QuarticON
QuarticON is a Warsaw-based AI personalization platform for e-commerce, using proprietary predictive AI models trained since 2010 to deliver real-time product recommendations, AI search, and email/personalization across 1,000+ online stores via 20+ platform integrations.
- Company typePrivate
- Founded2010
- HeadquartersWarsaw, Poland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What QuarticON does
QuarticON, operated through the Polish entity Centraals Europe SA (Warsaw), is an AI-driven personalization platform purpose-built for e-commerce. Its core product is an autonomous predictive AI ('pAI') recommendation engine developed since 2010 that personalizes product offers for every visitor in real time — including the roughly 95% of site traffic that is anonymous — without segment maintenance. The product suite comprises three core modules (AI Recommendation Engine, Smart Search, AI-mails) supplemented by add-on modules (Smart Storefront, Social Storefront, AI Assistant, Lookbook), spanning predictive modeling, natural-language search, email/push/SMS personalization, and computer-vision-based visual shopping.
The platform runs on a distributed computing architecture (GPU/CPU clusters, caching layers) processing hundreds of millions of calculations daily over a corpus described as 1 billion+ data points, with sub-2-second search response times. Quarticon integrates natively with 20+ e-commerce platforms (Shopify, WooCommerce, Magento, Prestashop, Shopware, BigCommerce, IdoSell, Shoper, etc.) and 10+ marketing automation tools (Klaviyo, HubSpot, Marketo, Brevo, Mailchimp, Mautic, Eloqua, etc.), distributing through a self-serve PLG motion on cp9.quarticon.com plus a sales-led motion for enterprise accounts.
Quarticon generates revenue through monthly subscription fees combined with usage-based components — unique-visitor counts, mailing-base size, CPM on recommendation frame views, and CPS on post-recommendation transaction value — supplemented by professional services (IT support hours, re-implementation). The customer base spans B2C e-commerce (primary), media/VOD, and B2B e-commerce verticals, and is concentrated in Central and Eastern Europe with a stated global distribution footprint. The company employs 11–50 people, has never raised disclosed VC/PE funding, and underwent a major 2024–2025 restructuring after the prior NewConnect-listed entity filed for insolvency.
QuarticON firmographics
Firmographics- Name
- QuarticON
- Legal name
- Centraals Europe SA
- Website
- https://quarticon.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- QuarticON is a Warsaw-based AI personalization platform for e-commerce, using proprietary predictive AI models trained since 2010 to deliver real-time product recommendations, AI search, and email/personalization across 1,000+ online stores via 20+ platform integrations.
- Ownership category
- akta.pro rank
QuarticON industry classification
Industry- Product category
- E-commerce Personalization Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Financial Services Personalization (Banking, Investing, Insurance) (HDAAAGAH)
- akta.pro secondary industry
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
Keywords
Where QuarticON is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
QuarticON business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Services: Monthly subscription fees based on selected Subscription Plans with parameters, conditions, and limits defined in Price List. Access to Services purchased under Agreement for the duration with selected functionalities. Subscription Fee payable in advance monthly.
- Traffic-Based Fees: Variable fees based on number of unique users (identifiable visitors), size of mailing base, CPM (recommendation frame views), and CPS (percentage of gross value of post-recommendation purchases/transactions).
- Additional Services: Additional charges for IT Technical Support (rate per person-hour), Re-implementation services, and Service Maintenance Fee for keeping service on servers after invoice due date until payment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription-based pricing with multiple plan options |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
QuarticON product offering
Product offeringCore offering
Quarticon provides a SaaS suite of AI personalization tools for e-commerce, including an AI Recommendation Engine that personalizes product offers in real time for every visitor (including the 95% of anonymous users), Smart Search with natural language understanding, and AI-mails for autonomous email/web-push personalization. Add-on modules include Smart Storefront, Social Storefront (for creators/influencers), AI Assistant for on-page text suggestions, and the Lookbook visual shopping feature. The platform integrates with all major e-commerce platforms and marketing automation tools via plugins, JavaScript tags, or APIs.
Product overview
Quarticon is an Agentic AI platform for e-commerce that provides a suite of AI-powered tools for personalization and conversion optimization. The platform consists of core products (AI Recommendation Engine, Smart Search, AI-mails) supplemented by add-on modules (Smart Storefront, Social Storefront, AI Assistant, Lookbook). The AI Recommendation Engine and Smart Search serve as the foundational tools, while AI-mails extends personalization to email and direct communication channels. Smart Storefront personalizes the entire product grid, Social Storefront enables creator commerce, and Lookbook adds visual shopping capabilities. All products are powered by proprietary predictive AI (pAI) models that adapt in real-time to user behavior and work across both anonymous (95%) and identified users (5%). The platform integrates with all major e-commerce platforms and marketing automation tools.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Recommendation Engine AI product recommendation engine that personalizes offers for every visitor in real time using proprietary predictive AI models; works for first-time anonymous users and returning customers across website, email, web-push, and mobile channels; designed for e-commerce operators seeking conversion and average order value uplift.
- Smart Search AI-powered on-site search engine that interprets user intent from natural language queries, handles misspellings, and returns relevant results in under 2 seconds; includes built-in CDN, mobile-first performance, inventory-powered demand management, and 100% browser coverage; targets e-commerce stores seeking to convert visitors within a 3-5 second attention window.
- AI-mails (Email and Web-Push Personalization) Autonomous email, web-push, SMS, and mobile-push personalization service that delivers deep product recommendations powered by proprietary pAI models; integrates with any third-party marketing automation or email sending tool (Brevo, Mailchimp, Klaviyo, HubSpot, etc.) without complex implementation; offers real-time offer refresh between send and open times for e-commerce marketers.
- Smart Storefront AI-powered personalized product catalog and storefront that dynamically reorders product listings based on each user's current preferences using pAI models; provides SEO-friendly implementation, merchandise promotion tools, and infinite scroll on mobile; designed for e-commerce stores seeking to personalize the entire product grid per visitor.
- Social Storefront Personalized storefront generator for influencers and creators that can be deployed in minutes without development resources; combines influencer-curated content with proprietary AI recommendations (Smart Picks); designed to enable influencer commerce for e-commerce operators.
- AI Assistant Lightweight on-page personalization layer that delivers short, actionable text suggestions embedded directly into pages to accelerate user decision-making and lift conversion; targets e-commerce operators looking to enrich product detail pages and category views with personalized copy.
- Lookbook Visual discovery product that curates a scrollable image feed and uses computer vision to automatically identify products within photos, enabling direct purchase of featured items; targets e-commerce stores seeking shoppable image experiences similar to social discovery feeds.
Quantifiable outcome
- 35% increase in average order value for clients
- +6 more outcomes
Companies that use QuarticON
Customer profileSegments3 records
Ideal customer profiles3 records
QuarticON technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration45 records
AI capability8 records
Feature8 records
QuarticON partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core.
- ShopifycoreNative plugin integration available through Shopify App Store. Provides AI product recommendations, smart search, and email personalization for Shopify merchants through official app integration.
- PrestashopcoreOfficial integration module available for Prestashop platform. Enables AI recommendations and search functionality for Prestashop e-commerce stores.
- WooCommercecorePlugin integration available for WooCommerce WordPress e-commerce platform enabling AI-powered product recommendations and search capabilities.
- MagentocoreIntegration available for Adobe Commerce/Magento platform with AI recommendations and smart search functionality.
- BrevocoreIntegration for email marketing and marketing automation. Quarticon AI-mails works with Brevo to provide personalized product recommendations in email campaigns.
- ActiveCampaigncoreIntegration enabling AI-powered product recommendations within ActiveCampaign email campaigns and marketing automation workflows.
- KlaviyocoreComplementary integration where Quarticon enhances Klaviyo's native recommendations by providing AI-powered personalization for the 95% of anonymous traffic Klaviyo cannot serve. Demonstrates synergy rather than competition.
- MauticcoreIntegration where Quarticon AI-mails enables Mautic to match enterprise-level personalization capabilities, transforming it into a powerful e-commerce platform with minimal cost.
- MarketocoreIntegration enabling AI product recommendations in Marketo Engage email campaigns and marketing automation.
- EloquacoreIntegration for Oracle Eloqua marketing automation providing personalized product recommendations that overcome native Eloqua personalization limitations.
- GetResponsecoreIntegration providing AI-powered email personalization for GetResponse users, enabling autonomous product selection for each recipient.
- MailchimpcoreIntegration for AI-powered product recommendations in Mailchimp email campaigns.
- HubspotcoreIntegration enabling AI product recommendations within HubSpot marketing automation ecosystem.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
QuarticON competitors and assessment
Company assessmentDirect peers
- Nosto: Personalization platform for e-commerce offering product recommendations, personalized content, and onsite targeting. Directly comparable to Quarticon as both specialize in AI-driven recommendation engines for online retailers, with overlapping customer segments and integration footprint.
- Segmentify: E-commerce personalization and product recommendation platform explicitly named as a direct competitor in Quarticon's alternative positioning content. Comparable in offering product recommendations, personalization, and conversion optimization for online stores.
- Clerk.io: AI-powered e-commerce personalization engine delivering recommendations, search, and audience segmentation. Comparable to Quarticon on product recommendation and search, explicitly named as a Quarticon alternative.
- Algolia: AI search and discovery platform with e-commerce site search as a flagship use case. Direct overlap with Quarticon's Smart Search product; named as a competitor Quarticon positions against on price-performance.
- Klaviyo: Marketing automation platform for e-commerce with strong email personalization and recommendation features. Direct overlap with Quarticon AI-mails; explicitly named as a complementary partner but also a competitive alternative in the same workflow.
- FACT-finder: Enterprise search and personalization engine for e-commerce. Comparable to Quarticon's Smart Search and Recommendation Engine products, named as a Quarticon alternative in their competitive positioning.
- Luigi's Box: AI-powered search and product discovery platform for e-commerce from Central Europe. Comparable to Quarticon's Smart Search and recommendation offerings, with overlapping CEE customer base.
- Doofinder: AI site search engine for e-commerce stores. Comparable as a direct competitor to Quarticon's Smart Search product, named as an alternative in Quarticon's comparison pages.
- Prefixbox: AI-powered on-site search and product recommendation tool for e-commerce. Direct competitor to Quarticon on both search and recommendations, named as a Quarticon alternative.
Broad incumbents
- Insider: Broad omnichannel customer experience and personalization platform covering email, web, app, and ads. Overlaps with Quarticon on e-commerce personalization and is named as an alternative, but operates at a much broader and more enterprise scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
QuarticON social profiles
Digital presenceQuarticON financial estimates
Financial estimateRevenue estimate
Valuation estimate
QuarticON leadership team
Management profileNumber of profiles
Profiles1 record
QuarticON funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
QuarticON M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about QuarticON
What does QuarticON do?
Quarticon provides a SaaS suite of AI personalization tools for e-commerce, including an AI Recommendation Engine that personalizes product offers in real time for every visitor (including the 95% of anonymous users), Smart Search with natural language understanding, and AI-mails for autonomous email/web-push personalization. Add-on modules include Smart Storefront, Social Storefront (for creators/influencers), AI Assistant for on-page text suggestions, and the Lookbook visual shopping feature. The platform integrates with all major e-commerce platforms and marketing automation tools via plugins, JavaScript tags, or APIs.
Is QuarticON a public or private company?
QuarticON is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was QuarticON founded?
QuarticON was founded in 2010. It employs 11 to 50 people.
Where is QuarticON based?
QuarticON is headquartered in Warsaw, Poland, in the Europe region.
How does QuarticON make money?
Three revenue lines are on record. Subscription Services are the primary driver. The others are traffic-Based Fees and additional Services.
Who are QuarticON's main competitors?
Direct peers on record are Nosto, Segmentify, Clerk.io, Algolia, Klaviyo, FACT-finder, Luigi's Box, Doofinder and Prefixbox. Insider is listed as a broad incumbent.
Does QuarticON have an API?
Yes. Quarticon offers API integration capabilities for e-commerce platforms. The platform supports semi-API implementation as well as JavaScript applications and headless API integration. Integration is described as simple with support for generating API access credentials for connecting the shop with Quarticon.
What industry is QuarticON in?
QuarticON's product category is E-commerce Personalization Software. Its primary akta.pro industry code is HDAAAGAH, Financial Services Personalization (Banking, Investing, Insurance), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 5132 and its SIC code is 7372.