Zifty
Zifty Global LLC operates a US boutique logistics marketplace that connects restaurants, retailers, and catering businesses with a nationwide network of 12,000+ independent delivery drivers for last-mile food and retail deliveries across 35 states.
- Company typePrivate
- Founded2003
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Zifty does
Zifty Global LLC is a US-based, privately held boutique logistics marketplace founded in 2003 and headquartered in Atlanta. The company operates a digital platform that connects businesses — primarily restaurants, retailers, and catering operators — with a nationwide network of more than 12,000 independent delivery drivers for last-mile delivery of food and retail parcels under 50 pounds. Over more than two decades, Zifty has scaled from a local service with 12 restaurants and 2 drivers to coverage of over 2,500 cities across 35 states, with cumulative deliveries of approximately 2.4 million and a self-reported on-time delivery rate above 96%.
The underlying technology stack combines a self-serve business portal with API integration for enterprise clients, real-time GPS tracking, route optimization software, and custom scheduling tools that support both one-off and recurring routes. The API allows businesses to automate dispatching, monitor status, and manage multiple routes from within their existing systems. Zifty monetizes primarily through transaction-based delivery fees and marketplace commissions, with pricing that varies by delivery size and distance and a typical minimum notice period of two hours. Customers onboard directly through the website signup form, via inside sales for mid-market accounts, or via API integration for enterprise clients such as ezCater, Nash, and Cater Nation.
The company is led by co-founders Todd Miller (President) and Jennifer Peté (Vice President), operates with an employee headcount of 51–100, and shows no publicly disclosed external funding, parent company, or M&A activity. Distribution is single-country (domestic US), and the company relies on website-driven direct acquisition, customer testimonials, and a FAQ-based content marketing approach rather than paid or large-scale field sales.
Zifty firmographics
Firmographics- Name
- Zifty
- Legal name
- Zifty Global LLC
- Website
- https://zifty.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Zifty Global LLC operates a US boutique logistics marketplace that connects restaurants, retailers, and catering businesses with a nationwide network of 12,000+ independent delivery drivers for last-mile food and retail deliveries across 35 states.
- Ownership category
- akta.pro rank
Zifty industry classification
Industry- Product category
- Last-Mile Delivery Marketplace
- NAICS
- Freight Transportation Arrangement (488510), Couriers and Express Delivery Services (492110), Local Messengers and Local Delivery (49221)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- On-Demand / Crowdsourced Delivery Orchestration (TLAEAGAE)
- akta.pro secondary industries
- Quick-Commerce (Rapid Convenience / Dark Stores) (TLAAAHAD), Last-mile Delivery & Courier Networks for Grocery (CRAFAFAL)
Keywords
Where Zifty is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zifty business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Delivery Service Fees: Transaction-based fees charged to businesses for delivery services. Pricing varies based on the size of the delivery and distance involved. The company connects businesses with independent drivers and earns revenue through delivery fees.
- Delivery Marketplace Commission: Zifty operates as a marketplace connecting businesses with independent delivery drivers. Revenue is generated through marketplace delivery fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Custom pricing based on delivery parameters |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Zifty product offering
Product offeringCore offering
Zifty operates a boutique logistics marketplace that connects businesses (restaurants, retailers, and caterers) with a nationwide network of pre-qualified independent delivery drivers for last-mile delivery of food and retail items under 50 pounds. The platform offers real-time GPS tracking, route optimization, flexible scheduling, and API/portal integration across more than 2,500 cities and 35 states.
Product overview
Zifty operates as a unified delivery marketplace platform — not a modular system with add-ons — combining a nationwide network of 12,000+ independent drivers with technology features including real-time GPS tracking, route optimization, flexible scheduling, and API/portal integration into a single cohesive last-mile delivery service. The platform's core value proposition is connecting businesses (primarily restaurants and retailers) with pre-qualified drivers, with all features embedded within the same marketplace rather than sold as separate modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Zifty Delivery Marketplace A boutique logistics marketplace platform that connects businesses with a nationwide network of 12,000+ independent delivery drivers for last-mile delivery of food and retail items under 50 pounds. Includes real-time GPS tracking, route optimization, flexible scheduling, and API/portal integration. Used by restaurants, retailers, and catering businesses across the United States.
Quantifiable outcome
- 96%+ on-time delivery rate
- +2 more outcomes
Companies that use Zifty
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Zifty technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Zifty partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- ezCatercoreezCater is a major catering platform that has partnered with Zifty for delivery services. Heather O from ezCater's Delivery Partnerships team describes Zifty as an incredible partner with reliable drivers and incredible on-time delivery performance.
- NashcoreNash network of merchants uses Zifty for reliable and responsive delivery services. Dean B from Nash Operations notes Zifty's team is sharp with tremendous attention to detail.
- 3 Parks Wine Shopminor3 Parks Wine Shop uses Zifty for wine and retail delivery needs. Sarah P, Founder, reports exceptional service with professional, reliable drivers ensuring orders arrive on time and in perfect condition.
- Cater NationcoreCater Nation has worked with Zifty for over two years as a marked improvement versus previous exclusive third-party delivery partners. Kyle B, Co-Founder, notes Zifty's dedicated Slack channel and professional team caring about partnership success.
Scale indicators5 records
Zifty competitors and assessment
Company assessmentDirect peers
- Dolly: Crowdsourced marketplace for large-item and bulky delivery connecting customers with independent drivers/helpers. Comparable crowdsourced driver marketplace model with similar independent contractor framework.
- Circuit: Route planning and delivery management software for last-mile operations, popular with small and mid-sized delivery businesses. Comparable technology feature set to Zifty's routing/dispatch tools.
- Bringg: Delivery orchestration platform enabling enterprises to manage complex last-mile operations across multiple carriers and providers. Comparable API-first orchestration approach with broader enterprise scope.
- Onfleet: Last-mile delivery management software providing routing, dispatching, and real-time tracking for businesses managing their own fleets. Comparable technology stack to Zifty's platform layer.
- Lugg: On-demand crowdsourced moving and delivery platform connecting customers with drivers and trucks. Comparable independent driver marketplace model targeting same business customers seeking flexible delivery.
- GoShare: Crowdsourced delivery and moving platform connecting businesses and consumers with independent drivers for bulky items and last-mile needs. Comparable independent driver marketplace structure.
- DispatchTrack: Last-mile delivery management platform for retail and B2B distribution with routing, scheduling, and customer experience tools. Comparable SMB/mid-market enterprise customer profile.
- Roadie: UPS-owned crowdsourced delivery marketplace connecting businesses with independent drivers for same-day delivery. Most directly comparable to Zifty's asset-light driver-network model across multiple verticals.
Broad incumbents
- DoorDash: Largest U.S. restaurant delivery platform with massive driver network and restaurant penetration. Overlaps with Zifty in restaurant delivery but operates at vastly larger scale with different economics.
- Uber Direct: Uber's white-label on-demand delivery service for merchants, leveraging Uber's driver network. Comparable on-demand delivery offering for businesses with broader B2B infrastructure.
Market position
Strengths5 records
Weaknesses5 records
Key risks6 records
Key highlights6 records
Customer concentration
Zifty social profiles
Digital presenceZifty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zifty leadership team
Management profileNumber of profiles
Profiles2 records
Zifty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zifty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zifty
What does Zifty do?
Zifty operates a boutique logistics marketplace that connects businesses (restaurants, retailers, and caterers) with a nationwide network of pre-qualified independent delivery drivers for last-mile delivery of food and retail items under 50 pounds. The platform offers real-time GPS tracking, route optimization, flexible scheduling, and API/portal integration across more than 2,500 cities and 35 states.
Is Zifty a public or private company?
Zifty is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zifty founded?
Zifty was founded in 2003. It employs 51 to 100 people.
Where is Zifty based?
Zifty is headquartered in Atlanta, United States, in the North America region.
How does Zifty make money?
Two revenue lines are on record. Delivery Service Fees are the primary driver. The others are delivery Marketplace Commission.
Who are Zifty's main competitors?
Direct peers on record are Dolly, Circuit, Bringg, Onfleet, Lugg, GoShare, DispatchTrack and Roadie. Broad incumbents are DoorDash and Uber Direct.
Does Zifty have an API?
Yes. Zifty offers a public API and portal integration that allows businesses to place delivery requests, monitor status updates, manage multiple routes, automate dispatching, and receive real-time notifications. The API enables integration of Zifty's delivery services into existing business systems.
What industry is Zifty in?
Zifty's product category is Last-Mile Delivery Marketplace. Its primary akta.pro industry code is TLAEAGAE, On-Demand / Crowdsourced Delivery Orchestration, with a secondary code of TLAAAHAD, Quick-Commerce (Rapid Convenience / Dark Stores). Its NAICS code is 488510 and its SIC code is 4731.