MadisonAV
MadisonAV is an Australian B2B value-added distributor of specialized commercial audio-visual solutions, serving AV integrators, installers, and trade professionals nationwide with products from over 40 leading global brands, including exclusive Australian distribution rights for the HARMAN Professional retail portfolio and Audinate Dante range.
- Company typePrivate
- Founded-
- HeadquartersBrisbane, Australia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What MadisonAV does
MadisonAV is a value-added B2B distributor of specialized audio-visual (AV) solutions operating across Australia. The company functions as a trade-focused distribution platform carrying products from more than 40 world-leading AV brands, including JBL Professional, AKG, AMX, Audinate (Dante), NETGEAR, Nureva, Neutrik, Belden, Crown, BSS, Philips Professional Displays, PTZOptics, Soundcraft, Yealink, and others. MadisonAV holds exclusive Australian distribution rights for the full HARMAN Professional retail portfolio (JBL, AKG, Soundcraft) and for the Audinate Dante range. Its catalog spans 14 functional categories covering assistive listening, audio/video switching and control, broadcast and production, cables and connectors, conferencing cameras, digital signage, professional displays, microphones and conferencing audio, Microsoft Teams/Zoom room systems, room booking and wayfinding, signal distribution, sound masking, and speakers, amplifiers, and processors.
The company operates a national distribution network with multiple distribution centers across Australia. MadisonAV is currently relocating its NSW warehouse from Silverwater to a larger facility in Wetherill Park to support increasing demand, while the Silverwater site transitions into MadisonAV's new headquarters with an Experience Centre. Revenue is generated primarily through hardware sales to trade account customers — AV integrators, installers, system designers, and commercial enterprises — accessed through a trade portal that requires account application for pricing visibility. Listed pricing ranges from under A$5 for cable per meter to over A$11,000 for high-end amplifiers. The company is part of the Madison Group, a diversified technology and connectivity solutions conglomerate that includes Madison Connectivity Solutions, Madison Express, Madison Technologies, and Kallipr, providing cross-referral and operational scale. The founder and chief executive officer is Ken Kyle.
MadisonAV firmographics
Firmographics- Name
- MadisonAV
- Legal name
- MadisonAV
- Website
- https://madisonav.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MadisonAV is an Australian B2B value-added distributor of specialized commercial audio-visual solutions, serving AV integrators, installers, and trade professionals nationwide with products from over 40 leading global brands, including exclusive Australian distribution rights for the HARMAN Professional retail portfolio and Audinate Dante range.
- Ownership category
- akta.pro rank
MadisonAV industry classification
Industry- Product category
- Commercial Audio-Visual Equipment Distribution
- NAICS
- Audio and Video Equipment Manufacturing (334310), Audio and Video Equipment Manufacturing (33431)
- SIC
- Radio & Tv Broadcasting & Communications Equipment (3663), Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Commercial/Pro AV & Home Theater (Prosumer) Retail (CRACAEAL)
- akta.pro secondary industries
- Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Pro Audio & Recording Equipment Retail (MI-adjacent) (CRALAEAC)
Keywords
Where MadisonAV is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
MadisonAV business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- AV Equipment Distribution: MadisonAV generates revenue through the distribution and sale of commercial audio-visual equipment and solutions to trade account customers. The business operates as a wholesale distributor carrying specialized AV products from multiple brand partners, serving the Australian commercial AV market with product availability across distribution centers nationwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail/Public Pricing for trade customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
MadisonAV product offering
Product offeringCore offering
MadisonAV is a value-added B2B distributor of specialized commercial audio-visual equipment and solutions, supplying more than 40 world-leading AV brands to trade account customers across Australia. The product range covers professional speakers, amplifiers and processors, microphones and conferencing audio, video and audio switching and control systems, broadcast and production equipment, digital signage, display panels and mounts, cabling infrastructure and connectors, signal distribution, room booking and wayfinding, sound masking, and complete Microsoft Teams Rooms / Zoom Rooms systems. Distribution to integrators, installers, and commercial enterprises is supported by in-house technical, training, and project quotation services.
Product overview
MadisonAV is a value-added B2B distributor of specialized audio-visual solutions in Australia, stocking products from over 40 world-leading brands. The company operates as a distribution platform offering an extensive portfolio organized across 14 major product categories: Assistive Listening & Hearing Augmentation, Audio & Video Switching & Control, Audio Interface & MI Products, Broadcast & Production, Cable & Connectors & AV Infrastructure, Conferencing & Streaming Cameras, Digital Signage, Display Panels & Mounts, Microphones & Conferencing Audio, Microsoft Teams Room & Zoom Room Systems, Room Booking & Wayfinding Solutions, Signal Distribution, Sound Masking, and Speakers & Amplifiers & Processors. The product ecosystem includes distributed sub-brands such as Belden (cabling), AMX (control/automation), Nureva (audio conferencing), JBL Professional (audio), BSS Soundweb (networked AV), Dante (audio networking), Neutrik (connectors), Philips Professional Displays, Icron (USB extension), Crown Audio (amplifiers), PTZ Optics (cameras), and SpinetiX (signage players). MadisonAV functions as a trade-focused e-commerce platform serving integrators and commercial AV professionals across Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Speakers, Amplifiers & Processors Distribution of loudspeakers, power amplifiers, and signal/audio processors from leading commercial audio brands (including JBL Professional, Crown and BSS) for integrators and installers deploying pro audio systems.
- Microphones & Conferencing Audio Distribution of wired and wireless microphones and conferencing audio solutions from brands including AKG and other conferencing audio manufacturers, for boardrooms, meeting spaces, and professional venues.
- Audio & Video Switching & Control Distribution of AV switching, routing and control systems (including AMX) for commercial AV and integrated room environments.
- Signal Distribution Distribution of AV-over-IP and signal distribution products, including the Audinate Dante platform (exclusive Australian distributor), for networked audio and video distribution in commercial installations.
- Display Panels & Mounts Distribution of professional display panels and mounting solutions, including Philips Professional Displays, for commercial presentation, signage, and meeting-room applications.
- Digital Signage Distribution of digital signage hardware and signage-player solutions from supported vendors for commercial retail, corporate and venue signage deployments.
- Conferencing & Streaming Cameras Distribution of professional video and streaming cameras including PTZOptics and Nureva, for conferencing, live streaming, and broadcast/recording applications.
- Microsoft Teams Rooms & Zoom Rooms Systems Distribution of complete room system bundles for Microsoft Teams Rooms and Zoom Rooms, combining displays, cameras, microphones and control hardware (including Yealink) suitable for enterprise meeting spaces.
- Cable, Connectors & AV Infrastructure Distribution of AV infrastructure cabling and connector products from premium cabling brands including Belden and Neutrik, supporting commercial AV installations.
- Broadcast & Production Distribution of broadcast and production audio/video equipment for professional broadcast, studio, and live-production environments.
- Sound Masking Distribution of sound masking systems and components for commercial office, healthcare, and education installations.
- Assistive Listening & Hearing Augmentation Distribution of assistive listening systems and hearing augmentation products for venues, classrooms and meeting spaces requiring hearing accessibility compliance.
- Room Booking & Wayfinding Solutions Distribution of room booking panels and wayfinding displays for meeting-room scheduling and on-premise navigation in commercial facilities.
- Audio Interface & MI Products Distribution of audio interface and musical instrument (MI) products including Soundcraft for studio, recording, and live-sound applications.
Companies that use MadisonAV
Customer profileSegments1 record
Ideal customer profiles1 record
MadisonAV technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MadisonAV partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered parent company, core and minor.
- Madison Groupparent companyMadisonAV is part of the Madison Group, a multi-company organization including Madison Connectivity Solutions, Madison Express, Madison Technologies, and Kallipr. Madison Group provides the parent corporate structure and affiliated company network for MadisonAV.
- JBL ProfessionalcoreExclusive Australian distributor of HARMAN Professional retail portfolio including JBL. MadisonAV is the exclusive Australian distributor of the full HARMAN Professional retail portfolio including JBL, AKG and Soundcraft - marking a significant expansion into the music instrument (MI) and retail audio sector.
- Audinate (Dante)coreMadisonAV is now the Australian source for the complete Audinate range including Dante AVIO Adapters, Dante Domain Manager licences, and Dante Virtual Soundcard. Software licences are delivered direct to inbox, typically within 48 business hours.
- AKGcoreExclusive Australian distributor of AKG products as part of the HARMAN Professional retail portfolio distributed by MadisonAV.
- SoundcraftcoreExclusive Australian distributor of Soundcraft products as part of the HARMAN Professional retail portfolio distributed by MadisonAV.
- AMXcoreDistribution partner for AMX control and automation solutions including MUSE automation platform, touch panels, controllers, and accessories for commercial AV control systems.
- NETGEARcoreDistribution partner for NETGEAR ProAV switches and wireless access points supporting networked AV infrastructure.
- NurevacoreDistribution partner for Nureva audio conferencing systems including HDL310, HDL300, and HDL200. MadisonAV offers live Nureva demonstrations and booking services.
- BeldencoreDistribution partner for Belden bulk cable, connectors, and AV infrastructure products including coax, audio cable, LAN cable, and connector solutions.
- NeutrikcoreDistribution partner for Neutrik audio and video connectors including XLR, BNC, HDMI connectors and chassis mount solutions.
- Crown AudiocoreDistribution partner for Crown amplifiers including ComTech D Series with DSP and Dante integration.
- BSScoreDistribution partner for BSS audio processors and Soundweb OMNI networked AV solutions.
- Philips Professional DisplayscoreDistribution partner for Philips professional displays including Q Series, P Series, and outdoor kiosk displays.
- PTZOpticscoreDistribution partner for PTZOptics cameras including Move SE and Move 4K auto-tracking cameras for conferencing and streaming.
- YealinkcoreDistribution partner for Yealink conference room solutions and collaboration devices.
- Icron TechnologiescoreDistribution partner for Icron USB extension solutions including Ranger, Spectra, Starling, Polaris, and Arbutus USB extenders.
- SpinetiXcoreDistribution partner for SpinetiX digital signage media players including IBX series 4K60 signage players.
- Amphenol AudiocoreDistribution partner for Amphenol audio connectors and USB/HDMI feedthrough adaptors.
- HuddleCamHDcoreDistribution partner for HuddleCamHD conferencing cameras including USB 2.0 and 3.0 models with auto-tracking.
- Integrate ExpominorMadisonAV participates in Integrate Expo 2026, an industry trade show for AV professionals in Australia.
- HumlycoreDistribution partner for Humly room booking and wayfinding solutions including room displays and booking devices.
Scale indicators2 records
Recent moves7 records
Expansion highlights4 records
MadisonAV competitors and assessment
Company assessmentRegional players
- Hills Limited (AV division): Australian technology distributor with an AV/UC business unit serving commercial customers. Competes in similar categories (displays, UCC, networking) within Australia.
- Dicker Data Australia: ASX-listed Australian IT distributor with growing AV/UCC exposure. Competes for the same integrator customers on networking, displays and UCC endpoints.
Broad incumbents
- Midwich Group: Global value-added AV distributor with operations across Europe, APAC and Australia. Closest large-scale peer in business model (multi-brand value-added AV distribution), and a likely direct competitor in Australia.
- Ingram Micro Australia: Global broadline IT distributor with Australian AV and UCC business. Larger incumbent competing for the same integrator and reseller channel.
- ScanSource Australia: Specialist AV and communications distributor in Australia serving resellers and integrators. Overlapping vendor portfolio and channel-only distribution model.
- TD SYNNEX (Australia): Global IT and AV broadline distributor with Australian operations distributing commercial AV, networking and UCC brands. Competes directly for vendor exclusivity and integrator accounts.
- Exertis / DCC Technology: Global technology distributor with Australian AV operations covering UCC, networking and pro AV. Comparable multi-brand trade distribution model.
Direct peers
- Audio Visual & Integration Distributors (AVID): Australian specialist AV distributor focused on integration partners. Directly comparable in product mix, customer base and trade-only B2B model.
- Jands Pty Ltd: Long-standing Australian AV distributor serving integrators and production professionals across commercial and live AV. Highly comparable trade-only distribution model in the same geography.
Emerging players
- Alto Music / American Music & Sound: MI/Pro Audio distributor carrying HARMAN Professional brands in North America. Comparable as the MI-side of the same vendor portfolio MadisonAV now distributes in Australia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
MadisonAV social profiles
Digital presenceMadisonAV financial estimates
Financial estimateRevenue estimate
Valuation estimate
MadisonAV leadership team
Management profileNumber of profiles
Profiles1 record
MadisonAV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MadisonAV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MadisonAV
What does MadisonAV do?
MadisonAV is a value-added B2B distributor of specialized commercial audio-visual equipment and solutions, supplying more than 40 world-leading AV brands to trade account customers across Australia. The product range covers professional speakers, amplifiers and processors, microphones and conferencing audio, video and audio switching and control systems, broadcast and production equipment, digital signage, display panels and mounts, cabling infrastructure and connectors, signal distribution, room booking and wayfinding, sound masking, and complete Microsoft Teams Rooms / Zoom Rooms systems. Distribution to integrators, installers, and commercial enterprises is supported by in-house technical, training, and project quotation services.
Is MadisonAV a public or private company?
MadisonAV is a private company. It is classified as corporate owned and is currently operating.
When was MadisonAV founded?
MadisonAV was founded in -1. It employs 51 to 100 people.
Where is MadisonAV based?
MadisonAV is headquartered in Brisbane, Australia, in the Oceania region.
How does MadisonAV make money?
One revenue line is on record: AV Equipment Distribution.
Who are MadisonAV's main competitors?
Regional players on record are Hills Limited (AV division) and Dicker Data Australia. Broad incumbents are Midwich Group, Ingram Micro Australia, ScanSource Australia, TD SYNNEX (Australia) and Exertis / DCC Technology. Direct peers are Audio Visual & Integration Distributors (AVID) and Jands Pty Ltd. Alto Music / American Music & Sound is listed as an emerging player.
Does MadisonAV have an API?
No public API is recorded for MadisonAV.
What industry is MadisonAV in?
MadisonAV's product category is Commercial Audio-Visual Equipment Distribution. Its primary akta.pro industry code is CRACAEAL, Commercial/Pro AV & Home Theater (Prosumer) Retail, with a secondary code of MPAIAJAB, Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors). Its NAICS code is 334310 and its SIC code is 3663.