Jurny
Jurny provides jOS, an AI-native operating system with a multi-agent AI architecture (NIA) that automates guest communication, pricing, upsells, and operations for short-term rental hosts, boutique hotels, and enterprise hospitality operators managing 15+ units.
- Company typePrivate
- Founded2019
- HeadquartersNorth Hollywood, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Jurny does
Jurny is an AI-native property management software company building jOS, an operating system designed for hospitality operators managing 15+ units across short-term rentals, boutique hotels, and enterprise hospitality portfolios. The platform consolidates guest communication, channel management, dynamic pricing, housekeeping coordination, and reporting into a single system, replacing the fragmented tool stacks (typically 6-10 disconnected applications) that professional property managers have historically relied on. At the core is NIA (Network of Intelligent Agents), a proprietary multi-agent AI architecture comprising five specialized agents — Communication, Pricing Intelligence, Concierge & Upsell, Review Management, and Data Scientist — that operate autonomously across guest messaging (80-90% autonomous resolution), pricing decisions (95%+ automated), upsell generation, review responses, and operational analytics. NIA 3.0, released in April 2026, added enhanced cross-agent coordination, real-time learning from operator feedback, and upcoming voice capability.
The company monetizes through a tiered per-unit subscription model with a $19/unit/month base jOS AI plan, optional add-on modules (AI-Powered PMS, AI Guest Experience Pro, Smart Device Hub, AI Guest Screening, Pricing Intelligence), a $400 monthly minimum, and a 30% discount on annual billing. Enterprise hospitality contracts are custom-priced with multi-year terms. Effective January 2026, Jurny added a 5% commission on AI-Powered Upsells transactions as a second revenue stream. Distribution combines product-led growth (self-serve entry, free demo) with inside sales for mid-market operators and field sales for enterprise portfolios. The company operates 95+ OTA integrations, integrations with major smart lock and IoT vendors, payment processors, and 5,000+ apps via Zapier. Its July 2025 strategic partnership with Visual Matrix extends reach to 300,000+ hotel rooms worldwide, materially expanding the addressable market beyond the traditional SMB STR core.
Jurny firmographics
Firmographics- Name
- Jurny
- Legal name
- Jurny, Inc.
- Website
- https://jurny.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jurny provides jOS, an AI-native operating system with a multi-agent AI architecture (NIA) that automates guest communication, pricing, upsells, and operations for short-term rental hosts, boutique hotels, and enterprise hospitality operators managing 15+ units.
- Ownership category
- akta.pro rank
Jurny industry classification
Industry- Product category
- Hospitality Property Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)
Keywords
Where Jurny is headquartered
LocationHeadquarters
- HQ city
- North Hollywood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Jurny business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription - Per Unit Pricing: Monthly subscription based on number of units managed. Base jOS AI plan at $19/unit/month plus optional add-ons. Maintains $400 monthly minimum to ensure high-touch integration support. Annual billing available with 30% discount.
- Upsells Commission: Effective January 27, 2026, Jurny charges 5% commission on all transactions processed through the AI-Powered Upsells feature, including early check-ins, late checkouts, upgrades, and add-on purchases. Property managers can configure whether commission is charged to guest or absorbed by host.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | jOS AI - Required base plan |
| Unit Pricing | Monthly | AI-Powered PMS |
| Unit Pricing | Monthly | AI Guest Experience Pro |
| Unit Pricing | Monthly | Smart Device Hub (IoT) |
| Unit Pricing | Monthly | AI Guest Screening |
| Unit Pricing | Monthly | Pricing Intelligence |
| Subscription | Multi-year contract | Enterprise Hospitality |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Jurny product offering
Product offeringCore offering
Jurny builds and sells jOS, an AI-native operating system for hospitality that automates guest messaging, reservations, channel management, dynamic pricing, housekeeping, and reporting. The platform is powered by NIA (Network of Intelligent Agents), a proprietary multi-agent AI system with specialized agents for communication, pricing, upsells, reviews, and data science. The product targets short-term rental hosts, boutique hotels, and multi-property operators managing 15+ units, sold primarily on a per-unit subscription basis.
Product overview
Jurny is an AI-native hospitality technology company offering jOS, the first AI-native operating system built for short-term rentals and boutique hotels managing 15+ units. The platform operates as a unified system consolidating guest communication, channel management, pricing, housekeeping, and reporting. The architecture consists of jOS as the core platform, powered by NIA (Network of Intelligent Agents) — a multi-agent AI system with five specialized agents handling Communication, Pricing Intelligence, Concierge & Upsells, Review Management, and Data Science. Core modules include Unified AI Inbox, Multi-Calendar, Channel Manager, Reservation Management, Revenue Management, Housekeeping & Maintenance, and Reporting & Analytics. Add-on modules extend capabilities for Guest Experience (Branded Guest Web App, Digital Guidebooks, Custom Booking Engine), Smart Device Management (Smart Device Hub, AI Guest Screening, Listing Optimizer), and Developer Integration (Zapier, MCP Server). Pricing starts at $19/unit/month with a $400 monthly minimum for the jOS AI base plan.
Differentiator
Problem solved
Functional benefit
Brands
- jOS (Jurny Operating System): Jurny's all-in-one AI-powered property management platform for short-term rentals, boutique hotels, and vacation rentals.
- NIA
- NIA Copilot
- Unified AI Inbox
- AI Review Manager
- AI-Powered Upsells
- Multi-Calendar
- Host App
- Smart Device Hub
- AI Guest Screening
- Listing Optimizer
Quantifiable outcome
- 91% reduction in manual work for operators
- +9 more outcomes
Companies that use Jurny
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Jurny technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration30 records
AI capability10 records
Feature12 records
Jurny partnerships and signals
Strategic signalPartnerships
32 partnerships are on record, tiered core and supporting.
- Visual MatrixcorePartnership to bring fully autonomous guest experience to more than 300,000 hotel rooms worldwide. Combines Jurny's AI operating system with Visual Matrix's hotel property management capabilities.
- AirbnbcoreNative integration with Airbnb for reservation sync, guest messaging, and listing management. Core OTA distribution partner with deep two-way API integration.
- Booking.comcoreNative integration with Booking.com for real-time reservation and availability sync across platform.
- VrbocoreNative integration with Vrbo (Expedia Group) for reservation sync and channel management.
- ExpediacoreIntegration with Expedia for OTA distribution and reservation management.
- Rentals UnitedcoreDirect integration with Rentals United for enhanced channel distribution across additional OTAs.
- WheelhousecoreIntegration with Wheelhouse for dynamic pricing intelligence, rate optimization based on market data, competitor rates, and demand signals.
- PriceLabssupportingIntegration with PriceLabs for pricing intelligence and dynamic rate optimization.
- TurnosupportingIntegration with Turno for automated housekeeping and maintenance task management, cleaning crew scheduling.
- BreezewaysupportingIntegration with Breezeway for property cleaning and maintenance operations management (alternative to Turno).
- AutohostsupportingIntegration with Autohost for AI-powered guest screening and fraud prevention.
- ChekinsupportingIntegration with Chekin for guest verification and compliance management (alternative to Autohost).
- StripecorePayment processing integration for handling guest payments, direct bookings, and upsell transactions.
- WhatsAppsupportingIntegration for guest messaging via WhatsApp, consolidating communication across channels.
- ZapiersupportingIntegration with Zapier connecting jOS to 5,000+ apps for custom automations and workflow building without code.
- MinutsupportingIntegration with Minut for noise monitoring and guest privacy protection in smart device hub.
- SmartThingssupportingIntegration with SmartThings for IoT device connectivity in smart device hub.
- IgloohomesupportingIntegration with Igloohome for smart lock connectivity and automated access management.
- SaltosupportingIntegration with Salto for smart lock and access control systems.
- SchlagesupportingIntegration with Schlage smart locks for property access management.
- YalesupportingIntegration with Yale smart locks for access control connectivity.
- EcobeesupportingIntegration with Ecobee smart thermostats for IoT hub functionality.
- rnrb.ai (Listing Optimizer)supportingIntegration with rnbb.ai for AI-powered listing optimization including titles, descriptions, and photos.
- Trip.comsupportingIntegration with Trip.com for OTA distribution expansion.
- August HomesupportingIntegration with August smart locks for access control.
- BoostlysupportingPartner for marketing and guest engagement tools.
- ClearingsupportingPayment and financial operations integration.
- HoppersupportingOTA integration with Hopper for additional distribution.
- bnbfindersupportingOTA integration with bnbfinder for vacation rental distribution.
- ZumpersupportingIntegration with Zumper for rental property distribution.
- Lynnbrook GroupsupportingPartner integration for property management services.
- Rental GuardiansupportingIntegration for rental protection and insurance services.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Jurny competitors and assessment
Company assessmentDirect peers
- Guesty: Leading property management system for short-term rental operators and property managers. Directly comparable to Jurny in serving 15+ unit operators with channel management, guest communication, and multi-calendar functionality, but positions as a broader platform suite rather than AI-native.
- Hostaway: Vacation rental software and channel manager explicitly named in Jurny's own competitive comparison content. Serves the same professional property manager segment with PMS, channel manager, and guest communication, making it a head-to-head competitor for the same buyer persona.
- Lodgify: Vacation rental software platform combining PMS, channel manager, and direct booking websites. Closely comparable to Jurny's product mix including the Custom Booking Engine module, and targets the same short-term rental operator ICP.
- Hostify: STR property management platform explicitly listed in Jurny's competitive comparison content. Offers channel management, automation, and guest communication for vacation rental managers, competing in the same mid-market segment.
- Boom: Short-term rental software platform cited in Jurny's comparison content. Competes directly for professional property managers seeking PMS, channel manager, and operational automation in the same SMB-to-mid-market range.
- OwnerRez: Vacation rental software for owners and property managers covering channel management, guest workflows, accounting, and websites. Comparable to Jurny on the SMB professional host segment with overlapping channel manager and automation features.
- Hospitable: AI-powered short-term rental automation platform specializing in guest messaging and operations. Directly comparable to Jurny on the AI-native guest communication and automation thesis, though narrower in product surface area.
Emerging players
- Canary Technologies: AI-native hospitality technology company explicitly co-listed with Jurny in Forbes' AI Hotel Stack market map in the most aggressively funded guest-facing AI quadrant. Operates in adjacent rather than overlapping product surface (guest journey, mobile check-in) but competes for the same AI-in-hospitality category positioning.
Broad incumbents
- Mews: Cloud-native hospitality management platform serving hotels, hostels, and alternative accommodations across enterprise and mid-market segments. A broader incumbent whose AI roadmap and PMS capabilities overlap with Jurny's enterprise hospitality go-to-market ambitions.
- Cloudbeds: Hospitality management software suite covering PMS, booking engine, and channel manager for hotels, hostels, and vacation rentals. Competes with Jurny at the enterprise hospitality tier and through direct booking functionality similar to Jurny's Custom Booking Engine.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Jurny social profiles
Digital presenceJurny compliance and trust
Trust signalCompliance3 records
Jurny financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jurny leadership team
Management profileNumber of profiles
Profiles2 records
Jurny funding detail
Funding detailFunding overview
Funding rounds6 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jurny M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jurny
What does Jurny do?
Jurny builds and sells jOS, an AI-native operating system for hospitality that automates guest messaging, reservations, channel management, dynamic pricing, housekeeping, and reporting. The platform is powered by NIA (Network of Intelligent Agents), a proprietary multi-agent AI system with specialized agents for communication, pricing, upsells, reviews, and data science. The product targets short-term rental hosts, boutique hotels, and multi-property operators managing 15+ units, sold primarily on a per-unit subscription basis.
Is Jurny a public or private company?
Jurny is a private company. It is classified as venture growth investor backed and is currently operating.
When was Jurny founded?
Jurny was founded in 2019. It employs 11 to 50 people.
Where is Jurny based?
Jurny is headquartered in North Hollywood, United States, in the North America region.
How does Jurny make money?
Two revenue lines are on record. Subscription - Per Unit Pricing is the primary driver. The others are upsells Commission.
Who are Jurny's main competitors?
Direct peers on record are Guesty, Hostaway, Lodgify, Hostify, Boom, OwnerRez and Hospitable. Canary Technologies is listed as an emerging player. Broad incumbents are Mews and Cloudbeds.
Does Jurny have an API?
Yes. Jurny offers an MCP Server (Model Context Protocol) integration that connects AI assistants like Claude to the Jurny OS platform. This enables AI systems to access and interact with Jurny's property management data and operations. Additionally, Zapier integration allows connecting jOS to 5,000+ apps via Zapier for custom automations with zero code. The platform supports webhook integrations for real-time data exchange with external systems. Developer documentation is at www.jurny.com/product/mcp-server.
What industry is Jurny in?
Jurny's product category is Hospitality Property Management Software. Its primary akta.pro industry code is THAMALAE, Direct Booking Platforms & Booking Engines for Hosts/Managers. Its NAICS code is 5182 and its SIC code is 7371.