Noetics
Noetics is a Dallas-based software company founded in 2023 that builds a cloud-based ERP platform on Odoo, purpose-built for office equipment dealers, copier dealers, and managed print services providers, with modular add-ons for CRM, accounting, field service, and payment processing.
- Company typePrivate
- Founded2023
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Noetics does
Noetics is a Dallas-based software company founded in 2023 that develops and sells a cloud-based ERP platform purpose-built for the office equipment, copier dealer, and managed print services (MPS) industry. The platform is built on Odoo ERP v17.0 with a Python backend, PostgreSQL database, and 60+ custom modules covering lease management, MPS, field service, accounting, CRM, inventory, sales, contract management, and reporting, with multi-company and multi-currency architecture. Noetics sells a modular product suite — Noetics ERP, Enterprise, Pro, App, Remote, Field Service, CRM, Contract Management, Accounting, Marketing, and Pay — targeting copier dealers, MPS providers, distributors, manufacturers, and field service technicians.
The company monetizes primarily through per-user SaaS subscriptions billed half-yearly or yearly, supplemented by transaction-based revenue from Noetics Pay (payment processing powered by Propelr). Go-to-market is enterprise field sales with consultative discovery calls, live demos, and free trial onboarding, complemented by a self-serve channel for Noetics Pay and an Odoo App Store presence. The platform integrates with major MPS monitoring systems (Nubeprint, PrintFleet, MPS Monitor, EKM, KPAX), financial institutions (Wells Fargo, US Bank, Great America), payroll platforms (ADP, Gusto), and can connect to other ERPs (SAP, Oracle, Microsoft Dynamics).
Noetics is privately held by its founding team — Co-Founder Mark Spears (30+ years at Minolta, Ricoh, HP Indigo) and VP of Sales Robert Jobe — with no disclosed institutional funding. The company operates with a small team (1-10 employees) and reports scale metrics of 12 million base platform users, 45,000 daily transactions, and 93% client retention, though revenue is not publicly disclosed. A October 2025 strategic partnership with Keypoint Intelligence to integrate its quote iQ configuration engine signals active product roadmap expansion within the imaging channel vertical.
Noetics firmographics
Firmographics- Name
- Noetics
- Legal name
- Noetics LLC
- Website
- https://noeticerp.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Noetics is a Dallas-based software company founded in 2023 that builds a cloud-based ERP platform on Odoo, purpose-built for office equipment dealers, copier dealers, and managed print services providers, with modular add-ons for CRM, accounting, field service, and payment processing.
- Ownership category
- akta.pro rank
Noetics industry classification
Industry- Product category
- Office Equipment ERP Software
- NAICS
- Software Publishers (5132), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)
- akta.pro secondary industries
- Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA), ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO), Vendor & Contract Management (Software/Cloud) (BPAEAOAD)
Keywords
Where Noetics is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Noetics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Subscription-based SaaS model with modules for ERP, CRM, Accounting, Service Management, Field Service, Contract Management, and Marketing. Services are charged half-yearly or yearly based on features and payment plan chosen. Includes 1 GB storage per user account.
- Per-User Licenses: Each user creates a separate account for accessing services. Individual user licenses with credit card payment processing.
- Payment Processing (Noetics Pay): Payment processing services powered by Propelr partnership, offering interchange optimization for lower rates. Revenue generated through transaction fees and convenience fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SaaS subscription with per-user pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Noetics product offering
Product offeringCore offering
Noetics develops a cloud-based ERP platform built on Odoo 17.0 specifically for the office equipment and copier dealer industry, integrating accounting, CRM, sales, inventory, service management, contract management, MPS fleet management, and payment processing into a single unified system. The platform comprises 60+ custom modules and targets copier dealers, managed print services (MPS) providers, and distributors with industry-specific workflows such as meter reads, click charges, lease management, and automated consumable replenishment. Pricing is delivered through SaaS subscriptions with per-user licenses billed half-yearly or yearly.
Product overview
Noetics offers a unified ERP ecosystem built on Odoo 17.0 for office equipment dealers, combining a core Noetics ERP platform with modular add-ons including Noetics Enterprise and Noetics Pro (MPS fleet management solutions), Noetics App and Noetics Remote (printer monitoring tools), Noetics Field Service (service management), Noetics Pay (payment processing), Noetics CRM (customer relationship management), Noetics Contract Management (contract lifecycle), Noetics Accounting (AI-driven financial management), and Noetics Marketing (automation). The platform targets copier dealers, distributors, and MPS providers with specialized workflows for inventory, service, contracts, and billing.
Differentiator
Problem solved
Functional benefit
Products and services
- Noetics ERP Comprehensive cloud-based ERP platform for the office equipment industry, integrating accounting, CRM, sales, inventory, service management, and project management modules in a single connected environment for copier dealers.
- Noetics Enterprise MPS printer fleet management solution for large service providers, featuring ML-driven cartridge delivery, API connectivity, remote monitoring, multi-ERP ecommerce connectivity, and automated group shipments with early alerts.
- Noetics Pro Print contract management solution for cartridge dealers and MPS providers, supporting cost-per-page contracts for printer fleets of 25 to 1,500+ printers with automation and an integrated e-commerce portal.
- Noetics App Printer monitoring mobile app for distributors, technicians, and individuals enabling consumables automation, remote diagnostics, and real-time printer health tracking.
- Noetics Remote Remote printer management solution for telecommuting workers providing automated consumable management, network printer compatibility, and cost optimization without requiring software installation.
- Noetics Field Service Field service management solution for the copier industry with task management, mobile-optimized operations, automated task generation, and an integrated customer portal for service requests and tracking.
- Noetics Pay Payment processing solution powered by the Propelr partnership, offering PCI-certified point-to-point encryption, tokenization, automated billing, interchange optimization, and next-day funding with 24/7 support.
- Noetics CRM Customer relationship management solution built for copier dealers with lead management, opportunity tracking, mobile access, reporting dashboards, and asset monitoring for equipment performance.
- Noetics Contract Management Contract lifecycle management solution with dynamic templates, real-time analytics, secure digital storage, and seamless integration with inventory, billing, and sales processes.
- Noetics Accounting AI-driven financial management solution for the copier industry with automated invoice processing, mobile expense management, bank reconciliation, real-time financial insights, and multi-jurisdiction tax compliance.
- Noetics Marketing Industry-specific marketing automation with targeted email campaigns, social media management, SMS marketing, lead nurturing workflows, and comprehensive analytics.
Quantifiable outcome
- 93% client retention rate
- +4 more outcomes
Companies that use Noetics
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles3 records
Noetics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration28 records
AI capability3 records
Feature6 records
Noetics partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and supporting.
- Keypoint IntelligencecoreStrategic partnership to integrate Keypoint Intelligence's quote iQ tool (powered by UVERCE product iQ and config iQ) into the Noetics ERP platform for office equipment dealers. Combines Keypoint's rules-based configuration engine with Noetics' pricing, inventory, and CRM capabilities for a unified quoting experience. Aims to reduce errors, shorten sales cycles, and enhance margin visibility.
- ADPcoreGlobal payroll and HR platform partnership. Noetics connects field service operations directly to ADP so technician hours and labor data flow from work orders to payroll without double entry.
- Apollo.iosupportingSales intelligence and engagement platform partnership. Noetics connects pipeline to field operations - leads closed in Apollo flow straight into scheduling and dispatch.
- Bill.comcoreAccounts payable and receivable automation partnership. Noetics connects field to finances so completed jobs turn into invoices and payments without manual back-and-forth.
- Capsule & TranspondsupportingCRM and marketing automation partnership. Capsule manages customer relationships while Transpond handles email campaigns and audience engagement. Contacts from these platforms become tracked jobs in Noetics.
- DripifysupportingLinkedIn automation platform partnership. Noetics links outbound prospecting to operations - prospects engaged through Dripify flow into a pipeline for scheduling and delivery.
- GustocoreAll-in-one payroll, benefits, and HR platform partnership. Noetics connects field to payroll so technician hours logged on jobs flow straight into Gusto for accurate pay.
- InstantlysupportingCold email outreach and deliverability platform partnership. Noetics links outbound to operations - leads generated through Instantly flow into a pipeline for scheduling and delivery.
- MirosupportingVisual collaboration platform partnership. Noetics connects planning to execution - workflows, rollouts, and process maps built in Miro translate into how work gets scheduled and delivered in the field.
- NutshellsupportingAll-in-one CRM and sales platform partnership. Noetics connects sales to service - customers won in Nutshell flow into a pipeline for scheduling, dispatch, and delivery.
- Reclaim.aisupportingAI-powered scheduling platform partnership. Noetics connects intelligent scheduling to the field so team time is planned as efficiently as the jobs they deliver.
- Zenwork Tax 1099supportingIRS-authorized e-filing platform for 1099s, W-9 collection, and tax compliance. Noetics connects operations to tax season so contractor and vendor data flows into accurate filings.
- WiseStampsupportingEmail signature platform partnership. Noetics connects brand to every message so each email from field service team carries consistent, polished signatures.
- PropelrcorePayment processing partnership powering Noetics Pay. Propelr enables competitive rates through interchange optimization. Noetics Pay is powered by the synergy between Noetics and Propelr to guarantee better rates than current processing solutions.
- MPS Monitoring Systems (Nubeprint, PrintFleet, MPS Monitor, EKM, KPAX)coreIntegration with Managed Print Services monitoring systems including Nubeprint, PrintFleet, MPS Monitor, EKM, and KPAX for automated meter reads and consumable tracking.
- Financial Institutions (Wells Fargo, US Bank, Great America)coreIntegrations with major financial institutions including Wells Fargo, US Bank, and Great America for financial workflows including payment processing, invoice automation, and lease management.
- CardpointecorePayment gateway integration for secure payment processing within the Noetics ecosystem.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Noetics competitors and assessment
Company assessmentBroad incumbents
- Microsoft: Microsoft's Dynamics 365 Business Central and related ERP products cover financials, supply chain, sales, and field-service workflows for small and midsize businesses. They are broad incumbents that Noetics may displace or connect to through its multi-ERP connectivity.
- Odoo: Odoo is a broad, modular ERP and business-application platform covering CRM, inventory, accounting, sales, service, and project management. Noetics is both built on Odoo and competes with generic horizontal ERP implementations for office-equipment dealers, making it a relevant platform incumbent.
- Oracle: Oracle's NetSuite and broader enterprise applications cover ERP, financials, inventory, CRM, and service workflows. It is a broad incumbent that Noetics can complement or compete with for dealer operations, particularly where multi-ERP connectivity is required.
- SAP: SAP offers broad ERP, financials, procurement, and service-management software, including SAP Business One for smaller organizations. It is comparable at the enterprise-platform level and is one of the systems Noetics says it can connect to.
Emerging players
- PrintFleet: PrintFleet offers print-management and MPS monitoring software for dealers and service providers, including device monitoring, meter collection, and consumables workflows. It is comparable to Noetics' fleet-management modules and serves an overlapping customer base.
- MPS Monitor: MPS Monitor is a cloud platform for remote monitoring and automation of managed print services, including device data, supplies, and service workflows. It overlaps with Noetics' remote-monitoring and MPS products for dealer networks.
- PaperCut: PaperCut provides print-management, authentication, accounting, and print-workflow software used by organizations and print administrators. It is adjacent rather than a full ERP, but it competes for the same print-fleet visibility and control budgets.
- Nubeprint: Nubeprint provides cloud-based print-fleet monitoring and managed-print automation, including meter reads, consumables tracking, and proactive alerts. It overlaps with Noetics Enterprise, Pro, and App in dealer and MPS use cases, although it is more monitoring-focused.
Direct peers
- ECI Software Solutions: ECI is the closest direct peer through its e-automate dealership-management platform for office-equipment dealers, covering ERP, service, contracts, billing, and inventory. It targets the same imaging-channel buyers with an established incumbent suite.
- Forza Software: Forza is an established dealer-management platform for office-equipment and copier dealers, overlapping Noetics in ERP, service, contract, inventory, and billing workflows. It is a direct product competitor in the same vertical.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Noetics social profiles
Digital presenceNoetics compliance and trust
Trust signalCompliance1 record
Noetics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Noetics leadership team
Management profileNumber of profiles
Profiles8 records
Noetics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Noetics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Noetics
What does Noetics do?
Noetics develops a cloud-based ERP platform built on Odoo 17.0 specifically for the office equipment and copier dealer industry, integrating accounting, CRM, sales, inventory, service management, contract management, MPS fleet management, and payment processing into a single unified system. The platform comprises 60+ custom modules and targets copier dealers, managed print services (MPS) providers, and distributors with industry-specific workflows such as meter reads, click charges, lease management, and automated consumable replenishment. Pricing is delivered through SaaS subscriptions with per-user licenses billed half-yearly or yearly.
Is Noetics a public or private company?
Noetics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Noetics founded?
Noetics was founded in 2023. It employs 1 to 10 people.
Where is Noetics based?
Noetics is headquartered in Dallas, United States, in the North America region.
How does Noetics make money?
Three revenue lines are on record. SaaS Subscription is the primary driver. The others are per-User Licenses and payment Processing (Noetics Pay).
Who are Noetics's main competitors?
Broad incumbents on record are Microsoft, Odoo, Oracle and SAP. Emerging players are PrintFleet, MPS Monitor, PaperCut and Nubeprint. Direct peers are ECI Software Solutions and Forza Software.
Does Noetics have an API?
Yes. Noetics integrates with multiple external APIs for financial institutions (Wells Fargo, US Bank, Great America), payment gateways (Cardpointe), MPS systems (Nubeprint, PrintFleet, MPS Monitor, EKM, KPAX), and vendor APIs. Supports REST and SOAP APIs with authentication (Basic, API keys, OAuth) for data synchronization.
What industry is Noetics in?
Noetics's product category is Office Equipment ERP Software. Its primary akta.pro industry code is HDAEAEAC, Distribution & Wholesale ERP (Inventory, Order, Warehouse), with a secondary code of HDAEAEAA, Core ERP Suites (Financials, Procurement, Projects). Its NAICS code is 5132 and its SIC code is 7372.