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SherWeb

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uuid0004uhg

Namestring
SherWeb
Legal namestring
Sherweb Inc.
Websiteurl
sherweb.com
Company typeenum
Private
Founded yearint
1998
Descriptiontext

SherWeb is a privately held cloud marketplace distributor headquartered in Sherbrooke, Quebec, founded in 1998 by brothers Peter and Matthew Cassar. The company operates a three-tier channel program (White-label, Co-branded, Advisor) serving more than 7,500 Managed Service Providers (MSPs) across Canada, the United States, Ireland, and the United Kingdom, which collectively serve over 100,000 organizations. SherWeb's core proposition is aggregating Microsoft cloud licenses (Microsoft 365, Azure, Dynamics 365), security vendors (SentinelOne, Huntress, Check Point, Bitdefender, Keeper, etc.), backup/continuity (Veeam, Keepit, Wasabi, Commvault), and productivity tools into a single procurement, provisioning, and billing platform, augmented by white-label professional services.

The underlying technology stack includes Sherweb Marketplace, the Cumulus partner platform (unified billing, provisioning, and license management with MFA and Microsoft Entra ID integration), and the Self-Service Portal (a Progressive Web App storefront for MSP end-clients with SSO and ConnectWise ticketing integration). SherWeb holds all six Microsoft Solutions Partner designations, carries 195+ Microsoft certifications, and is one of the first partners to earn Microsoft's Support Services designation. The company built native integrations with major PSA/RMM tools (ConnectWise, Autotask, HaloPSA, Kaseya BMS, Rewst, QuickBooks, CIPP, Pia), and was the first cloud solution provider to natively integrate with HaloPSA. Office Protect provides proprietary managed detection and response for Microsoft 365 tenants.

SherWeb monetizes through marketplace distribution (wholesale-to-resale spread on cloud licenses), recurring subscriptions (Microsoft 365, Azure, security), transaction fees on third-party vendor products, professional services (white-label helpdesk, NOC, consulting), managed services (Office Protect MDR, NOC), and an Advisor referral/commission model. In March 2026, SherWeb closed its first outside funding — a $125 million CAD minority equity investment from Investissement Québec — earmarked for international expansion, platform enhancements, and strategic acquisitions, concurrent with the announced entry into the UK market following the December 2024 MicroWarehouse acquisition in Ireland.

Short descriptiontext

SherWeb is a private cloud marketplace distributor founded in 1998, serving 7,500+ Managed Service Providers across Canada, the US, Ireland, and the UK through proprietary platforms (Cumulus, Self-Service Portal) and a curated portfolio of Microsoft, security, and backup solutions.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersNewark, United States
HQ citystring
Newark
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cloud marketplace distribution, Microsoft cloud solutions, managed service providers, white-label IT services, cloud PSA integrations
Industry3 codes
1Cloud Managed Services (M365/Azure/AWS/GCP)
CodeBPAEABAEPrimaryYes
2Helpdesk & End-User Support Services
CodeBPAEABABPrimaryNo
3Data Security & Privacy Managed Services (DLP/Encryption)
CodeBPAEADALPrimaryNo
NAICS code2 codes
  • Computer Systems Design and Related Services54151
  • Computer Facilities Management Services541513
SIC code1 code
  • Services-Computer Integrated Systems Design7373
Product category
Cloud Marketplace Distribution Platform
Social media profiles3 records
GTM motion4 records

Each record includes

Type, Description, Source

Revenue model7 records
1Cloud marketplace distribution (resale)
TypeMarketplace Commission
Description

Primary revenue stream: Sherweb purchases cloud licenses (Microsoft, security vendors, etc.) at wholesale and resells to MSP partners who bill end customers. Margins earned on the price spread.

sherweb.com
2Subscription / recurring license revenue
TypeSubscription Recurring
Description

Recurring revenue from cloud subscriptions (Microsoft 365, Azure, security solutions) sold through partners on monthly/annual billing.

sherweb.com
3Professional Services
TypeProfessional Services
Description

White-label outsourced IT helpdesk, Managed Detection and Response (MDR), NOC services, and certified specialist consulting for partners. Includes Microsoft program consultation services.

sherweb.com
4Managed Services
TypeManaged Services
Description

Recurring managed services revenue from MDR (Office Protect), NOC services, and white-label helpdesk offerings delivered 24/7/365.

sherweb.com
5Transaction fees / take rate on marketplace vendor sales
TypeTransaction Fee
Description

Revenue from third-party vendor products (security, backup, automation) listed on Sherweb marketplace, earning commissions/spread on partner transactions.

channelinsider.com
6Partner referral / commission (Advisor model)
TypeAffiliate Referral
Description

One-time payment and recurring monthly commission to Advisor partners who refer clients to Sherweb for the life of the client's contract.

channelinsider.com
7Performance Cloud (IaaS) revenue
TypeUsage Based
Description

Infrastructure-as-a-Service revenue from Performance Cloud servers (cloud computing, virtual machines) sold to channel partners.

sherweb.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels7 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain
Pricing details4 tiers
1White-label Partner Program (Most Popular)
ModelOtherBilling cadenceMonthly
Notes

Free, no obligations, no sales quotas. Partner owns customer relationship, sets own margins, and bills customer at their own price. Sherweb bills partner according to its pricing structure. Sherweb provides 24/7 support to partner (not end customer).

sherweb.com
2Co-branded Partner Program
ModelOtherBilling cadenceMonthly
Notes

Partner owns customer relationship and sells under both their brand and Sherweb's brand. Partner bills the customer. Sherweb provides 24/7 technical support to end customers. Pricing structure not publicly disclosed.

sherweb.com
3Advisor Partner Program
ModelOutcome Based/ PerformanceBilling cadenceMonthly
Notes

Sherweb owns the customer relationship. Partner refers clients to Sherweb and sells under Sherweb's brand. Partner earns a one-time payment and a recurring monthly commission for the life of the client's contract.

sherweb.com
4Tiered Partner Program (discounts and exclusive benefits)
ModelOtherBilling cadenceMulti-year contract
Notes

Tiered structure rewards growth with exclusive benefits such as discounts, dedicated support, and strategic resources. Specific tier thresholds and discount levels not publicly disclosed.

sherweb.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 8 records shown
1Office Protect
Description

Security management solution for Microsoft 365 tenants, including 24/7 monitoring, threat detection and guided response via the Office Protect Alliance service.

sherweb.com
+7 more records
Core offering1 text field

Sherweb operates a cloud marketplace and proprietary platform that enables Managed Service Providers (MSPs) to source, provision, bill and manage Microsoft 365, Azure, security, backup, productivity and infrastructure solutions from 45+ vendors. The platform combines the Cumulus partner control panel, a white-label Self-Service Portal, native PSA/RMM integrations and 24/7 expert support, complemented by managed services such as Office Protect (MDR for Microsoft 365), Performance Cloud (IaaS) and white-label helpdesk/NOC.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 400% year-over-year growth in Microsoft Copilot practice
+4 more records
Product and service7 records
1Sherweb Cloud Solutions Marketplace
CategoryCloud marketplace distribution
Description

Curated cloud marketplace aggregating Microsoft 365, Azure, security, backup, productivity and infrastructure solutions from 45+ third-party vendors, enabling MSP partners to bundle solutions for their end-customers and grow recurring revenue.

2Cumulus Partner Platform
CategoryPartner platform / SaaS
Description

Unified control panel for Sherweb MSP partners to manage billing, provisioning, account updates, license management, real-time reporting and multi-factor authentication; integrates with Microsoft Entra ID and is SOC2 Type II certified.

3Sherweb Self-Service Portal (white-label client storefront)
CategoryWhite-label end-client portal
Description

White-label Progressive Web App storefront that lets MSPs' end-customers manage their own licenses, users and subscriptions 24/7/365; supports SSO via Microsoft Entra ID and Google Workspace, and integrates with ConnectWise for ticketing and PayPal for payments.

4Office Protect (MDR for Microsoft 365)
CategoryManaged security service
Description

Proprietary managed detection and response (MDR) service for Microsoft 365 tenants providing 24/7 monitoring, threat analysis and guided response via the Office Protect Alliance service.

5Performance Cloud (IaaS)
CategoryInfrastructure-as-a-Service
Description

Infrastructure-as-a-Service (IaaS) high-performance cloud server offering (cloud computing and virtual machines) sold to channel partners, originating from the July 2014 acquisition of ORCS Web Inc.

6Sherweb Professional Services (helpdesk, NOC, consulting)
CategoryProfessional and managed services
Description

White-label outsourced IT helpdesk, Managed Detection and Response (MDR), NOC services, and certified specialist consulting for partners, including Microsoft program consultation services. Includes dedicated extension of partner teams for deployment, migration and optimization.

7Huntress cybersecurity platform (via Sherweb Marketplace)
CategoryCybersecurity distribution
Description

Huntress managed EDR, ITDR, SIEM and security awareness training distributed to MSP partners via the Sherweb Marketplace to protect endpoints, identities and data of end-customers.

Scale indicator9 records

Each record includes

Type, Value, Description, Source

Partnership48 partners
Strategic tierFlagship / Strategic IntegrationTypeTechnology or IntegrationAnnounced on2026-05-28
Description

Native integration that enables real-time synchronization of client, license, and service billing data between Sherweb's cloud marketplace and HaloPSA's PSA platform. Sherweb is the first cloud solution provider to integrate with HaloPSA natively, handling complex Microsoft billing scenarios including Azure consumption, annual commitments, and mid-cycle subscription changes. The integration pushes purchase and billing events directly into HaloPSA in real time, reducing manual reconciliation and billing errors.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-04-21
Description

HelpGhost, an adaptive AI platform for MSP service delivery, added to Sherweb's marketplace. Turns the expertise inside every ticket into reusable knowledge and provides an on-demand AI assistant to technicians.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-02-13
Description

Commvault Cloud, a unified enterprise-grade data protection and cyber resilience platform, added to Sherweb's marketplace, helping MSPs simplify backup, recovery, and data security across on-premises, cloud, and SaaS environments.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-12-12
Description

Palisade, an AI-powered platform for automated email authentication and DMARC management, added to Sherweb's marketplace to help MSPs secure client domains from spoofing.

Strategic tierCore Vendors In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-11-03
Description

Three new security solutions (Afi, NordStellar, Trend Vision One) added to Sherweb's security and continuity portfolio, providing MSPs with comprehensive data backup, threat detection, and external monitoring.

Strategic tierFlagship / Strategic Distribution PartnerTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-10-07
Description

Huntress's first-ever distribution partnership. All Huntress products (managed EDR, ITDR, SIEM, security awareness training) are available through the Sherweb Marketplace, empowering MSPs across North America, Ireland, and the UK to protect customers' endpoints, identities, and data. The partnership simplifies Huntress adoption and helps MSPs scale security offerings.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-09-18
Description

Monjur, a contract-as-a-service platform designed for MSPs, has launched in Sherweb's cloud marketplace as its first distribution partner. Offers lawyer-verified templates, automated compliance updates (GDPR, HIPAA), and centralized contract management, helping MSPs streamline legal operations and reduce risk.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-08-20
Description

DefensX secure browser tools block hackers from exploiting users' browsers as a path to infection, addressing a critical security gap for MSPs serving SMB clients.

Strategic tierMinor Transactional PartnerTypeStrategic or Co-development PartnerAnnounced on2025-08-18
Description

Sherweb sold its Pulsar360 subsidiary to ClearlyIP, a recognized leader in VoIP and cloud communications. The transaction reflects a strategic alignment and a shared commitment to delivering exceptional service, allowing Sherweb to sharpen its focus on its cloud marketplace and MSP support.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-07-24
Description

Kalibr8 added to Sherweb's cloud marketplace, offering advanced Azure cost optimization capabilities for MSPs to manage cloud spending, reduce waste, and streamline multi-tenant operations.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-06-26
Description

Sherweb added NordPass (password management) and NordLayer (network access) to its cybersecurity portfolio, helping MSPs deliver modern, scalable security for SMBs.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-05-15
Description

ConnectSecure's automated vulnerability management platform delivers end-to-end vulnerability management (asset discovery, vulnerability detection, risk-based prioritization) for MSPs through Sherweb's marketplace.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-05-09
Description

Sherweb added HacWare to its marketplace, an AI-driven platform for phishing simulations and personalized cybersecurity awareness training, helping MSPs strengthen client defenses.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-04-28
Description

Sherweb launched IRONSCALES, an AI email security solution designed for MSPs that advances security in the channel beyond legacy platforms by combating phishing attacks in real time.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-03-26
Description

Sherweb launched usecure, an automated Human Risk Management (HRM) platform for MSPs, to its marketplace. usecure enables partners to automate and personalize ongoing cybersecurity training for individual employees, addressing the 95% of cybersecurity breaches caused in part by human error.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-03-13
Description

Sherweb added Keepit to its data security portfolio, enabling MSPs to streamline backup and protection of data critical to their internal processes and workloads on Keepit's cloud-native platform. Strengthens Sherweb's defense against rising cyber threats.

Strategic tierCore Vendor In Marketplace / Integration PartnerTypeTechnology or IntegrationAnnounced on2025-03-10
Description

Sherweb added Rewst, an orchestration and automation platform purpose-built for MSPs, to its marketplace. Offering native multi-tenant support and integrations with widely used MSP tools, Rewst automates repetitive tasks and helps 7,500+ MSPs enhance efficiency.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-01-23
Description

Sherweb launched Check Point Harmony Email & Collaboration (formerly Avanan) and Check Point Harmony SASE (formerly Perimeter 81) to secure the workspace. Demonstrates Sherweb's commitment to equipping MSPs with cutting-edge cybersecurity solutions.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-01-23
Description

Proofpoint service schedule referenced on Sherweb's legal page; available in the Sherweb marketplace for email security.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2025-01-12
Description

Wasabi's hot cloud storage added to Sherweb's product offerings, providing partners with a high-performance, simple, secure, and cost-efficient storage solution to address fragmented storage challenges.

Strategic tierCore Acquired Entity (European Market Entry)TypeStrategic or Co-development PartnerAnnounced on2024-12-10
Description

Sherweb acquired MicroWarehouse, a prominent player in the Irish cloud market, to expand its global cloud marketplace footprint and enter Europe. MicroWarehouse continues to operate as a local business unit in Ireland while leveraging Sherweb's resources and expertise.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ DistributorAnnounced on2024-12-02
Description

Keeper Security, a purpose-built password management solution for MSPs, was added to Sherweb's marketplace. Combines ease of use with advanced security features to protect digital credentials and streamline password management for MSPs and their SMB clients.

Strategic tierStrategic R&D / Academic PartnershipTypeStrategic or Co-development PartnerAnnounced on2024-10-29
Description

Sherweb committed $1.5 million CAD to help fund a new Cybersecurity Expertise Centre at the University of Sherbrooke, aligning with Sherweb's increased focus on cybersecurity services for MSPs.

Strategic tierFlagship / Core Technology PartnerTypeStrategic or Co-development Partner
Description

Microsoft is Sherweb's foundational technology partner. Sherweb is a Microsoft Cloud Solution Provider (CSP) with 20+ years of experience, 195+ certifications, all six Solutions Partner designations, and is one of the first Microsoft partners to earn the Support Services designation. Sherweb's marketplace centers on Microsoft 365, Azure, Microsoft Security, and Dynamics 365 offerings, and supports partners navigating Microsoft CSP-to-AI Cloud Partner transitions.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

SentinelOne's AI-powered security platform (including Purple AI) is available through Sherweb's marketplace, giving MSPs access to endpoint, cloud, and network protection. Sherweb was the first cloud solution provider to offer SentinelOne's Purple AI to the MSP community.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

Sherweb is a Gold Veeam Cloud & Service Provider (VCSP) partner. Veeam-powered management console, license rental, and integrated storage are available in the marketplace, including Veeam Data Cloud for SaaS-based backup of Microsoft 365, Entra ID, and Salesforce workloads.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

Sherweb added Acronis Cyber Protect Cloud to its marketplace, providing MSPs with an integrated platform combining backup, disaster recovery, anti-malware, and endpoint protection. Sherweb was recognized as Acronis #CyberFit Partner of the Year - Canada in 2020.

Strategic tierFlagship / Core Psa IntegrationTypeTechnology or Integration
Description

Native ConnectWise integration synchronizes and automates billing, proration, and subscription info, with ticketing integrated into Sherweb's Self-Service Portal. Listed in the ConnectWise Marketplace.

Strategic tierCore Psa IntegrationTypeTechnology or Integration
Description

Integration automates and syncs billing with accurate proration and subscription details to maximize efficiency for MSPs.

Strategic tierCore Psa IntegrationTypeTechnology or Integration
Description

Integration streamlines financial processes and transactions by syncing Sherweb offers, prices, and services for increased efficiency.

Strategic tierCore Accounting IntegrationTypeTechnology or Integration
Description

Connect and automate billing, invoicing, proration, Sherweb offers, and pricing through QuickBooks.

Strategic tierCore Microsoft License Management IntegrationTypeTechnology or Integration
Description

Enables partners to purchase licenses directly in CIPP with automated NCE migrations, real-time licensing visibility, user creation wizard, and offboarding workflows.

Strategic tierFlagship Ai / Productivity EnablementTypeStrategic or Co-development Partner
Description

Sherweb helps partners deliver Microsoft Copilot to clients through a structured AI readiness consulting program. Reported 400% year-over-year growth in the Copilot practice as MSPs accelerate AI adoption.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

Sherweb partnered with Trend Micro to offer Worry-Free Services to MSPs, an easy-to-manage security suite for advanced threat defense across endpoints and beyond. Also added Trend Vision One in 2025.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

Bitdefender Antivirus added to Sherweb's security portfolio to provide partners with advanced threat protection capabilities.

Strategic tierCore Vendor In MarketplaceTypeChannel Partner/ Reseller/ Distributor
Description

ThreatDown powered by Malwarebytes is available in the Sherweb marketplace, providing endpoint security solutions for MSPs.

Strategic tierStrategic Gtm PartnerTypeGTM or Marketing Partner
Description

Sherweb and RBC collaborated to help Canadian businesses accelerate digital transformation as part of RBC's Go Digital program, helping SMBs manage transformation journeys.

Strategic tierCore Acquired EntityTypeStrategic or Co-development Partner
Description

Sherweb acquired PurelyHR, a Canadian leader specializing in HR management software solutions, expanding its service offering with HR management capabilities.

Strategic tierCore Acquired EntityTypeStrategic or Co-development Partner
Description

Sherweb acquired C2, a Canadian IT leader specializing in integrated ITSM software solutions. Acquisition consolidates Sherweb's position as a leading added-value solutions provider.

Strategic tierCore Acquired EntityTypeStrategic or Co-development Partner
Description

Sherweb acquired Global Mentoring Solutions Inc., a North American support and IT management business specializing in white-labeled MSP support, such as helpdesk and NOC services.

Strategic tierCore Acquired Entity (Historical)TypeStrategic or Co-development Partner
Description

Sherweb acquired OrcsWeb, a leading Windows-based managed hosting provider, accelerating its entry into the competitive Infrastructure-as-a-Service (IaaS) segment.

Strategic tierStrategic Gtm PartnerTypeStrategic or Co-development Partner
Description

Sherweb forged a strategic partnership with CMIT Solutions, the leading managed services provider of enterprise-level IT services to the SMB market, to strengthen cloud service offerings.

Strategic tierStrategic Services PartnerTypeStrategic or Co-development Partner
Description

Sherweb and Bam Boom Cloud jointly offer Microsoft Dynamics 365 Business Central implementation services to help partners maximize their success in the cloud Business Applications market.

Strategic tierStrategic Event PartnerTypeGTM or Marketing Partner
Description

Sherweb partnered with Devolutions to present the 3rd edition of ITSec, an IT security summit held in Saint-Hyacinthe, Quebec, bringing together IT professionals and MSPs for presentations, workshops, and networking.

Strategic tierCharity / Community PartnerTypeOthers
Description

Sherweb has an ongoing charitable partnership with Leucan, a Quebec-based charity organization supporting children with cancer. Sherweb has raised CA$35,004 (2023), $33,600 CAD (2024), and 43,044.30 CAD (2022) through annual fundraisers.

Strategic tierHistorical Distribution PartnerTypeChannel Partner/ Reseller/ Distributor
Description

Sherweb signed a North American distributorship agreement with Arrow Electronics, enabling Arrow to actively market Sherweb's industry-leading line of cloud services to all of its United States and Canada-based solution providers.

Strategic tierCore Technology PartnerTypeStrategic or Co-development Partner
Description

Sherweb achieved Premier Partner status in the VMware Cloud Service Provider (VCSP) program within the Broadcom Advantage Partner Program, supporting MSPs with virtualized infrastructure solutions.

Strategic tierCore Integration PartnerTypeTechnology or Integration
Description

Google Workspace service schedule referenced on Sherweb's legal page; supports SSO for the Self-Service Portal.

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeOthers
Description

ConnectWise is the largest PSA platform for MSPs and a deep integration partner of Sherweb (with a marketplace listing and ticketing integration). While not a direct cloud distributor, it is comparable as a competing platform that MSPs use to run their business and that shapes how cloud services are bought and managed.

2Rhinox (Rhino Distribution)
TypeEmerging player
Description

Rhinox is a smaller cloud marketplace/distributor serving MSPs with Microsoft, security, and SaaS solutions. It competes with Sherweb in the same MSP channel but at a meaningfully smaller scale and with a narrower geographic footprint.

TypeBroad incumbent
Description

Kaseya is a broad MSP platform vendor (RMM, PSA, security) that competes with Sherweb for MSP mindshare and wallet share, particularly through Kaseya BMS which integrates with Sherweb. It is comparable as an adjacent competitor targeting the same MSP buyer with overlapping (but not identical) capabilities.

4Sherpa (Sherpa Software / independent CSP distributors)
TypeEmerging player
Description

Independent Microsoft CSP Indirect Providers and smaller specialty distributors serve a similar MSP reseller audience with cloud license distribution. They are comparable to Sherweb in business model and target customer but typically operate with narrower product portfolios and limited international reach.

TypeDirect peer
Description

Pax8 is the largest pure-play cloud marketplace for MSPs and Sherweb's closest direct competitor. Both companies aggregate Microsoft, security, and infrastructure solutions for the MSP channel with white-label portals, partner programs, and PSA/RMM integrations — Pax8 simply operates at larger scale and with deeper venture funding.

TypeBroad incumbent
Description

TD SYNNEX is a large global IT distributor with a significant cloud solutions practice including Microsoft CSP. It competes with Sherweb for MSP and reseller cloud distribution volume but as one offering within a much broader hardware, software, and services portfolio.

TypeOthers
Description

Auvik is a leading MSP-focused network monitoring and management vendor. While not a cloud distributor, it competes for share of MSP wallet and tooling budget alongside Sherweb's marketplace and is comparable as a category-defining vendor in the MSP technology stack.

TypeDirect peer
Description

ALSO operates a large pan-European cloud distribution marketplace serving resellers and MSPs with Microsoft, security, and SaaS solutions. It is the most direct European competitor to Sherweb as Sherweb expands into Ireland and the UK.

TypeBroad incumbent
Description

Ingram Micro Cloud is the cloud arm of one of the world's largest IT distributors, offering a broad cloud marketplace that overlaps directly with Sherweb's Microsoft and security offerings. It is comparable as a competing marketplace and CSP aggregator but operates as part of a much wider distribution portfolio.

TypeDirect peer
Description

Crayon is a Norwegian-headquartered software and cloud economics distributor with a strong Microsoft CSP practice serving resellers and MSPs across EMEA. It is comparable to Sherweb in business model (cloud license distribution plus advisory services) and a likely competitor in the European expansion.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles14 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries6 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SherWeb

Cloud Marketplace Distribution Platformsherweb.com

SherWeb is a private cloud marketplace distributor founded in 1998, serving 7,500+ Managed Service Providers across Canada, the US, Ireland, and the UK through proprietary platforms (Cumulus, Self-Service Portal) and a curated portfolio of Microsoft, security, and backup solutions.

What SherWeb does

SherWeb is a privately held cloud marketplace distributor headquartered in Sherbrooke, Quebec, founded in 1998 by brothers Peter and Matthew Cassar. The company operates a three-tier channel program (White-label, Co-branded, Advisor) serving more than 7,500 Managed Service Providers (MSPs) across Canada, the United States, Ireland, and the United Kingdom, which collectively serve over 100,000 organizations. SherWeb's core proposition is aggregating Microsoft cloud licenses (Microsoft 365, Azure, Dynamics 365), security vendors (SentinelOne, Huntress, Check Point, Bitdefender, Keeper, etc.), backup/continuity (Veeam, Keepit, Wasabi, Commvault), and productivity tools into a single procurement, provisioning, and billing platform, augmented by white-label professional services.

The underlying technology stack includes Sherweb Marketplace, the Cumulus partner platform (unified billing, provisioning, and license management with MFA and Microsoft Entra ID integration), and the Self-Service Portal (a Progressive Web App storefront for MSP end-clients with SSO and ConnectWise ticketing integration). SherWeb holds all six Microsoft Solutions Partner designations, carries 195+ Microsoft certifications, and is one of the first partners to earn Microsoft's Support Services designation. The company built native integrations with major PSA/RMM tools (ConnectWise, Autotask, HaloPSA, Kaseya BMS, Rewst, QuickBooks, CIPP, Pia), and was the first cloud solution provider to natively integrate with HaloPSA. Office Protect provides proprietary managed detection and response for Microsoft 365 tenants.

SherWeb monetizes through marketplace distribution (wholesale-to-resale spread on cloud licenses), recurring subscriptions (Microsoft 365, Azure, security), transaction fees on third-party vendor products, professional services (white-label helpdesk, NOC, consulting), managed services (Office Protect MDR, NOC), and an Advisor referral/commission model. In March 2026, SherWeb closed its first outside funding — a $125 million CAD minority equity investment from Investissement Québec — earmarked for international expansion, platform enhancements, and strategic acquisitions, concurrent with the announced entry into the UK market following the December 2024 MicroWarehouse acquisition in Ireland.

SherWeb firmographics

Firmographics
Name
SherWeb
Legal name
Sherweb Inc.
Website
https://sherweb.com
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
SherWeb is a private cloud marketplace distributor founded in 1998, serving 7,500+ Managed Service Providers across Canada, the US, Ireland, and the UK through proprietary platforms (Cumulus, Self-Service Portal) and a curated portfolio of Microsoft, security, and backup solutions.
Ownership category
akta.pro rank

SherWeb industry classification

Industry
Product category
Cloud Marketplace Distribution Platform
NAICS
Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513)
SIC
Services-Computer Integrated Systems Design (7373)
akta.pro primary industry
Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)
akta.pro secondary industries
Helpdesk & End-User Support Services (BPAEABAB), Data Security & Privacy Managed Services (DLP/Encryption) (BPAEADAL)

Keywords

  • Cloud marketplace distribution
  • Microsoft cloud solutions
  • Managed service providers
  • White-label IT services
  • Cloud PSA integrations

Where SherWeb is headquartered

Location

Headquarters

HQ city
Newark
HQ country
United States
HQ region
North America

Offices5 records

Markets served

SherWeb business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain

Revenue model

  1. Cloud marketplace distribution (resale): Primary revenue stream: Sherweb purchases cloud licenses (Microsoft, security vendors, etc.) at wholesale and resells to MSP partners who bill end customers. Margins earned on the price spread.
  2. Subscription / recurring license revenue: Recurring revenue from cloud subscriptions (Microsoft 365, Azure, security solutions) sold through partners on monthly/annual billing.
  3. Professional Services: White-label outsourced IT helpdesk, Managed Detection and Response (MDR), NOC services, and certified specialist consulting for partners. Includes Microsoft program consultation services.
  4. Managed Services: Recurring managed services revenue from MDR (Office Protect), NOC services, and white-label helpdesk offerings delivered 24/7/365.
  5. Transaction fees / take rate on marketplace vendor sales: Revenue from third-party vendor products (security, backup, automation) listed on Sherweb marketplace, earning commissions/spread on partner transactions.
  6. Partner referral / commission (Advisor model): One-time payment and recurring monthly commission to Advisor partners who refer clients to Sherweb for the life of the client's contract.
  7. Performance Cloud (IaaS) revenue: Infrastructure-as-a-Service revenue from Performance Cloud servers (cloud computing, virtual machines) sold to channel partners.

Pricing tiers

ModelBillingPrice
OtherMonthlyWhite-label Partner Program (Most Popular)
OtherMonthlyCo-branded Partner Program
Outcome Based/ PerformanceMonthlyAdvisor Partner Program
OtherMulti-year contractTiered Partner Program (discounts and exclusive benefits)

Go-to-market motion4 records

Distribution channels7 records

Marketing channels8 records

SherWeb product offering

Product offering

Core offering

Sherweb operates a cloud marketplace and proprietary platform that enables Managed Service Providers (MSPs) to source, provision, bill and manage Microsoft 365, Azure, security, backup, productivity and infrastructure solutions from 45+ vendors. The platform combines the Cumulus partner control panel, a white-label Self-Service Portal, native PSA/RMM integrations and 24/7 expert support, complemented by managed services such as Office Protect (MDR for Microsoft 365), Performance Cloud (IaaS) and white-label helpdesk/NOC.

Differentiator

Problem solved

Functional benefit

Brands

  • Office Protect: Security management solution for Microsoft 365 tenants, including 24/7 monitoring, threat detection and guided response via the Office Protect Alliance service.
  • Cumulus
  • Sherweb Self-Service Portal
  • Performance Cloud
  • Partner University
  • MicroWarehouse
  • C2 (C2 Enterprise / C2 MSP)
  • PurelyHR

Products and services

  • Sherweb Cloud Solutions Marketplace Curated cloud marketplace aggregating Microsoft 365, Azure, security, backup, productivity and infrastructure solutions from 45+ third-party vendors, enabling MSP partners to bundle solutions for their end-customers and grow recurring revenue.
  • Cumulus Partner Platform Unified control panel for Sherweb MSP partners to manage billing, provisioning, account updates, license management, real-time reporting and multi-factor authentication; integrates with Microsoft Entra ID and is SOC2 Type II certified.
  • Sherweb Self-Service Portal (white-label client storefront) White-label Progressive Web App storefront that lets MSPs' end-customers manage their own licenses, users and subscriptions 24/7/365; supports SSO via Microsoft Entra ID and Google Workspace, and integrates with ConnectWise for ticketing and PayPal for payments.
  • Office Protect (MDR for Microsoft 365) Proprietary managed detection and response (MDR) service for Microsoft 365 tenants providing 24/7 monitoring, threat analysis and guided response via the Office Protect Alliance service.
  • Performance Cloud (IaaS) Infrastructure-as-a-Service (IaaS) high-performance cloud server offering (cloud computing and virtual machines) sold to channel partners, originating from the July 2014 acquisition of ORCS Web Inc.
  • Sherweb Professional Services (helpdesk, NOC, consulting) White-label outsourced IT helpdesk, Managed Detection and Response (MDR), NOC services, and certified specialist consulting for partners, including Microsoft program consultation services. Includes dedicated extension of partner teams for deployment, migration and optimization.
  • Huntress cybersecurity platform (via Sherweb Marketplace) Huntress managed EDR, ITDR, SIEM and security awareness training distributed to MSP partners via the Sherweb Marketplace to protect endpoints, identities and data of end-customers.

Quantifiable outcome

  • 400% year-over-year growth in Microsoft Copilot practice
  • +4 more outcomes

Companies that use SherWeb

Customer profile

Named customers3 records

Segments5 records

Ideal customer profiles4 records

SherWeb technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

SherWeb partnerships and signals

Strategic signal

Partnerships

48 partnerships are on record, tiered flagship / strategic integration, core vendor in marketplace, core vendors in marketplace, flagship / strategic distribution partner, minor transactional partner, core vendor in marketplace / integration partner, core acquired entity (european market entry), strategic r&d / academic partnership, flagship / core technology partner, flagship / core psa integration, core psa integration, core accounting integration, core microsoft license management integration, flagship ai / productivity enablement, strategic gtm partner, core acquired entity, core acquired entity (historical), strategic services partner, strategic event partner, charity / community partner, historical distribution partner, core technology partner and core integration partner.

  • HaloPSAflagship / strategic integrationTechnology or Integration · 28 May 2026Native integration that enables real-time synchronization of client, license, and service billing data between Sherweb's cloud marketplace and HaloPSA's PSA platform. Sherweb is the first cloud solution provider to integrate with HaloPSA natively, handling complex Microsoft billing scenarios including Azure consumption, annual commitments, and mid-cycle subscription changes. The integration pushes purchase and billing events directly into HaloPSA in real time, reducing manual reconciliation and billing errors.
  • HelpGhostcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 21 April 2026HelpGhost, an adaptive AI platform for MSP service delivery, added to Sherweb's marketplace. Turns the expertise inside every ticket into reusable knowledge and provides an on-demand AI assistant to technicians.
  • Commvaultcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 13 February 2026Commvault Cloud, a unified enterprise-grade data protection and cyber resilience platform, added to Sherweb's marketplace, helping MSPs simplify backup, recovery, and data security across on-premises, cloud, and SaaS environments.
  • Palisadecore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 12 December 2025Palisade, an AI-powered platform for automated email authentication and DMARC management, added to Sherweb's marketplace to help MSPs secure client domains from spoofing.
  • Afi, NordStellar, and Trend Vision Onecore vendors in marketplaceChannel Partner/ Reseller/ Distributor · 3 November 2025Three new security solutions (Afi, NordStellar, Trend Vision One) added to Sherweb's security and continuity portfolio, providing MSPs with comprehensive data backup, threat detection, and external monitoring.
  • Huntressflagship / strategic distribution partnerChannel Partner/ Reseller/ Distributor · 7 October 2025Huntress's first-ever distribution partnership. All Huntress products (managed EDR, ITDR, SIEM, security awareness training) are available through the Sherweb Marketplace, empowering MSPs across North America, Ireland, and the UK to protect customers' endpoints, identities, and data. The partnership simplifies Huntress adoption and helps MSPs scale security offerings.
  • Monjurcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 18 September 2025Monjur, a contract-as-a-service platform designed for MSPs, has launched in Sherweb's cloud marketplace as its first distribution partner. Offers lawyer-verified templates, automated compliance updates (GDPR, HIPAA), and centralized contract management, helping MSPs streamline legal operations and reduce risk.
  • DefensXcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 20 August 2025DefensX secure browser tools block hackers from exploiting users' browsers as a path to infection, addressing a critical security gap for MSPs serving SMB clients.
  • ClearlyIPminor transactional partnerStrategic or Co-development Partner · 18 August 2025Sherweb sold its Pulsar360 subsidiary to ClearlyIP, a recognized leader in VoIP and cloud communications. The transaction reflects a strategic alignment and a shared commitment to delivering exceptional service, allowing Sherweb to sharpen its focus on its cloud marketplace and MSP support.
  • Kalibr8core vendor in marketplaceChannel Partner/ Reseller/ Distributor · 24 July 2025Kalibr8 added to Sherweb's cloud marketplace, offering advanced Azure cost optimization capabilities for MSPs to manage cloud spending, reduce waste, and streamline multi-tenant operations.
  • NordPass and NordLayercore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 26 June 2025Sherweb added NordPass (password management) and NordLayer (network access) to its cybersecurity portfolio, helping MSPs deliver modern, scalable security for SMBs.
  • ConnectSecurecore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 15 May 2025ConnectSecure's automated vulnerability management platform delivers end-to-end vulnerability management (asset discovery, vulnerability detection, risk-based prioritization) for MSPs through Sherweb's marketplace.
  • HacWarecore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 9 May 2025Sherweb added HacWare to its marketplace, an AI-driven platform for phishing simulations and personalized cybersecurity awareness training, helping MSPs strengthen client defenses.
  • IRONSCALEScore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 28 April 2025Sherweb launched IRONSCALES, an AI email security solution designed for MSPs that advances security in the channel beyond legacy platforms by combating phishing attacks in real time.
  • usecurecore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 26 March 2025Sherweb launched usecure, an automated Human Risk Management (HRM) platform for MSPs, to its marketplace. usecure enables partners to automate and personalize ongoing cybersecurity training for individual employees, addressing the 95% of cybersecurity breaches caused in part by human error.
  • Keepitcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 13 March 2025Sherweb added Keepit to its data security portfolio, enabling MSPs to streamline backup and protection of data critical to their internal processes and workloads on Keepit's cloud-native platform. Strengthens Sherweb's defense against rising cyber threats.
  • Rewstcore vendor in marketplace / integration partnerTechnology or Integration · 10 March 2025Sherweb added Rewst, an orchestration and automation platform purpose-built for MSPs, to its marketplace. Offering native multi-tenant support and integrations with widely used MSP tools, Rewst automates repetitive tasks and helps 7,500+ MSPs enhance efficiency.
  • Check Point Software Technologiescore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 23 January 2025Sherweb launched Check Point Harmony Email & Collaboration (formerly Avanan) and Check Point Harmony SASE (formerly Perimeter 81) to secure the workspace. Demonstrates Sherweb's commitment to equipping MSPs with cutting-edge cybersecurity solutions.
  • Proofpointcore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 23 January 2025Proofpoint service schedule referenced on Sherweb's legal page; available in the Sherweb marketplace for email security.
  • Wasabi Technologiescore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 12 January 2025Wasabi's hot cloud storage added to Sherweb's product offerings, providing partners with a high-performance, simple, secure, and cost-efficient storage solution to address fragmented storage challenges.
  • MicroWarehousecore acquired entity (european market entry)Strategic or Co-development Partner · 10 December 2024Sherweb acquired MicroWarehouse, a prominent player in the Irish cloud market, to expand its global cloud marketplace footprint and enter Europe. MicroWarehouse continues to operate as a local business unit in Ireland while leveraging Sherweb's resources and expertise.
  • Keeper Securitycore vendor in marketplaceChannel Partner/ Reseller/ Distributor · 2 December 2024Keeper Security, a purpose-built password management solution for MSPs, was added to Sherweb's marketplace. Combines ease of use with advanced security features to protect digital credentials and streamline password management for MSPs and their SMB clients.
  • University of Sherbrookestrategic r&d / academic partnershipStrategic or Co-development Partner · 29 October 2024Sherweb committed $1.5 million CAD to help fund a new Cybersecurity Expertise Centre at the University of Sherbrooke, aligning with Sherweb's increased focus on cybersecurity services for MSPs.
  • Microsoftflagship / core technology partnerStrategic or Co-development PartnerMicrosoft is Sherweb's foundational technology partner. Sherweb is a Microsoft Cloud Solution Provider (CSP) with 20+ years of experience, 195+ certifications, all six Solutions Partner designations, and is one of the first Microsoft partners to earn the Support Services designation. Sherweb's marketplace centers on Microsoft 365, Azure, Microsoft Security, and Dynamics 365 offerings, and supports partners navigating Microsoft CSP-to-AI Cloud Partner transitions.
  • SentinelOnecore vendor in marketplaceChannel Partner/ Reseller/ DistributorSentinelOne's AI-powered security platform (including Purple AI) is available through Sherweb's marketplace, giving MSPs access to endpoint, cloud, and network protection. Sherweb was the first cloud solution provider to offer SentinelOne's Purple AI to the MSP community.
  • Veeamcore vendor in marketplaceChannel Partner/ Reseller/ DistributorSherweb is a Gold Veeam Cloud & Service Provider (VCSP) partner. Veeam-powered management console, license rental, and integrated storage are available in the marketplace, including Veeam Data Cloud for SaaS-based backup of Microsoft 365, Entra ID, and Salesforce workloads.
  • Acroniscore vendor in marketplaceChannel Partner/ Reseller/ DistributorSherweb added Acronis Cyber Protect Cloud to its marketplace, providing MSPs with an integrated platform combining backup, disaster recovery, anti-malware, and endpoint protection. Sherweb was recognized as Acronis #CyberFit Partner of the Year - Canada in 2020.
  • ConnectWiseflagship / core psa integrationTechnology or IntegrationNative ConnectWise integration synchronizes and automates billing, proration, and subscription info, with ticketing integrated into Sherweb's Self-Service Portal. Listed in the ConnectWise Marketplace.
  • Autotaskcore psa integrationTechnology or IntegrationIntegration automates and syncs billing with accurate proration and subscription details to maximize efficiency for MSPs.
  • Kaseya BMScore psa integrationTechnology or IntegrationIntegration streamlines financial processes and transactions by syncing Sherweb offers, prices, and services for increased efficiency.
  • QuickBooks (Desktop & Online)core accounting integrationTechnology or IntegrationConnect and automate billing, invoicing, proration, Sherweb offers, and pricing through QuickBooks.
  • CIPPcore microsoft license management integrationTechnology or IntegrationEnables partners to purchase licenses directly in CIPP with automated NCE migrations, real-time licensing visibility, user creation wizard, and offboarding workflows.
  • Microsoft Copilotflagship ai / productivity enablementStrategic or Co-development PartnerSherweb helps partners deliver Microsoft Copilot to clients through a structured AI readiness consulting program. Reported 400% year-over-year growth in the Copilot practice as MSPs accelerate AI adoption.
  • Trend Microcore vendor in marketplaceChannel Partner/ Reseller/ DistributorSherweb partnered with Trend Micro to offer Worry-Free Services to MSPs, an easy-to-manage security suite for advanced threat defense across endpoints and beyond. Also added Trend Vision One in 2025.
  • Bitdefendercore vendor in marketplaceChannel Partner/ Reseller/ DistributorBitdefender Antivirus added to Sherweb's security portfolio to provide partners with advanced threat protection capabilities.
  • Malwarebytes (ThreatDown)core vendor in marketplaceChannel Partner/ Reseller/ DistributorThreatDown powered by Malwarebytes is available in the Sherweb marketplace, providing endpoint security solutions for MSPs.
  • RBC (Royal Bank of Canada)strategic gtm partnerGTM or Marketing PartnerSherweb and RBC collaborated to help Canadian businesses accelerate digital transformation as part of RBC's Go Digital program, helping SMBs manage transformation journeys.
  • PurelyHRcore acquired entityStrategic or Co-development PartnerSherweb acquired PurelyHR, a Canadian leader specializing in HR management software solutions, expanding its service offering with HR management capabilities.
  • C2 (C2 Enterprise)core acquired entityStrategic or Co-development PartnerSherweb acquired C2, a Canadian IT leader specializing in integrated ITSM software solutions. Acquisition consolidates Sherweb's position as a leading added-value solutions provider.
  • Global Mentoring Solutions (GMS)core acquired entityStrategic or Co-development PartnerSherweb acquired Global Mentoring Solutions Inc., a North American support and IT management business specializing in white-labeled MSP support, such as helpdesk and NOC services.
  • ORCS Web (OrcsWeb)core acquired entity (historical)Strategic or Co-development PartnerSherweb acquired OrcsWeb, a leading Windows-based managed hosting provider, accelerating its entry into the competitive Infrastructure-as-a-Service (IaaS) segment.
  • CMIT Solutionsstrategic gtm partnerStrategic or Co-development PartnerSherweb forged a strategic partnership with CMIT Solutions, the leading managed services provider of enterprise-level IT services to the SMB market, to strengthen cloud service offerings.
  • Bam Boom Cloudstrategic services partnerStrategic or Co-development PartnerSherweb and Bam Boom Cloud jointly offer Microsoft Dynamics 365 Business Central implementation services to help partners maximize their success in the cloud Business Applications market.
  • Devolutionsstrategic event partnerGTM or Marketing PartnerSherweb partnered with Devolutions to present the 3rd edition of ITSec, an IT security summit held in Saint-Hyacinthe, Quebec, bringing together IT professionals and MSPs for presentations, workshops, and networking.
  • Leucancharity / community partnerOthersSherweb has an ongoing charitable partnership with Leucan, a Quebec-based charity organization supporting children with cancer. Sherweb has raised CA$35,004 (2023), $33,600 CAD (2024), and 43,044.30 CAD (2022) through annual fundraisers.
  • Arrow Electronicshistorical distribution partnerChannel Partner/ Reseller/ DistributorSherweb signed a North American distributorship agreement with Arrow Electronics, enabling Arrow to actively market Sherweb's industry-leading line of cloud services to all of its United States and Canada-based solution providers.
  • VMware by Broadcomcore technology partnerStrategic or Co-development PartnerSherweb achieved Premier Partner status in the VMware Cloud Service Provider (VCSP) program within the Broadcom Advantage Partner Program, supporting MSPs with virtualized infrastructure solutions.
  • Google Workspacecore integration partnerTechnology or IntegrationGoogle Workspace service schedule referenced on Sherweb's legal page; supports SSO for the Self-Service Portal.

Scale indicators9 records

Recent moves9 records

Expansion highlights7 records

SherWeb competitors and assessment

Company assessment

Others

  • ConnectWise: ConnectWise is the largest PSA platform for MSPs and a deep integration partner of Sherweb (with a marketplace listing and ticketing integration). While not a direct cloud distributor, it is comparable as a competing platform that MSPs use to run their business and that shapes how cloud services are bought and managed.
  • Auvik: Auvik is a leading MSP-focused network monitoring and management vendor. While not a cloud distributor, it competes for share of MSP wallet and tooling budget alongside Sherweb's marketplace and is comparable as a category-defining vendor in the MSP technology stack.

Emerging players

  • Rhinox (Rhino Distribution): Rhinox is a smaller cloud marketplace/distributor serving MSPs with Microsoft, security, and SaaS solutions. It competes with Sherweb in the same MSP channel but at a meaningfully smaller scale and with a narrower geographic footprint.
  • Sherpa (Sherpa Software / independent CSP distributors): Independent Microsoft CSP Indirect Providers and smaller specialty distributors serve a similar MSP reseller audience with cloud license distribution. They are comparable to Sherweb in business model and target customer but typically operate with narrower product portfolios and limited international reach.

Broad incumbents

  • Kaseya: Kaseya is a broad MSP platform vendor (RMM, PSA, security) that competes with Sherweb for MSP mindshare and wallet share, particularly through Kaseya BMS which integrates with Sherweb. It is comparable as an adjacent competitor targeting the same MSP buyer with overlapping (but not identical) capabilities.
  • TD SYNNEX: TD SYNNEX is a large global IT distributor with a significant cloud solutions practice including Microsoft CSP. It competes with Sherweb for MSP and reseller cloud distribution volume but as one offering within a much broader hardware, software, and services portfolio.
  • Ingram Micro Cloud: Ingram Micro Cloud is the cloud arm of one of the world's largest IT distributors, offering a broad cloud marketplace that overlaps directly with Sherweb's Microsoft and security offerings. It is comparable as a competing marketplace and CSP aggregator but operates as part of a much wider distribution portfolio.

Direct peers

  • Pax8: Pax8 is the largest pure-play cloud marketplace for MSPs and Sherweb's closest direct competitor. Both companies aggregate Microsoft, security, and infrastructure solutions for the MSP channel with white-label portals, partner programs, and PSA/RMM integrations — Pax8 simply operates at larger scale and with deeper venture funding.
  • ALSO Cloud Marketplace: ALSO operates a large pan-European cloud distribution marketplace serving resellers and MSPs with Microsoft, security, and SaaS solutions. It is the most direct European competitor to Sherweb as Sherweb expands into Ireland and the UK.
  • Crayon: Crayon is a Norwegian-headquartered software and cloud economics distributor with a strong Microsoft CSP practice serving resellers and MSPs across EMEA. It is comparable to Sherweb in business model (cloud license distribution plus advisory services) and a likely competitor in the European expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

SherWeb social profiles

Digital presence

SherWeb financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SherWeb leadership team

Management profile

Number of profiles

Profiles14 records

SherWeb subsidiaries and ownership

Company hierarchy

Subsidiaries6 records

SherWeb funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SherWeb M&A and investment

M&A and investment

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SherWeb

What does SherWeb do?

Sherweb operates a cloud marketplace and proprietary platform that enables Managed Service Providers (MSPs) to source, provision, bill and manage Microsoft 365, Azure, security, backup, productivity and infrastructure solutions from 45+ vendors. The platform combines the Cumulus partner control panel, a white-label Self-Service Portal, native PSA/RMM integrations and 24/7 expert support, complemented by managed services such as Office Protect (MDR for Microsoft 365), Performance Cloud (IaaS) and white-label helpdesk/NOC.

Is SherWeb a public or private company?

SherWeb is a private company. It is classified as venture growth investor backed and is currently operating.

When was SherWeb founded?

SherWeb was founded in 1998. It employs 1,001 to 5,000 people.

Where is SherWeb based?

SherWeb is headquartered in Newark, United States, in the North America region.

How does SherWeb make money?

Seven revenue lines are on record. Cloud marketplace distribution (resale) is the primary driver. The others are subscription / recurring license revenue, professional Services, managed Services, transaction fees / take rate on marketplace vendor sales, partner referral / commission (Advisor model) and performance Cloud (IaaS) revenue.

Who are SherWeb's main competitors?

Others on record are ConnectWise and Auvik. Emerging players are Rhinox (Rhino Distribution) and Sherpa (Sherpa Software / independent CSP distributors). Broad incumbents are Kaseya, TD SYNNEX and Ingram Micro Cloud. Direct peers are Pax8, ALSO Cloud Marketplace and Crayon.

Does SherWeb have an API?

No public API is recorded for SherWeb.

What industry is SherWeb in?

SherWeb's product category is Cloud Marketplace Distribution Platform. Its primary akta.pro industry code is BPAEABAE, Cloud Managed Services (M365/Azure/AWS/GCP), with a secondary code of BPAEABAB, Helpdesk & End-User Support Services. Its NAICS code is 54151 and its SIC code is 7373.

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Live signals
Third NewsBenji Pays Introduces Accounts Receivable Automation via Sherweb MarketplaceOn October 1, 2026, Benji Pays launched its accounts receivable automation platform through Sherweb Marketplace, making it available to North American MSPs. The partnership aims to streamline billing and payment processes, improving cash flow and customer satisfaction. Benji Pays plans to adapt its services based on partner feedback.TelecompaperCanadian cloud distributor Sherweb expands in Ireland, UKSherweb, a Canadian cloud distributor, is expanding in the UK and Ireland, with its Irish IT solutions provider MicroWarehouse now operating under the Sherweb name. Ireland will become the group's European headquarters, marking the next stage of its international expansion strategy.PR NewswireBenji Pays Joins the Sherweb Marketplace, Bringing Accounts Receivable Automation to More North American MSPsBenji Pays announced its accounts receivable automation platform is now available through the Sherweb Marketplace, accessible to North American MSP partners. The platform connects invoicing, payments, customer communications, and reconciliation to improve cash flow and reduce manual work. Sherweb partners can discover and purchase Benji Pays directly within their existing vendor ecosystem.Silicon RepublicCloud distributor Sherweb picks Dublin for European HQ, plans jobsSherweb, a Canadian cloud distributor, established its European headquarters in Dublin after acquiring Irish firm MicroWarehouse in December 2024. The company announced over a dozen new roles and plans to continue investing in Ireland and the UK, including expanding AI capabilities for MSPs.EIN PresswireSherweb Grows Ireland and UK Footprint as MicroWarehouse Becomes SherwebSherweb acquired MicroWarehouse, an Irish IT solutions provider, and now operates it under the Sherweb brand, making Ireland its European headquarters. The company added over a dozen roles in the UK and Ireland and secured a $125 million investment from Investissement Québec. It supports over 7,500 MSPs worldwide, with Ireland and the UK hosting more than 15,000.IrishtechnewsSherweb Grows Ireland and UK Footprint as MicroWarehouse Becomes SherwebSherweb acquired MicroWarehouse, an Irish IT solutions provider, and now operates it under the Sherweb brand, making Ireland its European headquarters. The company, which also expanded into the UK and secured $125 million from Investissement Québec, now serves over 7,500 MSPs globally. It plans to add over a dozen roles and continue investing in Ireland and the UK.KaseyaSponsor Spotlight: Kaseya Connect Europe 2026Kaseya Connect Europe 2026 was an event supported by various companies showcasing innovations in IT and cybersecurity. Sponsors such as EasyDMARC, Huntress, Sherweb, and ThreatLocker highlighted advancements in email security, cybercrime insights, AI readiness, and Zero Trust cybersecurity models.ChannelE2E“Partners are leaving money on the table” – Sherweb’s Rick Stern on MSP billing and partner growthChannelE2E interviewed Rick Stern, senior director of platform at Sherweb, who explained how the company helps MSPs (Managed Service Providers) simplify vendor management and billing through its platform integrations. Sherweb recently raised $125 million and expanded into the U.K., and its new HaloPSA integration aims to ensure real-time data sync between what MSPs are charged and what they bill their clients, reducing margin leakage. Stern emphasized Sherweb's strategy of consolidating multiple vendor relationships into a single invoice, reducing operational noise for MSPs, while also discussing AI tools like Microsoft Copilot as the next growth area.ChanneldiveSherweb aims to clean up IT services billing with HaloPSA integrationSherweb integrated its cloud marketplace with HaloPSA’s professional services automation platform to improve billing accuracy and operational efficiency for IT service providers. The integration provides real-time data synchronization, automates error detection, and supports various billing scenarios, reducing manual reconciliation work.ChannelE2EMSPs get a new fix for cloud billing headaches – Sherweb, HaloPSA integration targets billing errorsSherweb announced a native integration with HaloPSA that enables Managed Service Providers to sync client, license, and service billing data in real-time rather than through daily batch updates. The integration aims to reduce billing errors, disputes, and manual work by pushing purchase and billing events directly into HaloPSA's PSA system as they occur, with error surfacing before invoices go out. It specifically addresses Microsoft billing complexities including Azure consumption charges, annual commitments, and mid-cycle subscription changes that create reconciliation challenges for MSPs managing cloud services at scale.