Naturally Network
Naturally Network is a U.S. non-profit membership community serving 32,000+ conscious CPG companies and 65,000+ audience members through 11 regional chapters, national programming, trade show pavilions, and the CPG Academy education platform.
- Company typePrivate
- Founded-
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Naturally Network does
Naturally Network is a U.S.-based non-profit membership community serving founders, professionals, and service providers in the natural, organic, and better-for-you consumer packaged goods (CPG) industry. The organization operates a federated chapter model across 11 regional markets (Austin, Colorado, Chicago, Los Angeles, Minnesota, New York, New England, NorCal, San Diego, Seattle, and Wisconsin) and runs national programs including the Women in CPG Summit, ConsciousCPG Summit, Naturally Rising pitch competition, ConsciousCPG Awards, Minority-Owned Fellowship, trade show pavilions, and a national job board. Its ecosystem reaches an audience of 65,000+ and serves 32,000+ unique companies, with 5,000+ members and 2,000+ new members added in 2025.
The organization's core product surface combines programming (events, competitions, fellowships, trade show pavilions) with a digital education platform, CPG Academy, launched in June 2025 and hosted on Thinkific, featuring expert-led courses such as Retail Launch Lab. Operational infrastructure is built on Glueup (event and chapter membership management), Airtable (partner and pavilion applications), Canva (impact reports), and ForceBrands (job board). The organization does not develop proprietary technology; it functions as a community and content layer over third-party platforms.
Revenue is generated through three principal streams: tiered corporate partnerships (Community Leader at $30,000+/year and Community Builder at $12,500+/year), event sponsorships ranging from $1,000 to $25,000, and individual chapter memberships whose pricing is set locally. Supplemental revenue comes from certified environmental donations via the 1% for the Planet partnership (announced June 2026) and individual giving. A 5-person national staff coordinates the work alongside roughly 20 board members and 11 chapter leaders.
Naturally Network firmographics
Firmographics- Name
- Naturally Network
- Legal name
- Naturally Network
- Website
- https://naturallynetwork.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Naturally Network is a U.S. non-profit membership community serving 32,000+ conscious CPG companies and 65,000+ audience members through 11 regional chapters, national programming, trade show pavilions, and the CPG Academy education platform.
- Ownership category
- akta.pro rank
Naturally Network industry classification
Industry- Product category
- Trade Association & Industry Community Services
- NAICS
- Convention and Trade Show Organizers (561920), Professional Organizations (81392)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Membership Communities with Learning (Community-Led Education) (MPACALAF)
- akta.pro secondary industries
- Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK), Executive Summits & Invitation-Only Forums (MPAGAGAK)
Keywords
Where Naturally Network is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Naturally Network business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others, Technology or R&D
Revenue model
- Partnership Programs: Naturally Network generates revenue primarily through two tiers of corporate partnerships: Community Leader Partner ($30,000+) and Community Builder Partner ($12,500+). These partnerships provide brand visibility, marketing opportunities, access to the network, and speaking slots at events.
- Event Sponsorships: Sponsorship opportunities at flagship events including Newtopia Now, ConsciousCPG Summit, Women in CPG Summit, and trade shows. Sponsorship levels range from $1,000 to $25,000 depending on the event and tier.
- Chapter Memberships: Regional chapters charge membership fees to CPG founders and professionals. Access to CPG Academy is included with membership. Individual chapters set their own membership pricing.
- Donations and Environmental Partnerships: As a 1% for the Planet Environmental Partner, Naturally Network receives certified environmental donations from member companies committed to annual giving.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Community Leader Partnership - Premium tier for industry leaders |
| Subscription | Annual | Community Builder Partnership - Entry-level brand awareness partnership |
| Other | Multi-year contract | Event Sponsorship - Presenting Partner at Newtopia Now |
| Other | Multi-year contract | Event Sponsorship - Hospitality Partner |
| Other | Multi-year contract | Event Sponsorship - ConsciousCPG Award Sponsor |
| Other | Multi-year contract | Event Sponsorship - Pavilion Impact Partner |
| Other | Multi-year contract | Grow the Good Table Host |
| Other | Multi-year contract | In-Kind Prize Partner |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Naturally Network product offering
Product offeringCore offering
Naturally Network is a non-profit membership community serving conscious companies in the natural, organic, and better-for-you CPG industry. Its core offering is a national membership organization with 11 regional chapters providing community engagement, paired with industry-level access through flagship programs including trade show pavilions, the CPG Academy online education platform, the Naturally Rising pitch competition, ConsciousCPG Summit and Awards, Women in CPG Summit, and the Minority-Owned Fellowship. Revenue is generated primarily through tiered corporate partnerships ($12,500–$30,000+) and event sponsorships.
Product overview
Naturally Network is a membership organization serving the natural, organic, and better-for-you CPG industry with a platform-plus-programs model. The core offering is its membership community, which provides access to educational resources (CPG Academy with Retail Launch Lab course), networking programs (11 regional chapters), events (Women in CPG Summit, ConsciousCPG Summit), competitions (Naturally Rising pitch competition), awards (ConsciousCPG Awards), trade show support (pavilions, panels), a job board, and the Minority-Owned Fellowship. The ecosystem serves 65,000+ audience members and 32,000+ unique companies.
Differentiator
Problem solved
Functional benefit
Brands
- CPG Academy: National education and community hub offering on-demand, expert-led courses for CPG founders including topics like pricing, capital, branding, retail, and operations. Includes the Retail Launch Lab course.
- Women in CPG Summit
- Naturally Rising
- ConsciousCPG Summit
- Minority-Owned Fellowship
- ConsciousCPG Awards
Products and services
- Naturally Network Membership Community
Quantifiable outcome
- 65,000+ audience reach across ecosystem
- +4 more outcomes
Companies that use Naturally Network
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles2 records
Naturally Network technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Naturally Network partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core and minor.
- 1% for the PlanetcoreNaturally Network joined as an Environmental Partner, allowing member companies to direct their 1% annual giving to support non-profit programming including ConsciousCPG Summit, Naturally Rising, and ConsciousCPG Awards.
- SPINScoreSPINS is a partner featured on the Naturally Network Partners page. SPINS provides CPG intelligence and speaks the language of CPG data. The partnership includes brand visibility opportunities and thought leadership collaboration.
- Cambium AnalyticacoreCommunity Leader Partner (Founding Title Sponsor) that provides sponsorship for Naturally Rising pitch competition. Offers annual t-shirts for competition participants and supports the Grow the Good Tables at events.
- Moss AdamscoreCommunity Leader Partner and Founding Title Sponsor. Professional services firm providing accounting and advisory support to CPG brands.
- New Nexus GroupcoreCommunity Leader Partner providing business development and consulting services to CPG brands.
- AWG LawminorCommunity Builder Partner providing legal services specialized for CPG brands.
- Beyond BrandsminorCommunity Builder Partner providing brand development and marketing services.
- NIQcoreMinority-Owned Fellowship Partner and presenter for national Pitch Slam. NIQ provides CPG intelligence data and insights. Supports programs for underrepresented founders and minority-owned small businesses.
- The Angel GroupcoreMinority-Owned Fellowship Partner supporting diversity and inclusion initiatives in the CPG industry.
- UNFIcoreMinority-Owned Fellowship Partner and major distributor. Participates in Naturally Network pavilion activities exploring UNFI's Endless Aisle UpNext program for emerging brands.
- SupplySide Networkcore3-year partnership creating greater access to CPG business foundations. SupplySide provides the Hosted Buyer Program bringing 40 emerging brands to SupplySide West with scholarships including airfare, hotel stipends, and complimentary badges.
- New Hope NetworkcoreLong-standing partnership for Expo West and Newtopia Now events. New Hope Network organizes major trade shows and partners with Naturally Network for kick-off events and pavilion programming.
- SFA (Specialty Food Association)corePartnership for SFA Summer and Winter Fancy Food Shows. Naturally Network hosts pavilions, panels, and networking events at these major industry trade shows.
- ForceBrandscorePowers the Naturally Network Job Board - the only national job board focusing on natural and organic product industry roles. Members get 20% partner discount on cross-posting.
- VdrivenminorSupports Naturally Network Pavilion and emerging CPG brands at trade shows. Provides data-driven sales strategies to get food and beverage products onto retail shelves.
- ThinkificcorePlatform provider for CPG Academy online education. Hosts all course content including video lessons, presentations, and downloadable resources.
- RangeMeminorCommunity Builder Partner and platform connecting brands with retail buyers. Featured at SFA SparkStage and events.
- Social NatureminorCommunity Builder Partner providing influencer and consumer engagement platform for natural products brands.
- PartnerSlateminorCommunity Builder Partner connecting CPG brands with service providers and partners.
- rePurpose GlobalminorPartner featured at Naturally Network booth during events. Provides plastic credit and sustainability solutions for brands.
- McCormick Flavor SolutionsminorPartners with Naturally Network for happy hour events at SupplySide West, bringing together emerging brands and industry leaders.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Naturally Network competitors and assessment
Company assessmentBroad incumbents
- Informa Markets: Global trade show organizer and parent of New Hope Network, SupplySide, and other natural-products events. Operates at much larger scale than Naturally Network and defines the trade show calendar the network depends on.
- Techstars: Global startup accelerator with CPG-relevant programs (e.g., Techstars Farm to Fork, retail accelerators) that compete for emerging-brand attention and corporate sponsorship dollars targeting early-stage CPG founders.
- New Hope Network: Owned by Informa Markets, it organizes Expo West, Newtopia Now, and other large natural-products trade shows. A larger incumbent that provides the trade show infrastructure Naturally Network activates on while also serving overlapping emerging-brand and partner communities.
- SupplySide / SupplySide Network: Industry trade show and content brand for ingredients and finished CPG, organized by Informa Markets. Strategic co-development partner of Naturally Network via the Hosted Buyer Program and a competing venue for partner marketing dollars.
Emerging players
- RangeMe: Product discovery platform connecting emerging CPG brands with retail buyers. A Community Builder Partner that overlaps directly with Naturally Network's market-access mission via a digital-first model.
Others
- SPINS: CPG market intelligence and data platform serving retailers, brands, and service providers. A Naturally Network Community Leader Partner rather than direct competitor, but operating adjacent to the same emerging-brand ecosystem.
- ForceBrands: Recruitment and job marketplace platform serving CPG, beverage, and hospitality brands. Powers the Naturally Network Job Board as a channel partner rather than a direct competitor.
Direct peers
- Natural Products Association: The largest US trade association dedicated to the natural products industry, with advocacy, member education, and industry events. It is the most direct competitor for natural/CPG membership mind-share and corporate sponsorship dollars.
- Specialty Food Association: Trade association for specialty food makers and the organizer of the Fancy Food Shows (Summer and Winter). Directly comparable as a membership organization serving the same natural/specialty CPG audience and a frequent event partner of Naturally Network.
- Organic Trade Association: US-based membership trade association for the organic products industry. Comparable in mission (advancing organic/natural products) and audience (natural/organic CPG brands, retailers, and service providers).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Naturally Network social profiles
Digital presenceNaturally Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
Naturally Network leadership team
Management profileNumber of profiles
Profiles9 records
Naturally Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Naturally Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Naturally Network
What does Naturally Network do?
Naturally Network is a non-profit membership community serving conscious companies in the natural, organic, and better-for-you CPG industry. Its core offering is a national membership organization with 11 regional chapters providing community engagement, paired with industry-level access through flagship programs including trade show pavilions, the CPG Academy online education platform, the Naturally Rising pitch competition, ConsciousCPG Summit and Awards, Women in CPG Summit, and the Minority-Owned Fellowship. Revenue is generated primarily through tiered corporate partnerships ($12,500–$30,000+) and event sponsorships.
Is Naturally Network a public or private company?
Naturally Network is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Naturally Network founded?
Naturally Network was founded in -1. It employs 1 to 10 people.
Where is Naturally Network based?
Naturally Network is headquartered in Austin, United States, in the North America region.
How does Naturally Network make money?
Four revenue lines are on record. Partnership Programs are the primary driver. The others are event Sponsorships, chapter Memberships and donations and Environmental Partnerships.
Who are Naturally Network's main competitors?
Broad incumbents on record are Informa Markets, Techstars, New Hope Network and SupplySide / SupplySide Network. RangeMe is listed as an emerging player. Others are SPINS and ForceBrands. Direct peers are Natural Products Association, Specialty Food Association and Organic Trade Association.
Does Naturally Network have an API?
No public API is recorded for Naturally Network.
What industry is Naturally Network in?
Naturally Network's product category is Trade Association & Industry Community Services. Its primary akta.pro industry code is MPACALAF, Membership Communities with Learning (Community-Led Education), with a secondary code of EDAFAIAI, Course Bundle Subscriptions & Learning Membership Marketplaces. Its NAICS code is 561920 and its SIC code is 8600.