DSD Europe
DSD Europe is a B2B digital distribution platform, founded in 2009 and headquartered in the Netherlands, that enables European IT-resellers and MSPs to purchase, activate, and manage software licenses and cloud services from 35+ vendor brands through a proprietary 24/7 self-service portal.
- Company typePrivate
- Founded2009
- Headquarters's-Hertogenbosch, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DSD Europe does
DSD Europe B.V. is a B2B digital distribution platform founded in 2009 and headquartered in 's-Hertogenbosch, Netherlands. The company operates exclusively as a two-sided distribution intermediary between software/cloud vendors (35+ brands including Microsoft, ESET, Acronis, Kaspersky, Hornetsecurity, Wasabi, Dropbox, and many others) and European IT-resellers and Managed Service Providers (MSPs), serving more than 5,500 partners across Benelux, DACH, France, UK, and Spain markets. All sales flow through this partner channel; DSD does not sell directly to end consumers or enterprises.
The proprietary DSD-platform is an on-demand software store enabling partners to purchase, activate, and manage software licenses (perpetual and subscription) and cloud services through a single online portal accessible 24/7. Key technical capabilities include license certificate generation, automatic renewal tooling, flexible user scaling with pro-rata billing for cloud services, and integration with vendor programs including Microsoft NCE, ESET MSP, and Acronis subscription. The platform is developed and maintained in-house by a dedicated development team (led by a CTO). Ancillary offerings include DSD Cloud Academy for IT training and Microsoft certification preparation.
DSD monetizes through distribution margins on software license sales (one-time/perpetual) and recurring cloud subscription revenue (monthly and annual billing, with multi-year options up to 3 years for Microsoft NCE). Professional services revenue is generated through DSD Cloud Academy training programs. Distribution is predominantly self-serve via the partner portal, supplemented by direct sales/account management staff organized by geography (Dutch, French, DACH account managers, cloud support agents, sales support, and customer care). Since August 25, 2021, DSD Europe and its subsidiary Cloudland have operated as wholly-owned subsidiaries of Enreach, a European telecom/IT group active in 25+ countries with 1,100 employees across 24 offices.
DSD Europe firmographics
Firmographics- Name
- DSD Europe
- Legal name
- DSD Europe
- Website
- https://dsdeurope.eu
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DSD Europe is a B2B digital distribution platform, founded in 2009 and headquartered in the Netherlands, that enables European IT-resellers and MSPs to purchase, activate, and manage software licenses and cloud services from 35+ vendor brands through a proprietary 24/7 self-service portal.
- Ownership category
- akta.pro rank
DSD Europe industry classification
Industry- Product category
- IT Software Distribution
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Vendor & Contract Management (Software/Cloud) (BPAEAOAD)
- akta.pro secondary industry
- Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)
Keywords
Where DSD Europe is headquartered
LocationHeadquarters
- HQ city
- 's-Hertogenbosch
- HQ country
- Netherlands
- HQ region
- Europe
Offices3 records
Markets served
DSD Europe business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Software License Distribution: DSD Europe acts as a distributor for software licenses (ESD/Electronic Software Distribution and traditional license software) from 35+ brand partners. IT-resellers and MSPs purchase licenses through the platform and resell to end customers. Revenue is generated through margin on license sales, with the platform supporting both one-time and recurring (subscription) license models.
- Cloud Services Distribution: Distribution of cloud services (SaaS, cloud subscriptions) from brand partners including Microsoft 365 NCE, Microsoft Azure, Hornetsecurity, Wasabi, Acronis, Dropbox, and others. Partners can flexibly scale users up and down during the month. Revenue is generated through distribution margins on recurring cloud subscriptions, with both monthly and annual billing models supported.
- Training and Education Services: DSD Cloud Academy provides IT training and education services, including Microsoft certification preparation (e.g., Microsoft Fundamentals Week with examentrainingen). Partners can offer IT training and education to their end customers through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Cloud Services - Monthly billing |
| Subscription | Annual | Cloud Services - Annual billing |
| One time/ perpetual license | Multi-year contract | License Software - Perpetual/Subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
DSD Europe product offering
Product offeringCore offering
DSD Europe operates a proprietary digital distribution platform that enables IT-resellers and Managed Service Providers (MSPs) to purchase, activate, and manage cloud services and software licenses from 35+ brands through a single 24/7 portal. The platform supports Electronic Software Distribution (ESD), perpetual and subscription license models, automated renewals via a Renewal Tool, license certificate generation, and flexible monthly or annual billing for cloud services (1–3 year contracts). Local specialist teams across Benelux, DACH, the UK, France, and Spain provide pre-sales marketing, sales, and technical support throughout the customer lifecycle, supplemented by DSD Cloud Academy training and education.
Product overview
DSD Europe operates as a digital software distribution platform for IT-resellers and MSPs, offering three main product categories: Cloud Services, ESD (Electronic Software Distribution) Software, and License Software. The core DSD Platform enables partners to purchase, activate, and manage software and cloud services from over 35 brands 24/7. The platform includes a Renewal Tool for automatic software renewal and serves as an on-demand software store. Product portfolio spans security solutions (antivirus, endpoint protection, Microsoft 365 security), backup & recovery (Acronis, MSP360, NinjaOne, Wasabi), monitoring/RMM tools (Atera, Pulseway, RG System), productivity/office software (Microsoft 365, Office, Azure), communication/VoIP (Enreach Contact, Voice & Operator Connect, Mobile by Enreach), PSA/service management (HaloPSA, Inserve), email security & compliance (Hornetsecurity, DMARC AI, CodeTwo), password management (Keeper Security), cloud storage (Impossible Cloud, Dropbox), training & awareness (Let's Copilot, WorkplaceBuddy, usecure, G DATA Security Awareness), accounting (WeFact), and 3D modeling (SketchUp).
Differentiator
Problem solved
Functional benefit
Products and services
- DSD Platform Proprietary digital distribution platform that enables IT-resellers and MSPs to purchase, activate, and manage cloud services and software licenses from 35+ brands through a single 24/7 portal. Includes Electronic Software Distribution (ESD), automatic license renewals via the Renewal Tool, license certificate generation, multi-tenant cloud services management, and pro-rata flexible user scaling.
- Cloud Services Distribution Distribution of cloud services (SaaS and cloud subscriptions) from brand partners including Microsoft 365 NCE, Microsoft Azure, Hornetsecurity, Wasabi, Acronis, and Dropbox, with both monthly billing and 1–3 year annual contracts and pro-rata flexibility for partner customers.
- Software License Distribution (ESD) Electronic Software Distribution (ESD) and traditional software license distribution from 35+ brand partners including Microsoft, ESET, Acronis, Kaspersky, Bitdefender, Hornetsecurity, Panda Security, G DATA, Norton, and McAfee. Supports both one-time perpetual licenses and recurring subscription license models.
- DSD Cloud Academy
Quantifiable outcome
- Partners can have software purchased and activated within a few clicks through the 4-step process: Login, Generate license certificate, Order cloud software, Activate cloud software.
- +2 more outcomes
Companies that use DSD Europe
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
DSD Europe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
DSD Europe partnerships and signals
Strategic signalPartnerships
43 partnerships are on record, tiered flagship, core and secondary.
- EnreachflagshipOn 25 August 2021, DSD Europe and its subsidiary Cloudland became part of Enreach, one of Europe's fastest-growing telecom and IT companies. Enreach provides collaboration technology and telecom services through resellers, service provider partners, and direct channels. The company operates in the Netherlands, UK, Germany, Spain, Denmark, Finland, and the Baltic States. Enreach is active in more than 25 countries with 1,100 employees across 24 European offices. DSD Europe operates as a distinct brand within the Enreach group.
- Microsoft (Microsoft 365 NCE, Azure, Office, Windows, Teams)coreDSD Europe distributes Microsoft's full portfolio of productivity, cloud, and operating system solutions including Microsoft 365 NCE, Microsoft Azure, Microsoft Office, Microsoft Windows, Teams Phone with Calling Plan, and Microsoft 365 Copilot. Microsoft is a core brand in the DSD portfolio, with dedicated category pages, training programs (Microsoft Fundamentals Week), and co-marketing activities.
- HornetsecuritycoreDSD Europe distributes Hornetsecurity's next-gen security, compliance, and backup solutions for Microsoft 365, including 365 Total Protection Business, Enterprise, Enterprise Backup and Compliance and Awareness packages, as well as solutions for on-premises mail servers and VM backup. Products include 365 Multi-Tenant Manager and DMARC Manager.
- ESETcoreDSD Europe distributes ESET's full range of IT security software and services including consumer solutions (ESET HOME Security Premium, Essential, Ultimate) and business solutions (ESET MSP, ESET PROTECT Advanced, ESET PROTECT Complete). ESET is presented as the largest IT Security company in the European Union.
- AcroniscoreDSD Europe distributes Acronis backup, recovery, and cybersecurity solutions including Acronis Cyber Protect Cloud, Acronis Cyber Protect 16, Acronis True Image, and subscription licenses (Acronis Backup Office 365). Acronis is positioned as a key backup and security solution for MSPs.
- KasperskycoreDSD Europe distributes Kaspersky's comprehensive security portfolio including endpoint, mail, and cloud security solutions, K-ASAP (Automated Security Awareness Platform), Kaspersky Industrial CyberSecurity (KICS), and consumer products. Kaspersky is cited as one of the top four antivirus providers worldwide.
- WasabicoreDSD Europe distributes Wasabi Hot Cloud Storage, a cost-effective and fast cloud storage solution described as one-size-fits-all. Wasabi is positioned as an enterprise-grade storage option that is reliable, secure, and cost-effective.
- DropboxsecondaryDSD Europe distributes Dropbox Business, a collaboration tool for online file storage and sharing, providing a centralized storage platform in the cloud accessible from any device.
- AterasecondaryDSD Europe distributes Atera, an RMM and PSA platform for MSPs and IT departments that enables centralization and automation of IT processes, remote monitoring, and proactive customer service.
- Keeper SecuritysecondaryDSD Europe distributes Keeper Password Manager, a cybersecurity solution for organizations to securely manage passwords, sensitive data, and digital access using zero-trust architecture and strong encryption.
- Attic SecuritysecondaryDSD Europe expanded its security portfolio with Attic Security, a Dutch cybersecurity solution specifically developed for MSPs. Attic Security enables MSPs to protect Microsoft 365 environments against phishing, account takeover, business-email-compromise, and other modern cyberattacks, using automated security automation built by ethical hackers.
- InservesecondaryDSD Europe added Inserve's PSA (Professional Services Automation) software to its portfolio. Inserve, a Dutch company developed specifically for MSPs, provides all PSA functionalities to manage projects, deploy resources, and optimize service delivery without unnecessary complexity. The slogan is 'Van ticket naar factuur in 30 seconden' (From ticket to invoice in 30 seconds).
- NinjaOnesecondaryDSD Europe distributes NinjaOne SaaS Backup, an award-winning cloud software platform for backing up important business information. NinjaOne is described as the preferred choice of leading IT administrators and MSPs worldwide.
- MSP360secondaryDSD Europe distributes MSP360, a complete suite of tools developed specifically to support MSPs in protecting, managing, and optimizing customer environments. Solutions include Managed Backup, Managed Connect, Remote Monitoring & Management (RMM), and Deep Instinct integration.
- Impossible CloudsecondaryDSD Europe distributes Impossible Cloud Storage, which builds and manages a global network of data centers to provide organizations with better cloud storage at a fraction of the cost. Enterprise-grade storage is reliable, secure, and cost-effective.
- CodeTwosecondaryDSD Europe distributes CodeTwo's email signature, Office 365 migration, and backup solutions. CodeTwo is an award-winning software vendor used by millions worldwide, known for its simple interface and easy installation.
- HaloPSAsecondaryDSD Europe distributes HaloPSA, an all-in-one PSA platform for modern MSPs. HaloPSA provides complete solutions for ticketing, project management, asset management, invoicing, and more, all in one clear platform with AI functionality.
- Enreach Contact / Mobile by Enreach / Zakelijk internet van EnreachsecondaryAs part of the Enreach group, DSD Europe distributes Enreach's connectivity and telecommunications solutions including Enreach Contact (VoIP), Mobile by Enreach (business mobile), and business internet services. These products enable fixed-mobile integration and cloud-based telephony.
- BitdefendersecondaryDSD Europe distributes Bitdefender's award-winning internet security and antivirus software. Bitdefender protects more than 500 million systems globally and consistently ranks at the top in independent protection, performance, and usability tests. Products include GravityZone Business Security and Cloud Security for MSP.
- G DATAsecondaryDSD Europe distributes G DATA, a pioneer in IT security recognized as one of the first companies in the world to market antivirus software. G DATA serves both consumers and businesses with security solutions including AntiVirus, Internet Security, Total Security, and Business versions.
- F-SecuresecondaryDSD Europe distributes F-Secure cybersecurity solutions. For over 30 years, F-Secure has helped people use their devices without worry about malware and other threats, serving tens of thousands of businesses and millions of users globally.
- McAfeesecondaryDSD Europe distributes McAfee security solutions (part of Intel Security), the world's largest company focused specifically on security technology. McAfee delivers proactive and proven solutions to secure systems and networks worldwide for consumers and businesses of all sizes.
- Avast / AVGsecondaryDSD Europe distributes Avast and AVG internet security and antivirus solutions. Avast, with approximately 190 million users worldwide, is one of the largest security companies in the world. AVG offers advanced products providing complete protection for all devices.
- Norton (Symantec)secondaryDSD Europe distributes Norton security products from Symantec, one of the most widely used antivirus programs. Norton provides security, storage, and system management solutions for businesses and consumers.
- Panda SecuritysecondaryDSD Europe distributes Panda Security, a renowned software vendor specializing in IT security solutions. Panda's antivirus software provides real-time protection against online threats using Big Data and AI-based smart technology.
- TeamleadersecondaryDSD Europe distributes Teamleader, a CRM, project management, and invoicing software solution that brings teams together in an intuitive platform. Teamleader exchanges data with 200+ apps and tools.
- SketchUpsecondaryDSD Europe distributes SketchUp, a 3D modeling software that allows users to quickly and easily create and embellish 3D models with textures and animations. SketchUp is used for creating shadows, landscapes, and adding standard components.
- ABBYYsecondaryDSD Europe distributes ABBYY OCR software that converts graphic files into text or editable files such as searchable PDFs. ABBYY recognizes document structure to convert files into full Microsoft Word layouts including footers and page numbers.
- DMARC AIsecondaryDSD Europe distributes DMARC AI, an AI-powered DMARC management solution specifically designed for MSPs. DMARC AI helps MSPs simplify DMARC implementation, add new revenue streams, and provide domain protection to their customers.
- Dropbox Sign (HelloSign)secondaryDSD Europe distributes Dropbox Sign (formerly HelloSign), an eSignature solution that fully digitizes the signing of documents. Documents can be prepared, sent, and signed online with full progress tracking from beginning to end.
- ITST-GlobalsecondaryDSD Europe distributes ITST-Global, a cybersecurity partner for SMBs offering independent and expert support to achieve effective protection against cyber threats. Services include pentesting, smart monitoring, and ISMS guidance, including NIS2 Cybersecurity Scan and NIS2 Scan & Implementation.
- usecuresecondaryDSD Europe distributes usecure, a comprehensive security awareness solution that helps customers calculate, improve, and monitor the security knowledge of their employees.
- SecurityHivesecondaryDSD Europe distributes SecurityHive, a Dutch cybersecurity company founded in 2017 that minimizes cybersecurity risks and damage through simple and efficient solutions. SecurityHive uses honeypots to lure, detect, and observe attackers.
- OctigasecondaryDSD Europe distributes Octiga, a Microsoft 365 security solution that supports MSPs in every phase of the Microsoft 365 lifecycle: identifying threats, applying best practice security baselines, triaging, monitoring risks, and resolving breaches through one dashboard.
- ParallelssecondaryDSD Europe distributes Parallels, a virtualization solution for Mac computers that allows users to run Windows, Linux, and Mac applications side-by-side without restarting. Parallels Desktop enables installation of Windows on a Mac.
- PulsewaysecondaryDSD Europe distributes Pulseway, an IT monitoring and management solution for Windows, Linux, Mac, and any application using monitoring API. Real-time status, system resources, logged-in users, and network performance can be monitored.
- RG SystemsecondaryDSD Europe distributes RG System's IT service management platform (ITSM) as a SaaS solution. RG System provides Remote Monitoring & Management capabilities with an all-in-one solution bringing 3 essential IT management modules together in one platform.
- Iolo TechnologiessecondaryDSD Europe distributes Iolo System Mechanic, software for maintaining and repairing Windows computers. The solution works continuously in the background searching for optimization possibilities and has been used by many businesses and consumers worldwide.
- WeFactsecondaryDSD Europe distributes WeFact, an online invoicing program specially developed for entrepreneurs, freelancers, and SMBs. WeFact enables any entrepreneur to easily manage their administration.
- Let's CopilotsecondaryDSD Europe distributes Let's Copilot, a Microsoft Copilot training game integrated in Microsoft Teams, designed to equip employees with skills to maximize Microsoft Copilot's potential through practical, hands-on, and personalized learning experiences.
- WorkplaceBuddysecondaryDSD Europe distributes WorkplaceBuddy, a solution that helps employees step by step get more out of Microsoft 365 (and Copilot) in a way that fits their role, knowledge level, and learning style.
- TrendAI (Trend Micro)secondaryDSD Europe distributes TrendAI (Trend Micro) innovative cybersecurity solutions that protect consumers and businesses against digital threats through advanced technologies and tailored strategies.
- Voice & Operator Connect (Microsoft)secondaryDSD Europe distributes Voice & Operator Connect, a Microsoft Certified all-in-one solution including PBX functionality and Microsoft Teams. Users communicate fully in the Microsoft Teams environment from chat and video calling to collaboration and conferencing.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
DSD Europe competitors and assessment
Company assessmentDirect peers
- ALSO Group: Major European IT distribution company operating across 30+ European countries, distributing software, cloud, and hardware to resellers and MSPs. Comparable in pan-European footprint, multi-vendor portfolio (including Microsoft, ESET, Acronis, Kaspersky), and B2B reseller/MSP focus.
- Sherweb: North American cloud distributor focused on Microsoft cloud, security, and managed services for MSPs. Comparable to DSD in MSP-focused cloud distribution, Microsoft 365/CSP emphasis, and partner enablement services.
- Giacom: UK-based cloud marketplace specifically built for MSPs and IT-resellers, distributing Microsoft, security, backup, and communications solutions. Comparable in MSP-exclusive focus, cloud-only distribution model, and portal-driven self-serve provisioning.
- Exclusive Networks: Specialized global cybersecurity distributor serving resellers and MSPs across EMEA, APAC, and the Americas. Comparable in cybersecurity vendor portfolio (similar brands to DSD), MSP-focused go-to-market, and value-added distribution services.
- Pax8: Global cloud distribution platform purpose-built for MSPs, offering a curated catalog of cloud services with provisioning, billing, and management tools. Directly comparable to DSD in target customer (MSPs and IT-resellers), business model (cloud and SaaS distribution margin), and core value proposition (single portal for purchase, provisioning, and recurring management).
Regional players
- Westcoast: UK-based IT distributor serving resellers with software, cloud, and hardware products, with strong Microsoft CSP capabilities. Comparable in B2B reseller channel and Microsoft cloud distribution, though primarily serving UK vs. DSD's broader Benelux/DACH/France/Spain footprint.
Broad incumbents
- Arrow Electronics (Enterprise Computing Solutions): Global value-added distributor of enterprise and mid-market IT solutions, including software, cloud, and security. Overlaps with DSD in reseller-facing distribution of security and cloud software, though with broader enterprise focus.
- TD SYNNEX: Global IT distribution and solutions aggregator serving resellers, MSPs, and integrators across multiple geographies. Comparable in B2B distribution of Microsoft, security, and cloud vendor portfolios, with substantial European operations.
- Ingram Micro: One of the world's largest IT distributors offering software, cloud, hardware, and services to resellers and MSPs globally. Overlaps with DSD in cloud and software distribution to the channel, though at vastly larger scale and broader product scope.
Emerging players
- Rhino Distribution: UK-focused distributor of cloud services and cybersecurity solutions for MSPs and IT-resellers. Comparable in channel-only B2B distribution model and security/cloud portfolio focus, though with smaller scale and narrower geographic reach than DSD.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
DSD Europe social profiles
Digital presenceDSD Europe financial estimates
Financial estimateRevenue estimate
Valuation estimate
DSD Europe leadership team
Management profileNumber of profiles
Profiles8 records
DSD Europe subsidiaries and ownership
Company hierarchySubsidiaries1 record
DSD Europe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DSD Europe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DSD Europe
What does DSD Europe do?
DSD Europe operates a proprietary digital distribution platform that enables IT-resellers and Managed Service Providers (MSPs) to purchase, activate, and manage cloud services and software licenses from 35+ brands through a single 24/7 portal. The platform supports Electronic Software Distribution (ESD), perpetual and subscription license models, automated renewals via a Renewal Tool, license certificate generation, and flexible monthly or annual billing for cloud services (1–3 year contracts). Local specialist teams across Benelux, DACH, the UK, France, and Spain provide pre-sales marketing, sales, and technical support throughout the customer lifecycle, supplemented by DSD Cloud Academy training and education.
Is DSD Europe a public or private company?
DSD Europe is a private company. It is classified as corporate owned and is currently operating.
When was DSD Europe founded?
DSD Europe was founded in 2009. It employs 11 to 50 people.
Where is DSD Europe based?
DSD Europe is headquartered in 's-Hertogenbosch, Netherlands, in the Europe region.
How does DSD Europe make money?
Three revenue lines are on record. Software License Distribution is the primary driver. The others are cloud Services Distribution and training and Education Services.
Who are DSD Europe's main competitors?
Direct peers on record are ALSO Group, Sherweb, Giacom, Exclusive Networks and Pax8. Westcoast is listed as a regional player. Broad incumbents are Arrow Electronics (Enterprise Computing Solutions), TD SYNNEX and Ingram Micro. Rhino Distribution is listed as an emerging player.
Does DSD Europe have an API?
No public API is recorded for DSD Europe.
What industry is DSD Europe in?
DSD Europe's product category is IT Software Distribution. Its primary akta.pro industry code is BPAEAOAD, Vendor & Contract Management (Software/Cloud), with a secondary code of BPAEABAE, Cloud Managed Services (M365/Azure/AWS/GCP). Its NAICS code is 5182 and its SIC code is 5045.