Cross Border Hub

What Cross Border Hub does

Cross Border Hub (CB-Hub) is a Florida-registered LLC founded in 2022 and headquartered in Miami that operates a cloud-based SaaS platform and cross-border logistics service for e-commerce sellers moving goods from the United States into Latin America. The company serves primarily SMB and mid-market sellers operating on Amazon, Mercado Libre, eBay, Walmart, Carrefour, and Magazine Luiza, with a flagship integration as a certified Amazon service provider for Brazil earned in May 2022. Its platform unifies order management, customs compliance, warehousing, air/ocean/inland freight, last-mile delivery, and financial tracking (e-Wallet, Pack Protection, Amazon Settlement) into a single workflow accessible via the web portal my.cb-hub.com and app.cb-hub.com.

The core technology stack comprises the CB-Hub Platform SaaS with native Amazon Seller Central and Mercado Libre order sync (Easy Sync), Shippo-based multi-carrier label generation, Correios integration for Brazilian last-mile delivery, and proprietary modules including Log Monitor for tracking, Proactive Care for shipment exception monitoring, Fit Cargo for HS code compliance reporting, Full Charge for tax prepayment, and a Business Intelligence dashboard. The proprietary feature set emphasizes integration interoperability, customs domain specialization, and a packaging-insurance product (Pack Protection) tied to Amazon Brazil sales prices.

CB-Hub monetizes through a four-tier SaaS subscription ($9.99 to $69.99 per month) plus per-shipment logistics fees ($8.33+/lb to Brazil, $15.40+/lb to Mexico), DDP tax-prepayment processing fees, mandatory Pack Protection insurance (1.2% of Amazon sales price), on-demand Fit Cargo compliance reports ($9.99 each), and partnered marketing/GTM services. Go-to-market is hybrid: self-serve PLG for SMBs with a 30-day Pro trial, combined with Amazon marketplace visibility, dedicated onboarding, and enterprise field sales for high-volume accounts. The company reports serving 200+ sellers with operations spanning the US, Brazil, and Mexico after a March 2023 expansion into the US-Mexico corridor.

Name

Cross Border Hub

Legal name

Cross Border Hub LLC

Website

https://cb-hub.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Cross Border Hub is a Miami-based SaaS and logistics platform founded in 2022 that helps US e-commerce sellers on Amazon, Mercado Libre, and other marketplaces ship cross-border into Brazil and Mexico, integrating order sync, customs compliance, freight, and last-mile delivery behind a single portal.

Ownership category

akta.pro rank

Product category

Cross-Border E-commerce Logistics

NAICS

Freight Transportation Arrangement (488510), Couriers and Express Delivery Services (4921), Couriers and Express Delivery Services (492110)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731), Air Courier Services (4513), Trucking & Courier Services (No Air) (4210)

akta.pro industry

PRIMARYBPAMAGAI

Cross-Border & International Commerce Platforms

Business & Public Services/Web, Mobile & Digital Platforms/E-commerce Marketplaces & Shopping Platforms

SECONDARYTLAAAFAE

Cross-Border E-commerce Parcel Logistics (DDP/Customs-Integrated)

Transportation & Logistics/Courier, Express & Parcel (CEP) / Last-Mile Delivery/E-commerce Parcel Delivery & Marketplace Logistics

SECONDARYTLACAKAA

Cross-Border Parcel Consolidation & Linehaul (B2C/B2B2C)

Transportation & Logistics/Freight Forwarding & Customs Brokerage/E-commerce & Cross-Border Parcel Forwarding (DDP/DDU, De Minimis)

SECONDARYTLACAAAJ

E-commerce Cross-Border Air Parcel Forwarding (DDP/DDU, De Minimis)

Transportation & Logistics/Freight Forwarding & Customs Brokerage/Air Freight Forwarding

Keywords

• Cross-border logistics
• E-commerce shipping
• Marketplace integration
• Warehouse fulfillment
• International freight forwarding

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Platform Subscriptions: Monthly subscription fees for access to the CB-Hub management platform across four tiers (Starter $9.99, Plus $15.99, Pro $39.99, Enterprise $69.99), billed monthly via e-Wallet debit. Each tier includes a maximum number of shipments per month and varying discount shipping rates (0-3%).
2. Logistics and Freight Services: Per-shipment charges based on package weight for cross-border logistics from US to Brazil (Standard and Express tiers) and US to Mexico. Pricing is per pound/kilogram with surcharges subject to 15-day advance notice. Brazil courier services also priced by weight bands. DDP (Prepaid Tax) adds a $0.88/package processing fee for Brazil and $2.50/package for Mexico.
3. Fit Cargo Compliance Reports: On-demand regulatory compliance report solution at $9.99 per request, charged directly to the user's e-Wallet. Provides customs classification and regulatory guidance for product shipments.
4. Pack Protection: Mandatory insurance for Amazon sellers (1.2% of Amazon.com.br sales price) and optional for e-commerce sellers, charged per package. Covers shipping costs, product value, and overtaxation up to $50 per package.
5. Marketing Solutions: Partnered with top retail marketing firms in Brazil to provide marketing solutions for American e-commerce businesses looking to penetrate the Brazilian market, as part of comprehensive service bundles.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Cross Border Hub operates a SaaS logistics management platform that consolidates cross-border e-commerce workflows from US to Brazil and Mexico, integrating marketplace order sync (Amazon, Mercado Libre, eBay), warehousing, fulfillment, air/ocean freight, customs clearance, tax collection, and last-mile delivery. The platform is sold via monthly subscription tiers and bundled with pay-per-shipment logistics services, compliance reports, and insurance products.

Product overview

CB-Hub operates as a comprehensive cross-border e-commerce platform combining SaaS technology with logistics services. The core CB-Hub Platform (SaaS) serves as the central nervous system, integrating with Amazon Seller Central and Mercado Libre for order synchronization while providing modules for warehouse management, fulfillment, and multi-modal shipping (air, ocean, inland freight). The E-Wallet and Pack Protection features handle financial transactions and insurance, while Business Intelligence tools including Log Monitor and Proactive Care provide operational visibility. Add-on services encompass E-commerce Solutions (store setup, localization, marketing), Go-To-Market Services (market entry strategy), CBH University (education), and Onboarding support. Pricing tiers (Starter through Enterprise) scale from 50 to unlimited monthly shipments with varying shipping discounts. The platform specifically supports US-to-Brazil and US-to-Mexico cross-border logistics with specialized customs handling including the Full Charge Solution for tax collection.

Differentiator

Problem solved

Functional benefit

Brands

• CB-Hub University: A comprehensive learning platform providing instruction booklets, videos, help guides, and FAQs covering market research, product selection, logistics, customs regulations, and cross-border selling topics.
• Proactive Care
• Log Monitor

Products and services

• CB-Hub SaaS Platform Comprehensive cross-border e-commerce management SaaS platform providing order management, logistics coordination, customs compliance, and financial tracking in a unified system for e-commerce sellers shipping from the US to Latin America.
• Marketplace Solutions Integration and management services for selling on global marketplaces including Amazon, Mercado Libre, eBay, Walmart, Carrefour, and Magazine Luiza, enabling sellers to expand reach across multiple platforms.
• Warehousing and Inventory Management State-of-the-art warehouse facilities strategically located for inventory storage, real-time inventory tracking, and seamless order fulfillment across multiple markets for cross-border sellers.
• Fulfillment Services End-to-end fulfillment including order processing, pick-and-pack operations, and shipping coordination for domestic and international deliveries.
• Prep Service Product preparation services including labeling, packaging, quality control inspection, and compliance with shipping regulations for international markets.
• Air Freight Fast international shipping via partnerships with leading air carriers for time-sensitive shipments with real-time tracking from the US to Brazil and Mexico.
• Ocean Freight Cost-effective ocean freight solutions for larger shipments with flexible options including FCL and LCL container loads.
• Inland Freight Ground transportation services connecting ports to distribution centers with flexible FTL, LTL, and intermodal options.
• E-commerce Solutions Complete online store setup and management including platform customization, localization, payment gateway integration, and marketing services for e-commerce businesses.
• Go-To-Market Services Strategic market entry support including market assessment, localization, distribution strategy, competitive analysis, and marketing campaigns for businesses expanding into Latin America.
• Business Intelligence Analytics and reporting platform featuring sales tracking, inventory monitoring, shipping analytics, freight estimators, and customer behavior insights for cross-border e-commerce operations.

Quantifiable outcome

• CB Hub helped companies expand into new markets and increase sales by 50%
• +5 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature8 records

Partnerships

Five partnerships are on record, tiered core.

• Amazon BrazilcoreStrategic or Co-development Partner · 1 May 2022CB-Hub is a certified Amazon service provider for Brazil, earning certification in May 2022. The company is the first Brazilian cross-border service platform fully integrated with Amazon, providing automated order synchronization, label generation, and fulfillment support for Amazon sellers shipping to Brazil. This partnership enables CB-Hub to access Amazon's seller ecosystem and provide integrated logistics services.
• ShippocoreTechnology or IntegrationShippo is integrated into the CB-Hub platform as a carrier settings and shipping management tool. The Shippo Settings module within the CB HUB Portal enables carrier configuration for shipment processing and label generation across multiple carrier networks.
• AmazoncoreStrategic or Co-development PartnerMarketplace platform for cross-border sellers. CB-Hub provides integration with Amazon Seller Central across multiple country marketplaces (US, Brazil, Mexico, Europe) enabling automated order sync and streamlined international shipping for Amazon sellers.
• Mercado LibrecoreStrategic or Co-development PartnerMajor Latin American marketplace integrated with CB-Hub's platform for cross-border sellers. CB-Hub provides logistics support for sellers operating on Mercado Libre across the US-Latin America corridor.
• Correios (Brazilian Postal Service)coreTechnology or IntegrationBrazilian national postal service used as a carrier for last-mile delivery in Brazil. CB-Hub's platform includes Correios Job Queue and Correios Labels modules for managing postal shipments, labels, and queue processing.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Flow Commerce: Flow Commerce is a cross-border commerce platform that localizes pricing, handles duties and taxes at checkout, and manages international fulfillment for retailers. Its end-to-end cross-border platform model targeting marketplace and DTC sellers is closely comparable to CB-Hub's offerings.
• Floship: Floship is a cross-border e-commerce fulfillment and logistics provider specializing in international shipping, returns, and warehousing for DTC brands and marketplace sellers. Its focus on cross-border parcel logistics and e-commerce returns is directly comparable to CB-Hub's fulfillment and cross-border services.
• FlavorCloud: FlavorCloud is a cross-border e-commerce logistics platform offering DDP shipping, automated HS code classification, and customs clearance for SMB and mid-market DTC brands selling internationally. Its DDP and compliance focus mirrors CB-Hub's Full Charge Solution and Fit Cargo offerings.
• Easyship: Easyship is a cross-border shipping SaaS platform that helps SMB e-commerce sellers compare carrier rates, automate label generation, and handle customs documentation across 250+ destinations. Like CB-Hub, it sits between marketplaces/sellers and carrier networks, with tiered SaaS pricing and per-shipment fees.
• Global-E: Global-E is a cross-border e-commerce platform that provides DDP checkout, local pricing, and customs handling for DTC brands selling to international consumers. It is a publicly traded direct competitor in the same DDP/customs-integrated cross-border e-commerce logistics space as CB-Hub.
• Passport (Passport Global): Passport provides international shipping and cross-border logistics software for e-commerce merchants, including landed cost calculation, customs documentation, and carrier rate shopping. Its positioning as cross-border shipping infrastructure for online sellers closely parallels CB-Hub's SaaS-plus-logistics model.

Regional players

• Cubyn: Cubyn is a European cross-border fulfillment and logistics provider offering warehousing, shipping, and returns for e-commerce sellers. It competes in the same SMB e-commerce cross-border logistics space as CB-Hub but operates primarily in European corridors rather than US-Latin America.

Broad incumbents

• ShipBob: ShipBob is a larger fulfillment and logistics platform providing warehousing, inventory management, and shipping for e-commerce brands across North America and Europe with growing international cross-border capabilities. It serves an overlapping SMB/mid-market e-commerce seller base but operates at significantly larger scale with broader geographic coverage.
• ShipStation: ShipStation is a multi-carrier shipping software platform that helps e-commerce sellers aggregate orders, compare carrier rates, and generate labels across 80+ carriers globally. As a broader shipping management incumbent, it competes with CB-Hub's SaaS layer for SMB and mid-market seller mindshare, though it lacks CB-Hub's integrated customs and DDP capabilities.
• Flexport: Flexport is a large global freight forwarder and logistics technology platform covering ocean, air, trucking, and customs brokerage for businesses of all sizes. While focused on B2B freight rather than SMB parcel, it is a broader incumbent in cross-border logistics technology and an aggressive competitor in international shipping corridors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/cross-border-hub
• Instagraminstagram.com/cb.hub

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cross Border Hub