Beae
Beae is a Shopify-native no-code page builder that lets SMB merchants create landing, product, and collection pages via a drag-and-drop editor, 350+ CRO templates, AI content tools, and A/B testing, distributed through the Shopify App Store.
- Company typePrivate
- Founded2019
- HeadquartersHanoi, Vietnam
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Beae does
Beae is a Shopify-native no-code page builder that enables merchants to construct landing, product, collection, blog, contact, FAQ, and about pages through a drag-and-drop Live Editor (current major version V3.0). The platform is built atop Shopify's Liquid templating and Polaris design system and ships with a library of 350+ CRO-optimized templates, native A/B testing with Google Analytics 4 integration, multi-language translation, custom CSS editing, and an Apps Widget that connects to 300+ third-party Shopify applications. AI features — AI Section Prompts and AI Blueprints — generate text content and full page layouts on a credit-metered basis.
The company operates a product-led growth model: a freemium entry tier (1 published slot, branded output, 500 AI credits/month) converts to an Advanced paid plan at $39.99/year (10 published slots, A/B testing, 4,000 AI credits/month, multi-language, custom CSS, priority chat), with a Custom tier for larger merchants requiring custom slot and AI limits. Distribution is self-serve via the Shopify App Store and beae.com, supplemented by content marketing, a YouTube channel, a Facebook user community, and CRO eBook lead capture. The company holds Shopify's 'Built for Shopify' badge (2025) as evidence of platform endorsement.
Beae is incorporated as Beae Joint Stock Company (Beae JSC) in Hanoi, Vietnam, with a team of 11–50 employees. No funding rounds, investors, leadership bios, or revenue figures were disclosed in the source material, and the company has released four major product milestones (V1.0, V2.0 in April 2024, V3.0 Closed Beta in October 2024, V3.0 Open Beta in December 2024, and V3.0 Official in February 2025). Its stated customer base spans thousands of SMB Shopify merchants across diverse verticals.
Beae firmographics
Firmographics- Name
- Beae
- Legal name
- Beae JSC
- Website
- https://beae.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Beae is a Shopify-native no-code page builder that lets SMB merchants create landing, product, and collection pages via a drag-and-drop editor, 350+ CRO templates, AI content tools, and A/B testing, distributed through the Shopify App Store.
- Ownership category
- akta.pro rank
Where Beae is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices1 record
Markets served
Beae business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription - Free Tier: Free tier for newcomers to experience the builder with limited features: 1 published slot with Omnise branding, limited editor features, limited AI section prompts, 500 AI credits/month, 3 AI blueprints/month, low priority support. Used to attract new users and demonstrate value.
- SaaS Subscription - Advanced (Yearly): Paid tier at $39.99/year (billed annually with 20% savings). Includes 10 published slots, A/B Testing section, 4,000 AI credits/month, 20 AI blueprints/month, multi-language translation, import/export layouts, custom CSS & code editing, 24/7 priority live chat support. This is the primary revenue-generating tier.
- SaaS Subscription - Custom Plan: Custom pricing for more complex businesses with custom published slots and custom AI limits. Contact sales for tailored solution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for newcomers to experience the builder |
| Subscription | Annual | For merchants on growth & scaling - most popular tier |
| Subscription | Multi-year contract | For more complex businesses with custom needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Beae product offering
Product offeringCore offering
Beae is a no-code drag-and-drop page builder designed specifically for Shopify merchants to create high-converting landing pages, product pages, collection pages, blog pages, and other custom page types without coding or design skills. The product is delivered through the Live Editor V3.0 and ships with hundreds of prebuilt CRO-optimized templates, native A/B testing with Google Analytics, SEO optimization tools, and a widget that embeds 300+ third-party Shopify apps directly into merchant pages.
Product overview
Beae is a Shopify page builder with a unified product portfolio centered on its core page builder and supporting modules. The flagship Beae Page Builder uses Live Editor V3.0 to provide drag-and-drop page creation without coding. It integrates with the Beae Templates Library (hundreds of CRO-optimized prebuilt layouts) and the Beae Apps Widget (enabling 300+ third-party Shopify app integrations). AI capabilities are delivered through AI Section Prompts and AI Blueprints for automated content generation, available in Free and Advanced pricing tiers. The Advanced Plan ($39.99/year) and Custom Plan provide expanded features including A/B testing, multi-language translation, custom CSS, and priority support. The ecosystem also includes a help center, YouTube tutorials, and a Facebook community.
Differentiator
Problem solved
Functional benefit
Products and services
- Beae Page Builder A no-code drag-and-drop page builder for Shopify that lets merchants create high-converting landing pages, product pages, collection pages, blog pages, contact pages, FAQs, about pages, and other custom page types without coding or design skills. Delivered through the Live Editor V3.0 with prebuilt CRO templates, SEO optimization, A/B testing, Google Analytics integration, and an Apps Widget that embeds 300+ third-party Shopify apps.
Quantifiable outcome
- Conversion rate improvement from ~4% to 14% when using Beae landing pages (per customer testimonial)
- +2 more outcomes
Companies that use Beae
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles2 records
Beae technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability4 records
Feature11 records
Beae partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Judge.mecoreIntegration partner through Beae's App Embed widget. Judge.me is a product review app that Beae merchants can embed directly into their pages built with Beae.
- KlaviyocoreIntegration partner enabling email marketing and automation capabilities within Beae-built pages. Klaviyo's platform is embedded via Beae's App Widget.
- GrowavecoreIntegration partner for loyalty, reviews, and user-generated content features. Available through Beae's App Embed functionality.
- OkendocoreCustomer reviews and ratings integration. Okendo's widgets can be embedded within Beae page builder pages.
- RechargecoreSubscription and recurring billing integration partner. Recharge's subscription management features are accessible via Beae's App Embed.
- Google AnalyticscoreNative integration with Google Analytics for tracking page views, sessions, visitors, and add to cart rates. Beae's analytics feature connects with GA4 for page-level analytics.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Beae competitors and assessment
Company assessmentDirect peers
- Shogun: Direct Shopify page builder focused on landing pages, product pages, and A/B testing. Competes head-to-head with Beae in the Shopify App Store for drag-and-drop page building with similar feature sets (templates, integrations, CRO tooling).
- GemPages: Direct Shopify landing page builder offering a visual editor, templates, and conversion-focused features. Closely comparable product, target customer (Shopify SMB), and pricing model to Beae.
- PageFly: Popular Shopify page builder with drag-and-drop editor, templates, and integrations. Targets the same Shopify merchant segment as Beae and competes on similar ease-of-use and CRO positioning.
- Replo: Shopify-native landing page builder focused on high-converting e-commerce pages with CRO and A/B testing capabilities. Comparable target market (Shopify DTC brands) and product surface area to Beae.
- Zipify Pages: Shopify page builder from Zipify oriented toward ecommerce merchants focused on conversion and sales funnels. Competes directly with Beae on landing page templates and CRO tools for Shopify stores.
Broad incumbents
- ClickFunnels: Established sales-funnel and landing-page platform built for online businesses. Broader than Beae (multi-platform), but directly competes for merchants building conversion-optimized landing pages.
- Leadpages: Long-standing landing page builder used by small businesses, coaches, and ecommerce merchants for lead-capture and sales pages. Adjacent to Beae in landing-page functionality but not Shopify-only.
- Unbounce: Conversion-focused landing page platform with native A/B testing and AI copy features; serves broader marketer use cases beyond Shopify but competes for the same CRO-driven landing-page workflow.
- Webflow: No-code website builder used by ecommerce brands and agencies to build custom storefronts. Overlaps with Beae in giving merchants no-code page-building capability, but is platform-agnostic and considerably broader in scope.
Emerging players
- Strikingly: Simple website builder with commerce and landing-page features aimed at SMBs and individual creators. Has overlap with Beae's lower-end ease-of-use positioning but a much lighter feature set.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Beae social profiles
Digital presenceBeae financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beae leadership team
Management profileNumber of profiles
Profiles1 record
Beae funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beae M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beae
What does Beae do?
Beae is a no-code drag-and-drop page builder designed specifically for Shopify merchants to create high-converting landing pages, product pages, collection pages, blog pages, and other custom page types without coding or design skills. The product is delivered through the Live Editor V3.0 and ships with hundreds of prebuilt CRO-optimized templates, native A/B testing with Google Analytics, SEO optimization tools, and a widget that embeds 300+ third-party Shopify apps directly into merchant pages.
Is Beae a public or private company?
Beae is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Beae founded?
Beae was founded in 2019. It employs 11 to 50 people.
Where is Beae based?
Beae is headquartered in Hanoi, Vietnam, in the Asia region.
How does Beae make money?
Three revenue lines are on record. SaaS Subscription - Free Tier is the primary driver. The others are saaS Subscription - Advanced (Yearly) and saaS Subscription - Custom Plan.
Who are Beae's main competitors?
Direct peers on record are Shogun, GemPages, PageFly, Replo and Zipify Pages. Broad incumbents are ClickFunnels, Leadpages, Unbounce and Webflow. Strikingly is listed as an emerging player.
Does Beae have an API?
No public API is recorded for Beae.