Women's Golf Day
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Women's Golf Day does
Women's Golf Day (operated by WGD, LLC, headquartered in West Palm Beach, Florida) is a privately held for-profit organization founded in 2016 by Elisa Gaudet to engage, empower, and support women and girls in golf. Its flagship offering is a four-hour, beginner-friendly event format originally held on the first Tuesday in June, now anchored within a full "Women's Golf Week" that runs from the last Tuesday in May through the first Tuesday in June. Since inception, the event has been hosted at more than 1,350 golf facility locations across 85-86 countries on five continents, making WGD the self-described fastest-growing female golf development initiative in the world. The organization serves two primary customer bases: (1) golf courses, resorts, driving ranges, and golf retailers seeking a turnkey event format and brand association to attract female customers, and (2) individual women and girls ranging from complete beginners to experienced players seeking community and low-pressure entry points into the sport.
The technology stack is a relatively conventional web platform consisting of an interactive global location directory (powered by Google Maps API), the WGD Connect year-round community platform, the WGD Palooza digital activation tool, and a digital marketing toolkit for registered locations. There is no native mobile app, no disclosed AI/ML capability, and no documented proprietary data flywheel. Functional capabilities are limited to location registration, event promotion, and consumer membership management, with individual tee-time booking handled by third-party platforms (e.g., Chronogolf, Nexxchange) linked from location profiles.
The business model combines three revenue streams: (1) tiered annual subscription fees from registered golf facilities ($99 Official / $159 Featured / $350 Premier), (2) individual VIP Memberships sold through WGD Connect, and (3) sponsorship and partner marketing arrangements, supplemented by event participation fees that flow to individual locations rather than to WGD centrally. Distribution is heavily partner-mediated, relying on relationships with the PGA of America, USGA, PGA TOUR, Ladies European Tour, Troon Golf, NGCOA, EGCOA, Topgolf, and other governing bodies and management companies to extend reach without a large direct sales force.
Women's Golf Day firmographics
Firmographics- Name
- Women's Golf Day
- Legal name
- WGD, LLC
- Website
- https://womensgolfday.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Women's Golf Day industry classification
Industry- Product category
- Golf Event Management Services
- NAICS
- Golf Courses and Country Clubs (71391)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)
- akta.pro secondary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
Keywords
Where Women's Golf Day is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Women's Golf Day business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Location Registration Fees: Golf facilities pay annual fees to register as official WGD locations, with tiered pricing providing different levels of visibility and support. Official Location tier at $99/year, Featured Location at $159/year, and Premier Location at $350/year.
- VIP Membership: Individual consumers can purchase VIP memberships providing access to exclusive content, offers, and community features through the WGD Connect platform.
- Event Registration: Some locations charge participants fees for WGD events, while others offer free events. Revenue flows to individual locations rather than to WGD centrally.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Official Location - Basic tier for golf facilities to register and participate |
| Subscription | Annual | Featured Location - Enhanced visibility tier with promotional benefits |
| Subscription | Annual | Premier Location - Premium tier with year-round marketing activities |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Women's Golf Day product offering
Product offeringCore offering
Women's Golf Day operates a global golf event and community platform that organizes an annual week-long celebration (Women's Golf Week) anchored by a flagship four-hour event, while providing golf facilities worldwide with paid registration tiers (Official, Featured, Premier) that include a profile on the interactive global location map, customizable digital marketing toolkits, and promotion. The organization also offers the WGD Connect community platform and VIP membership subscriptions to engage individual women golfers year-round.
Product overview
Women's Golf Day operates a community-focused platform built around an annual golf event initiative. The core offering is a week-long celebration of women and girls in golf, anchored by the flagship one-day WGD event. The platform includes a location directory connecting users to 1,350+ participating golf venues globally, the WGD Connect membership network, WGD Palooza digital engagement activations, and official location registration with tiered membership tiers (Official, Featured, Premier). Additional offerings include travel planning services and a VIP membership subscription. The ecosystem is supported by a network of country ambassadors and regional representatives who organize local events.
Differentiator
Problem solved
Functional benefit
Products and services
- Women's Golf Day Core Event Flagship one-day, four-hour event celebrating women and girls playing golf and learning lifelong skills; now celebrated across an official week from the last Tuesday in May through the first Tuesday in June annually, hosted by 1,350+ registered locations worldwide.
- WGD Connect A community/membership network platform connecting women golfers globally, providing year-round access to resources, special offers, and enhanced participation opportunities beyond the annual WGD Week.
- WGD Palooza Digital Activation Annual digital activation featuring videos, giveaways, interviews, and social engagement across WGD's social media channels to connect golfers virtually and celebrate women's golf.
- Official Location Registration Annual registration program for golf facilities to become official WGD event locations, with tiered pricing (Official $99, Featured $159, Premier $350) offering profile pages, digital marketing toolkit access, featured directory placement, email promotion, and year-round marketing benefits.
- VIP Membership Premium individual consumer subscription tier providing enhanced access to the WGD community, exclusive content, special offers from partners, and priority registration for events through the WGD Connect platform.
- Women's Golf Travel Travel planning services and destination partnerships (including Golfbreaks) helping women golfers plan golf trips to featured WGD locations worldwide.
Quantifiable outcome
- Over 1,350 locations have hosted WGD events since 2016
- +3 more outcomes
Companies that use Women's Golf Day
Customer profileNamed customers17 records
Segments7 records
Ideal customer profiles3 records
Women's Golf Day technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Women's Golf Day partnerships and signals
Strategic signalPartnerships
38 partnerships are on record, tiered core, major and minor.
- PGA of AmericacoreFlagship partnership hosting annual WGD Signature Series event at PGA of America headquarters in Frisco, Texas. The partnership brings together WGD, the PGA of America, and Omni PGA Frisco Resort & Spa for collaborative events celebrating women in golf with instruction, play, networking, and panel discussions.
- USGAcoreOfficial partner providing support and recognition for the WGD initiative. USGA resources are featured on the WGD website for participating locations.
- Japan Golf AssociationcoreNational golf governing body partner promoting WGD in Japan through partnerships with operators like Accordia Golf. Japan has demonstrated significant WGD growth trajectory.
- International Golf FederationcoreGlobal golf federation supporting WGD's international expansion and promoting women's golf development initiatives worldwide.
- GolfbreaksmajorFeatured partner and golf travel company that offers travel packages and booking services for WGD participants and enthusiasts.
- Cutter & BuckmajorGolf apparel brand featured as a partner supporting the WGD initiative through promotional activities.
- AheadmajorGolf accessories and lifestyle brand partner supporting WGD.
- GloveItmajorGolf brand partner supporting the WGD initiative.
- Sky SportsmajorFeatured media partner providing coverage and visibility for WGD events and initiatives.
- Golf NetworkmajorFeatured golf media partner supporting WGD promotion and coverage.
- Omni PGA Frisco Resort & SpacorePremier golf resort and home of the PGA of America hosting flagship WGD Signature Series events annually.
- Annika FoundationmajorFeatured supporter supporting women's and junior golf development through WGD.
- All SquaremajorGolf social platform supporter of WGD initiatives.
- Asian GolfmajorAsian golf media and development organization supporting WGD.
- European TourcoreMajor golf tour supporting WGD as a featured supporter.
- The First TeecoreYouth golf development organization supporting WGD's mission to grow women's golf.
- Golf ChannelcoreGolf media network providing coverage and support for WGD initiatives.
- GolfNowmajorGolf booking technology platform supporting WGD through tee time integration and booking capabilities.
- Ladies European Tour (LET)coreProfessional women's golf tour supporting WGD as a featured supporter.
- NGCOAmajorNational Golf Course Owners Association supporting WGD through North American facility network.
- NGCOA CanadamajorCanadian golf course owners association supporting WGD initiatives in Canada.
- PGA TOURcoreProfessional golf tour supporting WGD as a featured partner.
- TPC PropertiesmajorTournament Players Club network supporting WGD through member facilities.
- Troon GolfmajorGolf facility management company supporting WGD through Troon-affiliated properties.
- Troon InternationalmajorInternational golf facility management supporting WGD at global Troon properties.
- World Golf FoundationcoreFoundation supporting golf development worldwide, featured supporter of WGD.
- Women & GolfmajorWomen's golf media and community platform supporting WGD.
- Women's Golf & TravelmajorGolf travel company specializing in women's golf experiences, supporting WGD.
- Accordia GolfmajorJapan-based golf operator partnering with WGD for events in Japan through partnerships with Japan Golf Association.
- WE ARE GOLFmajorGolf industry coalition supporting WGD initiatives.
- Modest Golf ManagementmajorGolf management company supporting WGD.
- Prestige FlagminorGolf industry partner providing flag and accessory products supporting WGD.
- Make Golf Your ThingmajorGolf diversity and inclusion initiative supporting WGD.
- EGCOAmajorEuropean Golf Course Owners Association supporting WGD in Europe.
- TopgolfmajorGolf entertainment venue chain supporting WGD at affiliate locations.
- European Tour PropertiesmajorEuropean Tour-affiliated golf facilities network supporting WGD.
- Golf TownmajorGolf retailer supporting WGD through store locations and promotions.
- PGA TOUR SuperstoremajorGolf retailer supporting WGD at store locations.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Women's Golf Day competitors and assessment
Company assessmentDirect peers
- The First Tee: A youth-focused golf development nonprofit that, like Women's Golf Day, uses a national network of facilities and structured programs to expand participation in golf. Both share a mission-driven, partnership-led growth model that turns golf venues into on-ramps for new player segments.
- Annika Foundation: A women's and girls' golf development initiative operating globally through events, education, and partnerships. WGD lists Annika as a featured supporter, signaling direct overlap in mission and target audience of women entering the sport.
- Make Golf Your Thing: An industry coalition promoting golf diversity and inclusion. WGD is listed as a partner, reflecting shared goals around broadening participation and competing for the same governing-body and brand sponsorship dollars.
Broad incumbents
- PGA of America: Major U.S. golf association and WGD's flagship Core-tier partner, co-hosting the WGD Signature Series at Omni PGA Frisco. It is a broad industry incumbent whose ecosystem dwarfs WGD while overlapping in growing women's participation.
- Ladies Professional Golf Association (LPGA): The dominant women's professional golf tour and ecosystem operator. It dwarfs WGD in scale but is adjacent in mission (advancing women's golf) and partnership scope, and its tours, players, and events can serve as both funnel and competitor for WGD-aligned activations.
- The R&A: The international golf governing body covering countries outside the U.S. WGD explicitly surfaces R&A resources for participating locations, indicating a partnership and category overlap in organizing global women's golf activity.
- United States Golf Association (USGA): National governing body for U.S. golf and a Core-tier WGD supporter. Operates at far greater scale across the sport but shares WGD's mandate of broadening the game, and its resources are featured directly on the WGD website.
- Ladies European Tour (LET): Europe's leading women's professional golf tour and a Core-tier WGD partner. Comparable in mission (advancing women's golf) but far larger, with its own competitive events that intersect with WGD's grassroots participation agenda.
Others
- Troon: The largest golf management company in the world and a Major-tier WGD partner. Troon operates facilities worldwide and channel-distributes WGD activation across its portfolio, making it both an ecosystem enabler and a benchmark for venue-network scale.
- Golfbreaks: Major golf travel package provider and Major-tier WGD partner. Comparable in addressing golf consumers through curated experiences and a relevant adjacency for WGD's emerging Women's Golf Travel product line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Women's Golf Day social profiles
Digital presenceWomen's Golf Day compliance and trust
Trust signalCompliance3 records
Women's Golf Day financial estimates
Financial estimateRevenue estimate
Valuation estimate
Women's Golf Day leadership team
Management profileNumber of profiles
Profiles1 record
Women's Golf Day funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Women's Golf Day M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Women's Golf Day
What does Women's Golf Day do?
Women's Golf Day operates a global golf event and community platform that organizes an annual week-long celebration (Women's Golf Week) anchored by a flagship four-hour event, while providing golf facilities worldwide with paid registration tiers (Official, Featured, Premier) that include a profile on the interactive global location map, customizable digital marketing toolkits, and promotion. The organization also offers the WGD Connect community platform and VIP membership subscriptions to engage individual women golfers year-round.
Is Women's Golf Day a public or private company?
Women's Golf Day is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Women's Golf Day founded?
Women's Golf Day was founded in 2016. It employs 11 to 50 people.
Where is Women's Golf Day based?
Women's Golf Day is headquartered in New York, United States, in the North America region.
How does Women's Golf Day make money?
Three revenue lines are on record. Location Registration Fees are the primary driver. The others are VIP Membership and event Registration.
Who are Women's Golf Day's main competitors?
Direct peers on record are The First Tee, Annika Foundation and Make Golf Your Thing. Broad incumbents are PGA of America, Ladies Professional Golf Association (LPGA), The R&A, United States Golf Association (USGA) and Ladies European Tour (LET). Others are Troon and Golfbreaks.
Does Women's Golf Day have an API?
No public API is recorded for Women's Golf Day.
What industry is Women's Golf Day in?
Women's Golf Day's product category is Golf Event Management Services. Its primary akta.pro industry code is MPAKABAE, Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs), with a secondary code of MPAKAEAD, Golf Courses & Golf Facilities. Its NAICS code is 71391 and its SIC code is 7997.