Salesloft

What Salesloft does

Salesloft operates an AI-powered Revenue Orchestration Platform that unifies sales engagement, conversation intelligence, deal management, forecasting, and analytics for B2B revenue teams. The platform is composed of six core modules — Cadence (multi-channel sales cadence automation), Rhythm (AI-driven workflow prioritization), Conversations (call recording, transcription, and AI-generated summaries), Deals (AI-assisted deal management with risk flagging), Analytics (executive dashboards and AI-powered performance insights), and Forecast (predictive pipeline forecasting) — plus 26 purpose-built AI agents that automate account research, lead prioritization, email drafting, conversation summarization, and coaching. Underlying the product is a proprietary data and AI stack anchored by the Conductor AI engine and a dataset of more than 10 billion revenue interactions and 1 trillion data signals (post-Clari combination), with a Model Context Protocol (MCP) Server that exposes live revenue intelligence to external AI tools including Claude, ChatGPT, Microsoft Copilot, and Salesforce Agentforce.

The company sells per-seat annual subscription licenses across four tiers (Prospect, Sell, Engage, Enterprise), with opaque quote-based pricing, mandatory annual non-cancellable contracts, and additional revenue from dialer overages, the Drift/1mind conversational marketing product, Account Agents AI research fees, and professional services. Third-party spend data indicates SMB teams pay approximately $43,000 annually and enterprise teams approximately $168,000. Salesloft targets mid-market and enterprise B2B organizations through a sales-led go-to-market motion combining enterprise field sales, inside sales, content marketing, events, and a certified partner ecosystem of 180+ integrations anchored by deep Salesforce connectivity. The company serves 4,000+ customers across revenue operations, sales leaders, sales development, account executives, and customer success teams, with named logos including IBM, 3M, Stripe, SAP Concur, Siemens, Okta, Greenhouse, and Wrike.

Founded in 2011 in Atlanta and led by CEO Steve Cox following the December 2025 merger with Clari, Salesloft now operates as part of the combined "Clari + Salesloft" entity, positioning itself as the Predictive Revenue System. The merger consolidated complementary mid-funnel deal monitoring and forecasting capabilities with top-of-funnel engagement under a single leadership team that includes CFO Rick Hasselman, CRO Brian Benfer, CTO Rajesh Krishnaswami, and CISO Peter Liebert. Headcount sits at 501–1,000 employees with offices in Atlanta (HQ), London, and Guadalajara, plus an emerging India presence, and the platform carries SOC 2 Type II, ISO 27001, GDPR, CCPA, and FedRAMP Moderate certifications.

Name

Salesloft

Legal name

Salesloft, Inc.

Website

https://salesloft.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Salesloft is an AI-powered Revenue Orchestration Platform that unifies sales engagement, conversation intelligence, deal management, and forecasting for B2B revenue teams. Now merged with Clari, it serves 4,000+ enterprise and mid-market customers with 26 purpose-built AI agents.

Ownership category

akta.pro rank

Product category

Sales Engagement and Revenue Orchestration Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

akta.pro secondary industries

CPQ (Configure-Price-Quote) & Quote-to-Cash CRM Extensions (HDAEAFAK), AI/ML Revenue Optimization Platforms & Decision Automation (THALAOAM)

Keywords

• Sales engagement platform
• Revenue orchestration software
• Conversation intelligence
• AI sales agents
• Sales forecasting software

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription Licenses: Salesloft generates revenue through annual subscription licenses sold on a per-seat basis across four package tiers (Prospect, Sell, Engage, Enterprise). All tiers require annual non-cancellable contracts. Additional revenue comes from add-ons including dialer overages, Drift conversational marketing, Account Agents AI research fees, and professional services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Salesloft provides an AI-powered Revenue Orchestration Platform that unifies sales engagement automation (Cadence), AI-driven workflow prioritization (Rhythm), conversation intelligence (Conversations), deal management (Deals), sales forecasting (Forecast), and analytics for B2B revenue teams. The platform embeds 26 purpose-built AI agents throughout the revenue workflow to automate prospecting, coaching, deal analysis, and pipeline generation. Following the December 2025 merger with Clari, the combined entity operates as a Predictive Revenue System ingesting over 10 billion revenue interactions and 1 trillion data signals.

Product overview

Salesloft is a Revenue Orchestration Platform that unifies previously disconnected technologies across the entire buyer-seller journey—all supported by AI-driven workflows and agents. The platform consists of core modules including Cadence (sales cadence automation), Rhythm (AI-powered prioritization), Conversations (conversation intelligence), Deals (deal management), Analytics (reporting), Forecast (forecasting), and Chat Agents (AI chatbots). Following the December 2025 merger with Clari, the combined entity positions itself as a Predictive Revenue System ingesting over 10 billion revenue interactions and 1 trillion data signals. The platform embeds purpose-built AI agents throughout the workflow to automate, optimize, and scale sales processes.

Differentiator

Problem solved

Functional benefit

Brands

• Cadence: Build and nurture sales pipeline with automated outreach cadences
• Rhythm
• Conversations
• Deals
• Analytics
• Forecast
• Drift
• Clari + Salesloft

Products and services

• Cadence Multi-channel sales cadence automation platform for building and nurturing pipeline, automating outreach across email, calls, and other channels with AI-powered prioritization. Used by sales development representatives, account executives, and revenue teams for pipeline generation, lead nurture, and renewals.
• Rhythm AI-powered workflow prioritization and action management product that turns buyer signals into prioritized seller actions. Uses AI to surface daily high-impact tasks for sales reps based on buyer signals and deal health, with customers reporting 20% reduction in average cycle time, 25% increase in close rates, and 39% decrease in activities needed to schedule buyer meetings.
• Conversations Conversation intelligence platform that automatically records, transcribes, and summarizes sales calls using AI. Detects key moments such as competitor mentions, objections, and decision-makers, and links conversations to relevant deals to drive smarter sales strategies.
• Deals Deal management software that provides real-time deal health scoring, risk flagging, stalled opportunity identification, and next-best-action recommendations. Uses AI agents to help sellers understand where every deal stands, what is at risk, and what needs to happen to accelerate deal cycles.
• Analytics Sales analytics and reporting software that centralizes reporting from across the revenue tech stack. Provides real-time dashboards, AI-powered performance insights, and drill-down analytics, including the Command Center view for executives to monitor in-flight deals and surface performance insights.
• Forecast AI-powered sales forecasting software that combines real-time deal data, predictive modeling, and AI insights to improve forecast accuracy and transform sales forecasts into a strategic action plan to close more revenue.
• Chat Agents (formerly Drift) AI chatbot agents that engage website visitors with real-time personalized conversations to deliver a better buying experience and drive more qualified pipeline. Originally acquired as Drift in February 2024; currently being sunset in favor of 1mind Superhumans AI digital teammates.
• AI Agents Suite of 26 purpose-built autonomous AI agents embedded across revenue workflows that automate routine sales tasks including account research, customer interactions, data analysis, follow-ups, insight generation, email drafting, and coaching throughout the revenue cycle.
• Enterprise Data Platform Data unification platform that connects and consolidates revenue data across the organization to drive AI-powered insights. SOC 2 Type II compliant with ISO 27001 certification, built to meet top enterprise security standards.
• MCP Server (Model Context Protocol Server) Model Context Protocol server that opens live revenue intelligence, including pipeline movement, deal activity, and customer interactions, to third-party AI tools such as Claude, ChatGPT, Microsoft Copilot, Gemini, and Salesforce Agentforce. Enables AI-generated follow-up emails and direct integration between Salesloft data and external AI systems.

Quantifiable outcome

• 12% higher closed/won rate (Forrester TEI study, April 2025)
• +7 more outcomes

Named customers10 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability12 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• VidyardcoreTechnology or Integration · 12 April 2026Clari + Salesloft and Vidyard expanded their strategic partnership to integrate AI-powered video engagement signals directly into Salesloft revenue workflows. The integration allows buyer engagement data — views, replays, and watch time — to trigger prioritized follow-up actions and improve forecast accuracy. Joint customers report up to 16% higher email open rates, 26% higher reply rates, and up to 5x improvement in prospecting response rates.
• 1mindcoreStrategic or Co-development Partner · 6 March 2026Clari + Salesloft announced a strategic partnership with 1mind to integrate 1mind's Superhumans AI digital teammates into Clari + Salesloft's Predictive Revenue System, replacing the existing Drift conversational marketing product. As part of the exclusive arrangement, Clari + Salesloft will sunset Drift and transition existing Drift clients to 1mind. The partnership aims to advance AI-driven revenue orchestration.
• ClariflagshipStrategic or Co-development Partner · 3 December 2025Clari and Salesloft completed a merger in December 2025, forming a combined entity under CEO Steve Cox. The merged company positions itself as the 'Predictive Revenue System,' unifying Clari's deal monitoring and conversion capabilities with Salesloft's top-of-funnel sales engagement platform. The combined entity ingests more than 10 billion revenue interactions and 1 trillion data signals for AI-powered forecasting. Following the merger, key executive appointments were made including CFO Rick Hasselman, CRO Brian Benfer, CTO Rajesh Krishnaswami, and CISO Peter Liebert.
• Women in RevenueminorGTM or Marketing Partner · 15 March 2025Clari and Salesloft announced a strategic partnership with Women in Revenue to support the development of future revenue leaders. The partnership focuses on investing in the next generation of revenue leaders through mentorship, education, and community programs.
• ZoomInfocoreTechnology or Integration · 1 January 2025Salesloft maintains a native partnership with ZoomInfo, integrating ZoomInfo's B2B contact data, buyer intent signals, and GTM intelligence into Salesloft's revenue workflows. ZoomInfo is positioned as a complementary data layer providing 500M+ contacts and verified phone numbers that address Salesloft's absence of a native B2B contact database. The partnership enables joint customers to combine Salesloft's engagement execution with ZoomInfo's data foundation.
• SalesforcecoreTechnology or Integration · 1 January 2025Salesloft integrates deeply with Salesforce as its primary CRM partner, enabling single sign-on, seamless CRM sync, and data synchronization. The integration is described as the 'largest integration ecosystem.' Following the Drift breach incident (August 2025), Salesloft worked with Salesforce to revoke compromised OAuth tokens and restore platform integration after an investigation revealed a months-long GitHub account compromise.
• Drift (Acquired)coreStrategic or Co-development Partner · 1 February 2023Salesloft acquired Drift Inc., an ABM orchestration company specializing in real-time conversational engagement, in February 2024 to expand Drift's global footprint and accelerate its innovation pipeline. Drift provided AI chatbot capabilities for website visitor engagement. Following a major security breach in August 2025 involving OAuth token theft from the Drift integration, Salesloft began sunsetting Drift and transitioning customers to 1mind AI agents under an exclusive arrangement.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Outreach: Outreach is the closest direct competitor to Salesloft in sales engagement. Both platforms offer multi-channel cadences, AI-driven prioritization, and Salesforce integration targeting mid-market and enterprise B2B sales teams. Third-party data shows Outreach pricing at ~$3K/user vs Salesloft's ~$1K/user.
• Clari: Clari was Salesloft's closest peer in revenue operations and forecasting before the December 2025 merger. Both companies pursued AI-powered deal visibility, forecasting, and revenue intelligence, ultimately consolidating into the combined 'Clari + Salesloft' Predictive Revenue System.
• Gong: Gong is a leading conversation intelligence platform that directly overlaps with Salesloft's Conversations product. Both record, transcribe, and analyze sales calls to surface insights, deal risks, and coaching opportunities for revenue teams.
• Apollo.io: Apollo.io combines a B2B contact database with sales engagement and conversation intelligence, directly competing with Salesloft's Cadence module. Its bundled data + engagement approach appeals to mid-market teams seeking an alternative to Salesloft + ZoomInfo.
• Chorus.ai (ZoomInfo): Chorus.ai, acquired by ZoomInfo, is a direct conversation intelligence competitor to Salesloft Conversations. ZoomInfo's B2B contact data combined with Chorus creates a bundled alternative competing with Salesloft + ZoomInfo partnership.
• Groove: Groove is a sales engagement platform targeting enterprise teams, particularly within Salesforce shops. It competes directly with Salesloft Cadence for multi-channel outreach, pipeline generation, and account-based selling workflows.

Broad incumbents

• HubSpot Sales Hub: HubSpot Sales Hub offers sales engagement, conversation intelligence, deal management, and forecasting as part of its broader CRM and marketing platform. While not specialized like Salesloft, HubSpot's bundled approach competes directly for mid-market budget.
• Salesforce Sales Cloud: Salesforce is Salesloft's deepest integration partner but also a competitive incumbent with Sales Cloud, Einstein AI, and conversation intelligence features. As CRM vendors bundle engagement capabilities, Salesforce represents both an ecosystem dependency and a competitive threat.
• Microsoft Dynamics 365 Sales: Microsoft Dynamics 365 Sales offers sales engagement, conversation intelligence (via Teams), and forecasting as part of its broader enterprise CRM platform. As a broad incumbent, it competes with Salesloft for enterprise budget, especially in Microsoft-centric IT environments.

Emerging players

• 6sense: 6sense is an integration partner of Salesloft but also a partial competitor in buyer intent signals and ABM orchestration. Its Revenue AI for Marketing overlaps with Salesloft's Rhythm AI for buyer signal prioritization across the funnel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/salesloft
• YouTubeyoutube.com/salesloft
• LinkedInlinkedin.com/company/salesloft
• Instagraminstagram.com/salesloft
• Facebookfacebook.com/Salesloft

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds8 records

Investors14 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Salesloft