What qoliber does

qoliber is a privately held Polish company founded in 2014, headquartered in Poznan, that builds Magento 2 extensions, performance infrastructure, and developer tools exclusively for Magento development agencies. The company operates a B2B2B model, selling through a tiered partner program (Obsidian, Platinum, Gold, Silver, Bronze) with 8 active agencies across the Netherlands, UK, US, and Romania, as well as a direct e-commerce storefront for individual extension purchases. qoliber does not serve end merchants directly; its products reach merchants through partner agencies.

The company's product portfolio centers on three differentiated technical assets: Speed Suite (a performance optimization stack including Preloaders that eliminate N+1 query amplification, STOP Protocol for configuration precompilation, and Optimized Indexers for batch processing), Trident Velocity Engine (a Rust-based HTTP reverse proxy with claimed 34.8× faster cache invalidation and 250K requests/sec throughput, platform-agnostic across Magento, Mage-OS, PrestaShop, WooCommerce, and Sylius), and Nebula Admin Theme (an open-source modern admin theme replacing legacy Magento admin with ES modules, Alpine.js 3, and JSON-defined forms). Beyond these, qoliber offers 30+ production-ready extensions covering SEO (including the new AI Advisor), GDPR/GPSR compliance, search, product labels, store pickup, and social login, all natively compatible with Hyvä and ElasticSuite.

Revenue is generated through three streams: one-time perpetual license fees for individual extensions (priced €99–€1,000), subscription-based partner program agreements (multi-year contracts with individually negotiated terms), and professional services including custom extension development and Hyvä theme development. The company is founder-led by Jakub Winkler (CEO, Magento Association contributor) and Ola Czapiewska (strategic operations), with no external institutional investment identified. Marketing is driven entirely through community presence, technical content, and conference speaking rather than paid advertising.

Name

qoliber

Legal name

qoliber

Website

https://qoliber.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

qoliber develops Magento 2 extensions, performance infrastructure (Trident, Speed Suite), and an open-source admin theme (Nebula) exclusively for Magento development agencies, distributing through a 5-tier partner program and direct storefront.

Ownership category

akta.pro rank

Product category

E-commerce Platform Extensions

NAICS

Custom Computer Programming Services (541511), Software Publishers (5132)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Cloud-Native Enablement (Containers, Kubernetes, Service Mesh) (BPAEAKAE)

akta.pro secondary industry

Quality Engineering & Test Automation (QE/QA) (BPAEAFAJ)

Keywords

• Magento 2 extensions
• Ecommerce performance optimization
• Hyvä theme development
• Magento admin themes
• Extension development services

Headquarters

HQ city

Poznan

HQ country

Poland

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Extension Sales: One-time license fees for individual Magento 2 extensions sold through the e-commerce storefront. Extensions like SEO Complete Suite (€399), Fast Search (€299), Optimized Indexers (€199), and Speed Suite (€1,000) are sold with perpetual licenses.
2. Partner Program: Structured partnership program for agencies providing access to the full extension ecosystem, implementation support, engineering alignment, and commercial models. Partner conditions are agreed individually on calls and not publicly published. The program includes 5 tiers with varying benefits.
3. Extension Development Services: Custom extension development and maintenance services for agencies and merchants. Architecture-first modules built for upgrade safety, performance integrity, and ecosystem compatibility. Services include no core rewrites, PSR compliance, and long-term maintenance.
4. Hyvä Theme Development: Hyvä theme development services as a Gold Hyvä Partner. Building top-tier, tailor-made themes on Hyvä Themes platform.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels6 records

Core offering

qoliber develops and sells premium Magento 2 extensions and infrastructure tools exclusively for Magento development agencies. Its core offering comprises three flagship product families — Speed Suite (Magento performance optimization stack), Trident Velocity Engine (a Rust-based HTTP reverse proxy and caching engine), and Nebula Admin Theme (an open-source modern admin theme for Magento 2 / Mage-OS) — alongside 30+ individual production-ready extensions covering SEO, GDPR/GPSR compliance, search, marketing, and operational needs, plus custom extension development and Hyvä theme development services. Extensions are natively Hyvä- and ElasticSuite-compatible and delivered via Private Packagist with publicly listed perpetual licenses.

Product overview

qoliber is a Magento-focused development agency that builds and sells premium extensions and infrastructure tools exclusively for Magento development agencies. The product portfolio includes three core flagship products: Speed Suite (performance optimization suite with Preloaders, STOP Protocol, and Optimized Indexers modules), Trident Velocity Engine (Rust-based HTTP reverse proxy and caching engine), and Nebula Admin Theme (open-source modern admin theme for Magento 2 and MageOS). Beyond the core products, qoliber offers 30+ production-ready Magento extensions covering SEO (Complete Suite with AI Advisor, plus individual SEO modules), compliance (GDPR Suite, GPSR Suite, Omnibus Directive), marketing (Product Labels Pro, Social Login Pro, Advanced Wishlist), and operational needs (Store Pickup, Store Credit, Multiblog, Advanced Products Notifications). The company also provides extension development services and Hyvä Theme development services. All extensions are designed to be Hyvä and ElasticSuite compatible. The Partner Program provides agencies with structured access to the full ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• Nebula: Open-source modern admin theme for Magento 2 and MageOS, replacing legacy admin with RequireJS→ES modules, KnockoutJS→Alpine.js 3, jQuery→Vanilla JS transformation.
• Trident
• Speed Suite

Products and services

• Speed Suite Enterprise Magento performance engineering suite that eliminates structural bottlenecks by optimizing how Magento loads data, resolves configuration, and processes catalog updates. Includes Preloaders, STOP Protocol, and Optimized Indexers modules. Sold as a one-time perpetual license at €1,000.
• Trident Velocity Engine Platform-agnostic HTTP reverse proxy and caching engine written in Rust, designed for backend-rendered commerce and high-throughput web stacks. Features structured JSON configuration, native cache tags, deterministic invalidation, and request coalescing for origin protection.
• Nebula Admin Theme Open-source modern admin theme for Magento 2 and MageOS that replaces legacy Magento admin with a contemporary frontend stack (ES modules, Alpine.js 3, Vanilla JS, Tailwind CSS 4). Features JSON-based forms and grids, 18 built-in skins, dark mode, and no build step required.
• SEO: Complete Suite Comprehensive SEO extension bundle for Magento 2 covering multiple SEO needs including friendly URLs, custom tags, hreflangs, sitemaps, rich snippets, Open Graph tags, pretty filters, image URLs, and AI-powered optimization. Sold as one-time perpetual license at €399.
• Fast Search High-performance Magento 2 search extension optimized for Hyvä and ElasticSuite compatibility, designed to improve search relevance and reduce abandonment. Sold as one-time perpetual license at €299.
• GDPR Compliance Suite Magento 2 extension designed to address General Data Protection Regulation requirements, implementing privacy-by-design principles and user consent management.
• GPSR Suite Magento 2 extension for General Product Safety Regulation compliance, managing manufacturer data, product traceability, and safety documentation.
• Product Labels - Pro Magento 2 extension for creating behavioral nudge marketing labels including scarcity indicators, social proof badges, and urgency markers, with Hyvä-native architecture.
• Omnibus Directive Magento 2 extension addressing Omnibus Directive compliance requirements for pricing transparency.
• Store Pickup Magento 2 extension enabling local store collection options with inventory transparency, store selection logic, and checkout integration.
• Social Login Pro Magento 2 extension enabling social media authentication for faster customer onboarding.
• Store Credit Magento 2 extension for managing customer store credit balances and transactions.
• Advanced Wishlist Magento 2 extension enhancing wishlist functionality with additional features and customization options.
• Advanced Products Notifications Magento 2 extension for advanced product notification functionality including stock alerts and price change notifications.
• Multiblog for Magento Magento 2 extension enabling multi-blog functionality for content marketing.
• Magento 2 Optimized Indexers Magento 2 extension that replaces inefficient row-by-row indexing operations with batch processing strategies, reducing full reindex time from hours to minutes. Sold as one-time perpetual license at €199.
• Advanced PreLoaders for Magento 2 Magento 2 extension eliminating N+1 query amplification on category, search, and product listing pages through batch product attribute loading.
• Shop By Attribute Magento 2 extension for enhanced shop-by-attribute filtering functionality. Sold as one-time perpetual license at €169.
• SEO: Friendly Product URLs Magento 2 extension for search engine friendly product URL management. Sold as one-time perpetual license at €149.
• SEO: Custom Tags Magento 2 extension for custom SEO tag management.
• SEO: Href Langs Magento 2 extension for managing hreflang international SEO tags. Sold as one-time perpetual license at €99.
• SEO: Advanced Sitemaps Magento 2 extension for advanced XML sitemap generation and management.
• SEO: Dynamic Descriptions Magento 2 extension for dynamic SEO meta description generation.
• SEO: Open Graph Tags Magento 2 extension for Open Graph social sharing meta tags.
• SEO: Pretty Filters URLs Magento 2 extension for SEO-friendly layered navigation filter URLs.
• SEO: Image Friendly URLs Magento 2 extension for SEO-friendly image URL handling.
• SEO: Rich Snippets Editor Magento 2 extension for structured data and rich snippet markup management. Sold as one-time perpetual license at €249.
• SEO: AI Advisor
• Nebula UI Bridge Free Magento 2 extension enabling third-party UI component compatibility with Nebula Admin Theme.
• Extension Development & Maintenance Custom Magento 2 extension development and maintenance service using architecture-first approach, PSR and Magento standards compliance, and long-term upgrade safety for agencies and merchants.
• Hyvä Theme Development Hyvä Theme development service provided as a Hyvä Gold Partner, building fast modern storefronts with streamlined CSS generation and reduced time-to-market.
• Partner Program Structured partnership program for Magento development agencies providing access to qoliber ecosystem, implementation acceleration tools, direct engineering alignment, and roadmap influence across 5 tiers (Obsidian, Platinum, Gold, Silver, Bronze).

Quantifiable outcome

• 34.8× faster cache invalidation with Trident vs legacy Varnish
• +8 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability2 records

Feature6 records

Partnerships

13 partnerships are on record, tiered platinum, obsidian, gold, silver and core.

• Zero-1platinumChannel Partner/ Reseller/ Distributor · 1 January 2025UK delivery agency with ~15 years on Magento. Platinum-tier partner championing reusable, multi-use code. Early Hyvä adopters with 40+ delivered projects. Point of Sale extension expertise.
• elgentosobsidianChannel Partner/ Reseller/ Distributor · 1 January 2021Netherlands-based Magento Open Source and Adobe Commerce agency. Obsidian-tier partner (highest tier) since 2021. Specializes in Hyvä, B2B commerce, and pragmatic engineering approach. Deepest-integrated delivery partner with shared values around clean architecture and predictable behavior.
• FoundationplatinumChannel Partner/ Reseller/ DistributorUK-based Magento, Hyvä & Adobe Commerce agency. Platinum-tier partner powering scalable growth for ambitious ecommerce brands. Reports +58% average conversion-rate increase for their clients. Focus on growth over hours billing.
• Aware DigitalgoldChannel Partner/ Reseller/ DistributorUK-based eCommerce growth agency (Gold tier). Specializes in design, development and optimisation of Magento and Adobe Commerce platforms. Focus on performance as a core requirement.
• BigBridgesilverChannel Partner/ Reseller/ DistributorNijmegen-based Magento & Shopware agency (Silver tier). 15+ years experience, early Hyvä adopter and contributor. In-house front- and back-end developers building B2C and B2B webshops with pragmatic approach.
• ParadoxLabssilverChannel Partner/ Reseller/ DistributorUS Magento & Adobe Commerce agency (Silver tier). Payment experts and widely adopted extension authors with certified developers and full-stack support. Pennsylvania-based.
• Hashira ConsultingsilverChannel Partner/ Reseller/ DistributorStrategic eCommerce partner and advisor (Silver tier). Led by Marek Kubacak. Helps merchants define strategy, optimise performance and choose technology that scales for sustainable growth.
• LiquidLabsilverChannel Partner/ Reseller/ DistributorRomanian Magento agency (Silver tier). Hyvä theme specialists building blazing-fast storefronts with strong Core Web Vitals. Focus on turning frontend performance into measurable conversions.
• Hyvä ThemescoreTechnology or IntegrationGold partner status with Hyvä Themes. qoliber builds natively Hyvä-compatible extensions and provides Hyvä theme development services. Hyvä is a modern frontend for Magento that qoliber supports as a core part of their extension ecosystem.
• ElasticSuitecoreTechnology or IntegrationGold partner status with ElasticSuite. All qoliber extensions are ElasticSuite-compatible as a baseline requirement. Native compatibility ensures extensions work seamlessly with advanced search functionality.
• Mage-OScoreTechnology or IntegrationCommunity-driven Magento fork. qoliber builds extensions for both Magento Open Source and Mage-OS, ensuring compatibility with the open-source ecosystem.
• Adobe CommercecoreTechnology or IntegrationAdobe's commercial Magento platform. qoliber builds extensions natively compatible with Adobe Commerce in addition to Magento Open Source.
• Magento AssociationcoreStrategic or Co-development PartnerPlatinum contributor status. Founder Jakub Winkler is a contributor to the Magento Association, influencing how agencies worldwide integrate Hyvä and ElasticSuite.

Scale indicators18 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Amasty: One of the largest Magento extension developers with a broad catalog of SEO, marketing, and operational modules. Directly competes with qoliber across multiple extension categories and serves overlapping agency and merchant customers.
• Plumrocket: Magento extension developer with a curated catalog focused on marketing, security, and store optimization. Comparable in scale and product breadth to qoliber's extension business.
• BSS Commerce: Magento extension and customization services provider with a broad catalog across B2B, B2C, and marketplace features. Competes with qoliber in extension sales and custom development services for agencies and merchants.
• Mageplaza: Major Magento extension marketplace with a large catalog covering SEO, checkout, customer experience, and admin tooling. Direct competitor to qoliber's extension portfolio with similar agency- and merchant-focused GTM.
• Aheadworks: Established Magento extension developer offering a wide range of modules for marketing, customer engagement, and store optimization. Comparable to qoliber in extension-led GTM and agency customer base.
• Fooman: Magento extension developer specializing in order management, PDF, and operational tooling. Comparable to qoliber in extension-led, agency-friendly GTM and code-quality positioning.
• Mageworx: Magento extension developer focused on advanced store functionality, SEO, and catalog management. Overlaps with qoliber on SEO Suite, product labels, and operational extensions.
• Mirasvit: Magento extension developer known for performance, SEO, and customer engagement modules. Closely comparable to qoliber on performance optimization positioning and agency distribution model.

Broad incumbents

• Varnish Software: Provider of Varnish Cache, the incumbent HTTP caching layer that Trident explicitly benchmarks against (34.8x faster invalidation). Relevant as the established free/enterprise incumbent in qoliber's infrastructure wedge.

Emerging players

• Hyvä Themes: Provider of the modern Hyvä frontend for Magento, with which qoliber is a Gold Partner. While not a direct competitor, Hyvä's ecosystem growth is a major tailwind for qoliber's native-compatible extension portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/qoliber/nebula-admin-theme
• Xx.com/QoliberDev
• LinkedInlinkedin.com/company/qoliber

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about qoliber