Oneflow

What Oneflow does

Oneflow is a Stockholm-headquartered, publicly listed (Nasdaq First North: ONEF) SaaS company that provides an AI-enabled Contract Lifecycle Management (CLM) platform. Founded in 2012, the platform spans digital contract creation, review, e-signature, digital signature (PKI-based), obligation tracking, and post-sign analytics, positioning Oneflow as a full-lifecycle alternative to point e-signature tools. The technical architecture treats contracts as dynamic, HTML-based data objects rather than static PDFs, supported by a public REST API, SCIM-based user provisioning, and 500+ native integrations spanning CRM (Salesforce, HubSpot, Microsoft Dynamics 365, Pipedrive), HRIS (Teamtailor, HiBob, Sympa), ERP (SAP), and automation (Zapier, Power Automate, MuleSoft). Compliance certifications include ISO 27001/9001/14001, GDPR, eIDAS (qualified electronic signatures), SOC 2 Type 2, and support for BankID and MitID.

The product surface includes Oneflow AI for risk detection and contract insights, Workspaces for permission-controlled departmental separation, Proposals, Quotes, and a template library, packaged for Sales, HR, Finance, Procurement, and Legal buyers across startup, scale-up, and enterprise tiers. Customer evidence is diversified across consumer goods (Kraft Heinz, Miele), IT services (Capgemini, Sopra Steria), telecom (Tele2), staffing (ManpowerGroup), retail (Coop, Caffè Nero), energy (Northvolt), and hospitality (Radisson), with 7M+ contracts processed across 45+ countries.

Commercially, Oneflow operates a hybrid go-to-market: a freemium PDF-signing tier drives product-led acquisition, while enterprise sales and dedicated customer success target organizations of 50+ employees through demos and tailored onboarding. Distribution combines direct sales, self-serve sign-up, marketplace listings (Salesforce AppExchange, HubSpot), and an implementation-partner channel. FY2025 net sales reached MSEK 170.5 (+26% YoY), ARR stood at MSEK 183.1 (+15% YoY), EBITDA margin improved to -1% from -34%, and ARR per FTE rose 41% to TSEK 1,237, indicating material operating leverage even as the company remains unprofitable on a net-income basis. The company has expanded into North America via a Delaware-registered subsidiary and maintains wholly-owned entities in Finland, the UK, Norway, the Netherlands, and France.

Name

Oneflow

Legal name

Oneflow AB (publ)

Website

https://oneflow.com

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Oneflow is a Stockholm-based, Nasdaq First North-listed SaaS company providing AI-enabled Contract Lifecycle Management, including digital contracts, e-signatures, and workflow automation. It serves enterprises across 45+ countries via 500+ CRM, HR, and ERP integrations.

Ownership category

akta.pro rank

Product category

Contract Lifecycle Management Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Contract Lifecycle Management (CLM) & Document Automation (BPAEAPAD)

akta.pro secondary industries

E-Signature & Digital Transaction Management (DTM) (HDAEAGAF), Contract Lifecycle Management (CLM) & Document Generation/Templating (HDAEAGAL)

Keywords

• Contract lifecycle management
• Electronic signature software
• Digital contract automation
• AI contract analytics
• E-signature platform

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription-based SaaS: Annual or multi-year subscription model with tiered pricing based on usage, features, and team size. Revenue is recurring in nature with ARR (Annual Recurring Revenue) as the primary metric.
2. Freemium Tier: Free plan allowing users to send, track and sign PDF contracts without time limits. Serves as acquisition channel for converting users to paid tiers.
3. Professional Services (Onboarding & Support): Revenue from dedicated customer success support, tailored onboarding, training, and ongoing optimization services for enterprise customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Oneflow provides an AI-powered Contract Lifecycle Management (CLM) SaaS platform that transforms contracts from static documents into dynamic, structured digital assets. The platform enables contract creation, collaboration, e-signing, centralized storage, workflow automation, and AI-driven risk detection across Sales, HR, Finance, and Procurement teams. It includes electronic and qualified digital signature capabilities compliant with eIDAS, plus 500+ native integrations with major business systems.

Product overview

Oneflow is a unified AI Contract Lifecycle Management platform that transforms contracts from static documents into actionable data assets. The core platform consists of Digital Contracts, Contract Management, Electronic Signatures, Digital Signatures, Proposals, and Quotes, all powered by Oneflow AI for risk detection and insights. The platform uses a centralized workspace architecture where contracts are organized by department (Sales, HR, Finance, Procurement) with permission controls. Integrations with CRM systems (Salesforce, HubSpot, Pipedrive, Dynamics), HR platforms (Teamtailor, HiBob), and automation tools (Zapier, Power Automate) enable seamless data flow. The platform offers a free tier for PDF signing and paid tiers for advanced CLM capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Oneflow AI: AI-powered contract lifecycle management capabilities within the Oneflow platform
• Oneflow North America

Products and services

• Oneflow Contract Management Platform Unified AI-powered Contract Lifecycle Management platform that centralizes contract creation, collaboration, execution, and post-sign management across departments. Includes AI-driven risk detection, automated workflows, compliance checks, obligation tracking, and renewal alerts for business teams.
• Electronic Signatures Legally binding electronic signature solution compliant with eIDAS and international standards, enabling organizations to send, track, and sign contracts digitally. Available with a free plan for PDF signing.
• Digital Signatures (PKI) Advanced digital signatures using Public Key Infrastructure and certificates from trusted Certificate Authorities for enhanced security, verification, and eIDAS qualified electronic signature compliance. Supports BankID and MitID electronic identification for Nordic markets.
• Digital Contracts Dynamic HTML-based digital contracts that replace static PDFs, allowing live edits, chronological signing orders, section rules for different markets, and real-time collaboration with inline commenting.
• Proposals Proposal software for creating, personalizing, and sending sales proposals with dynamic content and integrated signing workflows within the Oneflow platform.
• Quotes Quoting software for generating quotes and pricing proposals, integrated with the contract management system and CRM platforms for streamlined quote-to-cash workflows.
• Contract Management API Public REST API enabling dynamic contract workflows with real-time data sync between the contract management platform and business systems like CRM, ERP, and HR systems. Supports bi-directional communication, workflow automation triggers, OAuth and API key authentication, and SCIM for user provisioning.
• Oneflow AI AI-powered product capability that surfaces actionable insights from contract data, detects risks across contracts, automates workflows and compliance checks, and helps users make smarter decisions throughout the contract lifecycle.

Quantifiable outcome

• 26% net sales growth year-over-year (2025)
• +4 more outcomes

Named customers28 records

Segments12 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration23 records

AI capability8 records

Feature8 records

Partnerships

21 partnerships are on record, tiered core and secondary.

• SalesforcecoreTechnology or IntegrationNative integration with Salesforce CRM enabling contract creation directly from opportunities, quotes, and accounts. Sales reps can create contracts with items from related quotes and sync contract data bidirectionally.
• HubSpotcoreTechnology or IntegrationHubSpot CRM integration allowing users to manage contracts alongside marketing and sales data. Contracts can be created and tracked within HubSpot with automatic status updates.
• Microsoft Dynamics 365coreTechnology or IntegrationNative integration with Microsoft Dynamics 365 ERP/CRM for enterprise customers using Microsoft stack. Enables contract management within Dynamics environment.
• PipedrivesecondaryTechnology or IntegrationCRM integration with Pipedrive for sales-focused teams. Contract creation and management synchronized with sales pipeline.
• TeamtailorcoreTechnology or IntegrationHR recruitment platform integration connecting candidate offer workflows with contract management for streamlined hiring processes.
• HiBobsecondaryTechnology or IntegrationHRIS integration with HiBob for employee contract management and HR workflow automation.
• SlackcoreTechnology or IntegrationSlack integration for notifications and collaboration. Contract updates and signing events sent to Slack channels for team visibility.
• ZapiercoreTechnology or IntegrationZapier integration enabling no-code automation connections between Oneflow and 5,000+ applications without custom development.
• Microsoft Power AutomatecoreTechnology or IntegrationNative Microsoft integration for workflow automation within Microsoft 365 ecosystem. Enables advanced process automation for enterprise customers.
• Google WorkspacecoreTechnology or IntegrationGoogle Workspace integration including Google Docs compatibility and collaboration features for Google-native teams.
• SAPcoreTechnology or IntegrationSAP integration for enterprise customers requiring connection to SAP ERP systems for procurement and financial workflows.
• MulesoftsecondaryTechnology or IntegrationMulesoft integration enabling API-led connectivity for complex enterprise architectures.
• JobylonsecondaryTechnology or IntegrationHR recruitment platform integration for candidate offer and employment contract management.
• MembrainsecondaryTechnology or IntegrationSales enablement platform integration connecting sales training and contract workflows.
• SuperofficesecondaryTechnology or IntegrationCRM integration with SuperOffice for European enterprises managing customer relationships and contracts.
• UpsalessecondaryTechnology or IntegrationSwedish CRM integration connecting Upsales sales data with contract management.
• SympasecondaryTechnology or IntegrationHRIS integration with Sympa for HR and employee contract management.
• IntelliplansecondaryTechnology or IntegrationHR platform integration for workforce management and employment contracts.
• CinodesecondaryTechnology or IntegrationConsulting management platform integration for project-based contract workflows.
• AdockasecondaryTechnology or IntegrationRecruitment automation platform integration for hiring workflows and candidate offers.
• Solution PartnerscoreImplementation/ SI/ Consulting PartnerImplementation partners who help customers implement and integrate custom projects. Partners assist with deployment, configuration, and custom integration work for enterprise customers requiring specialized assistance.

Scale indicators11 records

Recent moves7 records

Expansion highlights2 records

Direct peers

• DocuSign: Market-leading e-signature and CLM platform. Directly comparable to Oneflow in core e-signature and contract management capabilities, though significantly larger and more North America-centric.
• Ironclad: AI-native CLM platform focused on contract creation, review, and workflow automation for legal teams. Comparable to Oneflow's CLM offering with a more US-centric base and similar target buyer personas (Sales, HR, Legal).
• Icertis: Enterprise-focused CLM platform serving Fortune 500 customers with contract intelligence and AI capabilities. Comparable to Oneflow in CLM scope, with similar enterprise integrations and a global footprint.
• Agiloft: Highly customizable enterprise CLM platform with deep workflow configuration. Comparable to Oneflow in CLM scope and enterprise target market, with overlapping CRM/ERP integrations.
• Conga: Contract lifecycle management and document automation suite with Salesforce-native positioning. Comparable to Oneflow's contract automation and quote-to-cash capabilities, particularly overlapping in CRM-integrated contract flows.
• PandaDoc: Document automation and e-signature platform with strong proposal/quoting workflows. Comparable to Oneflow in sales-driven contract automation and e-signature, with similar SMB-to-enterprise GTM motion.
• Proposify: Proposal and contract management platform focused on sales teams. Comparable to Oneflow's Proposals and Quotes modules, with similar SMB and mid-market positioning.
• Juro: Browser-native contract platform for legal and business teams. Comparable European-headquartered CLM peer with overlapping target customers and similar browser-based UX philosophy.

Broad incumbents

• Adobe Acrobat Sign: Adobe's e-signature solution bundled within Acrobat and the broader Adobe Document Cloud. Competes with Oneflow in e-signature and contract workflows as part of a much larger enterprise content portfolio.

Emerging players

• Evisort: AI-powered contract intelligence and analytics platform. Comparable to Oneflow AI capabilities, particularly contract risk detection, though more focused on post-signature analysis than lifecycle creation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/oneflowcom
• Xx.com/oneflowcom
• Facebookfacebook.com/oneflowcom

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds5 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oneflow