Intermark Sistemi
Intermark Sistemi is an Italian value-added AV/IT distributor (Rome HQ, Milan showroom) selling over 40 international brands, including an exclusive Biamp partnership since 2023, to system integrators across corporate, education, government, hospitality, and marine markets, supported by in-house engineering and certified training services.
- Company typePrivate
- Founded1975
- HeadquartersRome, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Intermark Sistemi does
Intermark Sistemi is a privately held Italian value-added distributor and engineering firm headquartered in Rome, with a secondary showroom in Milan (opened November 2022). Founded approximately in 1975 (the company's website claims 50 years operating "on top of a technological wave" of audio, video, and control technology), the company distributes more than 40 international AV brands in Italy, including an exclusive distribution agreement with Biamp since September 2023. Its portfolio spans professional audio (Biamp, Nureva, XILICA, Bosch), LED walls and displays (MAXHUB, Unilumin), video and collaboration (Minrray, Wolfvision, Panasonic PressIT), AV control and KVM (AMX by Harman, CUE, IHSE, Utelogy, GUDE), workspace management (GoBright, ProDVX, NFS), connected lighting (Helvar, Philips Dynalite, KSCAPE), technical furniture (TeamMate, RDI, Audipack, Edbak), and acoustic treatment (Artnovion). The company also operates its own hardware brand, iSistemi, marketing interactive flat panels from 55" to 86" for corporate and education use.
The business model is B2B distribution combined with engineering services: Intermark sells to Italian AV/IT system integrators (organized geographically into North Italy, Emilia-Romagna/Tuscany/Sardinia, and Lazio/Central-South sales regions) and supports those integrators with feasibility studies, custom AMX control software development, commissioning, and certified training (Biamp Tesira, CUE, Turtle AV). Revenue is generated through one-time product distribution and professional/consulting services; pricing is quote-based and not publicly disclosed. End markets served include corporate, education/university, government and defense, hospitality, retail, museums/theme parks, luxury residential, and marine (cruise ships and yachts). Documented reference customers include Secursat, Barton Park Perugia, ACI Informatica, Hotel Gallia, LASA Venice, Padova Congress, Roma Convention Center (Nuvola Fuksas), RFI, and Vodafone Village.
The company is structured as an Italian s.r.l. a socio unico (single-member limited liability company) led by CEO Fabio Concezzi since 2006 (with the firm since 1995). Approximately 18 named individuals are evidenced across leadership, sales, technical, marketing, operations, and administrative functions, supported by AMX Certified Expert programmers, an audio specialist, and systems developers. Operations are entirely domestic to Italy, and the company is independent with no disclosed external funding, parent company, or subsidiaries.
Intermark Sistemi firmographics
Firmographics- Name
- Intermark Sistemi
- Legal name
- Intermark Sistemi s.r.l. a socio unico
- Website
- https://intermark.it
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Intermark Sistemi is an Italian value-added AV/IT distributor (Rome HQ, Milan showroom) selling over 40 international brands, including an exclusive Biamp partnership since 2023, to system integrators across corporate, education, government, hospitality, and marine markets, supported by in-house engineering and certified training services.
- Ownership category
- akta.pro rank
Intermark Sistemi industry classification
Industry- Product category
- Audio-Visual Systems Distribution
- NAICS
- Electronic Connector Manufacturing (334417), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Electronic Connectors (3678)
- akta.pro primary industry
- Connectors & Interconnect Components (Industrial connectors, terminals, sockets, backplane) (IMAGAJAC)
- akta.pro secondary industry
- Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination) (IMAGAFAB)
Keywords
Where Intermark Sistemi is headquartered
LocationHeadquarters
- HQ city
- Rome
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Intermark Sistemi business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Distribution of AV/IT Products: Revenue primarily from distributing internationally branded AV/IT products (audio, video, lighting, control systems) to system integrators in Italy. Acts as exclusive or authorized distributor for over 40 international brands.
- Technical, Commercial, Consulting & Training Services: Supporting services including technical consulting, commercial support, and training courses for integrator certification (Biamp Tesira, CUE, Turtle AV, AMX programming).
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Intermark Sistemi product offering
Product offeringCore offering
Intermark Sistemi is an Italian value-added distributor that supplies audio, video, lighting, and control (AV/LC) equipment from more than 40 international brands to AV/IT system integrators across Italy. The company combines product distribution with engineering expertise, custom AMX control software development, system commissioning, technical consulting, and certified training programs for system integrators serving corporate, education, government, hospitality, and specialized verticals.
Product overview
Intermark Sistemi is a value-added distributor of international AV brands with engineering expertise, serving as an aggregator of professional audio, video, lighting, and control solutions rather than a single unified product. The portfolio combines products from multiple distributed brands organized into solution categories: Interactive Flat Panels (iSistemi), Professional Audio (Biamp, Nureva, Xilica, Bosch Conference, MVI AudioVisual), LED Walls & Displays (MAXHUB, Unilumin), Video & Collaboration (Minrray, Wolfvision CYNAP, Panasonic PressIT, Josawa), AV Control (CUE, IHSE KVM, Utelogy, GUDE, Viveroo), Workspace Management (GoBright, Evoko, NFS), Technical Furniture (TeamMate, RDI, Audipack, Edbak), Connected Lighting (Helvar, Philips Dynalite, KSCAPE), and Acoustic Treatment (Artnovion). These products integrate through standard protocols like Dante, HDBaseT, NDI, and wireless standards (AirPlay, Miracast) to deliver complete audio-video-light-control ecosystems for corporate, education, government, and hospitality markets.
Differentiator
Problem solved
Functional benefit
Brands
- iSistemi: Brand with which Intermark Sistemi commercializes interactive flat panels (IFP) for corporate and education sectors, featuring 55" to 86" displays with multi-touch, webcam, and connectivity options.
Products and services
- iSistemi Interactive Flat Panels (IFP) Own-brand interactive flat panel displays ranging from 55 to 86 inches for corporate and education sectors, integrating multi-touch technology, integrated webcam with auto-framing, speakers, wired/wireless connectivity, and optional Android/Windows modules for all-in-one conference and education displays.
- Biamp Professional Audio Systems Professional audio systems including DSPs, amplifiers, the Tesira networked AV platform, and Apprimo touch panels for conference rooms, certified for Microsoft Teams and Zoom. Distributed exclusively in Italy by Intermark Sistemi since September 2023.
- Nureva Conference Sound Systems Audio conference systems featuring proprietary Microphone Mist technology with thousands of virtual microphones, including HDL series (plug-and-play) and HDX series (pro-audio flagship with Adaptive Voice Lift and Auracast broadcast).
- XILICA Digital Audio Digital audio products for collaboration including modular audio processors, wall endpoints, speakers, and programmable touch controls supporting Dante protocol and PoE amplifiers. Distributed in Italy by Intermark Sistemi since 2021.
- MAXHUB LED Wall and Displays All-in-one integrated LED walls including the Raptor series for conference rooms, auditoriums, and control rooms.
- Minrray PTZ and Fixed Cameras Professional cameras including PTZ (pan-tilt-zoom) and fixed cameras supporting 4K and Full-HD resolutions with outputs including HDMI, HD-BaseT, 3G-SDI, NDI, IP Streaming, USB 2.0 and 3.0, with optical zoom from 5x to 30x for various room sizes.
- Wolfvision CYNAP Collaboration All-in-one hybrid AV solution for meeting rooms including the Cynap Videobar for wireless presentation, screen mirroring, content collaboration, and recording.
- Panasonic PressIT Collaboration Wireless BYOD (Bring Your Own Device) connectivity solutions enabling cable-free presentation from computers, tablets, and smartphones without dongles or pre-configuration.
- Utelogy Software-Defined AV Management Software-based AV management platform including U-Server, U-Control, U-Manage, and U-Automate for space management, system monitoring, automated device verification, and IT dashboard supervision across buildings.
- VuWall Video Wall Control Video wall control systems including controllers, encoders, and decoders with hybrid AV over IP control and centralized management platform for visualization in enterprise, government, and security sectors.
- IHSE KVM Systems Advanced KVM (Keyboard Video Mouse) devices for broadcast, control rooms, universities, hospitals, banks, military, and air traffic control applications enabling switching between multiple remote computers without data loss.
- GoBright Workspace Management Meet, Work, and Visit management platform for booking desks, meeting rooms, visitor management, and occupancy reporting for smart office environments.
- Philips Dynalite Lighting Control Lighting control systems and building automation solutions for residences, hotels, shopping centers, and offices, including dimmers, relays, DALI systems, LED control, and Antumbra personalized keypads.
- Helvar Intelligent Lighting World leader in DALI systems and intelligent lighting providing wired and wireless solutions for comfortable and sustainable environments using AI principles for adaptive lighting control.
- Arthur Holm Retractable Monitors European-designed fixed and retractable monitors featuring exclusive design, quality materials, and advanced technologies for professional audiovisual applications across more than 20 countries.
- AMX by Harman Control Systems AMX control and automation systems including touch panels, controllers, and the Enova family of AV distribution products. Intermark Sistemi has deep technical expertise with certified ACE programmers and decades of integration experience.
- Engineering and Systems Integration Services Engineering expertise supporting AV/IT system integrators in the development of integrated audio-video-light-control solutions, from feasibility through to testing, simplifying system management and automating processes.
- AMX Control Software Development Proprietary software development for AMX control systems including custom control modules, graphical user interfaces, and commissioning of professional control systems for residential, corporate, and naval applications, performed by certified ACE (AMX Certified Expert) programmers.
- Training and Certification Programs
Quantifiable outcome
- Simplified system management through integrated AV/LC solutions
- +2 more outcomes
Companies that use Intermark Sistemi
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles1 record
Intermark Sistemi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Intermark Sistemi partnerships and signals
Strategic signalPartnerships
37 partnerships are on record, tiered core and minor.
- Biamp (exclusive distribution in Italy)coreIntermark Sistemi holds exclusive distribution rights for Biamp products in Italy. Biamp is a specialist in professional audio systems for commercial applications including conference rooms, classrooms, congress centers, airports, stadiums, retail, and hospitality. Products are certified for Microsoft Teams and Zoom. The exclusive distribution partnership was announced in September 2023.
- Arthur HolmcoreEuropean leader in fixed and retractable monitors characterized by exclusive design and quality materials. Present in more than 20 countries with over 15 years of audiovisual experience. Products integrate architecture, design, and technology.
- NurevacoreNureva develops innovative conference audio systems using proprietary Microphone Mist technology with thousands of virtual microphones for complete room coverage. Distributed in Italy by Intermark Sistemi across the HDL (consolidated plug-and-play) and HDX (pro-audio flagship) product lines.
- XILICAcoreDigital audio products for collaboration spanning modular audio processors, wall endpoints, speakers, and programmable touch panels. Supports Dante protocol and PoE amplifiers. Intermark Sistemi has distributed XILICA in Italy since 2021, with a partnership celebrated as an anniversary relationship.
- MAXHUBcoreAll-in-one integrated LED walls for conference rooms, auditoriums, and control rooms. Intermark Sistemi introduced MAXHUB officially to the Italian market in 2021 as a major addition to their video display portfolio, including the Raptor series LED wall.
- Signify (Philips Lighting)coreSignify partnership for connected lighting and building automation. Intermark Sistemi distributes Philips Dynalite lighting control systems and promotes Signify's connected lighting solutions for smart, flexible, and efficient buildings.
- ProDVXcoreProDVX touch displays with integrated operating systems (Android, Intel) ranging from 7 to 32 inches. Products serve digital signage, room booking, control panels, home automation, and security applications. Distributed alongside GoBright for workspace management solutions.
- WolfvisioncoreDocument cameras and Cynap collaboration systems. WolfVision Cynap is an all-in-one hybrid AV solution for meeting rooms supporting wireless presentation, screen sharing, and recording. Intermark Sistemi distributes WolfVision products for collaboration and content sharing.
- IHSEcoreGerman company (with US and Singapore offices) designing and producing advanced KVM devices for broadcast, control rooms, universities, hospitals, banks, military installations, and air traffic control. KVM technology enables switching of multiple control stations to remote computers without data loss.
- HelvarcoreWorld leader in DALI systems and intelligent lighting. Provides innovative wired and wireless solutions for comfortable and sustainable environments. Applies AI principles to lighting control for adaptive systems ensuring comfort and functionality.
- VuWallcoreVideo wall control systems and AV-over-IP management platform. Leading provider of video wall controllers, encoders, and decoders. Solutions implemented across enterprise, public services, transport, government, defense, security, banking, and education sectors.
- GoBrightcoreMeet, Work, and Visit management platform enabling smart office organization. Three solutions (Meet, Work, Visit) allow organizations to develop new organizational models, save costs, and improve energy efficiency through workspace management.
- UtelogycoreSoftware-defined AV management platform (U-Server, U-Control, U-Manage, U-Automate) for space management and building-level AV supervision. Enables automated device verification, IT dashboard supervision, and efficient maintenance management.
- AMX by HarmancoreAMX control and automation systems including touch panels, controllers, and the Enova family of AV distribution products. Intermark Sistemi has deep technical expertise in AMX with certified ACE programmers and decades of integration experience.
- ArtnovionminorPortuguese company developing and producing high-performance acoustic treatment solutions combining acoustic performance with design and unique visual effects for extraordinary listening experiences.
- AudipackminorEuropean leader in professional monitor and projector mounts, including transport cases, flight cases, and Silent translation booth systems. Offers fixed and automated solutions for professional and residential markets.
- EdbakminorLED wall and display mounting systems manufacturer. Owns modern machinery for sheet metal, tube, and profile processing, laser cutting, CNC machining, surface treatment, and assembly, with a dedicated design and research laboratory.
- GUDEminorGerman manufacturer of Power Distribution Units (PDU) and monitoring/control solutions for AV/IT power and environmental parameters. Products ideal for corporate IT, AV, KVM installations, server rooms, data centers, and industrial environments.
- iSistemi (own brand)coreOwn-brand Interactive Flat Panels (IFP) from 55 to 86 inches for corporate and education sectors. Integrates multi-touch, auto-framing webcam, quality speakers, wired/wireless connectivity, and optional Android/Windows modules for all-in-one conference and education displays.
- JosawaminorGerman brand offering innovative AV products specifically designed for the AV market, with over 15 years of AV experience. Products come with 7-year warranty, emphasizing reliability and quality.
- KSCAPE (K-Array group)minorInnovative product line from the K-Array group (Firenze-based audio manufacturer) combining lighting and audio. RAIL system is a modular track with integrated audio, configurable for hotels, offices, shops, luxury residences, and museums.
- LINDYminorGlobal connectivity solutions provider operating in nearly 90 countries, with over 80 years of innovation in AV & IT connectivity. Provides solutions for connecting, sharing, converting, and extending digital and analog signals.
- MinrrayminorFixed and PTZ cameras for classrooms and conference rooms with excellent price/performance ratio. 4K and Full-HD resolutions, HDMI, HD-BaseT, 3G-SDI, NDI, IP Streaming, USB 2.0 and 3.0 outputs. Zoom from 5x to 30x for various room sizes.
- NFSminorSpace management software simplifying room booking with catering management, badge printing, and experience personalization. Includes reporting tools for efficient room management.
- Panasonic Collaboration (PressIT)minorWireless BYOD connectivity solutions (PressIT) enabling cable-free presentation from any device—computer, tablet, or smartphone—without dongles or pre-configuration.
- RDI RoomDimensionsminorSpanish company providing technical furniture and ergonomic solutions for 24/7 control rooms and operational environments. Products improve management and organization of non-stop operational spaces.
- TeamMateminorRoomware solutions for technical furnishing in education, corporate, and specialist sectors. Maximizes space potential through products developed from years of experience and custom/specialist solutions.
- UniguestminorUnified Digital Signage, IPTV, and video platform for integrated media management. Scalable and secure solutions for hotels, stadiums, offices, and university campuses worldwide.
- ViveroominorInnovative iPad docking stations for smart homes, hotels, and businesses. Essential design with rotation and insertion/extraction functionality for fixed or surface-mounted installations.
- BoschcoreConference and audio solutions from Bosch covering microphone bases, flush-mount solutions, and conference systems designed for boardrooms, board meeting rooms, and large meeting spaces.
- Huawei eKitcoreAll-in-one intelligent collaboration solutions including IdeaHub S3 and B3 interactive displays and Board 3 Pro. Features AI integration, premium design, and wireless connectivity for meeting rooms and educational spaces.
- CUEcoreAV control systems with AI-powered programming assistant. CUE Visual Composer and CUE Configuration Tool support IP, serial, relay, and IR communication protocols for creating custom AV control solutions.
- Turtle AVcoreAV-over-IP infrastructure solutions for high-performance networks. Training covers theory of AV-over-IP networking, advanced Multiview layouts, and centralized control management for control rooms, large meeting rooms, auditoriums, and digital signage.
- UnilumincoreLED display and videowall solutions for indoor and outdoor applications including control rooms, broadcast, corporate, retail, and sports venues.
- MVI AudioVisualminorProfessional audiovisual solutions for various commercial applications.
- IBConnectminorTechnical furniture and connectivity solutions for professional AV environments.
- SCT Sound Control TechnologiesminorAudiovisual connectivity and mounting solutions for professional installations.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Intermark Sistemi competitors and assessment
Company assessmentRegional players
- AVS Group: AVS Group is a Spanish AV integration and distribution company serving the Iberian market with professional AV and control solutions. Comparable to Intermark in value-added AV integration focus but primarily serves Spain and Portugal rather than Italy, making it a regional rather than direct competitor.
- COMM-TEC: COMM-TEC is a German value-added AV distributor specializing in professional AV, signal management, and control solutions for system integrators in German-speaking markets. Comparable to Intermark's value-added distribution model and brand portfolio overlap, but focused on DACH geography rather than Italy.
Broad incumbents
- ADI Global Distribution: ADI Global Distribution is a global AV, security, and low-voltage products distributor owned by Honeywell, serving residential and commercial integrators worldwide. Comparable to Intermark in distribution focus on AV products but operates globally at much larger scale and includes security categories outside Intermark's portfolio.
- Maverick AV Solutions (TD SYNNEX): Maverick AV Solutions is the European pro-AV division of TD SYNNEX, serving professional AV resellers and integrators across Europe. Comparable to Intermark in AV distribution focus and integrator channel, but with materially larger scale and broader pan-European reach that could threaten Intermark's Italian integrator relationships.
- Midwich: Midwich is a UK-headquartered value-added AV distributor with pan-European operations serving system integrators and resellers. Comparable to Intermark in business model (value-added distribution with technical support and training), though operating at significantly larger scale and broader geographic footprint across the UK and Europe.
- Exertis (DCC Technology): Exertis is a major European AV and IT distributor, part of DCC Technology, distributing audio, video, and connectivity products across multiple categories. Comparable to Intermark in B2B value-added distribution model but operates at much larger scale, broader product categories, and across more European geographies.
Direct peers
- Prase Engineering: Prase Engineering is an Italian value-added AV distributor specializing in professional audio, video, and lighting solutions for system integrators across Italy. Direct peer to Intermark Sistemi with similar business model, overlapping brand portfolio, and competing for the same Italian integrator channel.
Emerging players
- Lightware Visual Engineering: Lightware Visual Engineering is a Hungarian manufacturer and global distributor of AV signal management and matrix switching solutions. Comparable to Intermark in the AV signal routing and distribution space (overlapping with LINDY and IHSE product lines), but operates primarily as a manufacturer with its own direct channel rather than as a multi-brand distributor.
Market position
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Intermark Sistemi social profiles
Digital presenceIntermark Sistemi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Intermark Sistemi leadership team
Management profileNumber of profiles
Profiles8 records
Intermark Sistemi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Intermark Sistemi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Intermark Sistemi
What does Intermark Sistemi do?
Intermark Sistemi is an Italian value-added distributor that supplies audio, video, lighting, and control (AV/LC) equipment from more than 40 international brands to AV/IT system integrators across Italy. The company combines product distribution with engineering expertise, custom AMX control software development, system commissioning, technical consulting, and certified training programs for system integrators serving corporate, education, government, hospitality, and specialized verticals.
Is Intermark Sistemi a public or private company?
Intermark Sistemi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Intermark Sistemi founded?
Intermark Sistemi was founded in 1975. It employs 11 to 50 people.
Where is Intermark Sistemi based?
Intermark Sistemi is headquartered in Rome, Italy, in the Europe region.
How does Intermark Sistemi make money?
Two revenue lines are on record. Distribution of AV/IT Products are the primary driver. The others are technical, Commercial, Consulting & Training Services.
Who are Intermark Sistemi's main competitors?
Regional players on record are AVS Group and COMM-TEC. Broad incumbents are ADI Global Distribution, Maverick AV Solutions (TD SYNNEX), Midwich and Exertis (DCC Technology). Prase Engineering is listed as a direct peer. Lightware Visual Engineering is listed as an emerging player.
Does Intermark Sistemi have an API?
No public API is recorded for Intermark Sistemi.
What industry is Intermark Sistemi in?
Intermark Sistemi's product category is Audio-Visual Systems Distribution. Its primary akta.pro industry code is IMAGAJAC, Connectors & Interconnect Components (Industrial connectors, terminals, sockets, backplane), with a secondary code of IMAGAFAB, Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination). Its NAICS code is 334417 and its SIC code is 3678.