Oneflow
Oneflow is a Stockholm-based, Nasdaq First North-listed SaaS company providing AI-enabled Contract Lifecycle Management, including digital contracts, e-signatures, and workflow automation. It serves enterprises across 45+ countries via 500+ CRM, HR, and ERP integrations.
- Company typePublic
- Founded2012
- HeadquartersStockholm, Sweden
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Oneflow does
Oneflow is a Stockholm-headquartered, publicly listed (Nasdaq First North: ONEF) SaaS company that provides an AI-enabled Contract Lifecycle Management (CLM) platform. Founded in 2012, the platform spans digital contract creation, review, e-signature, digital signature (PKI-based), obligation tracking, and post-sign analytics, positioning Oneflow as a full-lifecycle alternative to point e-signature tools. The technical architecture treats contracts as dynamic, HTML-based data objects rather than static PDFs, supported by a public REST API, SCIM-based user provisioning, and 500+ native integrations spanning CRM (Salesforce, HubSpot, Microsoft Dynamics 365, Pipedrive), HRIS (Teamtailor, HiBob, Sympa), ERP (SAP), and automation (Zapier, Power Automate, MuleSoft). Compliance certifications include ISO 27001/9001/14001, GDPR, eIDAS (qualified electronic signatures), SOC 2 Type 2, and support for BankID and MitID.
The product surface includes Oneflow AI for risk detection and contract insights, Workspaces for permission-controlled departmental separation, Proposals, Quotes, and a template library, packaged for Sales, HR, Finance, Procurement, and Legal buyers across startup, scale-up, and enterprise tiers. Customer evidence is diversified across consumer goods (Kraft Heinz, Miele), IT services (Capgemini, Sopra Steria), telecom (Tele2), staffing (ManpowerGroup), retail (Coop, Caffè Nero), energy (Northvolt), and hospitality (Radisson), with 7M+ contracts processed across 45+ countries.
Commercially, Oneflow operates a hybrid go-to-market: a freemium PDF-signing tier drives product-led acquisition, while enterprise sales and dedicated customer success target organizations of 50+ employees through demos and tailored onboarding. Distribution combines direct sales, self-serve sign-up, marketplace listings (Salesforce AppExchange, HubSpot), and an implementation-partner channel. FY2025 net sales reached MSEK 170.5 (+26% YoY), ARR stood at MSEK 183.1 (+15% YoY), EBITDA margin improved to -1% from -34%, and ARR per FTE rose 41% to TSEK 1,237, indicating material operating leverage even as the company remains unprofitable on a net-income basis. The company has expanded into North America via a Delaware-registered subsidiary and maintains wholly-owned entities in Finland, the UK, Norway, the Netherlands, and France.
Oneflow firmographics
Firmographics- Name
- Oneflow
- Legal name
- Oneflow AB (publ)
- Website
- https://oneflow.com
- Company type
- Public
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Oneflow is a Stockholm-based, Nasdaq First North-listed SaaS company providing AI-enabled Contract Lifecycle Management, including digital contracts, e-signatures, and workflow automation. It serves enterprises across 45+ countries via 500+ CRM, HR, and ERP integrations.
- Ownership category
- akta.pro rank
Oneflow industry classification
Industry- Product category
- Contract Lifecycle Management Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Contract Lifecycle Management (CLM) & Document Automation (BPAEAPAD)
- akta.pro secondary industries
- E-Signature & Digital Transaction Management (DTM) (HDAEAGAF), Contract Lifecycle Management (CLM) & Document Generation/Templating (HDAEAGAL)
Keywords
Where Oneflow is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices7 records
Markets served
Oneflow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-based SaaS: Annual or multi-year subscription model with tiered pricing based on usage, features, and team size. Revenue is recurring in nature with ARR (Annual Recurring Revenue) as the primary metric.
- Freemium Tier: Free plan allowing users to send, track and sign PDF contracts without time limits. Serves as acquisition channel for converting users to paid tiers.
- Professional Services (Onboarding & Support): Revenue from dedicated customer success support, tailored onboarding, training, and ongoing optimization services for enterprise customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Plan - Basic PDF Signing |
| Subscription | Annual | Paid Plans - Full Platform Access |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Oneflow product offering
Product offeringCore offering
Oneflow provides an AI-powered Contract Lifecycle Management (CLM) SaaS platform that transforms contracts from static documents into dynamic, structured digital assets. The platform enables contract creation, collaboration, e-signing, centralized storage, workflow automation, and AI-driven risk detection across Sales, HR, Finance, and Procurement teams. It includes electronic and qualified digital signature capabilities compliant with eIDAS, plus 500+ native integrations with major business systems.
Product overview
Oneflow is a unified AI Contract Lifecycle Management platform that transforms contracts from static documents into actionable data assets. The core platform consists of Digital Contracts, Contract Management, Electronic Signatures, Digital Signatures, Proposals, and Quotes, all powered by Oneflow AI for risk detection and insights. The platform uses a centralized workspace architecture where contracts are organized by department (Sales, HR, Finance, Procurement) with permission controls. Integrations with CRM systems (Salesforce, HubSpot, Pipedrive, Dynamics), HR platforms (Teamtailor, HiBob), and automation tools (Zapier, Power Automate) enable seamless data flow. The platform offers a free tier for PDF signing and paid tiers for advanced CLM capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Oneflow AI: AI-powered contract lifecycle management capabilities within the Oneflow platform
- Oneflow North America
Products and services
- Oneflow Contract Management Platform Unified AI-powered Contract Lifecycle Management platform that centralizes contract creation, collaboration, execution, and post-sign management across departments. Includes AI-driven risk detection, automated workflows, compliance checks, obligation tracking, and renewal alerts for business teams.
- Electronic Signatures Legally binding electronic signature solution compliant with eIDAS and international standards, enabling organizations to send, track, and sign contracts digitally. Available with a free plan for PDF signing.
- Digital Signatures (PKI) Advanced digital signatures using Public Key Infrastructure and certificates from trusted Certificate Authorities for enhanced security, verification, and eIDAS qualified electronic signature compliance. Supports BankID and MitID electronic identification for Nordic markets.
- Digital Contracts Dynamic HTML-based digital contracts that replace static PDFs, allowing live edits, chronological signing orders, section rules for different markets, and real-time collaboration with inline commenting.
- Proposals Proposal software for creating, personalizing, and sending sales proposals with dynamic content and integrated signing workflows within the Oneflow platform.
- Quotes Quoting software for generating quotes and pricing proposals, integrated with the contract management system and CRM platforms for streamlined quote-to-cash workflows.
- Contract Management API Public REST API enabling dynamic contract workflows with real-time data sync between the contract management platform and business systems like CRM, ERP, and HR systems. Supports bi-directional communication, workflow automation triggers, OAuth and API key authentication, and SCIM for user provisioning.
- Oneflow AI AI-powered product capability that surfaces actionable insights from contract data, detects risks across contracts, automates workflows and compliance checks, and helps users make smarter decisions throughout the contract lifecycle.
Quantifiable outcome
- 26% net sales growth year-over-year (2025)
- +4 more outcomes
Companies that use Oneflow
Customer profileNamed customers28 records
Segments12 records
Ideal customer profiles3 records
Oneflow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability8 records
Feature8 records
Oneflow partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core and secondary.
- SalesforcecoreNative integration with Salesforce CRM enabling contract creation directly from opportunities, quotes, and accounts. Sales reps can create contracts with items from related quotes and sync contract data bidirectionally.
- HubSpotcoreHubSpot CRM integration allowing users to manage contracts alongside marketing and sales data. Contracts can be created and tracked within HubSpot with automatic status updates.
- Microsoft Dynamics 365coreNative integration with Microsoft Dynamics 365 ERP/CRM for enterprise customers using Microsoft stack. Enables contract management within Dynamics environment.
- PipedrivesecondaryCRM integration with Pipedrive for sales-focused teams. Contract creation and management synchronized with sales pipeline.
- TeamtailorcoreHR recruitment platform integration connecting candidate offer workflows with contract management for streamlined hiring processes.
- HiBobsecondaryHRIS integration with HiBob for employee contract management and HR workflow automation.
- SlackcoreSlack integration for notifications and collaboration. Contract updates and signing events sent to Slack channels for team visibility.
- ZapiercoreZapier integration enabling no-code automation connections between Oneflow and 5,000+ applications without custom development.
- Microsoft Power AutomatecoreNative Microsoft integration for workflow automation within Microsoft 365 ecosystem. Enables advanced process automation for enterprise customers.
- Google WorkspacecoreGoogle Workspace integration including Google Docs compatibility and collaboration features for Google-native teams.
- SAPcoreSAP integration for enterprise customers requiring connection to SAP ERP systems for procurement and financial workflows.
- MulesoftsecondaryMulesoft integration enabling API-led connectivity for complex enterprise architectures.
- JobylonsecondaryHR recruitment platform integration for candidate offer and employment contract management.
- MembrainsecondarySales enablement platform integration connecting sales training and contract workflows.
- SuperofficesecondaryCRM integration with SuperOffice for European enterprises managing customer relationships and contracts.
- UpsalessecondarySwedish CRM integration connecting Upsales sales data with contract management.
- SympasecondaryHRIS integration with Sympa for HR and employee contract management.
- IntelliplansecondaryHR platform integration for workforce management and employment contracts.
- CinodesecondaryConsulting management platform integration for project-based contract workflows.
- AdockasecondaryRecruitment automation platform integration for hiring workflows and candidate offers.
- Solution PartnerscoreImplementation partners who help customers implement and integrate custom projects. Partners assist with deployment, configuration, and custom integration work for enterprise customers requiring specialized assistance.
Scale indicators11 records
Recent moves7 records
Expansion highlights2 records
Oneflow competitors and assessment
Company assessmentDirect peers
- DocuSign: Market-leading e-signature and CLM platform. Directly comparable to Oneflow in core e-signature and contract management capabilities, though significantly larger and more North America-centric.
- Ironclad: AI-native CLM platform focused on contract creation, review, and workflow automation for legal teams. Comparable to Oneflow's CLM offering with a more US-centric base and similar target buyer personas (Sales, HR, Legal).
- Icertis: Enterprise-focused CLM platform serving Fortune 500 customers with contract intelligence and AI capabilities. Comparable to Oneflow in CLM scope, with similar enterprise integrations and a global footprint.
- Agiloft: Highly customizable enterprise CLM platform with deep workflow configuration. Comparable to Oneflow in CLM scope and enterprise target market, with overlapping CRM/ERP integrations.
- Conga: Contract lifecycle management and document automation suite with Salesforce-native positioning. Comparable to Oneflow's contract automation and quote-to-cash capabilities, particularly overlapping in CRM-integrated contract flows.
- PandaDoc: Document automation and e-signature platform with strong proposal/quoting workflows. Comparable to Oneflow in sales-driven contract automation and e-signature, with similar SMB-to-enterprise GTM motion.
- Proposify: Proposal and contract management platform focused on sales teams. Comparable to Oneflow's Proposals and Quotes modules, with similar SMB and mid-market positioning.
- Juro: Browser-native contract platform for legal and business teams. Comparable European-headquartered CLM peer with overlapping target customers and similar browser-based UX philosophy.
Broad incumbents
- Adobe Acrobat Sign: Adobe's e-signature solution bundled within Acrobat and the broader Adobe Document Cloud. Competes with Oneflow in e-signature and contract workflows as part of a much larger enterprise content portfolio.
Emerging players
- Evisort: AI-powered contract intelligence and analytics platform. Comparable to Oneflow AI capabilities, particularly contract risk detection, though more focused on post-signature analysis than lifecycle creation.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Oneflow social profiles
Digital presenceOneflow compliance and trust
Trust signalCompliance9 records
Oneflow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oneflow leadership team
Management profileNumber of profiles
Profiles7 records
Oneflow subsidiaries and ownership
Company hierarchySubsidiaries6 records
Oneflow funding detail
Funding detailFunding overview
Funding rounds5 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oneflow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oneflow
What does Oneflow do?
Oneflow provides an AI-powered Contract Lifecycle Management (CLM) SaaS platform that transforms contracts from static documents into dynamic, structured digital assets. The platform enables contract creation, collaboration, e-signing, centralized storage, workflow automation, and AI-driven risk detection across Sales, HR, Finance, and Procurement teams. It includes electronic and qualified digital signature capabilities compliant with eIDAS, plus 500+ native integrations with major business systems.
Is Oneflow a public or private company?
Oneflow is a public company. It is classified as public and is currently operating.
When was Oneflow founded?
Oneflow was founded in 2012. It employs 101 to 250 people.
Where is Oneflow based?
Oneflow is headquartered in Stockholm, Sweden, in the Europe region.
How does Oneflow make money?
Three revenue lines are on record. Subscription-based SaaS are the primary driver. The others are freemium Tier and professional Services (Onboarding & Support).
Who are Oneflow's main competitors?
Direct peers on record are DocuSign, Ironclad, Icertis, Agiloft, Conga, PandaDoc, Proposify and Juro. Adobe Acrobat Sign is listed as a broad incumbent. Evisort is listed as an emerging player.
Does Oneflow have an API?
Yes. Oneflow provides a public API that enables dynamic contract workflows with real-time data sync between the contract management platform and business systems like CRM, ERP, and HR systems. The API supports bi-directional communication, contract lifecycle automation triggers, and REST architecture. Authentication uses OAuth tokens or API keys. The platform also supports SCIM API for user provisioning. Documentation available at developer.oneflow.com. Developer documentation is at developer.oneflow.com.
What industry is Oneflow in?
Oneflow's product category is Contract Lifecycle Management Software. Its primary akta.pro industry code is BPAEAPAD, Contract Lifecycle Management (CLM) & Document Automation, with a secondary code of HDAEAGAF, E-Signature & Digital Transaction Management (DTM). Its NAICS code is 5132 and its SIC code is 7372.