Uncle Bud's
Uncle Bud's is a US-based CBD and hemp wellness brand founded in 2015, selling topicals (up to 1200mg), edibles, skincare, and pet care to pain sufferers and wellness consumers via DTC, subscriptions, and mass-retail partners including Walmart, CVS, Kroger, and Tmall Global.
- Company typePrivate
- Founded2015
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Uncle Bud's does
Uncle Bud's Hemp is a US-based, privately held consumer products company founded in 2015 that develops and sells CBD- and hemp-derived topical, edible, skincare, and personal care products under the Uncle Bud's and Miss Bud's brands. Its portfolio centers on the CBD Body Revive line (gel, roll-on, balm, spray with concentrations from 60mg to 1200mg), Hemp Pain Relief alternatives, Sleep Gummies with melatonin, the Miss Bud's skincare sub-brand, bath and body products, and a pet care extension. Products are formulated for sub-0.3% THC compliance with the 2018 Farm Bill, manufactured under GMP certification in the USA, and verified through third-party Certificate of Analysis batch testing. Proprietary features include maximum-strength 240mg Gold Label formulations combining CBD with trolamine salicylate, and a 2024-launched Super Antioxidant Oil Complex Oral NanoSpray delivery format.
Uncle Bud's runs a hybrid direct-to-consumer and wholesale business model. Revenue is generated through owned e-commerce at unclebudshemp.com with a subscription tier offering 15-25% recurring discounts, a wholesale program requiring a minimum 6 units per SKU, an affiliate/representative program for commission-based referrals, and physical distribution through Walmart, CVS, and Kroger domestically alongside Tmall Global cross-border access into China. Product pricing ranges from about $16.99 for basic Hemp Topical Pain Relief Cream to $89.99 for the 1200mg CBD Body Revive Spray, with subscription and bulk pricing tiers. Customer segments span pain relief seekers (arthritis, athletes, chronic pain), general wellness consumers (skincare, sleep, stress), and a smaller pet-owner segment. The brand has invested heavily in celebrity endorsements, with Magic Johnson as an investor and partner since July 2020, Jane Fonda as Global Ambassador, and Toni Braxton as a pain relief advocate, generating coverage in 50+ publications.
In 2024 Pressure BioSciences acquired Uncle Bud's as its consumer products unit, integrating the brand with proprietary processing technology and giving it access to a public-company capital base. Reported headcount is 1-10, suggesting a lean operating model that relies on outsourced manufacturing, third-party logistics, and partner-driven distribution rather than internal scale. Financial performance, funding history, and detailed ownership structure beyond the acquisition are not disclosed in the available data.
Uncle Bud's firmographics
Firmographics- Name
- Uncle Bud's
- Legal name
- Uncle Bud's Hemp
- Website
- https://unclebudshemp.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Uncle Bud's is a US-based CBD and hemp wellness brand founded in 2015, selling topicals (up to 1200mg), edibles, skincare, and pet care to pain sufferers and wellness consumers via DTC, subscriptions, and mass-retail partners including Walmart, CVS, Kroger, and Tmall Global.
- Ownership category
- akta.pro rank
Uncle Bud's industry classification
Industry- Product category
- CBD & Hemp Wellness Products
- NAICS
- Food (Health) Supplement Retailers (456191), Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Drugs and Druggists' Sundries Merchant Wholesalers (42421), Health and Personal Care Retailers (4561)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)
- akta.pro primary industry
- CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA)
- akta.pro secondary industries
- CBD/Hemp Wellness & Supplements Retail (CRANAHAC), CBD/Hemp Topicals & Beauty Retail (CRANAHAB), CBD/Hemp Pet Products Retail (CRANAHAF), Hemp & CBD Product Wholesale Distribution (CRAOAIAG), Herbal & Botanical Supplements (CRADAGAD)
Keywords
Uncle Bud's business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Direct E-commerce Sales: Consumer purchases through unclebudshemp.com website with optional subscription model offering 15-25% discount for monthly auto-shipment. One-time purchases also available at standard pricing.
- Wholesale Distribution: Wholesale accounts available for retailers with minimum quantity requirements. Products distributed through major retail chains including Walmart, CVS, and Kroger per press mentions.
- Affiliate Program: Representative/affiliate program where partners earn commission for referring customers through dedicated affiliate links.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Hemp Roll-On Pain Relief - $21.99/month standard, $16.49/month with subscription (25% off), $18.69 for 2+ units (15% off) |
| Subscription | Monthly | CBD Body Revive Gel Gold Box (240mg) - $33.99/month standard, $25.49/month with subscription (25% off), $28.89 for 2+ units (15% off) |
| One time/ perpetual license | Monthly | Miss Bud's CBD Eye Serum - $9.99 (sale price, was $24.99) |
| One time/ perpetual license | Monthly | Miss Bud's 30mg CBD Anti-Wrinkle Cream - $6.60 (sale price, was $21.99) |
| Subscription | Monthly | CBD Daily Face Moisturizer - $19.99/month |
| One time/ perpetual license | Monthly | Gift Cards - $50 to $500 range |
| One time/ perpetual license | Pay-as-you-go | UBH Gift Card - $50.00 – $500.00 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Uncle Bud's product offering
Product offeringCore offering
Uncle Bud's manufactures and sells a comprehensive line of CBD and hemp-derived wellness products including topical pain relief solutions (roll-ons, gels, balms, sprays with strengths from 60mg to 1200mg CBD), edibles (sleep gummies with melatonin), oral supplements (sublingual oils, antioxidant NanoSpray), skincare (Miss Bud's sub-brand), bath & body, feminine care, pet care, and clay face masks. Products are sold direct-to-consumer via the company's own e-commerce site with optional subscription, through major US retail chains, wholesale accounts, and internationally on Tmall Global. All products contain less than 0.3% THC and are GMP-certified, made in the USA.
Product overview
Uncle Bud's is a natural CBD and hemp products company offering a comprehensive wellness portfolio built around topical pain relief, edibles, and personal care. The core product line centers on the CBD Body Revive series (Gel, Roll-On, Balm) with strengths ranging from 60mg to 1200mg CBD, supplemented by Hemp Pain Relief alternatives and the Miss Bud's sub-brand for skincare. The company also offers bath & body products, pet care, sun care, and wellness supplements including Sleep Gummies and a Super Antioxidant Oil Complex. Products are cruelty-free, made in the USA, GMP certified, and contain less than 0.3% THC per the 2018 Farm Bill. The product portfolio spans three main categories: CBD topicals (pain relief gels, roll-ons, sprays, balms), CBD edibles and supplements (sleep gummies, sublingual oils), and CBD personal care (skincare, bath & body, feminine care, lubricants).
Differentiator
Problem solved
Functional benefit
Brands
- Miss Bud's: CBD skin care collection for women including eye serum, anti-wrinkle cream, night time nourishing cream, and facial scrub.
- Body Revive
Products and services
- Uncle Bud's Hemp Roll-On Pain Relief
Quantifiable outcome
- 5-star ratings on Trustpilot and product reviews
- +2 more outcomes
Companies that use Uncle Bud's
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Uncle Bud's technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Uncle Bud's partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, minor and flagship.
- Chelsea B DrugstorecoreExclusive partnership with Chelsea B Drugstore to co-develop and launch a new hemp wellness drink. The collaboration represents product innovation into functional beverages using Uncle Bud's hemp expertise combined with Chelsea B's beverage development capabilities.
- Alibaba/Tmall GlobalcoreStrategic partnership to launch Uncle Bud's products on Tmall Global, Alibaba's flagship cross-border e-commerce platform. The partnership enabled Uncle Bud's to enter the massive Chinese consumer market, expanding from domestic US origins to international markets within 18 months of founding.
- Pressure BioSciencesminorPressure BioSciences acquired Uncle Bud's as their consumer products unit, combining Uncle Bud's brand with Pressure BioSciences' technological capabilities for product development and formulation.
- Jane FondaflagshipAcademy Award-winning actress Jane Fonda serves as Global Ambassador for Uncle Bud's CBD brand. Fonda has been widely quoted promoting the brand, appearing in press coverage and interviews discussing the brand's quality and effectiveness. Her involvement significantly elevates brand credibility in the wellness and anti-aging space.
- Toni BraxtoncoreGrammy-winning singer Toni Braxton is a vocal advocate for Uncle Bud's products, particularly for pain relief related to her lupus condition. Featured prominently in Essence, Daily Mail, and other outlets discussing the brand's effectiveness. Her testimonial-driven promotion provides authentic credibility for pain relief claims.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Uncle Bud's competitors and assessment
Company assessmentDirect peers
- Charlotte's Web Holdings: Largest U.S. CBD brand (tinctures, topicals, gummies, pet) with broad retail distribution and a wellness/Cosmetic positioning that mirrors Uncle Bud's hemp-derived portfolio.
- Medterra: Direct-to-consumer CBD wellness brand offering topicals, sleep/calm gummies, and pet products with celebrity-athlete partnerships—comparable in product mix and celebrity-driven GTM to Uncle Bud's.
- Lazarus Naturals: CBD brand focused on tinctures, topicals and pet products with strong wholesale and direct channels; comparable vertically integrated manufacturing + multi-SKU mix.
- CBDistillery: Large independent CBD brand offering full-spectrum tinctures, topicals, capsules and pet products via DTC and third-party retail; comparable product breadth and value-tier positioning.
- Joy Organics: Premium CBD wellness brand (salves, creams, softgels, gummies) with USDA-organic positioning and a Whitish-Room celebrity/athlete testimonial strategy similar to Uncle Bud's.
- Green Roads: Pharmacist-formulated CBD brand with oils, topicals, gummies, beverages and pet products sold through major drug and grocery chains—comparable retail footprint and formulation positioning to Uncle Bud's.
- cbdMD: Vertically integrated CBD brand with topical pain relief, sleep aids, and broad retail distribution; closest analog to Uncle Bud's topicals-led mix at Walmart/CVS-tier retailers.
- Papa & Barkley: Premium CBD wellness brand built around topicals, tinctures, sleep, and pet care with strong celebrity testimonials (including a Willie Nelson alliance)—comparable to Uncle Bud's premium topical positioning.
- Elixinol: Globally distributed CBD brand with topicals, capsules, and skincare sold through DTC and international retail; relevant peer given Uncle Bud's Tmall cross-border ambitions.
- NuLeaf Naturals: Pioneer CBD brand focused on sublingual tinctures with a DTC-first model and broad product line expansion; comparable premium positioning in the CBD specialty space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Uncle Bud's social profiles
Digital presenceUncle Bud's compliance and trust
Trust signalCompliance3 records
Uncle Bud's financial estimates
Financial estimateRevenue estimate
Valuation estimate
Uncle Bud's leadership team
Management profileNumber of profiles
Uncle Bud's funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Uncle Bud's M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Uncle Bud's
What does Uncle Bud's do?
Uncle Bud's manufactures and sells a comprehensive line of CBD and hemp-derived wellness products including topical pain relief solutions (roll-ons, gels, balms, sprays with strengths from 60mg to 1200mg CBD), edibles (sleep gummies with melatonin), oral supplements (sublingual oils, antioxidant NanoSpray), skincare (Miss Bud's sub-brand), bath & body, feminine care, pet care, and clay face masks. Products are sold direct-to-consumer via the company's own e-commerce site with optional subscription, through major US retail chains, wholesale accounts, and internationally on Tmall Global. All products contain less than 0.3% THC and are GMP-certified, made in the USA.
Is Uncle Bud's a public or private company?
Uncle Bud's is a private company. It is classified as corporate owned and is currently operating.
When was Uncle Bud's founded?
Uncle Bud's was founded in 2015. It employs 1 to 10 people.
How does Uncle Bud's make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale Distribution and affiliate Program.
Who are Uncle Bud's's main competitors?
Direct peers on record are Charlotte's Web Holdings, Medterra, Lazarus Naturals, CBDistillery, Joy Organics, Green Roads, cbdMD, Papa & Barkley, Elixinol and NuLeaf Naturals.
Does Uncle Bud's have an API?
No public API is recorded for Uncle Bud's.
What industry is Uncle Bud's in?
Uncle Bud's's product category is CBD & Hemp Wellness Products. Its primary akta.pro industry code is CRANAHAA, CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles), with a secondary code of CRANAHAC, CBD/Hemp Wellness & Supplements Retail. Its NAICS code is 456191 and its SIC code is 2833.