX Cinema Gift Card Campaigns as part of Majid Al Futtaim loyalty programs.
- Voyager by NajmcoreFinancial services partnership for Get more rewards Campaigns, Credit Card Campaigns, and loyalty program strategies.
- Western UnioncoreFinancial services partnership for remittance and payment solutions marketing.
- CitibankcoreBanking partnership for financial services marketing strategies.
- OpticacoreRetail partnership for Da Sole Campaign, Quick Eye Quiz Social Media Posts, Ramadan Kareem, Da Clarity With Da Style Campaign, and brand repositioning strategies.
- Ministry of Transportation and TelecommunicationscoreGovernment partnership for transportation and telecommunications sector strategies.
- TamkeencoreBahrain-based enterprise supporting partnership for business development and growth strategies.
- American Mission HospitalminorHealthcare partnership for medical facility marketing strategies.
- CitroenminorAutomotive partnership for automotive marketing and brand strategies.
- SubaruminorAutomotive partnership for automotive marketing strategies.
- VolvominorAutomotive partnership for automotive marketing strategies.
- Lululemon AthleticaminorAthletic apparel partnership for retail marketing strategies.
- Seef MallcoreRetail mall partnership for omni-channel marketing and customer acquisition strategies.
- Robert PiguetminorLuxury fashion partnership for branding and marketing strategies.
- Furn Bistro and BakeryminorHospitality partnership for branding services.
- Motorcity BahrainminorEntertainment and hospitality partnership for brand development strategies.
- Wahoo Waterpark BahrainminorEntertainment partnership for hospitality marketing strategies.
- iFLY DubaiminorEntertainment attraction partnership for Dubai tourism marketing.
- Ski DubaiminorEntertainment partnership for Majid Al Futtaim mall entertainment marketing.
- Magic PlanetminorEntertainment partnership for Majid Al Futtaim entertainment marketing.
- Little ExplorersminorEntertainment partnership for family entertainment center marketing.
- MAXminorEntertainment and attractions partnership for Majid Al Futtaim brand.
- City Centre ClinicminorHealthcare partnership for medical services marketing.
- Majid Al Futtaim ExchangecoreFinancial services exchange partnership for Majid Al Futtaim ecosystem.
- FazaaminorLoyalty program partnership for customer engagement strategies.
- In TouchminorFinancial services technology partnership.
- iBIS HotelsminorBudget hotel partnership for hospitality marketing.
- Sunglass HutminorRetail partnership for eye care retail marketing and brand repositioning.
- ZeissminorOptical technology partnership for eye care brand strategies.
- BravominorDOTW loyalty brand character development partnership.
- Da SoleminorEyewear brand partnership for Optica campaigns including Da Sole Campaign.
- PremominorPartnership for marketing and brand strategies.
- IRN BRUminorBeverage brand partnership for consumer marketing.
- Arjaa Travel and TourismminorTravel agency partnership for travel and tourism strategies.
- EjazahminorTravel services partnership for travel solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
TCIG competitors and assessment
Company assessmentDirect peers
- Publicis Groupe: Global marketing and communications holding company with multiple agency brands, creative, digital, and media operations across regions. Directly comparable to TCIG's structure as a multi-brand marketing, tech, and communications holding company serving enterprise clients under a one-relationship model.
- WPP: World's largest marketing services holding company operating Ogilvy, GroupM, VMLY&R and other agency networks. Comparable to TCIG in offering integrated creative, media, digital, and tech services to multinational enterprise clients across multiple geographies.
- Omnicom Group: Global marketing and corporate communications holding company (BBDO, DDB, TBWA). Comparable as a multi-brand agency and services holding structure serving enterprise clients with integrated communications offerings similar to TCIG's marketing communications, consulting, and tech solutions stack.
- Globant: Digital and technology services firm providing custom software, cloud, DevOps, and AI solutions to enterprise clients globally. Comparable to TCIG's Tech Solutions, DevOps, CloudOps, and TCIG AI Healthcare service lines serving similar enterprise buyer profiles.
- Teleperformance: Global leader in outsourced customer experience management and omnichannel contact center operations with multilingual support. Directly comparable to TCIG's Contact Centre Services business line, which provides inbound/outbound and AI-powered multilingual support across eight languages.
- Concentrix: Global customer experience and contact center services provider serving enterprise clients across industries. Comparable to TCIG's Contact Centre Services line and to its broader customer engagement work for clients like Majid Al Futtaim, Bank Aljazira, and Standard Chartered.
- Amadeus IT Group: Major travel technology provider offering airline technology platforms, ancillary merchandising, and GDS solutions. Comparable to TCIG's Travesys platform, which centralizes ancillary selling for airlines and is fully managed with complete fulfilment.
- Thoughtworks: Global technology consultancy providing custom software development, cloud, and DevOps services to enterprise clients. Comparable to TCIG's Tech Solutions, DevOps, and CloudOps service lines delivered to enterprise customers across industries.
- Endava: Technology services firm delivering custom software, cloud, and digital transformation to enterprise clients in financial services, telecom, and consumer industries. Comparable to TCIG's Tech Solutions and consulting work for banking clients like Bank Aljazira, Standard Chartered, and Banque Misr.
Emerging players
- Antavo: Loyalty and reward platform provider serving retail and B2B brands globally. Comparable to TCIG's Loyesys platform, which delivers a multilingual loyalty, reward and incentive solution for bank and retail loyalty programs (e.g., Bank Aljazira's Ajwaa program).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
TCIG social profiles
Digital presenceTCIG financial estimates
Financial estimateRevenue estimate
Valuation estimate
TCIG leadership team
Management profileNumber of profiles
Profiles1 record
TCIG subsidiaries and ownership
Company hierarchySubsidiaries10 records
TCIG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TCIG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TCIG
What does TCIG do?
TCIG is a Bahrain-headquartered multi-disciplinary services group that delivers technology solutions (custom software, mobile apps, DevOps and CloudOps), marketing communications (branding, design, digital marketing, event management), business consulting and strategy, and contact-centre operations to enterprise clients. The group also operates proprietary platforms - Travesys for travel e-commerce/booking, Loyesys for customer loyalty, and TCIG AI Healthcare for early-stage diagnostics - alongside consumer brands such as Hydur (premium room fragrances), Senscent, Hydur Travel, and the Number 10 Lounge hospitality concept.
Is TCIG a public or private company?
TCIG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TCIG founded?
TCIG was founded in 1991. It employs 51 to 100 people.
Where is TCIG based?
TCIG is headquartered in Manama, Bahrain, in the Middle East region.
How does TCIG make money?
Nine revenue lines are on record. Tech Solutions are the primary driver. The others are marketing Communications, business Consulting Strategy, contact Centre Services, devOps Services, cloudOps Services, platform Solutions (Travesys, Loyesys), product Sales (Hydur, Fuldis) and travel Agency Services.
Who are TCIG's main competitors?
Direct peers on record are Publicis Groupe, WPP, Omnicom Group, Globant, Teleperformance, Concentrix, Amadeus IT Group, Thoughtworks and Endava. Antavo is listed as an emerging player.
Does TCIG have an API?
No public API is recorded for TCIG.