Casamara Club
Casamara Club is a Detroit-based producer of premium non-alcoholic botanical sodas and aperitivos, founded in 2018, distributing through DTC channels and 15+ regional craft beverage distributors to over 850 restaurant accounts across the U.S.
- Company typePrivate
- Founded2018
- HeadquartersDetroit, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Casamara Club does
Casamara Club is a Detroit-based producer of premium non-alcoholic botanical sodas and aperitivos, operating as a private LLC since its 2018 founding. The company manufactures a portfolio of craft beverages built around botanical extracts, positioned in the mindful drinking and non-alcoholic aperitif category at retail price points ranging from approximately $3.34 to $5.00 per unit.
The company runs a hybrid go-to-market combining direct-to-consumer sales with wholesale distribution to restaurants, bars, and specialty retailers. Its on-premise footprint spans 850+ restaurant accounts, including placements in Michelin-starred venues that anchor hospitality credibility. Wholesale reach is delivered through a network of 15+ regional craft beverage distributors across multiple U.S. states and through direct B2B wholesale platforms (Airgoods, Webstaurant, Faire), which together lower friction for new account acquisition.
Casamara Club operates with a lean team of approximately 3-10 employees and remains bootstrapped, with no disclosed external funding rounds. Recent commercial activity centers on portfolio expansion — including 2025 launches of the Endless Summer Collection and the Superclasico SKU — and continued distribution buildout, consistent with a craft CPG brand scaling into the growing non-alcoholic beverage category.
Casamara Club firmographics
Firmographics- Name
- Casamara Club
- Legal name
- Casamara Club LLC
- Website
- https://casamaraclub.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Casamara Club is a Detroit-based producer of premium non-alcoholic botanical sodas and aperitivos, founded in 2018, distributing through DTC channels and 15+ regional craft beverage distributors to over 850 restaurant accounts across the U.S.
- Ownership category
- akta.pro rank
Where Casamara Club is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Casamara Club business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct E-commerce Sales: Online sales through casamaraclub.com with individual products, variety packs, and subscription options. Products shipped from fulfillment centers in Pennsylvania and Idaho to customers across all 50 states. Free shipping on orders over $80.
- Subscription/Recurring Revenue: Subscription model offering 5-15% discounts, free shipping, and exclusive access to limited releases. Flexible frequency options from weekly to every 8 weeks. Customizable and cancellable anytime.
- Wholesale/B2B Sales: Wholesale distribution to restaurants, bars, and retailers through craft beverage distribution partners. Also offers direct wholesale through Airgoods, Webstaurant, and Faire for smaller operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Italian Amaro Variety Bottles - 4-pack at $55.20 ($4.60/unit) |
| Unit Pricing | Pay-as-you-go | Superclasico Non-Alcoholic Aperitivo - 12 cans at $60.00 ($5.00/unit) |
| Unit Pricing | Pay-as-you-go | Transatlantic Botanical Sodas Variety - 24 cans at $96.00 ($4.00/unit) |
| Subscription | Monthly | Subscription Discount Tiers - 12 to 96 packs |
| One time/ perpetual license | Pay-as-you-go | Digital Gift Cards - $50, $75, $100, $150, $200, $500 |
| Unit Pricing | Pay-as-you-go | ALTA Botanical Soda - Bottles starting at $54.00 |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
Casamara Club product offering
Product offeringCore offering
Casamara Club is a non-alcoholic beverage producer that manufactures and sells small-batch botanical sodas and aperitivo cocktails (including the SUPERCLASICO aperitivo and the ALTA, COMO, ONDA, SERA, ISLA and FORA botanical sodas) made by extracting each botanical separately and blending with Demerara cane sugar. The company sells these drinks to consumers directly through its website and subscription program and to restaurants, bars and retailers through a network of craft beverage distributors across North America.
Product overview
Casamara Club produces non-alcoholic botanical sodas and aperitivos inspired by Italian drinking traditions and global cocktail culture. The core product line consists of SUPERCLASICO, a non-alcoholic aperitivo cocktail with cocktail-strength flavor, and two main botanical soda collections: the Italian Amaro Variety (ALTA, COMO, ONDA, SERA) in bottles featuring Italian amaro-inspired flavors with extra-dry finish at 4g sugar per serving, and the Transatlantic Variety in cans featuring six global vacation-destination inspired flavors (ISLA, FORA, plus the Italian varieties). A seasonal Endless Summer Collection offers three summer-focused flavors without juniper. Products are crafted using separate botanical extraction methods, real fruit juices, and Demerara cane sugar. All products are non-alcoholic (less than 0.5% ABV), extra-dry, and designed for food pairing. The company also offers a subscription service with discounts and free shipping, plus digital gift cards.
Differentiator
Problem solved
Functional benefit
Products and services
- SUPERCLASICO Non-Alcoholic Aperitivo Non-alcoholic aperitivo cocktail in an 8oz format designed to deliver the bittersweet balance and weight of a traditional Italian bitter cocktail. Sunset-hued formula featuring Italian chinotto, juniper, orris root, red currant, kola nut and Madagascar vanilla, sweetened to 5 degrees Brix (48 calories, 12g sugar per can) with Demerara cane sugar; aimed at mindful drinkers and on-premise aperitivo programs.
- Italian Amaro Botanical Sodas Variety (ALTA, COMO, ONDA, SERA) Four-bottle variety pack of Italian amaro-inspired botanical sodas: ALTA (classic aperitivo with chinotto and juniper), COMO (Alpine mandarin and chamomile), ONDA (Sicilian sage and lemon) and SERA (Riviera grapefruit and cinnamon). Extra-dry at 4g sugar per bottle, sold in 4-, 12-, 24-, 48- and 96-pack configurations.
- Transatlantic Botanical Sodas Variety (ISLA, FORA, SERA, ALTA, ONDA, COMO) Six-flavor canned variety pack of botanical sodas inspired by vacation destinations worldwide, including ISLA (Caribbean ginger with blackstrap molasses), FORA (Garden District strawberry, hibiscus and rhubarb) and the Italian amaro varieties SERA, ALTA, ONDA and COMO. Extra-dry at 4–5g sugar per can, sold in 24-, 48- and 96-pack configurations and described as the company's #1 selling pack.
- Endless Summer Collection (ISLA, SERA, FORA) Seasonal three-flavor canned collection of non-alcoholic botanical sodas (ISLA, SERA, FORA) — a juniper-free summer lineup designed for warm-weather occasions such as cookouts, bonfires and afternoon thunderstorms.
- ALTA Italian-Style Botanical Soda Italian-style botanical soda with classic aperitivo aromatics featuring chinotto from Calabria, juniper berry, orris root, mandarin orange, allspice berry, clove bud and anise; 4g sugar per bottle, available in bottles and cans and described as the company's bestselling soda with subtle Negroni flavors.
- COMO Alpine-Style Botanical Soda Alpine-style botanical soda with mountain amaro aromatics featuring mandarin orange, chamomile flower, peppermint leaf, licorice root, grapefruit, juniper berry, clove bud and cardamom, balanced with lemon juice and orange blossom honey; available in bottles and cans.
- ONDA Sicilian-Style Botanical Soda Sicilian-style botanical soda with coastal amaro aromatics featuring lemon peel, sage leaf, rhubarb root, chinotto, juniper berry and anise; herbaceous and tart with a mineral finish, available in bottles and cans.
- SERA Riviera-Style Botanical Soda Riviera-style botanical soda with apero spritz aromatics featuring grapefruit, cinnamon bark, rhubarb root, chinotto, allspice berry and anise seed; tart and refreshing with a warm, dry finish, available in bottles and cans.
- ISLA Caribbean-Style Botanical Soda Caribbean-style botanical soda with mellow ginger aromatics featuring blackstrap molasses, bourbon Madagascar vanilla, nutmeg, allspice, cinnamon, thyme, black peppercorn and clove; dark and complex with soft ginger warmth, available in cans.
- FORA Garden District Botanical Soda Garden District-style botanical soda with strawberry blossom aromatics featuring grapefruit peel, rhubarb root, black pepper, allspice berry, hibiscus flower and rose petal; tart and floral with strawberry and hibiscus notes, available in cans.
- Digital Gift Card Email-delivered digital gift card available in $50, $75, $100, $150, $200 and $500 denominations, redeemable at checkout for online purchases only, with no processing fees.
Quantifiable outcome
- 4.78/5 customer rating from 122 verified reviews
- +3 more outcomes
Companies that use Casamara Club
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Casamara Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Casamara Club partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered regional and minor.
- Lime VenturesregionalCraft beverage distributor covering California market. Handles wholesale distribution of Casamara Club products to restaurants, bars, and retailers in CA.
- Maverick Beverage CompanyregionalCraft beverage distributor covering Chicagoland market.
- Italco Food ProductsregionalDistributor covering Colorado market.
- Sarene CraftregionalDistributor covering Connecticut market.
- Craft CollectiveregionalDistributor covering Massachusetts market.
- M4 CICregionalDistributor covering Michigan market - home state of Casamara Club.
- Advintage DistributingregionalDistributor covering North Carolina, South Carolina, and Tennessee markets.
- Point Blank DistributingregionalDistributor covering Oregon market.
- Vehrs DistributingregionalDistributor covering Washington state (formerly Prime Wine & Spirits).
- AirgoodsminorDirect ship platform option for small operators who prefer not to work with distribution partners.
- WebstaurantminorRestaurant supply platform for direct wholesale purchasing.
- FaireminorWholesale marketplace platform enabling small retailers to order directly.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Casamara Club competitors and assessment
Company assessmentDirect peers
- Ghia: Ghia produces a non-alcoholic bitter aperitif with botanical extracts, sold DTC and through hospitality channels. Closest direct competitor to Casamara's Italian-amaro-style NA aperitivo positioning, with overlap in target consumer (mindful adult drinkers) and on-premise accounts.
- De Soi: De Soi is a venture-backed line of non-alcoholic cocktails (Champagne, Aperitif, spirits-style RTDs) with botanical ingredients. Direct competitor in the premium NA cocktail category with similar DTC + hospitality GTM and a comparable bitter/aperitif SKU overlap with Superclasico.
- Kin Euphorics: Kin Euphorics markets non-alcoholic 'functional' aperitifs and spritzes with adaptogens and botanicals. Direct competitor in the premium NA adult-beverage space, overlapping on target occasions (moderation, aperitivo hour) and on-premise hospitality placements.
- Aplós: Aplós produces non-alcoholic hemp-infused aperitifs positioned for mindful drinking. Direct competitor in the NA bitter/aperitif category with a similar hospitality- and DTC-led go-to-market and overlapping mindful-consumer positioning.
- Pentire: Pentire is a non-alcoholic botanical 'spirit' made from plants distilled from coastal ingredients. Direct adjacent peer in the NA botanical-cocktail category with overlapping hospitality channel focus and similar price-per-bottle positioning.
- Three Spirit Drinks: Three Spirit Drinks produces plant-based, functional non-alcoholic 'social' elixirs aimed at replacing cocktails. Direct competitor targeting the same moderation-focused adult consumer with bitter, complex NA cocktails and similar DTC plus hospitality GTM.
Emerging players
- Figlia: Figlia produces a non-alcoholic aperitivo inspired by the Italian spritz tradition, formulated as a bitter aperitif-style mixer. Emerging peer with strong product overlap to Casamara's Superclasico and Italian-amaro positioning, though with smaller distribution.
- Töst: Töst is a premium non-alcoholic sparkling beverage (white tea and cranberry/elderflower) marketed for celebratory occasions. Emerging peer in the premium NA adult beverage space with similar premium DTC positioning and hospitality presence.
- Olipop: Olipop is a better-for-you functional soda brand with low sugar, prebiotic fiber, and botanical flavors sold DTC and through mainstream retail. Emerging peer in the premium non-alcoholic carbonated beverage category with overlapping 'less sugar, more function' positioning though with mass-market distribution scale.
Broad incumbents
- Athletic Brewing Company: Athletic Brewing is the category-leading non-alcoholic craft beer brand, distributed broadly through traditional beer wholesalers and major retailers. Broad incumbent in the NA beverage category — not a direct SKU competitor (beer vs. botanical sodas/aperitifs) but defines the channel and competitive landscape Casamara operates within.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Casamara Club social profiles
Digital presenceCasamara Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casamara Club leadership team
Management profileNumber of profiles
Profiles3 records
Casamara Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casamara Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casamara Club
What does Casamara Club do?
Casamara Club is a non-alcoholic beverage producer that manufactures and sells small-batch botanical sodas and aperitivo cocktails (including the SUPERCLASICO aperitivo and the ALTA, COMO, ONDA, SERA, ISLA and FORA botanical sodas) made by extracting each botanical separately and blending with Demerara cane sugar. The company sells these drinks to consumers directly through its website and subscription program and to restaurants, bars and retailers through a network of craft beverage distributors across North America.
Is Casamara Club a public or private company?
Casamara Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Casamara Club founded?
Casamara Club was founded in 2018. It employs 1 to 10 people.
Where is Casamara Club based?
Casamara Club is headquartered in Detroit, United States, in the North America region.
How does Casamara Club make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are subscription/Recurring Revenue and wholesale/B2B Sales.
Who are Casamara Club's main competitors?
Direct peers on record are Ghia, De Soi, Kin Euphorics, Aplós, Pentire and Three Spirit Drinks. Emerging players are Figlia, Töst and Olipop. Athletic Brewing Company is listed as a broad incumbent.
Does Casamara Club have an API?
No public API is recorded for Casamara Club.