Hendriks Ultieme Klasse

What Hendriks Ultieme Klasse does

Hendriks Beleef Ultieme Klasse is a privately held Dutch outdoor living services and retail company founded in 1979 and headquartered in Didam, Netherlands. Operating under the unified Hendriks brand since 1979, the company has expanded into four core divisions: Hendriks Tuinen (bespoke garden design, construction, and maintenance for high-end residential properties), Hendriks Omheining (specialized fencing with particular strength in the equestrian/hippische sport market, including the De Sutter sub-brand for arena and pasture fencing), Hendriks Outdoor Styling (premium outdoor furniture and accessories retail), and Hendriks Landscape (international landscape projects).

The business combines professional services with curated physical and digital retail. Its signature asset is a 4,000m² destination showroom and show garden in Didam (600m² indoor plus 3,400m² outdoor), complemented by a second showroom in Winterswijk and operational teams in Eibergen. The retail arm is an authorized dealer for 25+ premium international outdoor brands (Tribù, Dedon, Royal Botania, Atelier Vierkant, Piet Boon, Gloster, Extremis, Fermob, Tuuci, Heatsail, Umbrosa, Ofyr, Focus, among others), with items priced from approximately €141 to over €22,000. Two dedicated webshops (hendriksultiemeklasse.nl/webshop and hendriksomheining.nl) extend the retail footprint online.

The company generates revenue through three streams: (1) project-based professional services (garden design, installation, fencing installation, and ongoing maintenance under quote-based pricing); (2) one-time hardware sales of fencing systems and equestrian fencing products; and (3) unit-priced retail of premium outdoor furniture, pottery, lighting, heaters, and BBQs. The go-to-market combines an enterprise field-sales motion (consultants conducting site visits for bespoke projects) with direct-to-consumer retail through the showrooms and webshops, plus event-driven conversion via the project portfolio. The business is independently owned (owner Diderik Corts), has 11–50 employees, and serves primarily affluent Dutch homeowners and equestrian property owners, with selective international exposure via Hendriks Landscape.

Name

Hendriks Ultieme Klasse

Legal name

Hendriks Beleef Ultieme Klasse

Website

https://hendriksultiemeklasse.nl

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Hendriks Ultieme Klasse is a privately held Dutch outdoor living company that designs, builds, and maintains luxury gardens and equestrian fencing while retailing premium outdoor furniture from 25+ international brands through showrooms in Didam and Winterswijk. It primarily serves affluent Dutch homeowners and equestrian property owners.

Ownership category

akta.pro rank

Product category

Garden Design & Outdoor Living Services

NAICS

Lawn and Garden Equipment and Supplies Retailers (4442), Building Material and Garden Equipment and Supplies Dealers (444)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Fence & Gate Wood Repair (Posts, Pickets, Rails) (HSAGABAH)

akta.pro secondary industry

Pergola, Arbor & Trellis Installation/Repair (HSAIAJAG)

Keywords

• Garden design services
• Landscape construction
• Premium outdoor furniture
• Equestrian fencing solutions
• Garden maintenance services

Headquarters

HQ city

Didam

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Garden Design, Installation & Maintenance Services: The company's primary revenue stream is custom garden design, construction, and ongoing maintenance services. With 45 years of expertise, Hendriks designs and installs exclusive gardens ranging from modern rooftops to luxury country estates, including garden architecture and specialized landscape projects.
2. Fencing & Equestrian Fencing Products: Revenue is generated through the sale and installation of fencing systems, gates, and equestrian fencing products under the Hendriks Omheining brand. Products include wooden fencing, paddock fencing, field fencing, small livestock fencing, and horse arena fencing, sold via dedicated webshop (hendriksomheining.nl).
3. Exclusive Outdoor Furniture & Accessories Retail: The company retails premium outdoor furniture, planters, lighting, heaters, BBQs, and accessories through its Hendriks Outdoor Styling showroom and webshop. Products span luxury brands including Tribu, Dedon, Royal Botania, Gloster, Piet Boon, and Atelier Vierkant, with prices ranging from approximately €141 to over €22,000 per item.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Hendriks Ultieme Klasse designs, constructs, and maintains exclusive gardens, supplies and installs fencing (with particular expertise in equestrian sports fencing), and retails premium outdoor furniture and accessories through physical showrooms and online webshops. The company delivers bespoke garden projects, ongoing maintenance, fencing systems, and curated luxury outdoor furniture from over 20 international brands for affluent private and business clients across the Netherlands.

Product overview

Hendriks Ultieme Klasse operates as a diversified outdoor living services company with three interconnected divisions: (1) Hendriks Tuinen provides full-service garden design, installation, and maintenance for exclusive residential properties; (2) Hendriks Omheining specializes in fencing and enclosure solutions with particular expertise in equestrian sports fencing through the De Sutter sub-brand; and (3) Hendriks Outdoor Styling operates a luxury outdoor furniture and accessories retail operation featuring an extensive showroom and two webshops. The product portfolio includes premium garden furniture and accessories from over 20 international partner brands including Tribù, Dedon, Royal Botania, Atelier Vierkant, Extremis, Piet Boon, Gloster, and others, covering categories such as lounge chairs, dining sets, outdoor sofas, sun loungers, pottery/planters, parasols, heaters, BBQs, and outdoor lighting.

Differentiator

Problem solved

Functional benefit

Products and services

• Hendriks Tuinen (Garden Design, Installation & Maintenance) Full-service garden design, construction, and ongoing maintenance offering for exclusive residential properties ranging from modern urban homes and city gardens to country estates, including specialized formats such as roof gardens, swimming pool gardens, forest gardens, Mediterranean, modern, and rustic designs.
• Hendriks Omheining (Fencing & Enclosures) Specialized fencing and enclosure solutions sold and installed across the Netherlands, with particular expertise in equestrian sports fencing. Products include wooden fencing, riding arena fencing, pasture fencing, wire fencing, small animal enclosures, sheep fencing, and gates.
• Hendriks Outdoor Styling (Premium Outdoor Furniture Retail) High-end outdoor furniture, planters, lighting, fireplaces, BBQs, heaters, parasols, and accessories retail offering operated through a 4000m² showroom/show garden in Didam and a secondary showroom in Winterswijk, plus an online webshop. Features curated collections from over 20 international luxury brands.
• Hendriks Landscape (International Landscape Projects) Landscape design and execution services for international projects, complementing the Dutch domestic garden services with cross-border capability.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

25 partnerships are on record, tiered core and minor.

• TribucoreChannel Partner/ Reseller/ DistributorHendriks Ultieme Klasse is an authorized dealer of Tribu, a Belgian luxury outdoor furniture brand with over 50 years of history. The company retails Tribu products including dining sets, lounge chairs, sofas, and accessories through its showroom and webshop, with items priced from approximately €30 to over €19,000.
• DedoncoreChannel Partner/ Reseller/ DistributorDedon is a German luxury outdoor furniture brand founded in 1990. Hendriks retails Dedon products including Mbrace, Tibbo, and Satellite collections through its showroom and webshop, featuring items such as the Dala lounge chair set at €2,999 and Tibbo dining tables up to €7,690.
• Royal BotaniacoreChannel Partner/ Reseller/ DistributorRoyal Botania is a Belgian luxury outdoor furniture and planter brand. Hendriks retails Royal Botania products including the Zidiz dining table, Strappy dining chair, Archy lounge chair, Botaniq planter, Mozaix modular lounge, and many others, with prices ranging from approximately €999 to over €22,000.
• Atelier VierkantcoreChannel Partner/ Reseller/ DistributorAtelier Vierkant is a Belgian family business founded in 1998, specializing in handcrafted ceramic pots for indoor and outdoor use. Hendriks is an authorized dealer holding large stock in their show garden. Products range from approximately €141 to €14,519, with over 160 different models available. Each pot takes 4-6 weeks to produce.
• GlosterminorChannel Partner/ Reseller/ DistributorGloster is a German outdoor furniture brand. Hendriks retails Gloster products including the Zenith lounge chair (from €3,320) and related accessories.
• Piet BoonminorChannel Partner/ Reseller/ DistributorPiet Boon is a Dutch design brand known for its TIMME outdoor collection. Hendriks retails Piet Boon dining tables and chairs, including the TIMME dining table from approximately €4,381 and TIMME chair with arms from approximately €2,064.
• ExtremisminorChannel Partner/ Reseller/ DistributorExtremis is a Belgian outdoor furniture brand. Hendriks retails Extremis products including the Hopper bench (from approximately €3,406), Hopper combo tables, and Pantagruel picnic tables.
• FermobminorChannel Partner/ Reseller/ DistributorFermob is a French outdoor furniture brand. Hendriks retails Fermob products including the Bellevie lounge sofa composition (from approximately €3,790), Sixties chair, and Louisiane bench (from approximately €585).
• JardinicominorChannel Partner/ Reseller/ DistributorJardinico is a Belgian brand specializing in outdoor parasols and furniture. Hendriks retails Jardinico products including the Caractere parasol (from approximately €7,135), TONDO lounge and dining furniture, NATURE bench, and Tatami side tables.
• DomaniminorChannel Partner/ Reseller/ DistributorDomani is an outdoor pottery brand. Hendriks retails Domani Atlantis Natural pots in sizes 60cm, 80cm, and 120cm, priced from approximately €1,879 to €1,879 per unit.
• WunderminorChannel Partner/ Reseller/ DistributorWunder is a designer outdoor furniture brand. Hendriks retails Wunder products including The Circle dining table set (from approximately €10,769) and The Bench (from approximately €2,299).
• Cane-lineminorChannel Partner/ Reseller/ DistributorCane-line is a Danish outdoor furniture brand. Hendriks retails Cane-line products including the Peacock dining chair (from approximately €799 per set) and Circle Soft Rope poef.
• TuuciminorChannel Partner/ Reseller/ DistributorTuuci is a luxury parasol brand. Hendriks retails Tuuci products including the OM Max Cantilever parasol priced from approximately €10,815.
• OfyrminorChannel Partner/ Reseller/ DistributorOfyr is a premium outdoor BBQ and fireplace brand. Hendriks retails Ofyr products as part of its Haarden & BBQ's category in the webshop.
• HeatsailminorChannel Partner/ Reseller/ DistributorHeatsail is a luxury outdoor heater brand. Hendriks retails Heatsail products as part of its Heaters category in the webshop.
• FocusminorChannel Partner/ Reseller/ DistributorFocus is a designer outdoor fireplace brand. Hendriks retails Focus products as part of its Haarden (fireplaces) category in the webshop.
• Vincent SheppardminorChannel Partner/ Reseller/ DistributorVincent Sheppard is a Belgian outdoor furniture brand. Hendriks retails Vincent Sheppard products including the Loop lounge chair (from approximately €525).
• RoolfminorChannel Partner/ Reseller/ DistributorRoolf is a Dutch outdoor furniture brand. Hendriks retails Roolf products including the Silky Round (from approximately €839), Dotty Club Corner, and Dotty Love Seat.
• SeraxminorChannel Partner/ Reseller/ DistributorSerax is a Belgian design brand. Hendriks retails Serax products including the August Sand bistro set (from approximately €895), designed by Vincent Van Duysen.
• SunsminorChannel Partner/ Reseller/ DistributorSuns is an outdoor furniture brand. Hendriks retails Suns products including the Matera dining chair and Savona dining table with lighting.
• UmbrosaminorChannel Partner/ Reseller/ DistributorUmbrosa is a Belgian luxury parasol brand. Hendriks retails Umbrosa products as part of its parasol category in the webshop.
• WeltevreeminorChannel Partner/ Reseller/ DistributorWeltevree is a Dutch outdoor design brand. Hendriks retails Weltevree products as part of its accessories category in the webshop.
• RiZZminorChannel Partner/ Reseller/ DistributorRiZZ is an outdoor accessories brand. Hendriks retails RiZZ products as part of its accessories category in the webshop.
• Luca LifestyleminorChannel Partner/ Reseller/ DistributorLuca Lifestyle is an outdoor pottery brand. Hendriks retails Luca Lifestyle products including the Ruvido Combi planter (from approximately €236) in various earth-tone colors.
• MiinuminorChannel Partner/ Reseller/ DistributorMiinu is an outdoor rug brand. Hendriks retails Miinu products including the Koi outdoor rug collection.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Donkergroen: Dutch premium landscaper providing garden design, construction, and maintenance for private and corporate clients. Overlaps with Hendriks Tuinen across the full garden lifecycle service offering and high-end Dutch customer base.
• Copijn Groenekan: Dutch garden design and landscape architecture firm offering bespoke garden design and implementation for high-end residential clients. Directly comparable to Hendriks Tuinen in target market, service model, and premium positioning within the Netherlands.
• Tuinvisie: Dutch garden design and implementation specialist focused on exclusive residential projects. Comparable to Hendriks in serving affluent Dutch homeowners with bespoke garden architecture and installation.
• Gadero: Dutch outdoor products retailer specializing in fencing, gates, garden structures, and outdoor furniture. Comparable to Hendriks Omheining and Outdoor Styling across the fencing and outdoor living product categories.
• Kees Smit Tuinmeubelen: Large Dutch outdoor furniture retailer with multiple showrooms and an extensive webshop. Direct competitor to Hendriks Outdoor Styling across premium and mid-range outdoor furniture assortments, with stronger scale but less service integration.
• Nico Wissing Ontwerp: Dutch garden designer and landscaper specializing in exclusive residential and commercial garden design. Comparable to Hendriks Tuinen on the design and high-end project execution side, though more design-led than integrated service.

Broad incumbents

• Intratuin: Largest Dutch garden center chain with national coverage and broad assortment spanning plants, garden equipment, outdoor furniture, and lifestyle products. Overlaps with Hendriks Outdoor Styling but at a different price tier and scale.
• Mandemakers: Large Dutch home and garden retail group operating multiple banners across furniture, kitchens, and outdoor living. Broad incumbent adjacent to Hendriks' premium outdoor furniture positioning, but at a larger and more mass-market scale.
• Hornbach: European DIY and garden retail chain operating in the Netherlands. Broad incumbent offering building materials, garden supplies, fencing, and outdoor products across mass-market and pro-DIY segments.

Others

• Weltevree: Dutch outdoor design brand sold through Hendriks' webshop. Ecosystem participant rather than direct competitor — a partner brand whose products are retailed via Hendriks' channels, illustrating the brand-portfolio model Hendriks competes with broader retailers in.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hendriks-hoveniers

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hendriks Ultieme Klasse