Union des Métiers et des Industries de l’Hôtellerie

What Union des Métiers et des Industries de l’Hôtellerie does

UMIH (Union des Métiers et des Industries de l'Hôtellerie) is a French professional trade union founded in 1946 and headquartered at 22 rue d'Anjou, Paris (8th arrondissement). Constituted as a "union professionnelle" under the French Labor Code, it represents independent businesses across the cafés, hotels, restaurants, seasonal workers, caterers, nightclubs, bowlings, and thalassos (CHRD) sector. UMIH operates through a federated network of 106 departmental bureaus serving approximately 35,000 member companies and claims the leading position among professional organizations in the sector, representing 71% of unionized CHRD companies. Thierry Marx serves as Director of Publication of the UMIH website.

The organization's core service portfolio consists of four member-facing offerings: legal, fiscal, and social advisory from in-house jurists and tax specialists; professional defense and representation; health and provident insurance solutions; and training delivered through Aktiveo Formation (formerly UMIH Formation), which the organization states has trained over 400,000 professionals across 20 years. UMIH also publishes UMIH Magazine and L'Essentiel newsletter, maintains a member extranet (extranet.umih.fr), and operates an aggregated official-partner ecosystem of 60+ vendors spanning energy (TotalEnergies, EDF, SMEG), meal vouchers (Edenred, Bimpli, Pluxee, Swile, Upcoop), insurance (Astart-Verspieren), HR software (Lamster/Neolam suite), digital compliance (Kooklin HACCP, Numbr), recruitment (Cookorico.com), and environmental tools (Clorofil, Clef Verte, Ecotable).

Commercially, UMIH is structured as a membership-based non-profit, with revenue generated primarily through recurring membership dues that the organization states are "widely covered" by the financial advantages granted by official partners. Distribution is decentralized via the 106 departmental federations, supplemented by the umih.fr website and active social media channels (Facebook, LinkedIn, X, Instagram, YouTube). UMIH runs a small internal staff (11-50 employees) supported by Aktiveo Formation as an adjacent operating subsidiary and a network of independent departmental federations.

Name

Union des Métiers et des Industries de l’Hôtellerie

Legal name

L'UNION DES MÉTIERS ET DES INDUSTRIES DE L'HÔTELLERIE, UNION PROFESSIONNELLE RÉGIE PAR LES DISPOSITIONS DU CODE DU TRAVAIL

Website

https://umih.fr

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

11–50 employees

Short description

UMIH is France's leading professional trade union for independent cafés, hotels, restaurants, and hospitality businesses, serving 35,000 member companies across 106 departmental federations through legal advisory, training, insurance, and partner discount services.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: UMIH generates revenue through membership fees from affiliated businesses in the café, hotel, restaurant, and hospitality sector (CHRD). The organization states that 'the financial advantages granted by our partners widely cover the cost of membership', suggesting membership fees are offset by partner benefits.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

UMIH is the leading professional trade union representing independent hospitality businesses in France, including cafés, hotels, restaurants, caterers, nightclubs, bowlings, and thalassos. It provides legal and fiscal advisory from expert jurists and tax specialists, professional defense and representation, health and provident insurance solutions, training through Aktiveo Formation, and access to a network of negotiated partner discounts covering energy, supplies, equipment, and services for its 35,000 member companies across 106 departmental federations.

Product overview

UMIH is a professional trade union organization for France's hospitality, café, and restaurant sector (CHRD), not a software product company. Its service portfolio consists of core member services (legal/tax assistance, health provident funds, training via Aktiveo Formation, professional defense) offered through a network of 106 departmental federations serving 35,000 member businesses. The organization also provides a member extranet portal, publishes UMIH Magazine, and aggregates discounts and partnerships with over 60 partner businesses across categories including food supply, equipment, HR software (Lamster/Neolam suite with Lamster, Pilboard, Inara), digital tools (Kooklin HACCP, Clorofil carbon tool, SCL QualiTab), recruitment (Cookorico.com), energy management (SMEG Smart+/EVzen/Renouvelables, Ewattch GTB), accounting (Numbr), insurance (Astart-Verspieren), and food service supplies (TransGourmet, RÉTIF). These partner offerings provide member advantages and discounts but are not UMIH-branded products; they are services from third-party vendors accessible to UMIH members.

Differentiator

Problem solved

Functional benefit

Brands

• Aktiveo Formation: Premier organisme de formation du secteur avec plus de 400 000 professionnels formés depuis 20 ans. Previously known as UMIH formation.

Products and services

• Legal, Fiscal and Social Advisory (Assistance Juridique, Fiscale et Sociale)

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

62 partnerships are on record, tiered core and standard.

• TotalEnergiescoreGTM or Marketing PartnerOfficial partner offering UMIH members 1 year of free subscription to Horizon electricity contract (HT cost offered for first 12 months).
• EdenredcoreGTM or Marketing PartnerRestaurant ticket services partner offering important discounts on public commission rates for paper and dematerialized restaurant tickets.
• La SACEMcoreGTM or Marketing Partner28% discount on copyright fees for UMIH members.
• EDFcoreGTM or Marketing PartnerElectricity and gas partner providing competitive energy solutions for professionals.
• SPREstandardGTM or Marketing Partner5% to 15% discount on the scale for UMIH members.
• ConecscoreTechnology or IntegrationTechnical operator providing restaurateurs with adapted, reliable, practical information on restaurant ticket dematerialization developments. Partnership brings members dedicated telecollection tickets and direct reimbursement from issuers.
• Aktiveo Formation (ex-UMIH formation)coreStrategic or Co-development PartnerFirst training organization in the sector with over 400,000 professionals trained in 20 years. Provides comprehensive training services to UMIH members.
• RETIFstandardGTM or Marketing PartnerEuropean leader in equipment and layout of shops and professionals for 60 years. Offers complete products, services and solutions for CHR professionals.
• AFNOR CertificationstandardGTM or Marketing PartnerProvides European Ecolabel certification services for tourism professionals - major asset for eco-conscious clients.
• ANCV (Agence Nationale des Chèques Vacances)coreGTM or Marketing PartnerPartnership since July 2012. Major advancement for deploying vacation checks in small CHRD sector businesses. Helps members implement attractive social policies for employees including apprentices and seasonal workers.
• SMEGstandardGTM or Marketing PartnerEnergy solutions partner offering Smart+ (energy consumption optimization), EVzen (electric vehicle charging), and SMEG Renewables (photovoltaic). Smart+ enables up to 15% energy savings.
• Mon Courtier EnergiecoreGTM or Marketing PartnerEnergy broker expert for hospitality professionals. In 2025, accompanied over 900 hotels representing €69M in negotiated energy. Members achieve average 30% savings on energy bills.
• Lamster / NeolamstandardTechnology or IntegrationHR software dedicated to hoteliers and restaurateurs. Complete SIRH solution for the hospitality sector including planning, absence management, HR documents with electronic signature.
• KooklinstandardTechnology or IntegrationLeader in digital HACCP solutions since 2014. Automates food safety compliance with tablet-based tracking, temperature sensors, and smart checklists. 4.9/5 customer satisfaction.
• Groupe GM FrancestandardGTM or Marketing PartnerCosmetic lines and accessories provider for exceptional hospitality. Over 40 brands offered, with customized solutions and eco-friendly products under CARE ABOUT EARTH program.
• Clef VertestandardGTM or Marketing PartnerFirst environmental label in France and worldwide for hotels. Over 600 tourist accommodations in France and 2,900+ establishments in 57 countries internationally hold the label.
• ClorofilstandardGTM or Marketing PartnerFirst carbon balance tool dedicated to the hospitality and restaurant sector. Allows free carbon footprint measurement, emissions reduction through indicators and action guides.
• TransGourmetstandardGTM or Marketing PartnerReference supplier delivering raw materials, fresh products, meat, seafood, fruits and vegetables, groceries and frozen products throughout France to demanding professionals.
• France BoissonsstandardGTM or Marketing PartnerLeader in beverage distribution and services to Hotels-Restaurants-Cafés. 100% subsidiary of HEINEKEN France with nearly 2,600 employees.
• PromocashstandardGTM or Marketing PartnerKey player in food distribution for restaurant professionals. 150+ independent stores committed to healthier, more inclusive and responsible dining.
• HobartstandardGTM or Marketing PartnerLeader in professional washing. Develops washing, cooking, food preparation and waste treatment systems for food professionals. Most economical and ecological machines on the market.
• DAZN For BusinessstandardGTM or Marketing PartnerBroadcasting partner offering access to Ligue 1+, football, basketball, combat sports, and more for member establishments.
• Canal+ BusinessstandardGTM or Marketing PartnerPremium audiovisual content provider for professionals. Cinema, sport and series content adapted to each client type for hotels, with live and on-demand options.
• Astart-VerspierencoreGTM or Marketing PartnerExclusive insurance offering designed specifically for the profession. No annual revenue declaration required, index-free contract, and wall insurance included free. Pricing from €621/year for restaurants.
• NumbrstandardTechnology or IntegrationAccounting expertise network for HCR professionals. 2 months of free accounting + 360° audit of activity. Present in 18 cities with human + digital approach.
• My Groom ServicestandardTechnology or IntegrationGlobal performance partner for independent hospitality: web marketing, hotel software and yield management. -15% discount for UMIH members. Three-in-one ecosystem.
• Cookorico.comstandardTechnology or Integration1st employment site 100% hospitality. Job posting, CV database, employer brand management. Over 130,000 candidates and 150,000 monthly visitors. -10% discount with code UMIH10.
• MonCvNumstandardTechnology or Integration100% free recruitment application based on candidate skills rather than diplomas. QR Code sharing functionality for simplified communication.
• EwattchstandardTechnology or IntegrationFrench company based in Vosges since 2012. Energy performance optimization solutions for hotels and restaurants. Free energy diagnosis for UMIH members.
• Opéra EnergiestandardGTM or Marketing PartnerPioneer and French leader in energy brokering for businesses. Compares and finds most competitive gas and electricity contracts with free expert support.
• GRDFstandardGTM or Marketing PartnerMain natural gas distribution network operator in France. Engaged in ecological transition with information and support on consumption management and gas solutions.
• ButagazstandardGTM or Marketing PartnerLiquid gas provider (propane and butane) and energy solutions provider. Ecovadis Gold Medal 2024 for 4th consecutive year, placing among top 1% in RSE.
• UnisoapstandardStrategic or Co-development Partner1st French association to recycle hotel soap for humanitarian purposes. Reduces waste while providing hygiene access to disadvantaged populations.
• HopHopFoodstandardStrategic or Co-development PartnerAnti-waste tool for circular economy in CHRD. Values unsold items (food or other) at 60% of their value by donating to those in need. 48% net reduction on donated product value.
• EcotablestandardGTM or Marketing PartnerEco-responsible restaurant certification. Environmental impact measurement through 8-axis audit, sustainable restaurant label with 1-3 macaron ratings.
• Lafrane EnvironnementstandardGTM or Marketing PartnerSpecialist in biowaste management for hospitality. Reduces costs, improves carbon footprint, ensures compliance with anti-waste law for circular economy (AGEC law).
• EquipHotelstandardGTM or Marketing PartnerInternational reference trade show for hospitality professionals. Every two years, accompanies professionals in daily management and new project development.
• Snack ShowstandardGTM or Marketing PartnerReference trade show for off-premises and nomadic dining professionals. 14,650 professionals, 400+ exhibitors, 1,800+ innovations annually.
• Purezza (Culligan)standardGTM or Marketing PartnerWater treatment solutions for hospitality professionals. Ecological concept against plastic use with filtered water (still or sparkling) from local water supply.
• Musique ChanteclairstandardGTM or Marketing PartnerProfessional musical solution, free for SACEM-affiliated establishments. Original French compositions for hospitality sector, available via app, USB or CD.
• Actem'OtelstandardGTM or Marketing PartnerMulti-technical maintenance specialist for hospitality. 20 years of experience, present in all French tourist areas plus Portugal, Switzerland, Morocco, Mauritius.
• La Médiation du Tourisme et du VoyagestandardGTM or Marketing PartnerTourism and Travel Mediation service. €0 annual contribution and €75 HT file fees only if opinion rendered. Mandatory service for consumer disputes.
• NotelstandardGTM or Marketing PartnerNetwork of notaries serving hospitality. Accompanies business owners in purchase, sale, transfer or negotiation. Connects sellers with potential buyers.
• La Vanilleraie de SambavastandardGTM or Marketing PartnerNatural vanilla supplier direct from producer. Complete traceability, regular quality, sustainable commitment to the sector. Direct producer approach without intermediaries.
• Coup de PatesstandardGTM or Marketing Partner35 years of partnership with restaurant professionals. 2,400+ products including viennoiseries, pastries, reception items. Works with Meilleur Ouvrier de France.
• GGM Gastro InternationalstandardGTM or Marketing PartnerGerman company specialized in distribution of equipment and accessories for restaurants, hotels and large kitchens since 2004. Showroom in Paris area (Villebon-sur-Yvette).
• Pernod RicardstandardGTM or Marketing PartnerWorld number 2 in wines and spirits. 240 premium brands distributed in 160+ countries. Creator of conviviality with responsible hosting values.
• Mr.GoodfishstandardStrategic or Co-development PartnerSustainable seafood consumption program launched by three European aquariums. Publishes seasonal recommendations for sustainable seafood choices.
• SyngentastandardGTM or Marketing PartnerProfessional pest management solutions including Advion Cockroach Gel with HACCP certification for food zones.
• Vileda ProfessionalstandardGTM or Marketing PartnerProfessional cleaning solutions partner for hotels. Customized audit and sample box for UMIH hotel members. 60+ years of expertise in cleaning.
• InyusstandardTechnology or IntegrationEnergy savings solution for tertiary buildings. Smart heating management without installation work. -10% for UMIH members.
• Enviro DéveloppementstandardGTM or Marketing PartnerWater and energy economics specialist. -30% on catalog prices for UMIH members. Provides energy performance diagnosis and improvement work.
• EnerastandardGTM or Marketing PartnerEnergy renovation studies firm since 2006. Specialized in energy efficiency for condominiums and tertiary buildings. Part of Eni Plenitude group.
• BimplistandardGTM or Marketing PartnerEmployee benefits platform partner offering meal vouchers and expense management solutions.
• PluxeestandardGTM or Marketing PartnerEmployee benefits partner offering meal vouchers and related services for professionals.
• SwilestandardGTM or Marketing PartnerEmployee benefits platform partner including meal vouchers and workplace solutions.
• UpcoopstandardGTM or Marketing PartnerMajor player in social economy offering Upcoop meal tickets. 1.2 million employees pay with Upcoop daily. Increases customer base and average basket.
• WedoofoodstandardTechnology or IntegrationRestaurant ticket services partner with important discounts on commissions for paper and dematerialized restaurant tickets.
• OhmyseasonstandardGTM or Marketing PartnerSeasonal content and marketing partner offering free publication and subscription discounts for members.
• SCL QualitéstandardStrategic or Co-development PartnerFood hygiene and safety expert founded by Meilleur Ouvrier de France. Audits, Sanitary Control Plan implementation, microbiological analyses, and digital QualiTab tool.
• Take a WastestandardGTM or Marketing PartnerTurnkey waste management service for hospitality. Complete sorting and waste reduction solutions.
• l'ADEMEstandardGTM or Marketing PartnerEnvironment ministry agency supporting European Ecolabel development. Provides information documents and financial support for tourism accommodation certification.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• UKHospitality: UKHospitality is the leading UK trade association for the hospitality sector, representing pubs, restaurants, hotels, and contract caterers. Functionally similar to UMIH at national scale, providing advocacy, advice, and member benefits for hospitality operators.
• American Hotel & Lodging Association: AHLA is the US national trade association representing all segments of the hotel industry. Functionally analogous to UMIH for the lodging subset of CHRD members, providing advocacy, education, and member benefits.
• DEHOGA (Deutscher Hotel- und Gaststättenverband): DEHOGA is the German hospitality industry association, representing hotels and restaurants across Germany. Comparable in scope and mission to UMIH, though serving a different national market. It operates as a broader industry body rather than a niche union.
• National Restaurant Association (US): The National Restaurant Association is the largest foodservice trade association in the US, providing advocacy, training, and member services to restaurant operators. Comparable in mission and service breadth to UMIH, though operating in a much larger market.
• HOTREC - Hotels, Restaurants, Pubs and Cafés in Europe: HOTREC is the European umbrella federation of national hospitality associations, of which UMIH is effectively a French counterpart member. Represents the same operator categories at EU level for cross-border policy and advocacy.

Emerging players

• Confédération Nationale de la Boulangerie-Pâtisserie Française: French trade confederation for bakery and pastry artisans, a neighboring food-service trade body with overlapping SMB operator profile and similar advocacy/service model. Some UMIH member categories (caterers, traiteurs) overlap with bakery trade interests.

Direct peers

• GNI - Groupement National des Indépendants Hôtellerie et Restauration: GNI is the principal direct competitor to UMIH in representing independent hotel and restaurant operators in France. Both organizations compete for the same CHRD member base and offer overlapping legal, fiscal, and training services.
• SYNHORCAT: SYNHORCAT is another French hospitality trade union representing hotel, café, restaurant and catering professionals. It competes with UMIH for members in the same CHRD vertical and engages in similar advocacy and service provision.

Others

• Aktiveo Formation: Aktiveo Formation is actually a subsidiary of UMIH (formerly UMIH Formation), the premier hospitality training organization in France. Included as a peer to flag the training-arm ecosystem that operates as an adjacent commercial entity under the UMIH umbrella.

Regional players

• FAGIHT (Federación Española de Asociaciones de Empresas de Hostelería y Turismo): Hostelería de España (formerly FAGIHT) is the Spanish hospitality industry confederation representing hospitality and tourism businesses. Operates with a similar trade association model to UMIH but in a different national market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/UMIH_France
• YouTubeyoutube.com/channel/UCY39bGVYuCacOSzjBrU7Pvw
• Facebookfacebook.com/umihlozere
• LinkedInlinkedin.com/company/umih
• Instagraminstagram.com/umih_france

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Union des Métiers et des Industries de l’Hôtellerie