PIXIEGAMES
PixieGames is a French board game distributor and publisher (founded 2016, Vincennes) operating a 900+ SKU catalog across DTC e-commerce (pixiegames.fr), B2B retail distribution, and French-language co-publishing partnerships with international designers, supported by five physical retail stores in Miami, Florida.
- Company typePrivate
- Founded2016
- HeadquartersVincennes, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What PIXIEGAMES does
PixieGames is a French board game distributor and publisher founded in 2016 and headquartered in Vincennes (Paris region). The company operates a catalog of more than 900 product references spanning children's games, party games, family titles, expert strategy games, classic games, puzzles, and accessories (including card sleeves). It functions in three integrated capacities: as a direct-to-consumer retailer through its own French-language e-commerce storefront pixiegames.fr (with per-unit pricing typically €7.90-€84.90); as a B2B distributor supplying other retailers through a SIRET-gated professional account system with structured delivery terms; and as a publisher and co-publisher producing French-language editions of titles from international partners including Garphill Games (South Tiger series), Combo Games (Neko Syndicate), Uchibacoya (Sweet Lands), Card Noir (Couronne de Cendres), and Les Éditions de Base (the TTMC quiz series). Distribution is extended through five physical retail locations in the Miami, Florida metropolitan area and through participation in Kickstarter campaigns for select co-published titles.
The core technology stack is a standard e-commerce platform for catalog, order management, and storefront transactions, supplemented by social media channels (Instagram, Facebook) and a news/content section on the website. PixieGames does not publish any API, SDK, or AI-driven product surface; the technology layer is conventional retail and publishing tooling. Customer segmentation is horizontal — covering all player types from young children through to expert gamers — with primary emphasis on party/social games and family/children's games, and secondary emphasis on connoisseur and classic categories.
Revenue is generated through three streams: DTC e-commerce sales (one-time purchases by individual consumers), B2B wholesale transactions with French retailers (free delivery above €400/€750 HT thresholds depending on warehouse), and publishing/co-publishing royalties on French-language editions. The company is privately held, organized as a SARL with €10,000 registered share capital, has 1-10 employees, and discloses no parent company or institutional investors. No revenue figures, funding rounds, or headcount trends are publicly disclosed.
PIXIEGAMES firmographics
Firmographics- Name
- PIXIEGAMES
- Legal name
- PixieGames
- Website
- https://pixiegames.fr
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PixieGames is a French board game distributor and publisher (founded 2016, Vincennes) operating a 900+ SKU catalog across DTC e-commerce (pixiegames.fr), B2B retail distribution, and French-language co-publishing partnerships with international designers, supported by five physical retail stores in Miami, Florida.
- Ownership category
- akta.pro rank
PIXIEGAMES industry classification
Industry- Product category
- Board Games
- NAICS
- Hobby, Toy, and Game Retailers (45912), Hobby, Toy, and Game Retailers (459120), Doll, Toy, and Game Manufacturing (339930), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Family/Party Board Games Retail (CRALALAB)
- akta.pro secondary industries
- Full-Service Game Publishers (1st/2nd/3rd-Party Publishing) (MPAFABAA), Board Game Accessories & Components Retail (Sleeves, Dice, Tokens, Inserts) (CRALALAI), Hobby Games & Miniatures Retail (Tabletop RPGs, Wargaming) (CRALAFAH), Gaming Collectibles, Merchandise & Toys Retail (CRACAFAI)
Keywords
Where PIXIEGAMES is headquartered
LocationHeadquarters
- HQ city
- Vincennes
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
PIXIEGAMES business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct-to-consumer e-commerce sales: PixieGames operates its own French-language e-commerce website selling board games and accessories directly to consumers across France. The platform handles retail transactions with pricing ranging from approximately €7.90 to €84.90 per product.
- B2B distribution to retailers: PixieGames distributes games from international publishers to French-speaking retailers through professional account relationships. The company has established terms for boutique delivery (free from €400 HT) and warehouse delivery (free from €750 HT) for B2B clients.
- Publishing and co-publishing: PixieGames publishes and co-publishes board games, including French-language editions of titles such as the Garphill Games series (Voyageurs du Tigre du Sud, Érudits du Tigre du Sud, Inventeurs du Tigre du Sud, The Anarchy), Neko Syndicate, Sweet Lands, and the TTMC quiz game series.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard retail pricing for individual consumers via e-commerce |
| One time/ perpetual license | Pay-as-you-go | B2B professional account pricing with free delivery thresholds |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
PIXIEGAMES product offering
Product offeringCore offering
PixieGames is a French board game distributor and publisher that operates a catalogue of more than 900 references covering children's games, party games, family games, expert strategy titles and accessories. The company sells directly to consumers via its pixiegames.fr e-commerce storefront and supplies French-speaking retailers through a B2B professional account system requiring SIRET registration. As a publisher and co-publisher, PixieGames localises and produces French editions of titles from international publishers such as Garphill Games, Combo Games and Uchibacoya.
Product overview
PIXIEGAMES is a French board game distributor and publisher established in 2016, based in Vincennes (Paris region). The company operates a catalog of over 900 game references covering all player types. Their product portfolio includes self-published titles under the PixieGames brand and distributed games from over 60 partner publishers. Key product lines include the TTMC (Tu Te Mets Combien?) quiz game series with multiple variants (TTMC 2, TTMC Musique, TTMC Sales Mômes, TTMC Science Infuse) and extensions, the Hit! card game series (Hit! and Hit! Extreme), party games (C'est Mieux Sans Euh..., Lovbirdz, Dadada, Les Gens Qui), family games (Bröwl, Zero, Korsar, Suspend), expert strategy games (Érudits du Tigre du Sud, Inventeurs du Tigre du Sud, The Anarchy, Sweet Lands), and connoisseur games (Neko Syndicate, Kings Tricktakers, Eternal Decks, Seven Prophecies, Couronne de Cendres). The company also distributes a wide range of accessories including Paladin card sleeves and various Cayro products (puzzles, chess sets, cubes).
Differentiator
Problem solved
Functional benefit
Products and services
- TTMC - Tu Te Mets Combien? Self-evaluation party quiz game where players rate their knowledge from 1-10 on various topics and advance based on correct answers.
- TTMC 2 - Tu Te ReMets Combien? Second installment of the self-evaluation quiz series with 4,028 new questions across 540 cards.
- TTMC - Bonne Bouffe Avec Marmiton Culinary-themed variant of TTMC featuring 1,157 questions about cooking and gastronomy.
- TTMC - Musique Music-themed variant with 1,178 questions across four themes including French and international artists.
- TTMC - Sales Mômes Children's version (ages 9-13) with simplified 1-5 rating system and 835 questions.
- TTMC - Science Infuse Science-themed variant featuring 1,200+ questions across four themes.
- Hit! Stop or Continue card game where players draw cards to collect points but risk losing everything if they exceed limits.
- Hit! Extreme Augmented version of Hit! with new special cards and mechanics.
- C'est Mieux Sans Euh... Party game where teams describe word pairs without saying 'uh' (euh), with teams competing using a bell and hourglass mechanic. Winner of the Grand Prix du Jouet 2025 in the Ambiance category.
- Lovbirdz Couples quiz game with 200 cards and 190 questions where players guess their partner's answers.
- Dadada Cooperative language creation game where players communicate using only visible sounds.
- Les Gens Qui Party game where players judge daily annoyances and guess the Judge's opinions.
- Bröwl Risk-taking card game where players collect creature cards and compete when a tribe's total reaches a target value.
- Zero Subtle card game combining bluff and tactics where players aim for the ultimate ZERO score.
- Korsar Pirate-themed strategy game where players control galleons and pirates to collect treasure.
- Suspend Balance and dexterity game where players add pieces to a growing mobile without toppling it.
- Érudits Du Tigre Du Sud Expert strategy game set in the Abbasid caliphate where players collect manuscripts and influence the House of Wisdom.
- Inventeurs Du Tigre Du Sud Expert game where players invent, build, test, and publish ingenious inventions in 9th century Baghdad.
- The Anarchy Expert strategy game set during the English Civil War of 1135 where players build domains and siege castles.
- Sweet Lands Expert strategy game where players compete to become heir to the Candy Kingdom throne.
- Neko Syndicate Strategic card game where players lead cat clans competing for sushi distribution in Mininogata, with card-based tableau-building mechanics.
- Kings Tricktakers Trick-taking game with character drafting where each player has unique abilities.
- Eternal Decks Fully cooperative deck-building game with silent play mechanics and level-based progression.
- Sept Prophéties (Seven Prophecies) Trick-taking game where players predict card rankings and must be first to complete seven predictions.
- Couronne De Cendres
Companies that use PIXIEGAMES
Customer profileSegments4 records
Ideal customer profiles2 records
PIXIEGAMES technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PIXIEGAMES partnerships and signals
Strategic signalPartnerships
65 partnerships are on record, tiered core and minor.
- Les Éditions de BasecoreLes Éditions de Base is a key co-publishing partner of PixieGames, collaborating on titles including TTMC (Tu Te Mets Combien?) — a self-assessment quiz game series with multiple editions — and TTMC 2. The partnership has produced numerous quiz game variants including TTMC Bonne Bouffe with Marmiton, TTMC Musique with Francofolies, and TTMC Science Infuse with Science et Vie.
- Garphill GamescoreGarphill Games is a major partner for PixieGames in publishing French-language editions of its series set in the medieval South Tiger world. Titles include Voyageurs du Tigre du Sud, Érudits du Tigre du Sud, Inventeurs du Tigre du Sud, and The Anarchy, all co-published by PixieGames. Garphill Games author Shem Phillips and illustrator SJ MacDonald are featured prominently.
- Combo GamescoreCombo Games co-publishes titles with PixieGames including Neko Syndicate, a 'thinky-filler' game designed by Dani García with illustration by Jennifer Giner, featuring an innovative card-based tableau-building mechanism.
- UchibacoyacoreUchibacoya co-publishes Sweet Lands with PixieGames. Sweet Lands is an expert-level strategy game set in a candy-themed kingdom, designed by Totsuca Chuo with illustration by Tatsuki Asano & Brownie120.
- Card NoircoreCard Noir co-publishes titles with PixieGames including Couronne de Cendres (Crown of Ashes), a necromancy-themed strategy game designed by Richard Lawton with illustration by Vadim Mishin & Rafael Nobre.
- L'Espadon InsouciantminorL'Espadon Insouciant is a French publisher whose titles are distributed by PixieGames. Games include C'est Mieux Sans 'Euh...' (Grand Prix du Jouet 2025 winner) and Dadada (a cooperative language-creation game).
- HirokenminorHiroken is a Japanese publisher whose game Kings Tricktakers is distributed by PixieGames. The game is a trick-taking game with draft mechanics and unique character abilities, illustrated by Hervine.
- Tricktakers GamesminorTricktakers Games is the publisher of Eternal Decks, distributed by PixieGames. Eternal Decks is a fully cooperative deck-building game with silent play mechanics and level-based progression, with art by Mujunsha.
- OzzakminorOzzak is a French publisher whose game James Dîne — a party game about describing movies — is distributed by PixieGames. The game features 600 questions across 4 categories for 2+ players aged 16 and up.
- PaladinminorPaladin is a manufacturer of premium board game card sleeves (sleeves protectors). PixieGames distributes Paladin's range of PVC card protectors including 20+ size variants (Arthur, Palamedes, Bedivere, Lamorac, Trevor, Gaheris, Owain, Gudrun, Percival, Detlef, Ragnar, Morgana, Gawain, Pellinore, Bors, Marcus, Tristan, Galahad, Lucius, Dagonet) priced from €27.80 to €43.90 per lot of 10 packs.
- ChouicminorChouic is a French publisher whose titles including LovBirdz (a couple's quiz game with 200 cards and 190 questions) are distributed by PixieGames.
- NathanminorNathan is a publisher of educational and children's games distributed by PixieGames. Products include the Prince de Motordu series, Hogaboo, Faiseur de Rêves, L'arbre à Compter, and Le Petit Chaperon Rouge, covering games for children aged 1+ to 7+.
- Melissa & DougminorMelissa & Doug is an American toy and game manufacturer whose products including Suspend (a balance and dexterity game for ages 8+) are distributed by PixieGames in France.
- CayrominorCayro is a Spanish manufacturer of traditional games, puzzles, and cubes distributed by PixieGames. Products include magnetic chess and checkers sets, 3-in-1 game boards, Rubik's-style cubes (2x2, 3x3, 4x4 variants), wooden Mahjong, Mancala, and Rummi Classic, manufactured in Spain with eco-friendly materials (FSC-certified wood, water-based paints).
- DujardinminorDujardin is a French board game publisher whose titles including Mille Bornes (Classic, Rush, Pocket, Mario Kart editions), Échecs Série Noire, Yam 421 Série Noire, and Dames Série Noire are distributed by PixieGames.
- GoulaminorGoula is a manufacturer of wooden toys and educational games for young children (ages 1+), distributed by PixieGames. Products include Puzzle Magnétique La Ferme (magnetic wooden farm puzzle) and other early learning toys.
- BicycleminorBicycle is an American playing card manufacturer whose specialty card decks (Constellation series featuring zodiac-themed designs, printed on air cushion finish) are distributed by PixieGames in France.
- RavensburgerminorRavensburger is a major German publisher of puzzles, board games, and children's games whose products are distributed by PixieGames.
- HasbrominorHasbro is a major American toy and entertainment company whose board game products (including Monopoly Deal variants and Uno) are distributed by PixieGames.
- MattelminorMattel is a major American toy and entertainment company whose board game products are distributed by PixieGames.
- GP ToysminorGP Toys is a toy manufacturer whose products are distributed by PixieGames.
- JumbominorJumbo is a Dutch puzzle and game publisher whose products are distributed by PixieGames, including Wasgij puzzle series and Disney/Marvel/Star Wars themed puzzles.
- Artipia GamesminorArtipia Games is an international board game publisher whose titles are distributed by PixieGames in France.
- Board & DiceminorBoard & Dice is an international board game publisher whose titles are distributed by PixieGames in France.
- Portal GamesminorPortal Games is a Polish board game publisher whose titles are distributed by PixieGames in France.
- Mantic GamesminorMantic Games is a UK-based miniature and board game publisher whose titles are distributed by PixieGames in France.
- CartamundiminorCartamundi is a Belgian company specializing in playing cards and board game components, whose products are distributed by PixieGames.
- Winning MovesminorWinning Moves is a board game publisher and distributor whose titles (including licensed editions) are distributed by PixieGames in France.
- LansayminorLansay is a French toy and game publisher whose products are distributed by PixieGames.
- SchmidtminorSchmidt is a German puzzle and game publisher whose products are distributed by PixieGames in France.
- HeaduminorHeadu is an Italian educational toy and game manufacturer whose products are distributed by PixieGames.
- GoliathminorGoliath is an international toy and game company whose products are distributed by PixieGames in France.
- EducaminorEduca is a Spanish educational toy and puzzle manufacturer whose products are distributed by PixieGames.
- Beyblade XminorBeyblade X is a spinning top toy line by Hasbro whose products are distributed by PixieGames.
- Funko GamesminorFunko Games is the board game division of Funko, producing pop culture-themed games whose products are distributed by PixieGames.
- Quined GamesminorQuined Games is a Dutch board game publisher whose titles are distributed by PixieGames in France.
- AsyncronminorAsyncron is a publisher whose titles are distributed by PixieGames.
- Book NookminorBook Nook is a publisher whose titles are distributed by PixieGames.
- Salty KnightminorSalty Knight is a board game publisher whose titles are distributed by PixieGames.
- Riviera GamesminorRiviera Games is a board game publisher whose titles are distributed by PixieGames.
- Theory 11minorTheory 11 is a premium playing card and magic product company whose cards are distributed by PixieGames.
- Topi GamesminorTopi Games is a board game publisher whose titles are distributed by PixieGames.
- TTMCminorTTMC (Tu Te Mets Combien?) is a French quiz game series published in partnership with Les Éditions de Base and distributed by PixieGames, with multiple themed editions including Music, Science, Belgian culture, and children's variants.
- ZacatrusminorZacatrus is a Spanish board game publisher whose titles are distributed by PixieGames.
- L'École des LoisirsminorL'École des Loisirs is a French publishing house that also produces children's games distributed by PixieGames.
- SentosphèreminorSentosphère is a French publisher specializing in sensory games (smell, sound) including Le Loto des Odeurs (scent lottery game), distributed by PixieGames.
- Passe Ton Tour GamesminorPasse Ton Tour Games is a board game publisher whose titles are distributed by PixieGames.
- Phalanx GamesminorPhalanx Games is a board game publisher whose titles are distributed by PixieGames.
- Devir GamesminorDevir Games is a Spanish/Portuguese board game publisher whose titles are distributed by PixieGames.
- Dijon JogosminorDijon Jogos is a Brazilian board game publisher whose titles are distributed by PixieGames.
- Cranio CreationsminorCranio Creations is an Italian board game publisher whose titles are distributed by PixieGames.
- Bellows IntentminorBellows Intent is a board game publisher whose titles are distributed by PixieGames.
- Glass Cannon UnpluggedminorGlass Cannon Unplugged is a board game publisher whose titles are distributed by PixieGames.
- Ice MakesminorIce Makes is a board game publisher whose titles are distributed by PixieGames.
- International TeamminorInternational Team is a publisher whose titles are distributed by PixieGames.
- Je Suis d'AilleursminorJe Suis d'Ailleurs is a French board game publisher whose titles are distributed by PixieGames.
- Éditions du Lion VertminorÉditions du Lion Vert is a French publisher whose titles are distributed by PixieGames.
- La Bonne VagueminorLa Bonne Vague is a French board game publisher whose titles are distributed by PixieGames.
- Escape 2222minorEscape 2222 is a publisher specializing in escape room and investigation games whose titles are distributed by PixieGames.
- Mayday GamesminorMayday Games is an American board game publisher and accessory manufacturer whose products are distributed by PixieGames.
- Limite LimiteminorLimite Limite is a French board game publisher whose titles are distributed by PixieGames.
- TackturnminorTackturn is a board game publisher whose titles are distributed by PixieGames.
- L'imprévueminorL'imprévue is a French board game publisher whose titles are distributed by PixieGames.
- Tabula GamesminorTabula Games is a board game publisher whose titles are distributed by PixieGames.
- Editions de BaseminorEditions de Base is a French board game publisher whose titles are distributed by PixieGames, including the TTMC quiz game series.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
PIXIEGAMES competitors and assessment
Company assessmentDirect peers
- Repos Production: Belgian publisher of 7 Wonders, Concept, and Time Stories, now part of Asmodee. Highly comparable as a small/mid-sized European publisher-distributor serving French-speaking markets with both hobby and family titles.
- Iello: French board game publisher and distributor known for Kingdomino, Dice Forge, and The Crew. Closely comparable to PixieGames as a French-language publisher/distributor targeting similar hobby, family, and expert segments via both DTC and B2B channels.
- Filosofia: French publisher and distributor (Catan, Dorfromantik in French). Direct comparable as a French-language hobby games distributor with publishing operations and retailer/B2B network.
- Ludonaute: French board game publisher (Colt Express, Mr. Jack). Comparable mid-sized French publisher-distributor with B2B distribution and DTC channels focused on hobby and family games.
- Bragelonne Games: French publisher (Splendor, Naheulband). Comparable small/mid-sized French publisher with both publishing and distribution functions serving hobby and family segments in French-speaking markets.
- Don't Panic Games: French board game publisher (Yggdrasil Chronicles, Mindbug). Comparable small French publisher-distributor combining French-market publishing with international co-publishing and hobby retail distribution.
- La Boîte de Jeu: French board game publisher (Little Town, Megaland). Small French publisher-distributor with similar co-publishing and DTC distribution model targeting French-speaking hobby and family segments.
- Ankama: French publisher of board games (Krosmaster, Confrontation) alongside video games and animation. Comparable to PixieGames in being a multi-channel French publisher/distributor, though with a stronger entertainment IP focus.
Broad incumbents
- Asmodee: World's largest hobby games publisher and distributor (Catan, Ticket to Ride, Star Wars: Legion), headquartered in France. Overlaps directly with PixieGames in French-language publishing, distribution, and retail, but at vastly larger scale and across a much broader portfolio.
- Hachette Jeux: French board game division of Lagardère/Hachette, publishing and distributing family and children's games. Broader incumbent comparable to PixieGames' family/children's and party game segment, with much larger marketing and distribution reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
PIXIEGAMES social profiles
Digital presencePIXIEGAMES financial estimates
Financial estimateRevenue estimate
Valuation estimate
PIXIEGAMES leadership team
Management profileNumber of profiles
PIXIEGAMES funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PIXIEGAMES M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PIXIEGAMES
What does PIXIEGAMES do?
PixieGames is a French board game distributor and publisher that operates a catalogue of more than 900 references covering children's games, party games, family games, expert strategy titles and accessories. The company sells directly to consumers via its pixiegames.fr e-commerce storefront and supplies French-speaking retailers through a B2B professional account system requiring SIRET registration. As a publisher and co-publisher, PixieGames localises and produces French editions of titles from international publishers such as Garphill Games, Combo Games and Uchibacoya.
Is PIXIEGAMES a public or private company?
PIXIEGAMES is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PIXIEGAMES founded?
PIXIEGAMES was founded in 2016. It employs 1 to 10 people.
Where is PIXIEGAMES based?
PIXIEGAMES is headquartered in Vincennes, France, in the Europe region.
How does PIXIEGAMES make money?
Three revenue lines are on record. Direct-to-consumer e-commerce sales are the primary driver. The others are B2B distribution to retailers and publishing and co-publishing.
Who are PIXIEGAMES's main competitors?
Direct peers on record are Repos Production, Iello, Filosofia, Ludonaute, Bragelonne Games, Don't Panic Games, La Boîte de Jeu and Ankama. Broad incumbents are Asmodee and Hachette Jeux.
Does PIXIEGAMES have an API?
No public API is recorded for PIXIEGAMES.
What industry is PIXIEGAMES in?
PIXIEGAMES's product category is Board Games. Its primary akta.pro industry code is CRALALAB, Family/Party Board Games Retail, with a secondary code of MPAFABAA, Full-Service Game Publishers (1st/2nd/3rd-Party Publishing). Its NAICS code is 45912 and its SIC code is 5945.